OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X)

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1 10-1 QUESTION 11: Of the following fiscal policy issues, which do you feel North Carolina state lawmakers should address FIRST? BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% REDUCING STATE TAX RATES % 36% 30% 37% 37% 39% 37% 35% 37% 45% 38% 35% 38% 34% 40% 38% 29% 33% 38% 36% 44% 36% 35% 24% (1) (1) (2) (1) (2) (1) (2) (2) (1) (1) (2) (2) (1) (1) (1) (2) (2) (2) (1) (1) (1) (2) (1) (2) X X x REDUCING THE SIZE OF THE STATE BUDGET 35% 35% 32% 34% 37% 34% 41% 39% 32% 25% 39% 44% 32% 28% 37% 39% 39% 42% 36% 20% 34% 38% 33% 38% (2) (2) (1) (2) (1) (2) (1) (1) (2) (2) (1) (1) (2) (2) (2) (1) (1) (1) (2) (2) (2) (1) (2) (1) i JmN T T T T T SPENDING MORE MONEY ON STATE GOVERNMENT PROGRAMS 13% 12% 18% 9% 14% 14% 8% 11% 15% 17% 11% 11% 10% 14% 10% 6% 15% 17% 12% 15% 7% 13% 13% 18% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (4) (3) (3) (3) (4) (4) (3) (3) (3) P P u u U INCREASING STATE TAX RATES % 6% 10% 6% 8% 6% 5% 6% 7% 4% 7% 3% 7% 13% 5% 7% 7% 3% 5% 16% 7% 4% 8% 10% (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (3) (4) (4) (4) (3) (3) (4) (4) (4) jl OpqRS v OTHER % 5% 6% 4% 1% 3% 2% 4% 4% - 1% 3% 5% 6% 2% 3% 7% 1% 4% 6% 2% 3% 5% 6% e J Jk JK r

2 DON'T KNOW % 5% 4% 10% 2% 4% 7% 5% 6% 9% 4% 4% 6% 5% 6% 6% 1% 4% 6% 7% 6% 6% 5% 3% e q REFUSED % 1% - 1% % 1% - 1% 1% % - 1% U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

3 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 41 Table 10-2 QUESTION 11: Of the following fiscal policy issues, which do you feel North Carolina state lawmakers should address FIRST? BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% REDUCING STATE TAX RATES % 39% 36% 32% 39% 39% 37% 36% 28% 37% 25% 35% 42% 40% 34% 43% 39% 30% 36% 40% 35% 34% 38% 36% (1) (2) (1) (2) (2) (2) (1) (1) (2) (1) (1) (1) (2) (1) (2) (2) (2) (2) (1) (2) (1) (2) (1) (1) k K r REDUCING THE SIZE OF THE STATE BUDGET 35% 49% 23% 38% 49% 49% 28% 20% 43% 31% 20% 34% 43% 24% 38% 43% 39% 32% 30% 48% 24% 34% 35% 35% (2) (1) (2) (1) (1) (1) (2) (2) (1) (2) (3) (2) (1) (2) (1) (1) (1) (1) (2) (1) (2) (1) (2) (2) Cd C GHJ GHJ gh K Kl N n UV U SPENDING MORE MONEY ON STATE GOVERNMENT PROGRAMS 13% 4% 18% 17% 2% 5% 16% 19% 15% 18% 24% 16% 5% 22% 10% 8% 10% 14% 12% 5% 18% 14% 11% 13% (3) (3) (3) (3) (4) (3) (3) (3) (3) (3) (2) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) B B EF EF Ef EF M M OP T T INCREASING STATE TAX RATES % 3% 10% 7% 4% 3% 7% 11% 8% 6% 17% 6% 4% 5% 8% 1% 6% 10% 7% 4% 9% 8% 6% 7% (4) (4) (4) (4) (3) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) B EF LM P q T t OTHER % 1% 5% 4% 1% 1% 6% 4% 3% 5% 7% 4% 2% 3% 4% 3% 3% 6% 3% 1% 6% 4% 1% 4% B ef m q T W

4 DON'T KNOW % 3% 8% 3% 4% 2% 6% 10% 3% 3% 8% 5% 4% 5% 5% 1% 4% 6% 10% 2% 8% 5% 9% 4% BD efij P T x REFUSED % - - 2% % W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V N A T I O N A L R E S E A R C H I N C

5 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 42 Table 10-3 QUESTION 11: Of the following fiscal policy issues, which do you feel North Carolina state lawmakers should address FIRST? BANNER 3 NC NC GOVERNMENT DIRECTION GENERIC MCCRORY NC STATE STATE LEG STATE LEG BENEFITS OF NC LEG. BALLOT OBAMA IMAGE IMAGE LEG IMAGE GOP IMAGE DEM IMAGE =========== =========== ================= =========== =========== =========== =========== =========== RIGHT WRNG TOTAL YES NO DIR TRK GOP DEM UND FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) BASE=TOTAL SAMPLE % 47% 48% 37% 48% 38% 42% 13% 49% 46% 54% 30% 40% 33% 42% 39% 43% 36% REDUCING STATE TAX RATES % 34% 38% 33% 40% 41% 29% 43% 35% 37% 40% 31% 40% 26% 37% 32% 35% 37% (1) (2) (1) (2) (1) (2) (1) (1) (1) (2) (2) (1) (2) (2) (2) (1) (1) (2) G g l N REDUCING THE SIZE OF THE STATE BUDGET 35% 35% 37% 50% 24% 49% 22% 39% 21% 51% 45% 22% 41% 30% 50% 23% 24% 52% (2) (1) (2) (1) (2) (1) (2) (2) (2) (1) (1) (2) (1) (1) (1) (2) (2) (1) E G G I L N P Q SPENDING MORE MONEY ON STATE GOVERNMENT PROGRAMS 13% 14% 12% 7% 17% 5% 21% 10% 20% 5% 6% 20% 9% 17% 6% 18% 18% 3% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) D FH J K M O R INCREASING STATE TAX RATES % 7% 6% 4% 10% 3% 12% 1% 10% 4% 5% 11% 5% 12% 4% 12% 11% 3% (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) D FH J K M O R OTHER % 5% 3% 1% 6% 1% 5% 4% 6% 1% 1% 8% 2% 8% 1% 7% 5% 2% D F J K M O DON'T KNOW % 5% 5% 4% 5% 2% 9% 2% 8% 2% 3% 7% 2% 7% 2% 8% 6% 2% FH J k M O R REFUSED

6 Table 11-1 Summary Table: % Yes BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% CLOTHES % 97% 91% 95% 97% 95% 95% 96% 95% 95% 96% 97% 98% 91% 94% 99% 94% 97% 98% 88% 93% 97% 95% 96% (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (2) (1) (1) (1) (1) (1) (2) (1) (1) (1) (1) n N N oqt T T GROCERIES % 92% 90% 89% 93% 94% 84% 91% 91% 81% 93% 93% 90% 91% 90% 95% 91% 94% 87% 91% 89% 90% 92% 92% (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (1) (2) (2) (2) (2) (2) (1) (2) (2) (2) (2) g G S CAR REPAIRS % 70% 56% 66% 76% 73% 66% 73% 64% 48% 72% 73% 68% 69% 73% 72% 79% 57% 72% 60% 70% 70% 69% 67% (3) (3) (3) (3) (3) (3) (3) (3) (3) (4) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) c C C I J J j j rt rt RT rt PRESCRIPTION DRUGS % 46% 42% 31% 44% 50% 46% 44% 44% 51% 36% 49% 50% 37% 36% 53% 38% 45% 51% 35% 42% 51% 40% 42% (4) (4) (4) (5) (4) (4) (4) (4) (4) (3) (4) (4) (4) (4) (5) (4) (4) (4) (4) (4) (4) (4) (4) (4) d D d kn kn OqT OT w HAIRCUTS % 34% 23% 32% 34% 29% 35% 36% 27% 38% 32% 35% 35% 23% 46% 35% 27% 20% 38% 19% 31% 31% 35% 26% (5) (5) (5) (4) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (4) (5) (5) (5) (5) (5) (5) (5) (5) (5) c I N n QRT RT RT

7 U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

8 PAGE 44 Table 11-2 Summary Table: % Yes NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% CLOTHES % 98% 94% 93% 99% 96% 93% 95% 95% 91% 95% 94% 97% 93% 96% 93% 96% 94% 90% 96% 95% 95% 96% 95% (1) (1) (1) (1) (1) (1) (2) (1) (1) (1) (1) (2) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) cd Ghj GROCERIES % 92% 93% 87% 93% 91% 95% 91% 85% 90% 90% 94% 90% 92% 91% 87% 90% 92% 88% 91% 90% 92% 84% 93% (2) (2) (2) (2) (2) (2) (1) (2) (2) (2) (2) (1) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) i W CAR REPAIRS % 75% 68% 59% 77% 74% 74% 64% 67% 50% 62% 68% 74% 65% 70% 70% 71% 69% 63% 75% 69% 64% 61% 71% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) cd HJ hj hj j K V w PRESCRIPTION DRUGS % 45% 46% 39% 48% 42% 43% 48% 41% 36% 40% 47% 45% 53% 40% 51% 45% 40% 47% 45% 48% 38% 43% 44% (4) (4) (4) (4) (4) (4) (4) (4) (5) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) O v HAIRCUTS % 36% 27% 32% 35% 37% 32% 24% 43% 18% 31% 32% 31% 20% 34% 42% 37% 21% 35% 33% 29% 31% 40% 29% (5) (5) (5) (5) (5) (5) (5) (5) (4) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5)

9 x C hj HJ j HJ N N R r W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V N A T I O N A L R E S E A R C H I N C

10 PAGE 45 Table 11-3 Summary Table: % Yes BANNER 3 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 NC NC GOVERNMENT DIRECTION GENERIC MCCRORY NC STATE STATE LEG STATE LEG BENEFITS OF NC LEG. BALLOT OBAMA IMAGE IMAGE LEG IMAGE GOP IMAGE DEM IMAGE =========== =========== ================= =========== =========== =========== =========== =========== RIGHT WRNG TOTAL YES NO DIR TRK GOP DEM UND FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) BASE=TOTAL SAMPLE % 47% 48% 37% 48% 38% 42% 13% 49% 46% 54% 30% 40% 33% 42% 39% 43% 36% CLOTHES % 93% 97% 96% 96% 97% 94% 93% 95% 96% 97% 96% 96% 95% 95% 96% 96% 98% (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) B GROCERIES % 91% 91% 90% 90% 92% 89% 92% 90% 91% 92% 92% 94% 88% 92% 91% 92% 92% (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) N CAR REPAIRS % 67% 72% 69% 67% 75% 67% 58% 66% 72% 74% 66% 70% 67% 74% 66% 68% 71% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) gh l p PRESCRIPTION DRUGS % 44% 45% 42% 44% 45% 47% 32% 46% 42% 44% 47% 47% 41% 44% 45% 46% 46% (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) h H HAIRCUTS % 29% 34% 32% 31% 34% 29% 22% 30% 33% 34% 29% 33% 34% 35% 31% 32% 33% (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) H

11 Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G/H I/J K/L M/N O/P Q/R N A T I O N A L R E S E A R C H I N C

12 PAGE 46 Table 12-1 Summary Table: % No BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% HAIRCUTS % 52% 60% 56% 54% 52% 47% 50% 57% 54% 46% 52% 50% 60% 39% 50% 59% 64% 48% 61% 52% 58% 47% 59% (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) h k O OpS Os w w PRESCRIPTION DRUGS % 39% 33% 44% 34% 32% 24% 32% 37% 35% 33% 35% 33% 36% 38% 28% 33% 34% 36% 39% 33% 33% 37% 36% (2) (2) (2) (2) (2) (2) (2) (2) (2) (3) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) G G CAR REPAIRS % 20% 29% 25% 16% 14% 16% 19% 19% 41% 13% 19% 24% 15% 22% 21% 14% 21% 20% 18% 19% 22% 18% 19% (3) (3) (3) (3) (3) (3) (3) (3) (3) (2) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) EFg KLN kn GROCERIES % 7% 6% 11% 5% 5% 13% 8% 6% 19% 7% 5% 8% 5% 10% 5% 6% 6% 9% 4% 10% 8% 5% 6% (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (5) (4) (4) (4) (4) ef ln w CLOTHES % 2% 4% 5% 1% 2% 4% 3% 3% 5% 2% 2% 2% 4% 4% 1% 3% 3% 1% 5% 6% 2% 3% - (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (4) (5) (5) (5)

13 vx X p U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

14 PAGE 47 Table 12-2 Summary Table: % No NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% HAIRCUTS % 46% 60% 52% 48% 44% 54% 65% 45% 60% 54% 54% 53% 66% 50% 45% 49% 63% 50% 49% 57% 54% 47% 56% (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) B EFI f OP Q PRESCRIPTION DRUGS % 33% 35% 36% 28% 38% 35% 35% 34% 39% 40% 34% 33% 32% 36% 31% 34% 37% 35% 32% 34% 38% 31% 36% (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) CAR REPAIRS % 13% 22% 24% 14% 12% 22% 22% 24% 24% 21% 22% 15% 22% 18% 23% 18% 17% 33% 15% 20% 22% 24% 18% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) B B f f f m qr t GROCERIES % 6% 6% 11% 6% 6% 5% 6% 15% 7% 9% 4% 8% 6% 7% 6% 8% 7% 10% 6% 8% 7% 12% 6% (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (5) (4) (4) (4) (4) (4) (4) (4) (4) bc efgh CLOTHES % 1% 4% 5% - 1% 5% 3% 4% 6% 4% 4% 2% 5% 2% 7% 1% 4% 8% 2% 4% 3% 3% 3% (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (4) (5) (5) (5) (5) (5) (5) (5) (5) B b E e e q

15 W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V N A T I O N A L R E S E A R C H I N C

16 PAGE 48 Table 12-3 Summary Table: % No BANNER 3 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 NC NC GOVERNMENT DIRECTION GENERIC MCCRORY NC STATE STATE LEG STATE LEG BENEFITS OF NC LEG. BALLOT OBAMA IMAGE IMAGE LEG IMAGE GOP IMAGE DEM IMAGE =========== =========== ================= =========== =========== =========== =========== =========== RIGHT WRNG TOTAL YES NO DIR TRK GOP DEM UND FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) BASE=TOTAL SAMPLE % 47% 48% 37% 48% 38% 42% 13% 49% 46% 54% 30% 40% 33% 42% 39% 43% 36% HAIRCUTS % 54% 52% 52% 56% 49% 61% 49% 57% 50% 50% 60% 55% 53% 49% 58% 56% 51% (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) F K O PRESCRIPTION DRUGS % 35% 34% 36% 37% 31% 36% 39% 35% 35% 35% 32% 32% 37% 34% 36% 32% 35% (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) CAR REPAIRS % 19% 19% 21% 20% 15% 23% 19% 22% 16% 16% 21% 21% 19% 15% 21% 20% 17% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) f GROCERIES % 6% 8% 8% 8% 7% 10% 1% 8% 7% 6% 7% 4% 11% 6% 8% 7% 6% (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) H H M CLOTHES % 4% 2% 3% 3% 2% 4% - 4% 2% 2% 2% 4% 2% 3% 3% 3% 2% (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) (5) H H

17 QUESTION 17: If North Carolina were to completely eliminate its state personal income taxes while expanding the sales tax to also apply to services such as lawyers, accountants, car repair, house painting, etc., would this change make your household Better off, worse off, or about the same? BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% **D/S (BETTER OFF - WORSE OFF) 9% -7% 11% 17% 21% 6% 9% 13% 4% 21% 21% 17% 3% -2% 36% 8% - 2% 12% -2% 8% 11% 15% -10% B BF BcFG B B I MN MN MN N PQRST QRT T QRT X X ux BETTER OFF % 22% 30% 30% 31% 28% 24% 30% 25% 31% 35% 33% 24% 20% 43% 27% 24% 24% 31% 17% 21% 31% 33% 20% N N PQRT T ux UX WORSE OFF % 30% 19% 13% 10% 22% 16% 17% 21% 11% 14% 16% 21% 22% 7% 18% 24% 22% 19% 20% 13% 19% 19% 30% cdeg E O O O O O UvW ABOUT THE SAME % 44% 36% 55% 53% 43% 48% 45% 47% 49% 45% 42% 52% 47% 45% 49% 40% 42% 46% 53% 61% 43% 40% 41% C C l q VWX DON'T KNOW % 4% 13% 2% 5% 7% 11% 7% 7% 9% 5% 9% 2% 9% 5% 6% 9% 12% 4% 9% 5% 6% 8% 8% BDe bd M M s REFUSED % - 1% - - 1% % 1% - - 3% - - 1% - 1% - -

18 U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

19 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 65 Table 18-2 QUESTION 17: If North Carolina were to completely eliminate its state personal income taxes while expanding the sales tax to also apply to services such as lawyers, accountants, car repair, house painting, etc., would this change make your household Better off, worse off, or about the same? BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% **D/S (BETTER OFF - WORSE OFF) 9% 20% -2% 12% 22% 18% -3% -2% 24% -2% -5% 4% 19% -5% 11% 25% 17% -1% -5% 20% -5% 12% 19% 5% Cd C GHJ GHJ GHJ K KL N No RS Uv U X BETTER OFF % 35% 21% 29% 36% 33% 22% 21% 35% 21% 24% 23% 33% 19% 29% 39% 32% 19% 26% 34% 21% 28% 32% 26% C GHj gh gh kl N N R U WORSE OFF % 15% 24% 17% 15% 15% 24% 23% 11% 23% 29% 19% 14% 24% 18% 14% 15% 20% 31% 14% 26% 16% 14% 21% B efi ei i lm Q TV w ABOUT THE SAME % 42% 49% 47% 39% 46% 49% 48% 49% 45% 42% 51% 45% 50% 45% 45% 46% 53% 39% 44% 48% 47% 46% 46% DON'T KNOW % 8% 6% 8% 10% 6% 5% 6% 6% 11% 5% 6% 7% 7% 7% 3% 6% 8% 4% 7% 5% 8% 8% 6% REFUSED % - 1% - 1% 1% % - - 1% % - 1% w

20 W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V N A T I O N A L R E S E A R C H I N C

21 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 66 Table 18-3 QUESTION 17: If North Carolina were to completely eliminate its state personal income taxes while expanding the sales tax to also apply to services such as lawyers, accountants, car repair, house painting, etc., would this change make your household Better off, worse off, or about the same? BANNER 3 NC NC GOVERNMENT DIRECTION GENERIC MCCRORY NC STATE STATE LEG STATE LEG BENEFITS OF NC LEG. BALLOT OBAMA IMAGE IMAGE LEG IMAGE GOP IMAGE DEM IMAGE =========== =========== ================= =========== =========== =========== =========== =========== RIGHT WRNG TOTAL YES NO DIR TRK GOP DEM UND FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) BASE=TOTAL SAMPLE % 47% 48% 37% 48% 38% 42% 13% 49% 46% 54% 30% 40% 33% 42% 39% 43% 36% **D/S (BETTER OFF - WORSE OFF) 9% -2% 18% 12% 7% 27% -7% 2% -7% 23% 20% -13% 13% 1% 23% -2% -5% 29% B E GH G I L N P Q BETTER OFF % 21% 33% 29% 28% 37% 21% 18% 20% 35% 32% 20% 29% 28% 35% 24% 22% 41% B GH I L P Q WORSE OFF % 23% 16% 17% 22% 10% 28% 16% 27% 12% 12% 33% 16% 27% 12% 26% 27% 12% C FH J K M O R ABOUT THE SAME % 48% 45% 47% 44% 45% 45% 52% 47% 46% 50% 40% 50% 38% 45% 44% 46% 40% L N DON'T KNOW % 8% 6% 6% 6% 7% 6% 12% 5% 7% 5% 7% 5% 6% 8% 5% 5% 7% REFUSED % %

22 QUESTION 18: Of the following state tax reform options, which do you feel would create the most jobs for North Carolina? BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% ELIMINATE THE CORPORATE TAX % 20% 22% 24% 36% 26% 26% 30% 22% 33% 23% 26% 27% 24% 29% 29% 32% 22% 25% 18% 31% 28% 20% 21% (1) (3) (2) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (2) (1) (2) (1) (1) (2) (2) BC I t t t W ELIMINATE INCOME TAXES % 22% 27% 22% 16% 22% 17% 24% 19% 26% 23% 25% 23% 15% 26% 26% 18% 22% 23% 13% 16% 26% 25% 19% (2) (1) (1) (2) (2) (2) (3) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (1) (2) (4) (3) (2) (1) (3) e N T T T U u ELIMINATE SALES TAXES % 21% 17% 16% 12% 16% 7% 13% 17% 12% 15% 18% 8% 14% 13% 14% 13% 21% 11% 15% 17% 12% 16% 11% (3) (2) (3) (3) (4) (4) (4) (3) (3) (4) (4) (3) (4) (3) (4) (3) (3) (3) (4) (3) (2) (3) (3) (4) eg g g M s INCREASE TAXES TO FUND ADDITIONAL STATE GOVERNMENT 13% 12% 11% 11% 12% 16% 18% 11% 15% 14% 19% 7% 19% 14% 13% 13% 8% 13% 12% 21% 9% 11% 14% 24% SPENDING (4) (4) (4) (4) (3) (3) (2) (4) (4) (3) (3) (4) (3) (4) (3) (4) (4) (4) (3) (1) (4) (4) (4) (1) L L L Qs UVw OTHER % 5% 6% 10% 4% 4% 6% 6% 5% - 4% 5% 6% 7% 3% 4% 12% 4% 7% 4% 3% 5% 7% 8% j J J J ot u

23 DON'T KNOW % 19% 16% 17% 19% 15% 24% 14% 22% 16% 16% 17% 15% 24% 16% 12% 16% 17% 20% 29% 21% 17% 18% 16% H m p OPqr REFUSED % 1% 1% 1% 1% - 1% 1% 1% - - 1% 1% 1% - 1% 2% - 1% 1% 2% 1% - 1% w U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

24 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 68 Table 19-2 QUESTION 18: Of the following state tax reform options, which do you feel would create the most jobs for North Carolina? BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% ELIMINATE THE CORPORATE TAX % 37% 16% 26% 44% 30% 21% 13% 24% 29% 11% 24% 34% 22% 27% 21% 26% 25% 23% 38% 17% 22% 26% 26% (1) (1) (4) (1) (1) (1) (2) (4) (2) (1) (4) (1) (1) (2) (1) (3) (1) (1) (1) (1) (3) (2) (1) (1) CD C fghij H h H K KL UV ELIMINATE INCOME TAXES % 24% 18% 22% 20% 28% 23% 15% 29% 13% 13% 17% 29% 19% 21% 35% 26% 17% 19% 21% 16% 29% 21% 21% (2) (2) (3) (2) (2) (2) (1) (3) (1) (3) (3) (3) (2) (3) (2) (1) (2) (2) (3) (2) (4) (1) (2) (2) HJ h HJ KL o R tu ELIMINATE SALES TAXES % 11% 21% 11% 11% 11% 16% 25% 13% 8% 15% 19% 13% 23% 13% 11% 15% 10% 23% 12% 20% 12% 19% 14% (3) (3) (1) (4) (3) (3) (4) (1) (4) (4) (2) (2) (3) (1) (3) (4) (3) (4) (2) (3) (2) (4) (3) (4) BD EFgIJ O r TV INCREASE TAXES TO FUND ADDITIONAL STATE GOVERNMENT 13% 5% 19% 16% 3% 7% 19% 19% 13% 20% 35% 10% 5% 16% 12% 21% 15% 15% 6% 5% 20% 14% 9% 15% SPENDING (4) (4) (2) (3) (4) (4) (3) (2) (3) (2) (1) (4) (4) (4) (4) (2) (4) (3) (4) (4) (1) (3) (4) (3) B B EF EF E EF LM m S S T T w OTHER % 4% 5% 9% 4% 3% 5% 4% 10% 9% 10% 7% 2% 2% 7% 5% 4% 7% 8% 4% 6% 7% 5% 6% b M M N

25 DON'T KNOW % 18% 20% 16% 17% 19% 14% 24% 12% 21% 15% 22% 15% 16% 20% 7% 15% 23% 20% 19% 20% 15% 20% 18% GI m P Q REFUSED % 1% 1% - 1% 1% 2% 1% % 1% 2% % - 1% 1% 1% - 1% d qs W W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V N A T I O N A L R E S E A R C H I N C

26 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 69 Table 19-3 QUESTION 18: Of the following state tax reform options, which do you feel would create the most jobs for North Carolina? BANNER 3 NC NC GOVERNMENT DIRECTION GENERIC MCCRORY NC STATE STATE LEG STATE LEG BENEFITS OF NC LEG. BALLOT OBAMA IMAGE IMAGE LEG IMAGE GOP IMAGE DEM IMAGE =========== =========== ================= =========== =========== =========== =========== =========== RIGHT WRNG TOTAL YES NO DIR TRK GOP DEM UND FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) BASE=TOTAL SAMPLE % 47% 48% 37% 48% 38% 42% 13% 49% 46% 54% 30% 40% 33% 42% 39% 43% 36% ELIMINATE THE CORPORATE TAX % 26% 25% 35% 20% 39% 15% 24% 17% 36% 33% 16% 31% 18% 35% 19% 20% 35% (1) (1) (2) (1) (2) (1) (4) (1) (3) (1) (1) (3) (1) (3) (1) (2) (2) (1) E GH I L N P Q ELIMINATE INCOME TAXES % 18% 26% 24% 17% 26% 18% 17% 15% 28% 25% 15% 27% 20% 27% 17% 20% 28% (2) (2) (1) (2) (3) (2) (3) (2) (4) (2) (2) (4) (2) (2) (2) (3) (1) (2) B G I L n P q ELIMINATE SALES TAXES % 16% 13% 15% 17% 13% 19% 10% 18% 11% 14% 18% 13% 17% 12% 17% 16% 14% (3) (3) (4) (3) (4) (3) (2) (3) (2) (3) (3) (2) (3) (4) (3) (4) (4) (3) fh J INCREASE TAXES TO FUND ADDITIONAL STATE GOVERNMENT 13% 12% 15% 6% 21% 6% 22% 7% 21% 6% 7% 27% 9% 21% 6% 22% 19% 6% SPENDING (4) (4) (3) (4) (1) (4) (1) (4) (1) (4) (4) (1) (4) (1) (4) (1) (3) (4) D FH J K M O R OTHER % 6% 5% 2% 9% 4% 5% 9% 6% 4% 4% 8% 4% 10% 5% 7% 5% 6% D M DON'T KNOW % 21% 15% 17% 15% 13% 19% 31% 21% 13% 16% 15% 16% 15% 14% 17% 18% 12% C f FG J r REFUSED % 1% - 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 2% - r

27 Table 20-1 QUESTION 19: North Carolina's unemployment rate is 9.4 percent - tied for fifth highest in the nation. Which of the following policy changes would best help North Carolina lower its high unemployment rate? BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% REDUCING STATE GOVERNMENT REGULATIONS ON BUSINESSES 37% 34% 28% 45% 47% 36% 33% 39% 36% 41% 32% 45% 39% 30% 38% 44% 33% 31% 45% 27% 33% 45% 40% 29% (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (1) (2) (1) (2) (1) (1) (1) (2) c bcg kn rt rt UX x INCREASING STATE SPENDING ON GOVERNMENT PROGRAMS SUCH 25% 29% 25% 20% 18% 24% 32% 23% 26% 35% 24% 18% 25% 27% 25% 20% 24% 32% 17% 29% 19% 19% 29% 32% AS EDUCATION, (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (2) (1) (2) (1) (2) (2) (2) (1) TRANSPORTATION, AND e E l l S s uv UV MEDICAID REDUCING THE STATE TAX BURDEN 16% 20% 18% 15% 11% 16% 16% 18% 14% 10% 16% 15% 19% 18% 16% 17% 21% 12% 16% 16% 16% 16% 18% 9% (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (3) (4) e x X MORE SUBSIDY PROGRAMS THAT AWARD TAXPAYER DOLLARS TO 7% 5% 6% 10% 5% 8% 6% 7% 6% 4% 15% 7% 8% 4% 11% 6% 5% 9% 9% 2% 7% 8% 4% 11% SPECIFIC COMPANIES (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (3) JlN T t T w OTHER

28 4% 1% 4% 6% v 4% 2% 6% 3% 3% 5% 2% 3% 4% - 7% 4% 3% 4% 4% 3% 3% 5% 4% 4% J J j J DON'T KNOW % 7% 16% 6% 14% 12% 9% 8% 13% 10% 7% 11% 6% 16% 6% 9% 9% 10% 9% 20% 19% 9% 5% 12% bd bd H KM OPQrS VW w REFUSED % 2% - 1% 2% - 1% 2% % 1% 2% - 2% 5% - - 1% 2% 1% - 2% cf i jk ors U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

29 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 71 Table 20-2 QUESTION 19: North Carolina's unemployment rate is 9.4 percent - tied for fifth highest in the nation. Which of the following policy changes would best help North Carolina lower its high unemployment rate? BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% REDUCING STATE GOVERNMENT REGULATIONS ON BUSINESSES 37% 58% 21% 37% 55% 62% 24% 19% 40% 34% 16% 31% 54% 22% 41% 53% 42% 34% 28% 55% 21% 38% 35% 38% (1) (1) (2) (1) (1) (1) (2) (2) (1) (2) (2) (1) (1) (2) (1) (1) (1) (1) (2) (1) (2) (1) (1) (1) CD C GHiJ GHIJ GH h K KL N N rs UV U INCREASING STATE SPENDING ON GOVERNMENT PROGRAMS SUCH 25% 7% 35% 31% 6% 8% 36% 34% 29% 34% 54% 30% 8% 27% 24% 20% 22% 26% 34% 11% 37% 25% 24% 25% AS EDUCATION, (2) (3) (1) (2) (3) (3) (1) (1) (2) (1) (1) (2) (3) (1) (2) (2) (2) (2) (1) (3) (1) (2) (2) (2) TRANSPORTATION, AND B B EF EF EF EF LM M TV T MEDICAID REDUCING THE STATE TAX BURDEN 16% 20% 17% 9% 21% 18% 18% 16% 12% 6% 9% 14% 20% 16% 16% 15% 15% 17% 13% 20% 14% 14% 17% 16% (3) (2) (3) (3) (2) (2) (3) (3) (3) (4) (3) (3) (2) (3) (3) (3) (3) (3) (3) (2) (3) (3) (3) (3) D d J J J J Kl v MORE SUBSIDY PROGRAMS THAT AWARD TAXPAYER DOLLARS TO 7% 3% 10% 7% 3% 2% 10% 9% 7% 7% 7% 9% 4% 12% 5% 6% 8% 5% 5% 3% 9% 8% 5% 7% SPECIFIC COMPANIES (4) (4) (4) (4) (4) (4) (4) (4) (4) (3) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) B b ef ef m O T T OTHER

30 4% 6% 6% 3% T 4% 2% 2% 9% 4% - 1% 3% 6% 12% 4% 3% 4% 4% 3% 6% 5% 3% - 1% BC f f efgh S S DON'T KNOW % 10% 14% 5% 9% 10% 9% 18% 3% 8% 9% 12% 9% 17% 10% - 7% 13% 21% 10% 13% 9% 13% 10% D i efgij op P Q Q REFUSED % 1% 1% 1% 2% - 2% 1% 3% - 1% 1% 1% 2% 1% - 1% 1% - 1% 2% 1% - 1% P W W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V N A T I O N A L R E S E A R C H I N C

31 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 72 Table 20-3 QUESTION 19: North Carolina's unemployment rate is 9.4 percent - tied for fifth highest in the nation. Which of the following policy changes would best help North Carolina lower its high unemployment rate? BANNER 3 NC NC GOVERNMENT DIRECTION GENERIC MCCRORY NC STATE STATE LEG STATE LEG BENEFITS OF NC LEG. BALLOT OBAMA IMAGE IMAGE LEG IMAGE GOP IMAGE DEM IMAGE =========== =========== ================= =========== =========== =========== =========== =========== RIGHT WRNG TOTAL YES NO DIR TRK GOP DEM UND FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV FAV UNFAV (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) BASE=TOTAL SAMPLE % 47% 48% 37% 48% 38% 42% 13% 49% 46% 54% 30% 40% 33% 42% 39% 43% 36% REDUCING STATE GOVERNMENT REGULATIONS ON BUSINESSES 37% 33% 42% 50% 27% 59% 18% 38% 20% 57% 54% 16% 50% 22% 57% 20% 28% 54% (1) (1) (1) (1) (2) (1) (2) (1) (2) (1) (1) (2) (1) (2) (1) (2) (2) (1) B E GH G I L N P Q INCREASING STATE SPENDING ON GOVERNMENT PROGRAMS SUCH 25% 23% 26% 16% 34% 8% 46% 10% 41% 9% 12% 46% 16% 41% 11% 44% 39% 9% AS EDUCATION, (2) (2) (2) (3) (1) (3) (1) (3) (1) (3) (3) (1) (3) (1) (3) (1) (1) (3) TRANSPORTATION, AND D FH J K M O R MEDICAID REDUCING THE STATE TAX BURDEN 16% 17% 15% 19% 14% 22% 10% 17% 12% 21% 21% 10% 19% 10% 20% 11% 11% 22% (3) (3) (3) (2) (3) (2) (3) (2) (3) (2) (2) (4) (2) (3) (2) (3) (3) (2) G I L N P Q MORE SUBSIDY PROGRAMS THAT AWARD TAXPAYER DOLLARS TO 7% 7% 7% 5% 8% 3% 9% 9% 9% 3% 4% 10% 6% 8% 5% 7% 8% 4% SPECIFIC COMPANIES (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (4) (3) (4) (4) (4) (4) (4) (4) F J K r OTHER % 4% 4% 1% 4% 1% 3% 11% 4% 2% 1% 7% 1% 6% 1% 6% 3% 3% D Fg K M O DON'T KNOW % 14% 6% 9% 12% 7% 12% 14% 13% 7% 9% 9% 7% 11% 5% 10% 9% 8% C f J o REFUSED % 1% 1% - 1% - 2% - 2% - - 2% - 1% - 2% 2% - H R

32 QUESTION 21: There is a proposal being considered that would reform North Carolina's tax system. Among other things, it would not tax the first 12 thousand dollars of any family's income, would institute a flat tax rate for personal income above that amount, and lower the corporate tax rate. The proposal would also lower the sales tax rate, BUT would expand sales taxes to services not currently being taxed. Do you support or oppose this tax reform proposal? BANNER 1 EDUCATION ======================= OR 2 YR 4 YR POST LESS COLL COLL GRAD (U) (V) (W) (X) KEY REGIONS GENDER AGE GENDER/AGE =================================== =========== ============================= =================================== TRI- NORTH PIED- WEST- ANGLE SOUTH -EAST MONT CHAR- ERN MEN MEN MEN WOMEN WOMEN WOMEN HS TOTAL -EAST NC TRIAD LOTTE NC MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) BASE=TOTAL SAMPLE % 21% 14% 13% 18% 22% 12% 48% 52% 6% 14% 28% 20% 25% 15% 20% 11% 13% 20% 16% 25% 27% 29% 16% **D/S (SUPPORT - OPPOSE) % 3% 15% 35% 32% 11% 30% 27% 12% 37% 34% 31% 14% 2% 33% 27% 23% 38% 20% -16% 25% 22% 21% 4% B BCF BCF B BCF I MN MN MN N st T T qst T X X X TOTAL SUPPORT % 44% 43% 59% 60% 49% 55% 56% 46% 60% 63% 56% 49% 40% 60% 57% 54% 63% 49% 30% 54% 51% 52% 44% bc BCf I n mn N T T T st T TOTAL OPPOSE % 41% 28% 23% 28% 38% 26% 30% 34% 22% 29% 25% 35% 39% 27% 30% 30% 25% 29% 45% 30% 29% 32% 40% cdeg Dg l jl OPqRS v STRONGLY SUPPORT % 20% 16% 23% 27% 24% 19% 27% 16% 23% 20% 24% 24% 16% 26% 31% 23% 13% 21% 11% 18% 24% 25% 15% I n rt RsT t T x x SOMEWHAT SUPPORT % 25% 27% 36% 33% 25% 37% 29% 30% 36% 43% 32% 25% 25% 34% 26% 31% 50% 28% 19% 36% 26% 28% 29% bf MN T t opqst v SOMEWHAT OPPOSE % 15% 7% 13% 11% 14% 13% 13% 13% 7% 15% 13% 10% 15% 17% 12% 7% 7% 12% 19% 13% 10% 15% 12% c qr QR

33 STRONGLY OPPOSE % 26% 21% 10% 16% 24% 12% 17% 21% 15% 14% 12% 25% 24% 10% 18% 23% 18% 17% 27% 17% 19% 16% 29% DeG Dg KL kl O Os uw UNDECIDED/DON'T KNOW % 15% 28% 18% 12% 13% 14% 13% 20% 18% 8% 19% 16% 19% 12% 13% 14% 12% 22% 22% 14% 20% 15% 14% BEFG H K K or opr REFUSED % - 1% - - 1% 5% 1% 1% % 1% - 1% - - 2% 1% - 1% 1% bde jkm U/V/W/X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T N A T I O N A L R E S E A R C H I N C

34 NORTH CAROLINA STATEWIDE STUDY / APRIL 2013 PAGE 80 Table 22-2 QUESTION 21: There is a proposal being considered that would reform North Carolina's tax system. Among other things, it would not tax the first 12 thousand dollars of any family's income, would institute a flat tax rate for personal income above that amount, and lower the corporate tax rate. The proposal would also lower the sales tax rate, BUT would expand sales taxes to services not currently being taxed. Do you support or oppose this tax reform proposal? BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS PARTY ID PHONE TYPE ================= =================================== ================= ================= ================= ================= =========== UN- GOP GOP DEM DEM IND IND FULL RET- EMPL- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS BLACK WHITE OTHER TIME IRED OYED GOP DEM IND CELL LAND (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 34% 43% 23% 17% 17% 18% 25% 12% 11% 21% 31% 43% 22% 72% 5% 50% 31% 9% 30% 36% 32% 25% 75% **D/S (SUPPORT - OPPOSE) % 37% 4% 22% 51% 22% 3% 4% 27% 17% -9% 6% 43% 1% 24% 28% 31% -1% 18% 47% - 15% 41% 12% CD C FGHIJ GH GH GH K KL N N RS R UV U X TOTAL SUPPORT % 60% 43% 53% 68% 53% 45% 40% 57% 48% 38% 45% 64% 40% 54% 58% 58% 41% 48% 67% 42% 47% 63% 47% C c FGHJ h H KL N n R UV X TOTAL OPPOSE % 24% 39% 31% 16% 31% 42% 36% 30% 31% 47% 39% 20% 39% 30% 30% 27% 42% 30% 20% 41% 32% 22% 35% B E E E e E M M o Q Tv T W STRONGLY SUPPORT % 31% 15% 20% 36% 26% 19% 12% 27% 12% 13% 21% 26% 15% 24% 13% 23% 18% 16% 34% 12% 19% 28% 20% CD GHJ HJ HJ k K Np UV u SOMEWHAT SUPPORT % 29% 28% 33% 31% 27% 26% 29% 30% 36% 25% 24% 37% 25% 29% 46% 35% 23% 32% 33% 30% 28% 36% 27% KL No R SOMEWHAT OPPOSE

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