10:00am - 6:00pm THE PIPKIN BUILDING 940 Early Maxwell Blvd., Memphis, TN Phone: (888) Fax: (888)

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1 10:00am - 6:00pm THE PIPKIN BUILDING 940 Early Maxwell Blvd., Memphis, TN Phone: (888) Fax: (888) info@naturalsinthecity.com

EDUCATING INSPIRING EMPOWERING SINCE 2011, NATURALS IN THE CITY HAIR AND WELLNESS EXPO, HAS GROWN TO BECOME THE LARGEST CONFERENCE

Hosted in the heart of the Mid-South, Memphis, TN, a market with over 123,000 Women of Color, Naturals in the City reaches over

A natural hair expert and beauty entrepreneur, Takeisha Berry-Brooks mission was to create a platform to inspire and educate

Natural hair care and products make up the fastest growing segments in the beauty industry!

2 EDUCATING INSPIRING EMPOWERING SINCE 2011, NATURALS IN THE CITY HAIR AND WELLNESS EXPO, HAS GROWN TO BECOME THE LARGEST CONFERENCE FOR WOMEN OF COLOR IN THE TENNESSEE, MISSISSIPPI AND ARKANSAS REGION. Hosted in the heart of the Mid-South, Memphis, TN, a market with over 123,000 Women of Color, Naturals in the City reaches over 10,000 influencers providing them a direct connection to companies in the Natural Hair, Beauty and Wellness industries. A natural hair expert and beauty entrepreneur, Takeisha Berry-Brooks mission was to create a platform to inspire and educate professionals and consumers in an environment that promotes wellness and entrepreneurship. Natural hair care and products make up the fastest growing segments in the beauty industry! Everyday, Women of Color make the decision to embrace natural hair, lead healthier lives and start new businesses. By partnering with Naturals in the City, your brand will be recognized as a leader in supporting not only the success of the largest conference of its kind in the area, but also in supporting the overall health and wellness of the demographic with the most buying power. Sponsor Naturals in the City Hair and Wellness Expo today! Saturday, July 14, :00am - 6:00pm THE PIPKIN BUILDING 940 Early Maxwell Blvd. Memphis, TN naturalsinthecity.com

MARKETING What truly sets Naturals in the

campaign raising awareness of the expo and

event of the year with daily mentions via

coverage to maintain top of mind awareness.

generate 10,000+ organic posts, likes and

SOCIAL MEDIA @NaturalsInTheCity NATURALS IN

3 MARKETING What truly sets Naturals in the City apart is an extensive marketing campaign raising awareness of the expo and promoting our sponsors. Extensive media coverage ensures that Naturals in the City is the most mentioned event of the year with daily mentions via radio, television ads and social media coverage to maintain top of mind awareness. This year, our social media activity will generate 10,000+ organic posts, likes and shares. SOCIAL NATURALS IN THE CITY REACH 5,000,000+ media impressions (TV & Digital Outlets) Guest Bloggers bring OVER 30M combined YouTube views worldwide.

4 SPONSORSHIP BENEFITS GAIN ENHANCED VISIBILITY AND POSITION YOUR PRODUCTS AND SERVICES TO THE MOST POWERFUL CONSUMER MARKET; WOMEN OF COLOR! PLATINUM LEVEL SPONSOR EXCLUSIVE NAMING RIGHTS 10,000 Presenting Sponsor credit and company branding in first position on all media (TV/digital/print) Company spotlight during main stage sessions 16 x20 premium booth during expo 20 VIP expo tickets including access to VIP hospitality lounge with complimentary refreshments 2 tables for 8 at NITC Brunch on Sunday, July 15, 2018 Product samples and/or company information included in expo swag bags Branded signage throughout the expo arena (including logo on step and repeat) GOLD LEVEL SPONSOR 5,000 Gold Sponsor credit and company branding in first position on all media (TV/digital/print) Company spotlight during main stage sessions 10 x 10 premium booth during expo 12 VIP expo tickets including access to VIP hospitality lounge with complimentary refreshments 1 table for 8 to NITC Brunch on Sunday, July 15, 2018 Product samples and/or company information included in expo swag bags Branded signage throughout the expo arena (including logo on step and repeat) SILVER LEVEL SPONSOR 2,500 Silver Sponsor credit and company branding in first position on all media (TV/digital/print) Company spotlight during main stage sessions 10 x 10 premium booth during expo 6 VIP expo tickets including access to VIP hospitality lounge with complimentary refreshments 4 tickets to NITC Brunch on Sunday, July 15, 2018 Product samples and/or company information included in expo swag bags Branded signage throughout the expo arena (including logo on step and repeat) BRONZE EDUCATION SUITE SPONSOR 1,000 Education Sponsor credit and company branding in first position on all media (TV/digital/print) Company spotlight during main stage sessions 10 x 10 premium booth during expo 2 VIP expo tickets including access to VIP hospitality lounge with complimentary refreshments 2 tickets to NITC Brunch on Sunday, July 15, 2018 Product samples and/or company information included in expo swag bags Branded signage throughout the expo arena (including logo on step and repeat) SWAG BAG SPONSOR 250 Company mentioned in press releases, media advisories, interviews and appearances Company listing on homepage of the official NITC website in the sponsor section REQUIRED: 200 full size/deluxe size (2-4oz.) product samples and/or company branded materials (ex. business cards, product brochures, discount codes) included in an All Natural Woven Swag Bag given to the first 200 attendees

EMPOWERMENT BRUNCH The Empowerment Brunch The Naturals in the City Empowerment Brunch is an

featuring a local artist and a special guest speaker or panel, all to the backdrop of the

Held on Sunday, July 15, the empowerment brunch is the perfect opportunity to network with some of

year. BRUNCH SPONSOR (includes 4 passes to the brunch) 4,000 BRUNCH SWAG BAG SPONSOR 150 200 full

official NITC website in sponsor section with hyperlink to company website Social media image for

marketing Brunch Title (Company Name on all advertising, menus etc.

5 EMPOWERMENT BRUNCH The Empowerment Brunch The Naturals in the City Empowerment Brunch is an elegantly catered affair by one of Memphis top chefs with live entertainment, a pop-up art gallery featuring a local artist and a special guest speaker or panel, all to the backdrop of the state-of-the-art facility in Memphis, TN. Held on Sunday, July 15, the empowerment brunch is the perfect opportunity to network with some of the leading power players in business, art and community development and is a sell out event each year. BRUNCH SPONSOR (includes 4 passes to the brunch) 4,000 BRUNCH SWAG BAG SPONSOR full size products Brand logo and information inside Empowerment Brunch program/menu Company listing on official NITC website in sponsor section with hyperlink to company website Social media image for use in your promotion of participation list of Brunch attendees for your follow up and marketing Brunch Title (Company Name on all advertising, menus etc.) Company listing on official NITC website in sponsor section with hyperlink to company website Brand Logo on step and repeat board used for photo backdrop. Behind the Scenes footage capturing experience Live Social Feeds throughout the event Representative to be on Panel Table in venue for brand display Space within venue for brand activation Vertical banner in entrance of brunch Exclusive Gift bag sampling to all attendees

GIVING BACK TO THE COMMUNITY! Naturals in the City strives to support wellness in all areas.

during the expo. A portion of your sponsorship will also go towards providing a scholarship for a student s education in natural hair care!

Information provided is required to finalize your sponsorship level.

must be remitted at the time of application.

6 GIVING BACK TO THE COMMUNITY! Naturals in the City strives to support wellness in all areas. We are proud to partner with Le Bonheur Children s Hospital where NITC will raise money for the Heart Institute through its Text-toGive drive during the expo. A portion of your sponsorship will also go towards providing a scholarship for a student s education in natural hair care! SPONSOR COMMITMENT FORM Please complete the information below to reflect your level of participation. Information provided is required to finalize your sponsorship level. COMPANY BUSINESS NAME CONTACT NAME ADDRESS CITY STATE ZIP OFFICE # MOBILE # SPONSORSHIP PACKAGE DESIRED: PLEASE CHECK ONE All sponsorship fees must be remitted at the time of application. NITC7 Platinum Level Sponsor Exclusive Naming Rights 10,000 *Brands interested in both the Platinum and Brunch sponsorships will be afforded a combined rate of 12,000 for both. NITC7 Gold Level Sponsor 5,000 NITC7 Expo Swag Bag Sponsor 250 NITC7 Silver Level Sponsor 2,500 NITC7 Empowerment Brunch Sponsor 4,000 SUPPORTING NITC7 Bronze Education Suite Sponsor 1,000 NITC7 Brunch Swag Bag Sponsor 150 #NITCEXPO! THANK YOU FOR #NITCMEMPHIS!

TERMS & CONDITIONS Terms and conditions outlined herein have been established for the mutual benefit and protection of All Exhibitors, Visitors and Expo Organizers and may not be modified unless in

7 TERMS & CONDITIONS Terms and conditions outlined herein have been established for the mutual benefit and protection of All Exhibitors, Visitors and Expo Organizers and may not be modified unless in writing signed by both parties. The Exhibitor agrees to these terms and conditions as an integral part of this binding contract. Please read carefully to avoid any misunderstanding. EXPO BOOKING: To reserve a space at the Naturals in the City Health and Wellness Expo (NITCHWE), a signed agreement and 50% of the booth fee is required for deposit. Upon receipt of the agreement and deposit, your agreement will be review. Upon approval, your deposit will hold your space until balance is due. We must receive the balance of your fee no later than time allotted on exhibit payment schedule or five weeks prior to the show opening date or reservation and deposit may be forfeited. 1. EXHIBIT SPACE: Distribution of exhibitor space will be assigned and priority given upon receipt of payment and agreement. All booth space assignment are at the sole discretion of NITCHWE, however NITCHWE will consider all requests of paid exhibitors. Sharing of exhibit space is permitted with restriction of signage and agreement will be between the Primary contract holder. The exhibitor sign will only be in the name of the contract holder. Use of display by unauthorized or third parties is strictly prohibited. All exhibits must remain assembled and staffed throughout exhibit hours until the official closing time. If an exhibitor fails to occupy space contracted for or should exhibitor s display or material fail to arrive, exhibitor shall not be relieved of the obligation of paying full rental charge for space. If not occupied by the time set for completion of the installation of the displays, such space may be reallocated or reassigned. 2. PAYMENTS: PayPal, Cash, checks, MasterCard, Visa are acceptable forms of payment. Any balance due could be automatically charged to your credit card account 30 days before show opening date. If deposit is paid by check, the outstanding balance must be paid 6 weeks before the show opening date. Any deposits and space may be forfeited, at NITCHWE discretion, if the full balance has not been received by the due date. All costs for collections, including reasonable attorney s fees, accrued interest, returned check and/or credit card charge back fee of 35, and any other fees due NITCHWE shall be responsibility of exhibitor. If no written notification is received 30 days prior to the event, exhibitor will be held financial responsible for exhibitor space. Payments received are non-refundable and not-transferable except as provided in paragraph 8 of this agreement. 3. LICENSES, INSURANCE, AND PERMITS: Exhibitors are fully responsible for obtaining all licenses, insurance or permits required and adhering to all applicable laws, ordinances, and statues. Permits include, but are not limited to, a sales tax permit, as well as health permits for any vendor selling, displaying or sampling food. 4. LIMITED ON LIABILITY: Exhibitor expressly releases NITCHWE from any liability and waives A) any and all demands, claims, and causes of action in law or in equity, related to any defect deficiency, failure or impairment of utilities or other facilities, including water, heating electricity, ventilation, refrigeration, or other mechanical systems failure; B) the conduct, negligence or claims of any exhibitor or attendee; and C) any fire, flood, strike, terrorist attack, weathers or other force majeure beyond control of NITCHWE. 5. PRODUCT/SERVICE EXCLUSIVITY: Product/Service exclusivity is not guaranteed through this reservation, this also include brand exclusivity. 6. INDEMNIFICATION: Exhibitors display and exhibit property at their own risk. NITCHWE does not assume any responsibility for loss or damage to Exhibitors property. NITCHWE will not be held accountable for death or injury of any personal attending an event, or for any damages suffered by Exhibitor or its officers, agents, employees, or invitees as a result of any cause whatsoever. Exhibitor shall indemnify and hold NITCHWE, its parent, subsidiaries, affiliates, sponsors, and their respective officers, directors, agents and employees harmless from any suit or claim arising out of any action or failure to act by the Exhibitor. Exhibitor shall be liable for any and all damages caused by exhibitor to the event building s grounds, landscaping, floors, walls, columns, or any other part of the building, or to the chattels and fixtures of the building or any other Exhibitor or person or entity having property at the events building s premises. Exhibitors are advised to obtain insurance coverage for this risk. 7. CANCELLATION: NITCHWE reserves the right to cancel this event at any time prior to the date of the event with refund of all amounts paid by participants to NITCHWE in connection with this Agreement. Otherwise all payments are non-refundable. 8. NO GUARANTEE OF RESULTS: NITCHWE does not warrant or guarantee any particular results of the Festival, nor does it guarantee a particular number of attendees or exhibitors. 9. NITCHWE AUTHORITY: NITCHWE reserves the right, upon reasonable notice to the Exhibitor, to substitute alternate dates and/or facilities other than those originally planned for a particular event. Exhibitor, also hereby grants NITCHWE permission to use Exhibitors name and/or logos for promotional purposes in connection with the Expo and/or other events produced by NITCHWE. This permission shall extend to photographs of the Exhibitor s booth. 10. MISCELLANEOUS: Exhibitors may not pin or tape anything to back drape: Loud or offensive exhibits, subject to NITCHWE discretion, are not permitted: Blocking aisles, soliciting customers in the aisles or handling materials out in the aisles is prohibited. Absolutely no helium balloons will be allowed in the facility. Exhibitors must also comply with all requirements of venue provider. 11. COMPETE AGREEMENT: This agreement represents the entire agreement between the parties and supersedes all communications, understandings, or agreements, if any expressed or implied, whether written or verbal. NITCHWE has mad and makes no representation of any kind except those specifically set forth herein. In the event of any dispute to the terms of this Contract, the parties agree to consult with a professional mediator agreed upon by all parties prior to seeking legal action. The prevailing party shall be entitled to recover costs and attorney fees. This contract shall be interpreted and construed pursuant to the laws of the State of Tennessee. Amendments to this agreement must be in writing and signed by both parties.

2017 Packet. July 15, :00AM - 4:00PM

2017 Packet. July 15, :00AM - 4:00PM A Natural Affair, Inc. Presents the July 15, 2017 10:00AM - 4:00PM MINGLEWOOD HALL 1555 Madison Ave., Memphis, TN 38104 Phone: (888) 604-4111 Fax: (888) 542-0548 Email: info@naturalsinthecity.com www.naturalsinthecity.com