EXHIBITOR INFORMATION

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1 EXHIBITOR INFORMATION April 11-12, 2018 Sheraton Red Deer Hotel Ave. Red Deer, AB T4N 3X ASCHA Tradeshow Attract interested customers in need of your products and services M Make new connections and generate leads Build bonds with your customers and energize your brand Network and become a magnetic force in Alberta s seniors housing

2 CONNECT AND ATTRACT! Is your business ready to find common ground with Alberta s seniors housing providers and connect them with your products and services? There are so many forces coming together right now within our industry, creating new ways that can meet the needs of seniors living in our communities. This is your opportunity to be at the heart of where things are happening! The Alberta Seniors Communities & Housing Association (ASCHA) wants you to amplify your brand and meet your tradeshow participation goals! That s why we work to connect you with over 300 individual housing organization leaders real delegates with real decision making power. We want you to be successful so that our industry can better adapt to the needs of those we serve. Together, we have the power to create something bigger than anything we could create alone. So power up, generate energy and get prepared to attract delegates to the irresistible appeal of your product and services! ABOUT ASCHA ASCHA s Convention & Tradeshow is the largest seniors housing industry event in Western Canada, bringing together private for-profit, private non-profit and public housing providers from across Alberta. With federal and provincial dollars earmarked for new capital projects, homecare, increased supports for seniors, and the maintenance of existing housing projects, our industry is growing considerably and your company has a unique opportunity to find common ground with the seniors housing sector! With over 50 years of experience as the voice and champion of seniors housing in Alberta, ASCHA members serve over 35,000 residents in Alberta alone, with several providers operating housing communities across Canada and North America. Members collectively hold over $7 billion in assets and provide jobs for over 25,000 Albertans. ASCHA represents the full continuum of seniors housing options from home/independent living to supportive living with a full range of service options. The range of senior leaders in attendance is what sets this event apart for our exhibitors. WHO ATTENDS? Seniors Housing Leaders from Alberta and Western Canada Company Owners/Board Members CEOs/CAOs and Senior Management Teams Site Managers, Operational Managers and Maintenance Directors Stakeholders and Association Representatives from across Canada Government Representatives and Elected Officials The major decision makers of Alberta s seniors housing industry are our delegates! CREATING BONDS THAT STICK! We know that networking and meaningful conversations are key to building successful bonds with your customers. That s why we are dedicated to creating an event that offers opportunities to socialize within the tradeshow space and beyond! To ensure that your time is well invested, we strategically plan tradeshow hours around key activities so there is no competition with other elements of our program. This ensures greater traffic and more meaningful interactions. Incentivized networking, tradeshow presentations, prize draws and fun theming pulls customers into the space, where you will then have the opportunity to wow delegates with your magnetic branding and interactive displays! Purchase optional tickets for our banquet, which takes place on the first night of the conference so you can extend your day by dining with your customers - please note that tickets are limited.

3 TENTATIVE EXHIBITOR PROGRAM* *May be subject to change. Event updates and details will be posted on ascha.com. Wednesday, April 11 Exhibitor Move-In 8:30 am 2:30 pm Opening Ceremonies & Keynote Address 10:30 am - Noon Annual General Meeting 1:30 3.:30 pm Tradeshow Opens Cocktail Reception (no host bar) & Networking Activity 3:30 5:30 pm Banquet and Entertainment Ticketed Entry 6:00 10:00 pm Thursday, April 12 Tradeshow & Munch & Mingle Breakfast 8:00 10:30 am Tradeshow Session - Getting to Know Your Association 8:30 9:00 am Tradeshow & Much & Mingle Lunch, Best Booth Awards and Prize Draw Noon 1:45 pm Tradewhow Session - Seniors Housing Facts & Fictions 12:30-1:00 pm Exhibitor Move-Out 1:45 5:00 pm BEST BOOTH AWARDS Common Ground! We are encouraging our exhibitors to embrace this year s theme by participating in our Annual Best Booth Awards. Delegates enjoy engaging with exhibitors that get into the spirit of things. Whether you choose to be the centre of attention by enticing delegates to your booth through an interactive activity, unique props, eye-catching décor or a team of booth reps going out of their way to be especially charismatic, we hope you will embrace this opportunity and make it your own. The booth that participates most actively in the theme of Common Ground, as voted by our delegates, will win one of three prizes awarded during lunch. 1 st prize FREE Booth at 2019 Tradeshow 2 nd prize 50% off Booth at 2019 Tradeshow 3 rd prize 25% off Booth at 2019 Tradeshow BANQUET TICKETS COURT JESTER DUELING PIANOS We know that sometimes, common ground can mean bringing different forces together to create something truly spectacular! We invite you to an evening of great food, conversation and music with our special guests, Court Jester Dueling Pianos! Court Jester Dueling Pianos is a high energy show guaranteed to have you laughing, singing and dancing. This all-request interactive show features all kinds of music from top 40 to rock and roll, old classics to country! Early bird banquet tickets can be purchased for $100 + GST, or at the regular rate of $125 + GST, with reserved seating for sponsors. Due to seating capacity, tickets are limited. PRIZE DRAWS Participation in prize draws is optional, but greatly appreciated by our delegates! Draw boxes are to be supplied by the exhibitor and prize winners will be notified and will be posted on a viewing screen during the final hour of the tradeshow. SHIPPING & CUSTOM SERVICES Sheraton Red Deer Hotel has their own Exhibitor and Tradeshow Package that lists information for vendors regarding ordering additional items for booths, shipping / receiving details. This information will be made available after registration. TRADESHOW ONLY DELEGATES Tradeshow-Only Registration is available for delegates interested in only the tradeshow portion of the event. Have focused one-onone time on Thursday, April 12 between 8:00am 1:45 pm with these attendees who are there to meet solely with exhibitors and power-shop!

4 2018 ASCHA TRADESHOW FLOORPLAN LEGEND REGULAR BOOTHS PREMIUM BOOTHS Main Entrance BOOTH PRICING Early Bird - Regular Before February 9 After February 8 Premium 10 x 10 Booth ASCHA Member Price $ GST $ GST Non-Member Price $ GST $ GST Regular 10 x 10 Booth ASCHA Member Price $ GST $ GST Non-Member Price $ GST $ GST Extra Booth Representative $125 + GST $150 + GST Banquet Tickets (limited availability) $100 + GST $125 + GST Your Registration Fee Includes: Fully draped 10 x 10 booth with 8 ft skirted table and 2 chairs, 120 volt power and free WiFi Delegate List (with contact information) Wednesday Breakfast and Lunch for 2 registered booth representatives Visit for online registration links and hotel information. FOR MORE INFORMATION: Alberta Seniors Communities & Housing Association (ASCHA) Avenue Edmonton, AB T6E 5M7 Phone: events@ascha.com Website:

5 2018 ASCHA Tradeshow 2018 ASCHA Exhibitor Contract Where: Sheraton Red Deer Hotel Ave. Red Deer, AB T4N 3X9 Register online at April 11-12, 2018 Company: Contact Name: Contact Title: Is this the name to appear on the Exhibitor List Yes No, use: Alternate Website: Facebook: Twitter: Address: City: Prov.: Postal Code: Phone: Fax: To qualify for Early Bird rates, payment must be received by February 8, BOOTH OPTIONS: EARLY BIRD REGULAR (After Feb. 8, 2018) Premium Booth (10x10): ASCHA Member Discounted Price $1745 $1945 x Booths = $ Regular $2245 $2445 x Booths = $ Regular Booth (10x10): ASCHA Member Discounted Price $1545 $1745 x Booths = $ Regular $2045 $2245 x Booths = $ Additional Booth Reps. $125 $150 x Reps = $ Banquet Tickets (April 11, 2018) $100 $125 x Banq. Tkt = $ Method of Payment Cheque VISA MasterCard Sub-Total = $ Plus 5% GST = $ Total Amount Due: = $ Credit Card Number: CVC Code: Expiry Date (mm/yy): / Cardholder Name: Cardholder Signature: I have read and agree to the Contract Terms. (See Page 2) Date: Authorized By (Signature) Print Name Any cheques are payable to Alberta Seniors Communities & Housing Association or ASCHA This Contract must be signed/dated and paid before Booth Space will be held, please see contract terms.

6 2018 ASCHA Exhibitor Contract CONTRACT TERMS The Exhibitor hereby agrees to rent the space granted by ASCHA according to the terms and conditions as set out in this contract. 1. Payment for EARLY BIRD REGISTRATION must be received by Feb. 8, No exceptions. 2. All cancellations on or prior to Mar. 9, 2018 are subject to a 25% administration fee. No cancellations will be accepted after Mar. 9, Reservation of a booth by a non-sponsor will not be guaranteed unless registration fees have been paid in full. Full payment is due prior to booth set-up. 4. Event Organizers reserve the right to change the space assigned to the Exhibitor. Whenever possible, space will be assigned to Sponsor Partners first, followed by Members. All other booths will be assigned on a first registered/paid basis. 5. Exclusivity: ASCHA does not provide Exhibitors with exclusivity to any one particular product or services unless specifically negotiated in writing through sponsorship. 6. Subletting: Space contracted by the exhibitor may not be sublet or re-sold without the prior written permission from ASCHA. 7. The Exhibitor agrees that no display may be dismantled or goods removed during the entire run of the show, but must remain intact until the closing hour of the last day of the show. The Exhibitor also agrees to remove his exhibit, equipment and appurtenances from the show building by the final move-out time limit or, in the event of failure to do so; the Exhibitor agrees to pay for such additional costs as may be incurred. 8. The Exhibitor agrees to confine its presentation to the space assigned, in addition to maintaining staff in the booth during Tradeshow hours. 9. Event organizers reserve the right to cancel this contract and to withhold possession of Exhibitor s space if the Exhibitor fails to meet the agreed upon terms. 10. The Exhibitor must ensure that any sound coming from the booth is kept to a volume that does not cause annoyance to other Exhibitors. 11. If space is not occupied by the close of the move-in period, this will be considered a no-show and the Exhibitor will forfeit the space. This forfeited space may be resold, reassigned or used by the event organizers. 12. Prizes are optional. Exhibitors are encouraged, but not required, to provide a prize. Exhibitors are responsible for providing their own draw boxes. All draws will be made from individual booths and winners names will be posted in the final hours of the show. 13. Contracts are not considered finalized until the Exhibitor receives confirmation via from ASCHA. 14. Photographs and video: Management reserves the rights to reproduce all photographs, images and likenesses taken during the show for future promotional purposes. 15. Security: Management will provide necessary security for the building during the hours the show is closed. Exhibitors must have an individual directly responsible for his/her own exhibit each day during the hours the show is open. 16. For the purpose of communications, exhibitors may receive correspondence from The Sheraton Red Deer Hotel, or Wilson AV the official Show Services providers of the 2018 ASCHA Convention and Tradeshow. 17. The Exhibitor is responsible for the acquisition and cost of insurance related to the Exhibitor s participation in the 2018 Tradeshow at the Exhibitor s expense. 18. The exhibitor assumes the entire responsibility and liability for losses, damages and claims arising out of exhibitor s activities on the hotel s premises and will indemnify, defend and hold harmless the Hotel, its owner and management company, as well as their respective agents, servants and employees from any and all such loses, damages and claims. BOOTH LOCATION PREFERENCE Choice 1 Choice 2 Choice 3 BOOTH PERSONNEL Two Booth Representatives included with each Booth: (Please clearly PRINT first name, last name, title and ) Additional Booth Representatives Registrations must be purchased if you require more than two Company Representatives to manage your booth. ($130 + GST) ORGANIZATION PROFILE REQUIRED FOR DELEGATE INFORMATION Please provide a description of your organization or products/services. (Max. 100 words or to events@ascha.com.) Alberta Seniors Communities & Housing Association (ASCHA) Ave. NW, Edmonton AB T6E 5M7 Phone: Fax: events@ascha.com