Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T U/V/W/X

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1 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 195 Table 23-1 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 1 KEY REGIONS GENDER AGE GENDER/AGE EDUCATION =================================== =========== ============================= =================================== ======================= NORTH PIED WEST TRI- SOUTH -EAST -MONT CHARL -ERN MEN MEN MEN WOMEN WOMEN WOMEN HS OR 2 YR 4 YR POST TOTAL ANGLE -EAST NC TRIAD -OTTE NC MEN WOMEN LESS COLL COLL GRAD (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 20% 13% 14% 18% 23% 12% 48% 52% 8% 19% 29% 20% 25% 17% 18% 12% 16% 23% 13% 23% 29% 26% 21% Uw TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 31% 32% 26% 24% 35% 42% 27% 36% 5% 24% 35% 36% 38% 21% 30% 31% 26% 38% 44% 36% 24% 27% 41% (1) (1) (2) (3) (2) (1) (1) (2) (1) (5) (3) (1) (1) (1) (2) (2) (1) (1) (1) (1) (1) (2) (2) (1) de H J J J JK O OPQR v VW JUN 23-25, % 33% 36% 39% 27% 34% 37% 32% 35% 30% 33% 30% 30% 42% 34% 27% 37% 31% 32% 48% LM PrS PRIVATE SCHOOL NOV 10-12, % 30% 40% 28% 26% 27% 21% 32% 25% 49% 26% 27% 31% 24% 36% 30% 29% 22% 30% 20% 30% 28% 32% 25% (2) (2) (1) (2) (1) (2) (2) (1) (2) (1) (1) (2) (2) (2) (1) (1) (2) (2) (2) (2) (2) (1) (1) (2) eg kln T t t JUN 23-25, % 36% 25% 31% 41% 29% 22% 37% 26% 29% 25% 36% 34% 30% 35% 40% 37% 16% 34% 23% g cfg I r RT RT Rt PUBLIC CHARTER SCHOOL NOV 10-12, % 8% 17% 33% 15% 16% 16% 19% 15% 13% 25% 13% 15% 17% 17% 20% 19% 19% 11% 16% 19% 24% 13% 9% (3) (5) (3) (1) (4) (3) (3) (3) (3) (3) (2) (3) (3) (3) (3) (3) (3) (3) (4) (3) (3) (3) (3) (4) BcEFG s X WX JUN 23-25, % 22% 16% 25% 13% 22% 15% 15% 22% 20% 25% 15% 21% 16% 12% 17% 17% 35% 17% 15% h OpQST MAGNET SCHOOL NOV 10-12, % 13% 6% 4% 15% 13% 2% 7% 13% 19% 11% 11% 9% 6% 8% 7% 6% 19% 12% 6% 3% 8% 12% 17% (4) (3) (4) (4) (3) (4) (6) (5) (4) (2) (4) (4) (4) (4) (5) (4) (4) (4) (3) (4) (5) (4) (5) (3) DG CDG DG h pqt u U Uv Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T U/V/W/X

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3 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 196 Table 23-1 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 1 HOME SCHOOL KEY REGIONS GENDER AGE GENDER/AGE EDUCATION =================================== =========== ============================= =================================== ======================= NORTH PIED WEST TRI- SOUTH -EAST -MONT CHARL -ERN MEN MEN MEN WOMEN WOMEN WOMEN HS OR 2 YR 4 YR POST TOTAL ANGLE -EAST NC TRIAD -OTTE NC MEN WOMEN LESS COLL COLL GRAD (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) NOV 10-12, % 11% 1% 3% 8% 4% 14% 7% 6% 6% 10% 8% 5% 5% 13% 4% 5% 8% 6% 4% 5% 5% 12% 4% (5) (4) (6) (5) (5) (5) (4) (4) (5) (4) (5) (5) (5) (5) (4) (5) (5) (5) (5) (5) (4) (5) (4) (5) CDf C CDf pt uvx JUN 23-25, % 3% 14% 1% 9% 8% 10% 7% 8% 4% 9% 11% 7% 4% 7% 10% 4% 13% 6% 5% BD bd D d n q VIRTUAL CHARTER SCHOOL NOV 10-12, % 1% 1% - 1% 1% 2% 1% 1% - - 1% 1% 2% - 2% 3% - 1% 2% 2% 1% - - (6) (6) (5) (6) (6) (6) (5) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) JK or JUN 23-25, % 2% 1% 1% - 2% 3% 1% 2% 2% 2% - 2% 2% 2% - 1% 1% 2% 4% L p OTHER % 2% 3% 2% 4% 1% 2% 3% 1% 4% 1% 3% 1% 2% 3% 4% 3% - 1% 2% 3% 2% - 2% i r r DON'T KNOW % 4% - 4% 6% 3% 1% 2% 4% 5% 4% 2% 3% 4% 2% 3% 2% 5% 2% 6% 2% 6% 4% 1% C Cg X REFUSED % % - - 1% % - - Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T U/V/W/X

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5 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 197 Table 23-2 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS INCOME ================= =================================== ================= ================= ================= ========================= UN- $50K GOP GOP DEM DEM IND IND AF FULL RET- EMPL- AND $50K- $100K- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS AMER WHITE OTHER TIME IRED OYED UNDER $100K $200K $200K+ (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) BASE=TOTAL SAMPLE % 32% 43% 25% 17% 15% 19% 24% 13% 12% 28% 23% 46% 23% 71% 4% 54% 34% 7% 31% 29% 13% 2% L L w tw TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 23% 39% 30% 17% 30% 40% 38% 22% 38% 36% 39% 24% 43% 29% 19% 29% 38% 22% 31% 34% 23% 17% (1) (2) (1) (1) (3) (2) (1) (1) (3) (1) (1) (1) (2) (1) (2) (3) (1) (1) (3) (2) (1) (2) (3) B e EI EI Ei M M Op q v JUN 23-25, % 26% 45% 25% 26% 26% 46% 44% 21% 29% 44% 44% 23% 48% 31% 2% 30% 41% 37% BD EFIj EFI M M OP P Q PRIVATE SCHOOL NOV 10-12, % 38% 23% 26% 45% 31% 26% 20% 24% 27% 20% 24% 38% 19% 32% 28% 28% 28% 26% 32% 25% 34% 58% (2) (1) (2) (2) (1) (1) (2) (2) (2) (2) (2) (2) (1) (3) (1) (2) (2) (2) (2) (1) (2) (1) (1) CD fghij KL N u JUN 23-25, % 47% 23% 25% 48% 46% 28% 20% 35% 15% 23% 19% 43% 20% 34% 31% 32% 29% 30% CD GHJ GHJ hj KL N PUBLIC CHARTER SCHOOL NOV 10-12, % 12% 19% 20% 17% 5% 17% 20% 24% 16% 20% 17% 15% 24% 15% 8% 17% 14% 32% 24% 16% 12% 25% (3) (4) (3) (3) (2) (5) (3) (3) (1) (3) (3) (3) (3) (2) (3) (4) (3) (3) (1) (3) (3) (4) (2) b b F F F F f op r V JUN 23-25, % 12% 20% 25% 12% 11% 16% 24% 19% 31% 23% 25% 14% 22% 17% 39% 19% 20% 15% B B ef EFg m M MAGNET SCHOOL NOV 10-12, % 9% 12% 8% 3% 16% 9% 14% 9% 7% 17% 11% 5% 8% 9% 34% 12% 7% 9% 5% 10% 22% - (4) (5) (4) (4) (5) (3) (4) (4) (4) (4) (4) (4) (5) (4) (4) (1) (4) (4) (4) (4) (4) (3) E E M m no r W W TuW Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V/W

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7 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 198 Table 23-2 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 2 HOME SCHOOL PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS INCOME ================= =================================== ================= ================= ================= ========================= UN- $50K GOP GOP DEM DEM IND IND AF FULL RET- EMPL- AND $50K- $100K- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS AMER WHITE OTHER TIME IRED OYED UNDER $100K $200K $200K+ (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) NOV 10-12, % 12% 3% 7% 9% 15% 5% 1% 9% 6% 3% 1% 12% 1% 9% 4% 9% 5% - 3% 8% 3% - (5) (3) (5) (5) (4) (4) (5) (5) (5) (5) (5) (5) (4) (5) (5) (5) (5) (5) (5) (5) (5) C H ghj h KL N S S w tvw JUN 23-25, % 9% 4% 12% 7% 11% 3% 5% 13% 11% 5% 4% 10% 4% 9% 9% 11% 3% c C g Gh kl n RS S VIRTUAL CHARTER SCHOOL NOV 10-12, % 2% 1% 1% 2% 1% 1% 1% 2% - 1% - 2% 1% 1% - 1% 2% - - 1% - - (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) l P S JUN 23-25, % 1% 1% 2% 1% 1% - 2% 2% 3% 1% 1% 2% 1% 2% - 1% 2% 3% P OTHER % 3% 1% 2% 5% 1% 1% 1% 4% - 2% 1% 2% 1% 2% - 3% 1% - 1% 3% 2% - j P S s w DON'T KNOW % 2% 3% 7% 2% 1% - 5% 6% 7% - 7% 2% 3% 3% 8% 2% 4% 11% 3% 3% 4% - b fg g fg K k w w REFUSED % % - - 1% % - 1% Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V/W

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9 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 199 Table 23-3 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 3 CHILDREN MARITAL UNDER MARRIED SCHOOL TYPE PHONE TYPE STATUS 18 AT HOME MARITAL STATUS/ GENDER WOMEN MARRIED MEN CHILDREN GO TO IDEOLOGY/GENDER =========== =========== =========== ======================= =========== =========== ================= =================================== SIN- SIN- PUB SIN- MRRD MRRD GLE GLE W/ NO W/ NO TRAD PRIV- CHAR- LIB LIB MOD MOD CONS CONS TOTAL LAND CELL MRRD GLE YES NO MEN WOMEN MEN WOMEN KIDS KIDS KIDS KIDS PUB ATE TER MEN WOMEN MEN WOMEN MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 70% 30% 61% 20% 28% 71% 31% 30% 11% 10% 10% 20% 13% 19% 15% 4% 4% 11% 17% 12% 11% 23% 23% uv UV V UV TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 36% 22% 32% 26% 25% 34% 28% 36% 18% 34% 23% 41% 23% 32% 44% 6% 7% 36% 36% 33% 46% 18% 31% (1) (1) (2) (1) (2) (2) (1) (2) (1) (3) (1) (2) (1) (2) (2) (1) (2) (4) (1) (1) (1) (1) (3) (2) C J L QR W W w Wx W JUN 23-25, % 35% 31% % 39% 46% 43% 19% 29% WX W Wx W PRIVATE SCHOOL NOV 10-12, % 27% 32% 30% 31% 28% 29% 33% 27% 39% 22% 31% 25% 32% 33% 17% 90% 19% 26% 16% 25% 23% 41% 34% (2) (2) (1) (2) (1) (1) (2) (1) (2) (1) (3) (1) (2) (1) (1) (2) (1) (2) (2) (4) (2) (2) (1) (1) PR stuv T JUN 23-25, % 30% 34% % 20% 24% 15% 48% 37% STUV TV PUBLIC CHARTER SCHOOL NOV 10-12, % 15% 21% 15% 22% 20% 15% 17% 12% 18% 26% 16% 11% 21% 15% 16% 5% 55% 17% 21% 22% 12% 19% 10% (3) (3) (3) (3) (3) (3) (3) (3) (3) (2) (2) (4) (3) (3) (3) (3) (3) (1) (3) (3) (3) (3) (2) (4) PQ x x JUN 23-25, % 20% 16% % 27% 15% 30% 14% 14% wx uwx MAGNET SCHOOL NOV 10-12, % 8% 14% 9% 9% 13% 9% 6% 12% 11% 8% 23% 7% 5% 7% 14% - 19% 7% 24% 13% 9% 4% 5% (4) (4) (4) (5) (4) (4) (4) (5) (4) (4) (4) (3) (5) (5) (5) (4) (3) (5) (2) (4) (4) (5) (5) M Q q SVWX Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I/J/K L/M N/O P/Q/R S/T/U/V/W/X

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11 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 200 Table 23-3 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 3 HOME SCHOOL CHILDREN MARITAL UNDER MARRIED SCHOOL TYPE PHONE TYPE STATUS 18 AT HOME MARITAL STATUS/ GENDER WOMEN MARRIED MEN CHILDREN GO TO IDEOLOGY/GENDER =========== =========== =========== ======================= =========== =========== ================= =================================== SIN- SIN- PUB SIN- MRRD MRRD GLE GLE W/ NO W/ NO TRAD PRIV- CHAR- LIB LIB MOD MOD CONS CONS TOTAL LAND CELL MRRD GLE YES NO MEN WOMEN MEN WOMEN KIDS KIDS KIDS KIDS PUB ATE TER MEN WOMEN MEN WOMEN MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) NOV 10-12, % 6% 8% 9% 3% 8% 6% 11% 8% - 6% 5% 9% 14% 8% 2% - - 8% - 1% 1% 10% 14% (5) (5) (5) (4) (5) (5) (5) (4) (5) (5) (5) (4) (4) (4) (6) (4) (5) (5) (4) (3) E J J t TUV TUV JUN 23-25, % 7% 9% % 7% 2% 9% 13% s s SV SV VIRTUAL CHARTER SCHOOL NOV 10-12, % 2% - 1% - 1% 1% 2% 1% % 2% 2% 2% - - 1% 1% - - 2% 1% (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (5) (6) (5) (6) (6) C E jk JUN 23-25, % 2% % 2% - 2% 1% 2% C OTHER % 2% 2% 1% 3% 2% 2% 2% 1% 7% - - 1% 1% 2% 4% - - 2% 2% 2% - 4% - k Vx DON'T KNOW % 4% 2% 3% 6% 2% 4% 1% 4% 7% 5% 2% 5% 2% 1% 2% % 5% 9% 1% 4% StW Sw REFUSED % Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I/J/K L/M N/O P/Q/R S/T/U/V/W/X

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13 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 201 Table 23-4 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 4 DIRECTION MEDIA MARKET VOTE HISTORY RACE/GENDER WHITE WOMEN OF NC ============================================ ======================= ======================= =================================== =========== GREEN GREEN WILM- RAL- CHAR- GREENS -VILLE -VILLE ING- ALL 1 OF 2 OF BLACK BLACK WHITE WHITE RIGHT WRNG TOTAL EIGH LOTTE -BORO (SC) (NC) TON OTHER G14 G MEN WOMEN MEN WOMEN GOP DEM IND LIB MOD CONS DIR TRK (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 31% 27% 18% 7% 8% 5% 4% 81% 96% 23% 76% 11% 12% 35% 36% 13% 13% 10% 11% 7% 17% 39% 51% u u U U U TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 37% 37% 23% 42% 13% 20% 24% 32% 31% 30% 32% 41% 45% 24% 33% 27% 38% 35% 35% 41% 28% 27% 37% (1) (1) (1) (2) (1) (3) (2) (3) (1) (1) (2) (1) (1) (1) (2) (1) (2) (1) (1) (1) (1) (2) (2) (1) DFG DFg DFg o O o W JUN 23-25, % 34% 36% 30% 29% 22% 44% 54% 34% 34% 30% 35% 54% 43% 27% 36% 28% 48% 31% 46% 46% 26% 24% 42% f Op o o QV qv qv W PRIVATE SCHOOL NOV 10-12, % 28% 24% 29% 17% 43% 47% 34% 28% 28% 32% 28% 24% 15% 34% 30% 33% 27% 28% 21% 32% 36% 35% 23% (2) (2) (2) (1) (3) (1) (1) (2) (2) (2) (1) (2) (3) (3) (1) (2) (1) (2) (2) (2) (2) (1) (1) (2) CE bcde N N T X JUN 23-25, % 30% 29% 41% 18% 45% 28% 13% 31% 32% 32% 31% 23% 18% 41% 28% 43% 20% 17% 15% 20% 38% 37% 26% ceh EH MNP RSTU RSTU X PUBLIC CHARTER SCHOOL NOV 10-12, % 13% 13% 15% 31% 20% 19% 41% 17% 17% 16% 17% 25% 24% 18% 12% 6% 18% 14% 19% 8% 10% 20% 14% (3) (3) (3) (4) (2) (2) (3) (1) (3) (3) (3) (3) (2) (2) (3) (3) (5) (3) (3) (4) (4) (4) (3) (3) BCd BCd Q Q JUN 23-25, % 22% 20% 12% 14% 17% 22% 26% 19% 19% 20% 19% 10% 31% 18% 16% 12% 17% 21% 21% 15% 14% 28% 13% d Mop X MAGNET SCHOOL NOV 10-12, % 10% 10% 17% 3% 5% 11% - 11% 10% 7% 11% 4% 11% 7% 11% 14% 10% 8% 21% 10% 4% 5% 13% (4) (4) (5) (3) (4) (5) (4) (4) (4) (4) (4) (4) (4) (5) (4) (4) (4) (4) (3) (3) (5) (5) (4) eh H EFH h m V rsv W Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G/H I/J/K/L M/N/O/P Q/R/S/T/U/V W/X

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15 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 202 Table 23-4 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 4 HOME SCHOOL DIRECTION MEDIA MARKET VOTE HISTORY RACE/GENDER WHITE WOMEN OF NC ============================================ ======================= ======================= =================================== =========== GREEN GREEN WILM- RAL- CHAR- GREENS -VILLE -VILLE ING- ALL 1 OF 2 OF BLACK BLACK WHITE WHITE RIGHT WRNG TOTAL EIGH LOTTE -BORO (SC) (NC) TON OTHER G14 G MEN WOMEN MEN WOMEN GOP DEM IND LIB MOD CONS DIR TRK (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) NOV 10-12, % 7% 11% 6% 2% 5% - - 6% 7% 7% 7% 1% 1% 10% 8% 15% 1% 7% - 2% 16% 5% 7% (5) (5) (4) (5) (5) (4) (5) (5) (5) (5) *(5) (5) (4) (5) (3) (6) (5) (5) (3) (4) (5) egh EGH GH MN MN RTU t RsTU JUN 23-25, % 5% 9% 8% 13% 10% 6% 7% 8% 8% 7% 8% 3% 4% 8% 10% 12% 5% 14% 11% 1% 14% 3% 12% m U u ru W VIRTUAL CHARTER SCHOOL NOV 10-12, % 1% 2% 1% - 1% - - 1% 1% - 1% 1% - 1% 1% 2% 1% - 1% - 1% 1% 1% (6) (6) (6) (6) (6) (6) (6) (6) *(5) (6) (6) (6) (5) (5) (6) (6) (6) K K K JUN 23-25, % 2% 1% - 5% % 2% 1% 2% - 2% 1% 2% 1% 2% 4% 1% 3% 2% 2% 2% dfgh m OTHER % 1% - 4% 3% 5% 4% - 2% 2% 2% 2% 1% - 4% 1% 1% 1% - 2% - 1% 2% 1% N DON'T KNOW % 3% 2% 6% 2% 7% - - 3% 3% 6% 2% - 5% 3% 4% 1% 4% 9% 1% 8% 5% 5% 2% GH GH M M qt REFUSED % % Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G/H I/J/K/L M/N/O/P Q/R/S/T/U/V W/X

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17 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 203 Table 23-5 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 5 PRESIDENT LAST QUESTION MCCRORY COOPER GUBERNATORIAL BETTER FOR US TO SHOULD GENERIC BALLOT GENERIC BALLOT RECESSION TO END IMAGE IMAGE NCAE IMAGE BALLOT HAVE PRESIDENT FOCUS ON ================= ================= ================= =========== =========== =========== ================= ================= =========== MC- REST- UNDER 2+ CROR- LEAN/ COOP- PROG- ORA- TOTAL GOP DEM UND GOP DEM UND 2 YRS YRS ENDED FAV UNFAV FAV UNFAV FAV UNFAV RY UND ER GOP DEM DK RESS TION (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 36% 38% 16% 34% 39% 20% 36% 41% 14% 46% 42% 30% 15% 44% 20% 41% 20% 38% 41% 38% 12% 37% 58% IJ K TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 20% 39% 40% 19% 43% 32% 34% 26% 43% 26% 37% 43% 24% 40% 16% 21% 29% 43% 19% 46% 30% 41% 24% (1) (2) (1) (1) (2) (1) (1) (1) (2) (1) (2) (1) (1) (2) (1) (3) (2) (1) (1) (2) (1) (1) (1) (2) B B Eg E i I K N P QR TV X JUN 23-25, % 20% 45% 39% % 31% 43% 28% 39% 37% 30% % 39% 44% B B K Q Q PRIVATE SCHOOL NOV 10-12, % 41% 21% 18% 40% 18% 31% 29% 31% 20% 32% 25% 17% 37% 23% 37% 38% 25% 20% 43% 17% 21% 18% 37% (2) (1) (2) (2) (1) (3) (2) (2) (1) (2) (1) (2) (2) (1) (2) (1) (1) (2) (2) (1) (2) (3) (3) (1) CD F F j M O RS UV W JUN 23-25, % 46% 24% 25% % 33% 25% 35% 29% 32% 37% % 23% 26% CD RS PUBLIC CHARTER SCHOOL NOV 10-12, % 15% 19% 16% 16% 20% 10% 12% 20% 17% 20% 14% 16% 19% 18% 17% 17% 21% 16% 15% 16% 22% 18% 16% (3) (3) (3) (3) (3) (2) (3) (3) (3) (3) (3) (4) (3) (3) (3) (2) (3) (3) (3) (3) (3) (2) (2) (3) G H JUN 23-25, % 18% 18% 17% % 18% 18% 21% 15% 20% 15% % 23% 16% MAGNET SCHOOL NOV 10-12, % 5% 15% 7% 5% 14% 7% 11% 8% 13% 6% 14% 13% 6% 11% 8% 6% 12% 13% 5% 14% 10% 15% 5% (4) (5) (4) (5) (5) (4) (5) (4) (5) (4) (5) (3) (4) (5) (4) (5) (5) (4) (4) (5) (4) (4) (4) (5) Bd Eg K Q T X Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G H/I/J K/L M/N O/P Q/R/S T/U/V W/X

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19 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 204 Table 23-5 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 5 HOME SCHOOL PRESIDENT LAST QUESTION MCCRORY COOPER GUBERNATORIAL BETTER FOR US TO SHOULD GENERIC BALLOT GENERIC BALLOT RECESSION TO END IMAGE IMAGE NCAE IMAGE BALLOT HAVE PRESIDENT FOCUS ON ================= ================= ================= =========== =========== =========== ================= ================= =========== MC- REST- UNDER 2+ CROR- LEAN/ COOP- PROG- ORA- TOTAL GOP DEM UND GOP DEM UND 2 YRS YRS ENDED FAV UNFAV FAV UNFAV FAV UNFAV RY UND ER GOP DEM DK RESS TION (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) NOV 10-12, % 13% 1% 9% 14% 1% 8% 6% 9% 2% 9% 4% 5% 12% 4% 15% 11% 7% 2% 11% 2% 9% 2% 11% (5) (4) (5) (4) (4) (6) (4) (5) (4) (5) (4) (5) (5) (4) (5) (4) (4) (5) (5) (4) (5) (5) (5) (4) C C F F J l m O S U W JUN 23-25, % 8% 5% 11% % 9% 1% 7% 9% 3% 16% - - 8% 6% 6% J J M VIRTUAL CHARTER SCHOOL NOV 10-12, % 1% 1% 2% 1% 1% 1% 1% 1% - 1% 1% 2% - 2% 1% 2% - 1% 2% 1% - 1% 1% (6) (6) (6) (6) (6) (5) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) n r v JUN 23-25, % 1% 2% % 2% 1% 2% 2% 1% - - 1% 3% 1% H OTHER % 3% 1% 3% 3% - 3% 1% 3% 2% 2% 2% 2% 2% - 2% 2% 1% 2% 2% - 2% 1% 3% c F f h w DON'T KNOW % 2% 3% 5% 2% 2% 7% 5% 1% 3% 4% 2% 3% - 3% 2% 3% 5% 2% 3% 3% 7% 4% 3% e I N REFUSED % Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G H/I/J K/L M/N O/P Q/R/S T/U/V W/X

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21 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 205 Table 23-6 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 6 PROHIBITING SHOULD LEGALIZE EDUCATION RENEWABLE SANCTUARY LEG. FULL TIME MARIJUANA WOULD WHY PARENTS ENERGY CITIES SESSIONS LEGISLATURE FOR BE BETTER SEND CHILDREN STANDARDS IN NC BE LIMITED IS REC. USE SCHOOL FOR BEST EDU. ESA PROGRAM IF IT WAS TO FAILING SCHOOLS ============ =========== =========== =========== =========== ============================= =========== =========== ========================= COMM- HELP INC- NO NO ITTED ALT REASE HARD- NEED- TRAD. PRI- PUB MAG- FLEX- FUND- RES- OPT- UN- TO PUB TOTAL SOURCE BILLS SUP OPP YES NO SHIP ED FAV OPP PUB VATE CHART NET HOME SUP OPP IBLE ED OURCES IONS AWARE SCHOOL (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 45% 47% 53% 35% 48% 30% 49% 41% 43% 53% 32% 28% 17% 10% 7% 63% 30% 50% 41% 47% 22% 14% 10% LMNP TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 35% 27% 28% 35% 29% 34% 25% 37% 28% 35% 100% % 43% 20% 49% 25% 31% 28% 57% (1) (1) (2) (2) (1) (2) (1) (2) (1) (1) (1) (2) (1) (2) (1) (2) (1) (2) (1) c H MNOP Q S UVW JUN 23-25, % % % 39% MNP PRIVATE SCHOOL NOV 10-12, % 24% 34% 36% 22% 30% 26% 33% 24% 23% 33% - 100% % 20% 37% 17% 32% 23% 31% 22% (2) (2) (1) (1) (3) (1) (2) (1) (2) (2) (2) (1) (2) (1) (2) (1) (2) (1) (2) B E i J LNOP R T JUN 23-25, % % % 32% LNP PUBLIC CHARTER SCHOOL NOV 10-12, % 16% 19% 13% 23% 18% 16% 16% 17% 20% 14% % % 16% 20% 13% 17% 22% 15% 10% (3) (4) (3) (3) (2) (3) (3) (3) (3) (3) (3) (3) (3) (3) (4) (3) (3) (3) (3) D LMOP t x JUN 23-25, % % % 14% LMP MAGNET SCHOOL NOV 10-12, % 16% 5% 8% 12% 10% 10% 9% 12% 14% 7% % - 10% 11% 8% 14% 11% 10% 12% 6% (4) (3) (5) (5) (4) (4) (4) (5) (4) (4) (5) (4) (4) (5) (3) (4) (4) (4) (4) C K LMNP S Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I J/K L/M/N/O/P Q/R S/T U/V/W/X

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23 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 206 Table 23-6 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 6 HOME SCHOOL PROHIBITING SHOULD LEGALIZE EDUCATION RENEWABLE SANCTUARY LEG. FULL TIME MARIJUANA WOULD WHY PARENTS ENERGY CITIES SESSIONS LEGISLATURE FOR BE BETTER SEND CHILDREN STANDARDS IN NC BE LIMITED IS REC. USE SCHOOL FOR BEST EDU. ESA PROGRAM IF IT WAS TO FAILING SCHOOLS ============ =========== =========== =========== =========== ============================= =========== =========== ========================= COMM- HELP INC- NO NO ITTED ALT REASE HARD- NEED- TRAD. PRI- PUB MAG- FLEX- FUND- RES- OPT- UN- TO PUB TOTAL SOURCE BILLS SUP OPP YES NO SHIP ED FAV OPP PUB VATE CHART NET HOME SUP OPP IBLE ED OURCES IONS AWARE SCHOOL (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) NOV 10-12, % 4% 10% 8% 4% 8% 5% 10% 4% 6% 7% % 7% 6% 9% 4% 7% 6% 11% 3% (5) (5) (4) (4) (5) (5) (5) (4) (5) (5) (4) (5) (5) (4) (5) (5) (5) (5) (5) B I LMNO T x JUN 23-25, % % 7% 7% LMN VIRTUAL CHARTER SCHOOL NOV 10-12, % 1% 1% 2% - - 3% 1% 1% 1% 1% % 1% 2% - 2% 1% - - (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) f WX JUN 23-25, % % 2% OTHER % 2% 2% 3% 1% 2% 2% 2% 2% 3% 1% % 2% 2% 2% 1% 5% 1% - X DON'T KNOW % 3% 3% 4% 2% 2% 4% 4% 2% 5% 2% % 2% 3% - 4% 2% 2% 1% T REFUSED % % Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I J/K L/M/N/O/P Q/R S/T U/V/W/X

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25 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 207 Table 23-7 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 7 TRANSGENDER TOO MANY MOST USE CHILDREN PARENTS IMPORTANT ALL LOW INCOME BATHROOM IN FAILING HAVE RIGHT WHEN FAMILIES FAMILES OF SCHOOLS TO CHOOSE CHOOSING LETTER GRADE FOR ELIGIBLE GET OPPOSITE IN NC A SCHOOL SCHOOL NC PUBLIC SCHOOLS FOR ESA LARGER ESA SEX NIGHT DIALED =========== =========== =========== ============================= =========== =========== =========== ================= PREP REF- DIS- DIS- FOR LECT TOTAL AGREE AGREE AGREE AGREE WORLD VALS A B C D F SUP OPP SUP OPP FAV OPP 11/10 11/11 11/12 (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) BASE=TOTAL SAMPLE % 78% 16% 87% 9% 75% 20% 5% 21% 43% 15% 9% 60% 31% 58% 34% 21% 68% 30% 33% 37% TRADITIONAL PUBLIC SCHOOL NOV 10-12, % 27% 48% 28% 54% 35% 20% 67% 42% 30% 21% 14% 21% 53% 29% 38% 34% 29% 26% 30% 37% (1) (2) (1) (2) (1) (1) (2) (1) (1) (2) (2) (4) (2) (1) (1) (1) (1) (2) (2) (1) (1) B D G IJKL jkl L M o S JUN 23-25, % PRIVATE SCHOOL NOV 10-12, % 32% 17% 31% 12% 27% 32% 14% 24% 31% 32% 35% 34% 15% 27% 27% 20% 33% 36% 24% 26% (2) (1) (2) (1) (4) (2) (1) (2) (2) (1) (1) (1) (1) (2) (2) (2) (3) (1) (1) (2) (2) C E H h h N Q Tu JUN 23-25, % PUBLIC CHARTER SCHOOL NOV 10-12, % 17% 16% 17% 16% 16% 20% 5% 15% 18% 19% 24% 20% 12% 17% 17% 22% 15% 15% 15% 19% (3) (3) (3) (3) (2) (3) (3) (3) (3) (3) (3) (2) (3) (4) (3) (3) (2) (3) (3) (3) (3) H h H n JUN 23-25, % MAGNET SCHOOL NOV 10-12, % 10% 10% 10% 14% 12% 4% 2% 14% 12% 6% 1% 9% 13% 12% 8% 19% 7% 8% 15% 7% (4) (4) (4) (4) (3) (4) (5) (6) (4) (4) (5) (5) (5) (3) (4) (4) (4) (5) (5) (4) (4) G HkL HL l R su Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I/J/K/L M/N O/P Q/R S/T/U

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27 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 208 Table 23-7 QUESTION 18: If it were your decision and you could select any type of school, what type of school would you select in order to obtain the best education for your child? BANNER 7 HOME SCHOOL TRANSGENDER TOO MANY MOST USE CHILDREN PARENTS IMPORTANT ALL LOW INCOME BATHROOM IN FAILING HAVE RIGHT WHEN FAMILIES FAMILES OF SCHOOLS TO CHOOSE CHOOSING LETTER GRADE FOR ELIGIBLE GET OPPOSITE IN NC A SCHOOL SCHOOL NC PUBLIC SCHOOLS FOR ESA LARGER ESA SEX NIGHT DIALED =========== =========== =========== ============================= =========== =========== =========== ================= PREP REF- DIS- DIS- FOR LECT TOTAL AGREE AGREE AGREE AGREE WORLD VALS A B C D F SUP OPP SUP OPP FAV OPP 11/10 11/11 11/12 (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) NOV 10-12, % 7% 5% 8% 2% 5% 15% 3% 3% 4% 12% 16% 9% 2% 7% 6% 1% 8% 9% 7% 5% (5) (5) (5) (5) (5) (5) (4) (4) (5) (5) (4) (3) (4) (5) (5) (5) (5) (4) (4) (5) (5) E F Ij ij N Q JUN 23-25, % VIRTUAL CHARTER SCHOOL NOV 10-12, % 1% - 1% - 1% 2% 3% 1% - 4% - 1% - 1% 1% 1% 1% 1% 1% - (6) (6) (6) (6) (6) (5) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) (6) C E l JUN 23-25, % OTHER % 2% 1% 2% - 2% 3% - 1% 1% 5% 1% 2% 2% 2% 2% 1% 3% 2% 3% 1% E h DON'T KNOW % 3% 3% 3% 1% 3% 4% 5% - 4% 2% 8% 4% 1% 4% 1% 3% 3% 3% 5% 3% I i N P REFUSED % - 1% - 1% Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I/J/K/L M/N O/P Q/R S/T/U

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29 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 209 Table 24-1 QUESTION 19: Please tell me which of the following phrases comes to mind when you think of the term Education Savings Accounts. BANNER 1 KEY REGIONS GENDER AGE GENDER/AGE EDUCATION =================================== =========== ============================= =================================== ======================= NORTH PIED WEST TRI- SOUTH -EAST -MONT CHARL -ERN MEN MEN MEN WOMEN WOMEN WOMEN HS OR 2 YR 4 YR POST TOTAL ANGLE -EAST NC TRIAD -OTTE NC MEN WOMEN LESS COLL COLL GRAD (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 20% 13% 14% 18% 23% 12% 48% 52% 8% 19% 29% 20% 25% 17% 18% 12% 16% 23% 13% 23% 29% 26% 21% EMPOWERING PARENTS TO TAKE CONTROL OF THEIR CHILD'S 33% 35% 29% 30% 38% 28% 42% 33% 33% 19% 37% 34% 32% 35% 28% 32% 41% 36% 34% 28% 29% 34% 31% 37% EDUCATION (1) (1) (1) (1) (1) (1) (1) (1) (1) (3) (1) (1) (1) (1) (1) (1) (1) (2) (1) (1) (1) (1) (1) (1) f t PROVIDING EDUCATIONAL OPPORTUNITIES TO NEEDY OR 26% 33% 18% 30% 22% 26% 25% 20% 32% 30% 31% 28% 23% 22% 17% 23% 20% 46% 27% 23% 25% 27% 22% 31% DISADVANTAGED STUDENTS (2) (2) (3) (2) (3) (3) (3) (3) (2) (1) (2) (2) (3) (2) (4) (3) (4) (1) (3) (2) (2) (3) (3) (2) C H OPQST NEED FOR ACCOUNTABILITY % 20% 21% 22% 27% 27% 25% 23% 25% 18% 23% 26% 26% 21% 19% 27% 22% 24% 27% 21% 23% 28% 25% 18% (3) (3) (2) (3) (2) (2) (4) (2) (3) (4) (4) (3) (2) (3) (3) (2) (2) (3) (2) (3) (3) (2) (2) (5) TAX BENEFIT FOR MIDDLE CLASS PARENTS 19% 15% 17% 11% 17% 23% 28% 20% 18% 12% 26% 20% 15% 16% 22% 17% 21% 22% 17% 12% 16% 16% 21% 23% (4) (5) (5) (5) (4) (4) (2) (4) (4) (5) (3) (4) (4) (4) (2) (4) (3) (4) (4) (5) (4) (5) (4) (3) d bd t WEAKENING THE PUBLIC SCHOOLS 13% 15% 13% 12% 8% 14% 14% 14% 12% 21% 5% 13% 13% 15% 15% 11% 18% 8% 13% 13% 9% 10% 15% 19% (5) (4) (6) (4) (6) (5) (6) (5) (6) (2) (6) (6) (5) (5) (5) (6) (5) (6) (6) (4) (5) (6) (5) (4) e k k k K Uv CUSTOMIZED EDUCATION % 14% 17% 8% 8% 12% 17% 11% 14% 11% 12% 16% 11% 11% 9% 13% 11% 17% 13% 10% 8% 16% 12% 13% (6) (6) (4) (6) (5) (6) (5) (6) (5) (6) (5) (5) (6) (6) (6) (5) (6) (5) (5) (6) (6) (4) (6) (6) e e u NONE OF THE ABOVE % 4% 6% 7% 5% 3% 9% 8% 2% 10% 4% 5% 7% 3% 12% 8% 3% - 4% 3% 5% 5% 3% 8% I qrst R r R R DON'T KNOW % 14% 12% 15% 11% 10% 7% 9% 14% 11% 9% 9% 12% 18% 6% 11% 10% 12% 10% 25% 16% 12% 10% 9% h kl OPQRS REFUSED % - - 2% - 1% 3% 1% % 2% 1% - 2% 2% - 1% - 1% 1% - 1% Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G H/I J/K/L/M/N O/P/Q/R/S/T U/V/W/X

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31 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 210 Table 24-2 QUESTION 19: Please tell me which of the following phrases comes to mind when you think of the term Education Savings Accounts. BANNER 2 PARTY REG PARTY REG/GENDER IDEOLOGY RACE EMPLOYMENT STATUS INCOME ================= =================================== ================= ================= ================= ========================= UN- $50K GOP GOP DEM DEM IND IND AF FULL RET- EMPL- AND $50K- $100K- TOTAL GOP DEM IND MEN WOMEN MEN WOMEN MEN WOMEN LIB MOD CONS AMER WHITE OTHER TIME IRED OYED UNDER $100K $200K $200K+ (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) BASE=TOTAL SAMPLE % 32% 43% 25% 17% 15% 19% 24% 13% 12% 28% 23% 46% 23% 71% 4% 54% 34% 7% 31% 29% 13% 2% EMPOWERING PARENTS TO TAKE CONTROL OF THEIR CHILD'S 33% 39% 31% 28% 41% 37% 26% 35% 31% 25% 25% 27% 42% 32% 34% 12% 33% 35% 27% 27% 31% 49% 28% EDUCATION (1) (1) (1) (1) (1) (1) (1) (1) (1) (2) (3) (1) (1) (1) (1) (4) (1) (1) (3) (2) (1) (1) (4) d gj KL p P TU PROVIDING EDUCATIONAL OPPORTUNITIES TO NEEDY OR 26% 23% 28% 26% 19% 27% 19% 35% 21% 32% 31% 21% 27% 32% 23% 34% 28% 22% 28% 27% 26% 27% 56% DISADVANTAGED STUDENTS (2) (3) (2) (2) (3) (3) (5) (2) (3) (1) (1) (3) (2) (2) (2) (1) (2) (3) (2) (1) (3) (3) (1) EGi tu NEED FOR ACCOUNTABILITY % 25% 23% 24% 24% 27% 21% 24% 26% 21% 23% 22% 26% 27% 23% 30% 25% 23% 32% 23% 28% 27% 9% (3) (2) (3) (3) (2) (2) (2) (3) (2) (3) (4) (2) (3) (3) (3) (2) (3) (2) (1) (3) (2) (2) *(5) w w TAX BENEFIT FOR MIDDLE CLASS PARENTS 19% 17% 21% 17% 19% 14% 20% 21% 20% 14% 22% 19% 16% 19% 18% 27% 20% 17% 17% 16% 22% 21% 9% (4) (4) (4) (4) (4) (4) (3) (4) (4) (5) (5) (4) (4) (4) (4) (3) (4) (4) (4) (4) (4) (4) *(5) WEAKENING THE PUBLIC SCHOOLS 13% 8% 17% 12% 11% 4% 19% 15% 11% 14% 25% 10% 7% 12% 13% - 11% 14% 15% 11% 14% 15% 38% (5) (6) (5) (6) (6) (6) (4) (5) (6) (6) (2) (6) (6) (5) (6) (6) (6) (5) (5) (5) (5) (6) (3) B F F f LM P P CUSTOMIZED EDUCATION % 11% 11% 17% 12% 10% 6% 15% 18% 15% 16% 10% 11% 8% 14% 2% 13% 12% 14% 11% 14% 17% 46% (6) (5) (6) (5) (5) (5) (6) (6) (5) (4) (6) (5) (5) (6) (5) (5) (5) (6) (6) (6) (6) (5) (2) G G np Tuv NONE OF THE ABOVE % 3% 4% 10% 2% 3% 7% 2% 17% 1% 2% 10% 4% 2% 7% 3% 5% 5% 11% 3% 6% 6% - B j EFgHJ Km N W W w DON'T KNOW % 15% 9% 13% 12% 18% 9% 9% 6% 21% 10% 15% 11% 12% 11% 16% 8% 18% 17% 16% 10% 1% - I ghi Q VW VW REFUSED % 1% 2% - - 1% 4% % 1% - 2% 1% - - 2% - 1% 1% - - d ehij S Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D E/F/G/H/I/J K/L/M N/O/P Q/R/S T/U/V/W

32 N A T I O N A L R E S E A R C H I N C

33 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 211 Table 24-3 QUESTION 19: Please tell me which of the following phrases comes to mind when you think of the term Education Savings Accounts. BANNER 3 CHILDREN MARITAL UNDER MARRIED SCHOOL TYPE PHONE TYPE STATUS 18 AT HOME MARITAL STATUS/ GENDER WOMEN MARRIED MEN CHILDREN GO TO IDEOLOGY/GENDER =========== =========== =========== ======================= =========== =========== ================= =================================== SIN- SIN- PUB SIN- MRRD MRRD GLE GLE W/ NO W/ NO TRAD PRIV- CHAR- LIB LIB MOD MOD CONS CONS TOTAL LAND CELL MRRD GLE YES NO MEN WOMEN MEN WOMEN KIDS KIDS KIDS KIDS PUB ATE TER MEN WOMEN MEN WOMEN MEN WOMEN (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 70% 30% 61% 20% 28% 71% 31% 30% 11% 10% 10% 20% 13% 19% 15% 4% 4% 11% 17% 12% 11% 23% 23% EMPOWERING PARENTS TO TAKE CONTROL OF THEIR CHILD'S 33% 34% 30% 35% 27% 37% 32% 35% 36% 25% 30% 45% 32% 32% 37% 38% 44% 33% 20% 28% 26% 27% 44% 39% EDUCATION (1) (1) (1) (1) (1) (1) (1) (1) (1) (2) (2) (1) (1) (1) (1) (1) (2) (2) (3) (2) (1) (1) (1) (1) STUV S PROVIDING EDUCATIONAL OPPORTUNITIES TO NEEDY OR 26% 25% 28% 25% 25% 29% 25% 22% 27% 19% 32% 38% 23% 26% 19% 34% 53% 5% 16% 40% 21% 21% 22% 31% DISADVANTAGED STUDENTS (2) (3) (2) (2) (2) (2) (2) (3) (2) (4) (1) (2) (2) (2) (4) (2) (1) (4) (5) (1) (4) (3) (3) (2) m R R SUVW S NEED FOR ACCOUNTABILITY % 25% 21% 24% 21% 23% 24% 24% 24% 18% 23% 30% 21% 17% 29% 28% 22% 42% 24% 23% 22% 22% 24% 28% (3) (2) (3) (3) (4) (3) (3) (2) (3) (5) (4) (3) (3) (3) (2) (3) (4) (1) (2) (4) (3) (2) (2) (3) n TAX BENEFIT FOR MIDDLE CLASS PARENTS 19% 19% 18% 16% 25% 20% 18% 17% 15% 26% 24% 20% 13% 14% 20% 25% 13% 7% 19% 24% 25% 13% 17% 15% (4) (4) (4) (4) (3) (4) (4) (4) (4) (1) (3) (5) (4) (4) (3) (4) (5) (3) (4) (3) (2) (4) (4) (4) r WEAKENING THE PUBLIC SCHOOLS 13% 14% 10% 12% 15% 11% 13% 12% 13% 21% 8% 14% 11% 12% 12% 16% - 3% 30% 22% 10% 10% 8% 5% (5) (5) (6) (6) (5) (6) (5) (5) (6) (3) (6) (6) (5) (5) (6) (6) (6) (1) (6) (6) (6) (6) (6) Qr UVWX uvwx CUSTOMIZED EDUCATION % 12% 14% 13% 12% 16% 11% 12% 13% 11% 13% 24% 8% 10% 14% 22% 24% 4% 6% 23% 10% 11% 14% 9% (6) (6) (5) (5) (6) (5) (6) (6) (5) (6) (5) (4) (6) (6) (5) (5) (3) (5) (6) (5) (5) (5) (5) (5) M R SuvX NONE OF THE ABOVE % 5% 5% 4% 7% 6% 5% 6% 2% 13% - 2% 3% 6% 6% 3% 5% 13% 5% - 15% 5% 6% 2% K k ik stvwx T DON'T KNOW % 14% 7% 11% 16% 7% 13% 9% 13% 9% 22% 7% 16% 7% 10% 9% - 4% 3% 14% 11% 19% 10% 12% C f Q S S S REFUSED % 1% - 1% - - 1% 1% 1% % - 2% % - 1% 2% 1% - C e F Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C D/E F/G H/I/J/K L/M N/O P/Q/R S/T/U/V/W/X

34 N A T I O N A L R E S E A R C H I N C

35 NORTH CAROLINA STATEWIDE STUDY / NOVEMBER 10-12, 2015 PAGE 212 Table 24-4 QUESTION 19: Please tell me which of the following phrases comes to mind when you think of the term Education Savings Accounts. BANNER 4 DIRECTION MEDIA MARKET VOTE HISTORY RACE/GENDER WHITE WOMEN OF NC ============================================ ======================= ======================= =================================== =========== GREEN GREEN WILM- RAL- CHAR- GREENS -VILLE -VILLE ING- ALL 1 OF 2 OF BLACK BLACK WHITE WHITE RIGHT WRNG TOTAL EIGH LOTTE -BORO (SC) (NC) TON OTHER G14 G MEN WOMEN MEN WOMEN GOP DEM IND LIB MOD CONS DIR TRK (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) (U) (V) (W) (X) BASE=TOTAL SAMPLE % 31% 27% 18% 7% 8% 5% 4% 81% 96% 23% 76% 11% 12% 35% 36% 13% 13% 10% 11% 7% 17% 39% 51% EMPOWERING PARENTS TO TAKE CONTROL OF THEIR CHILD'S 33% 32% 31% 37% 42% 32% 23% 37% 36% 33% 23% 36% 28% 36% 35% 34% 37% 35% 29% 29% 19% 43% 41% 28% EDUCATION (1) (1) (1) (1) (1) (2) (2) (1) (1) (1) (2) (1) (2) (2) (1) (1) (1) (1) (1) (2) (2) (1) (1) (1) K K K u u stu X PROVIDING EDUCATIONAL OPPORTUNITIES TO NEEDY OR 26% 27% 25% 18% 34% 40% 26% 21% 29% 26% 17% 29% 18% 43% 19% 28% 22% 33% 28% 35% 23% 23% 25% 28% DISADVANTAGED STUDENTS (2) (2) (3) (4) (2) (1) (1) (3) (2) (2) (4) (2) (5) (1) (4) (2) (3) (2) (2) (1) (1) (3) (2) (2) d d D K K K MOp o NEED FOR ACCOUNTABILITY % 22% 27% 27% 23% 23% 12% 20% 24% 24% 23% 24% 33% 22% 20% 25% 28% 22% 26% 27% 15% 29% 20% 27% (3) (3) (2) (2) (4) (3) (5) (4) (3) (3) (1) (3) (1) (3) (3) (3) (2) (4) (3) (4) (3) (2) (3) (3) g g u w TAX BENEFIT FOR MIDDLE CLASS PARENTS 19% 14% 23% 19% 31% 12% 9% 22% 19% 18% 20% 18% 21% 16% 20% 16% 12% 20% 16% 21% 7% 17% 18% 18% (4) (5) (4) (3) (3) (4) (6) (2) (4) (4) (3) (4) (3) (4) (2) (4) (4) (5) (6) (6) (6) (4) (4) (4) g bfg U U u WEAKENING THE PUBLIC SCHOOLS 13% 15% 12% 13% 9% 11% 14% 4% 14% 13% 9% 14% 19% 6% 13% 14% 3% 22% 17% 26% 13% 7% 9% 16% (5) (4) (6) (5) (6) (6) (4) (6) (6) (5) (5) (6) (4) (6) (6) (6) (6) (3) (5) (5) (4) (6) (6) (5) h n n QV Qv QV W CUSTOMIZED EDUCATION % 12% 12% 7% 23% 12% 22% 10% 14% 12% 7% 14% 7% 9% 13% 16% 11% 19% 18% 28% 11% 10% 13% 13% (6) (6) (5) (6) (5) (5) (3) (5) (5) (6) (6) (5) (6) (5) (5) (5) (5) (6) (4) (3) (5) (5) (5) (6) D d K K m QUV NONE OF THE ABOVE % 5% 4% 5% 7% 9% 9% 1% 6% 5% 5% 5% 4% - 10% 3% 4% 4% 2% - 8% 3% 6% 6% NP N t t DON'T KNOW % 16% 9% 11% 10% 8% 9% 18% 10% 12% 16% 11% 8% 15% 8% 15% 19% 11% 14% 13% 22% 11% 10% 11% o REFUSED % 1% 2% % 1% - 1% 4% - 1% - 1% % - - 1% K k K Significance Z-testing shown at 95% in UPPERCASE and 90% in lowercase in the groupings: B/C/D/E/F/G/H I/J/K/L M/N/O/P Q/R/S/T/U/V W/X

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