Börser Pitch Deck. Spend it, trade it, or just receive dividends
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- Shon Alexander
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1 Börser Pitch Deck Spend it, trade it, or just receive dividends
2 Problem
3 Problem Startups and companies need capital to fund their projects. Small and inexperienced investors need to generate profits. There is a need for a cost -effective global remittance service accessible by anyone with an internet connection. There is a need for a cryptocurrency that can be considered an investment and not just a vehicle for speculation. 3
4 Solution
5 Solution Companies anywhere in the world, at any stage, can raise capital. In ve s t o rs can cash out q u ickly on th e ir investm ents and continue to m ake t h e ir m oney work for them, not the other way around. Money can be transferred through a p h ysica l lo ca tio n or a cross-p la tfo rm a p p lica tio n at a very lo w cost. Börser brings cutting-edge technology a p p lica tio n s to fin a n cia l m arkets w h ile bringing the business in t e llig e n ce that the b lo ckch a in sector has been m issin g by cre a tin g a new asset cla ss of cryptocurrency. 5
6 Product
7 Product! Börser is several things all in one: It is a holding company that partially owns CrowdingFunds, Mi Wall Street, and X-Change. It is a company that has developed digital shares that are in the form of cryptocurrency. It is giving blockchain technology real - life applications and bringing real -life value to blockchain. 7
8 Product! A crypto exchange and remittance service that will allow users to send money to anyone through either an authorized franchise or through the application with just the click of a button and a fee of 2%. A crowdfunding platform where companies will issue tokens backed by shares of the underlying company giving investors a liquid investment instrument and allowing the company to raise the necessary capital. Brokerage firm that allows its clients to trade any tradeable instrument from anywhere in the world with a cost close to nothing and inclusive of those tokens issued by companies that use CrowdingFunds to raise capital.. It will also feature managed accounts and trading signals. All of this through a network marketing franchise -style service. 8
9 Market Adoption
10 Market Adoption Bounty Program Network Marketing Affiliate Program Crowdsource Development Program Launch of Pre -ICO during Blockchain Summits 10
11 Team
12 Team Walter Gómez CEO and Founder Edward Roworth Co-Founder Timothy Feyereisen CFO Angel Silva IT Director Luisa Colmenares Front -End Developer Jorge Montero Legal George Coutts COO Muzaffar Iqbal Accountant Tatiana Vargas Investor Relations Donnie Gómez Tax Specialist Oscar Segura Community Manager 12
13 Market Validation
14 Market Validation Financial Markets Managed Accounts : $6.7 trillion market Ameritrade : 455,000 trades per day, $11.59 profit per trade Gain Capital Holdings (forex.com) : $11.8 billion daily Crowdfunding Kickstarter raised from $1.2 million to $700 million per year in 7 years Ethereum, the global standard, raised over $18 million in a month Funds raised in 2017 alone: $6,073,707,934 ICO Stats ICOs raised $5.6 billion in
15 Market Validation Remittance - Remittance market is $537 billion per year - PayPal: $131 billion annually - Western Union: $79 billion annually Cryptomarket - 12,000 crypto transactions per hour - 99,000 bitcoins sent every 60 minutes - Global predictions for the crypto market in 2018: over $700 billion 15
16 Market Size & Market Share
17 Market Size & Market Share We are looking at a global market worth over $1 trillion dollars that keeps growing. With the business strategy that we have designed we expect to reach a market penetration of not less than 2% within the next five years. Bear in mind that we have a very aggressive approach and those projections are very conservative. Global predictions for the crypto market in 2018: over $700 billion Ethereum, the global standard, raised over $18 million over the course of a month. 17
18 Market Size & Market Share Total amount of crowdfunding volume worldwide: $16.2 billion Amount of funds raised worldwide: $34 billion Launched projects on Kickstarter alone in 2018: 385,335 18
19 Market Size & Market Share Annual retail sales of U.S. MLM companies: $34.5 billion, with the number increasing 4.8% between 2014 and 2015 The entire world s stock exchanges have a capitalization of $80 trillion (up from $25 trillion in 2009, a 320% increase). The U.S. exchanges (NYSE & NASDAQ) combined make up 39% of the entire global stock market value with a market cap of $31 trillion. The trading volume of the Forex market is 4 x the global GDP. $5.3 trillion dollars are traded every day in the Forex market. The volume of retail Forex trading represents just 5.5% of the whole foreign exchange market. 19
20 Market Size & Market Share Remittance Services Total remittance from the UK in 2016: $25 billion 20.6% increase in the yearly amount sent abroad since 2010 Crypto Exchanges Total BTC to fiat: $32.4 billion Total BTC to cryptocurrency: $8.52 billion Total volume of cryptocurrency exchanged for bitcoin from January 10 to January 17, 2018: $64.25 billion 20
21 Traction Fully incorporated in Costa Rica On -going Pre -IPO Process in Costa Rica Launch of Network Marketing Bounty Marketing Properly Acknowledged by Crypto News Sites On -going Joint Venture Negotiations with Potential Partners Minimum Viable Product Mi Wall Street (beta versión) Börser s Wallet and App (under development ) 21
22 Business Model
23 Business Model Börser S.A. is the holding company that partially owns CrowdingFunds, Mi Wall Street, and X-Change. To create a liquid instrument that also has intrinsic value, Börser issued preferred shares in the form of tokens which will benefit its token holders with dividends paid out yearly. These Börser tokens will be the base currency for all transactions that take place in CrowdingFunds, Mi Wall Street, and X-Change. 23
24 Business Model Mi Wall Street has several revenue - generating streams : Managed accounts will be provided based on a success fee model. Trading signals /network makerting franchises will be subscription -based. Trading accounts, with a cost close to nothing, will generate the least of the revenue but will bring the vast majority of the clientele base that will then use the other services (razor -razor blade model ). 24
25 Business Model Crypto Exchange Revenue will be generated through the use of a split which is the difference between bid and ask price of a particular cryptocurrency. Remmitance A flat percentage of the monies transferred will generate the revenue 25
26 Go-to Market Strategy 2018 Q2: Private Sale 2018 Q4: ERC-20 Token Creation Developm ent of Börser's Platform Based on Ethereum 2018 Q4: Incorporation of Börser s Com panies Crowdsource Developm ent 2018 Q4: Licensing of CrowdingFunds Network Marketing Q 4 : In it ia l Pre-ICO Offe rin g 26
27 Go-to Market Strategy 2019 Q1: Development of Beta Version of CrowdingFunds and X-Change 2019 Q1: Licensing of X -Change Q1: Development of Beta Ve rsio n of Mi W a ll Street 2019 Q2: ICO Q2: In it ia l Lic e n sin g Re q u ire m e n t s fo r Mi W a ll St re e t 2019 Q2: Launch of X-Change and CrowdingFunds Q2: Be g in Development of Börser's Proprietary Blockch a in P la tform Q4 : Launch of Mi W a ll Street Q3: Additional Lice n sin g Requirements for Mi W a ll Street 27
28 Competition Company Competitor Company Competitor Börser s Competitors Etherium Ripple Waves Dash X-Change PayPal Western Union MoneyGram Xoom WeChat CrowdingFund s Kickstarter Indiegogo GoFundMe Mi Wall Street Goldman Sachs Robinhood E-Trade 28
29 Competitive Advantage Börser will work to get the service available through most online channels, so that customers will see both convenience in purchasing the product and convenience over having to search numerous different cryptocurrency brands. We have designed a complex and unique product capable of satisfying both crypto investors and the most demanding sophisticated investors. We are creating a flexible platform developed with a widely used programming language We are incorporating the use of blockchain to provide real -life solutions - - opposite of most cryptocurrencies where when a solution is provided, it is related to blockchain only. 29
30 Competitive Advantage CrowdingFunds create an innovative way for companies to raise capital while giving investors not only the possibility to access ground floor opportunities that were only available to accredited investors before, but also to have access to a very liquid investment. CrowdingFunds will provide companies with a built -in marketing tool to bring investors and traffic through the creation of their own individual bounty program CrowdingFunds will allow companies that are not blockchain -based to create a token backed by shares of their company and raise the required capital. 30
31 Competitive Advantage By providing clients with professional managed accounts and trading signals, we are allowing both small and large investors to actually profit from financial markets. Mi Wall Street will not only become the first brokerage to allow clients to own a franchise that will offer all its services, but will also become the first network marketing company that uses blockchain technology and pays its users with Börser cryptocurrency. Mi Wall Street will allow its clients to trade almost any listed asset for what will be a close to zero cost. 31
32 Competitive Advantage By creating a multipurpose application and a franchising model, the company is destined to become a dominant player in the market of remittance services and exchange of cryptocurrencies. We integrate a messaging application (similar to WhatsApp) with a directory of local businesses shown on a map that accept Börser as form of payment and those that work as local exchanges to carry on transactions. We also have a crypto wallet in the same place in this simple and user -friendly cross -platform application. 32
33 Financial
34 Financial $120,00 $100,00 PROJECTED TOKEN TRADING VALUE $105,12 $80,00 Usd $ $60,00 $52,56 $40,00 $20,00 $26,28 $6,28 $0,00 $1,33 Post-ICO BÖRSER's Tokens Value $1,33 $6,28 $26,28 $52,56 $105,12
35 Financial PROJECTED RETURNS (5yr) Per TOKEN $4,50 $4,00 $3,50 $3,00 Usd $ $2,50 $2,00 $1,50 $1,00 $0,50 $0,00 Year BÖRSER's dividens $0,00 $0,02 $0,22 $1,03 $4,35
36
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