Community Meeting 04/12/2018
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1 Community Meeting 04/12/2018
2 The Planning Team Tiffany McLeod Freese and Nichols, Inc. Wendy Shabay Freese and Nichols, Inc. David Eisenlohr The Azimuth Group, Inc.
3 Agenda About Imagine Rowlett Visioning Polling Exercise Interactive Visioning Boards
4 About Imagine Rowlett
5 Background
6 Background Long range plans that reflect the community s vision. Strategic Plan Future municipal services and operations Comprehensive Plan Ultimate development pattern Adopted 2005 Adopted 2011
7 A Strategic Plan IS The Foundation Document that: Set operational priorities Focus energy and resources Strengthen operational execution Ensure departments are working toward common goals
8 A Comprehensive Plan IS The Foundation Document that: Establish and guide City policy Combine City plans into one comprehensive document Provide the basis for zoning and zoning decisions Provide the basis for Capital Improvement Plans (CIPs)
9 Background Adopted 2005 Adopted 2011
10 Regional Growth Dallas/ Fort Worth now ranks fourth largest metroplex, behind only the New York, Chicago and Los Angeles metro areas 10
11 Regional Growth DFW Metroplex had the largest population growth in the country in 2017, which added 146,000 residents 11
12 Rowlett s Population Growth 55,970 56,856 57,532 58,296 59,203 60,236 56,199 55, Source: U.S. Census Bureau, American Community Survey 5-Year Estimates
13 Rowlett s Existing Land Use Common Space Right-of-Way Utility Lake Shore Vacant Private Recreation Parks and Open Space Public/Semi- Public Single Family Duplex Townhome Multi- Family Manufactured Retail Home Office Commercial Industrial Color Existing Land Use Acres Percentage Single Family 5, % Duplex % Townhome % Multi-Family % Manufactured Home % Office % Retail % Commercial % Industrial % Public/Semi-Public % Parks and Open Space % Private Recreation % Common Space % Lake Shore % Utility % Right-of-Way 2, % Vacant 3, % Total 13, %
14 We are updating both plans because: Community conditions have changed Population growth Development activity Decreasing amount of vacant land Adopted 2005 Adopted 2011
15 Public Engagement and Input Public Engagement is KEY to a Successful Plan YOUR Input Helps Frame the Plans Give INSIGHT to Your Vision for the FUTURE of Rowlett
16 Schedule Planning Phase Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sept-18 Oct-18 Public Engagement and Input Drafting - Strategic Plan Drafting - Comprehensive Plan Adoption Strategic Plan Adoption Comprehensive Plan Focus Group Meetings and Community Meeting Review of Draft Plan
17 VISIONING Polling Exercise (13 questions)
18 Will the Cowboys have a winning season? (Sample Question) 51% A. Yes B. No C. Maybe 27% 22% A. B. C.
19 1. How long have you lived in Rowlett? A. 0 to 5 years B. 5 to 10 years C. 10 to 20 years D. Over 20 years E. I do not live in the City of Rowlett A. 44% 23% 18% 8% 8% B. C. D. E.
20 2. What is the most important reason you decided to live in Rowlett? (Choose One) A. I was born or raised in Rowlett B. Selection of housing/ housing prices C. Proximity to job opportunities D. Distance to Dallas/Fort Worth E. Parks F. Proximity to Lake Ray Hubbard G. Schools/education H. Proximity to family 0% 53% 8% 8% 3% 8% 8% 13% A. B. C. D. E. F. G. H.
21 3. What do you like about living in Rowlett? Is it Parks? A. Strongly Like B. Like C. Neutral D. Dislike E. Strongly Dislike 36% 33% 21% 8% 3% A. B. C. D. E.
22 3. What do you like about living in Rowlett? Is it Neighborhoods? A. Strongly Like B. Like C. Neutral D. Dislike E. Strongly Dislike 53% 26% 21% 0% 0% A. B. C. D. E.
23 3. What do you like about living in Rowlett? Is it Lake Ray Hubbard? A. Strongly Like B. Like C. Neutral D. Dislike E. Strongly Dislike 39% 34% 26% 0% 0% A. B. C. D. E.
24 3. What do you like about living in Rowlett? Is it Schools? A. Strongly Like B. Like C. Neutral D. Dislike E. Strongly Dislike 38% 44% 18% 0% 0% A. B. C. D. E.
25 3. What do you like about living in Rowlett? Is it Employment Opportunities? A. Strongly Like B. Like C. Neutral D. Dislike E. Strongly Dislike 51% 22% 11% 14% 3% A. B. C. D. E.
26 3. What do you like about living in Rowlett? Is it Shopping Opportunities? A. Strongly Like B. Like C. Neutral D. Dislike E. Strongly Dislike 46% 24% 19% 3% 8% A. B. C. D. E.
27 4. What demographic group does additional housing need to be provided for in Rowlett? (Choose One) A. Families B. Empty Nesters/Seniors C. Young Professionals 26% 21% 54% A. B. C. A. Families B. Empty Nesters/ Seniors C. Young Professionals
28 5. The following housing type is appropriate for Rowlett. Single Family 47% A. Strongly Agree B. Agree C. Neutral D. Disagree E. Strongly Disagree 26% 13% 13% 0% A. B. C. D. E.
29 5. The following housing type is appropriate for Rowlett. Townhomes A. Strongly Agree B. Agree C. Neutral D. Disagree E. Strongly Disagree 41% 30% 19% 5% 5% A. B. C. D. E.
30 5. The following housing type is appropriate for Rowlett. Multi-Family A. Strongly Agree B. Agree C. Neutral D. Disagree E. Strongly Disagree 30% 18% 15% 18% 20% A. B. C. D. E.
31 5. The following housing type is appropriate for Rowlett. Mixed Use A. Strongly Agree B. Agree C. Neutral D. Disagree E. Strongly Disagree 31% 21% 23% 15% 10% A. B. C. D. E.
32 6. The following Commercial development would be appropriate for Rowlett. A. Strongly Agree Retail B. Agree C. Neutral D. Disagree E. Strongly Disagree 38% 33% 21% 8% 0% A. B. C. D. E.
33 6. The following Commercial development would be appropriate for Rowlett. A. Strongly Agree Restaurants B. Agree C. Neutral D. Disagree E. Strongly Disagree 43% 35% 22% 0% 0% A. B. C. D. E.
34 6. The following Commercial development would be appropriate for Rowlett. A. Strongly Agree Entertainment B. Agree C. Neutral D. Disagree E. Strongly Disagree 45% 25% 23% 8% 0% A. B. C. D. E.
35 6. The following Commercial development would be appropriate for Rowlett. A. Strongly Agree Personal Services B. Agree C. Neutral D. Disagree E. Strongly Disagree 38% 32% 19% 8% 3% A. B. C. D. E.
36 6. The following Commercial development would be appropriate for Rowlett. A. Strongly Agree Light Industrial B. Agree C. Neutral D. Disagree E. Strongly Disagree 35% 25% 20% 10% 10% A. B. C. D. E.
37 A. Boutiques 7. What type of Retail development would you like to see in Rowlett? (Choose All That Apply) B. Strip Shopping Centers 78% 22% A. Local Boutiques B. Strip Shopping Center A. B.
38 7. What type of Retail development would you like to see in Rowlett? (Choose All That Apply) A. Big Box Store B. Mixed Use 58% 42% A. Big Box Store B. Mixed Use A. B.
39 8. What type of Office development would you like to see in Rowlett? (Choose All That Apply) A. Neighborhood Office B. Mid-Size Office C. Corporate Office 19% 48% 33% A. B. C. A. Neighborhood B. Mid-Size C. Corporate
40 9. What elements would help define the character for Rowlett? (Choose All That Apply) A. Signage B. Streetscaping C. Public Art D. Neighborhood Identification E. Unique Architectural Design F. Integration of Historic Landmarks G. Lake Ray Hubbard H. Parks 8% 14% 8% 7% 15% 12% 19% 17% A. B. C. D. E. F. G. H.
41 10. How important is having connectivity and walkability in your neighborhood and in the City? A. Very Important B. Important C. Somewhat Important D. Somewhat Unimportant E. Not at All Important 63% 23% 13% 3% 0% A. B. C. D. E.
42 11. Thinking about the future needs of the City of Rowlett, rate the level of importance of: A. Very Important A focus on the delivery of essential city services such as police, fire, emergency medical services, streets, drainage, and water utilities. 88% B. Important C. Somewhat Important D. Somewhat Unimportant E. Not at All Important 10% 2% 0% 0% A. B. C. D. E.
43 11. Thinking about the future needs of the City of Rowlett, rate the level of importance of: A. Very Important Assure the orderly growth and development of the community such as planning, zoning, inspection, and code enforcement. 63% B. Important C. Somewhat Important D. Somewhat Unimportant E. Not at All Important 25% 5% 5% 3% A. B. C. D. E.
44 11. Thinking about the future needs of the City of Rowlett, rate the level of importance of: A. Very Important Attract and retain tax-generating retail, commercial and industrial development to the City. 45% B. Important C. Somewhat Important D. Somewhat Unimportant E. Not at All Important 36% 17% 2% 0% A. B. C. D. E.
45 11. Thinking about the future needs of the City of Rowlett, rate the level of importance of: A. Very Important Provide high-quality public amenities such as parks and open space, library, community center, recreation and athletic facilities. 51% B. Important C. Somewhat Important D. Somewhat Unimportant E. Not at All Important 34% 7% 5% 2% A. B. C. D. E.
46 11. Thinking about the future needs of the City of Rowlett, rate the level of importance of: A. Very Important Manage the City to high levels of efficiency and cost-effectiveness. 68% B. Important C. Somewhat Important D. Somewhat Unimportant E. Not at All Important 30% 3% 0% 0% A. B. C. D. E.
47 12. Thinking about the future needs of the City of Rowlett, which of the following is most important? (Choose One) A. Focus on the delivery of essential city services such as police, fire, emergency medical services, streets, drainage, and water utilities. B. Assure the orderly growth and development of the community such as planning, zoning, inspection, and code enforcement. C. Attract and retain tax-generating retail, commercial and industrial development to the City. D. Provide high-quality public amenities such as parks and open space, library, community center, recreation and athletic facilities. E. Manage the City to high levels of efficiency and costeffectiveness. 40% 18% 20% 10% 13% A. B. C. D. E.
48 13. What is the ONE thing that will make these planning efforts successful? (Choose One) A. Establish a unified vision for the community B. Realistic plans built on the communities unified vision C. Support of recommendations from City leadership D. Education of Comprehensive and Strategic Planning E. Good Action Plans for Implementation 58% 23% 10% 5% 5% A. B. C. D. E.
49 VISIONING Interactive Visioning Boards (13 stations)
50 Station #1: The Thing that Makes Rowlett Special Station #2: Rowlett is Missing Stations #3-8: Strategic Opportunity Area Land Use Station #9: Citywide Land Use Station #10: Connectivity and Circulation Station #11: City Services (Stop/Start/Continue) Station #12: City Services (Most Important) Station #13: Online Survey
51 Next Steps Following this Meeting: Information from this meeting will be gathered and analyzed. Drafts of the Comprehensive and Strategic Plans will be developed. For updates on the project and to take the online survey, visit: clients.freese.com/rowlettcompplan/
52 Talk to Us or Fill out a Comment Card
53 THANK YOU FOR PARTICIPATING
Community Meeting 03/22/2018
Community Meeting 03/22/2018 The Planning Team Tiffany McLeod Freese and Nichols, Inc. Wendy Shabay Freese and Nichols, Inc. David Eisenlohr The Azimuth Group, Inc. Agenda About Imagine Rowlett Polling
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