Zurich, 20 August 2018.

Transcription

1 Zurich, 20 August 208. THEMES AND PUBLICATION DATES 208

2 NEUE ZÜRCHER ZEITUNG The internationally renowned Swiss premium daily newspaper The strength of the Neue Zürcher Zeitung lies in its well-founded reporting on current events. With its intelligent analysis, clear commentary and fascinating features, it is particularly valued by leaders from both business and society. NZZ.ch NZZ.ch is among the Swiss media websites with the highest traffic loads. It s one of the most commonly used platforms in the target groups of leaders and top leaders. The special and Mayn topics covered by the Neue Zürcher Zeitung and the NZZ am Sonntag are also published on NZZ.ch and can be exclusively sponsored People copies E-Paper subscribers Male 62%, female 38% Fr /Fr people people Education Education 5 April 22 March 29 March Finance Financial year 207/8 January December January 208 Investment funds 24 January 0 January 7 January Saving taxes (publisher supplement) 8 March 22 February March ETF 2 April 29 March 5 April Asset management 3 September 30 August 6 September Art and culture Zurich Festival 5 May 20 April 27 April Art Basel June 28 May 4 June Lucerne Festival 4 August 20 July 27 July Mobility, business and society 30-year anniversary of 5 October October 8 October the Paul Scherrer Institute 2 Digital business November 8 October 25 October Travel and outdoors Travel Hiking abroad April 28 March 4 April Travel Ischgl Dates to follow Dates to follow Dates to follow 2 This special supplement also appears in the Le Temps. Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

3 NZZ AM SONNTAG Education The premium newspaper among the Sunday newspapers NZZ am Sonntag brings together the journalistic values of the NZZ and the special needs of Sunday readers. At a high level and with depth, the NZZ am Sonntag reports about subjects like economy, politics, sports, science, culture and society, ensuring that its readers are able to join in the discussion even more competently. NZZ.ch NZZ.ch is among the Swiss media websites with the highest traffic loads. It s one of the most commonly used platforms in the target groups of leaders and top leaders. The special and main topics covered by the Neue Zürcher Zeitung and the NZZ am Sonntag are also published on NZZ.ch and can be exclusively sponsored copies E-Paper subscribers Fr /Fr Education 5 April 29 March 6 April Education 25 November 9 November 6 November Finance Investing and planning ahead 20 May 4 May May Investment products 30 September 4 September 2 September Investing and planning ahead 8 November 2 November 9 November Art and culture 50-year anniversary of the Tonhalle 25 March 9 March 6 March Festival da Jazz 0 June 25 May June Zurich Film Festival 2 6 September 3 August 7 September Zürcher Kammerorchester ZKO 4 October 28 September 5 October Kunst 8 2 October 5 October 2 October Das Zelt 0 November 26 October 2 November Mobility, business and society Beer 2 22 April 6 April 3 April Digital detox 6 May 9 April 27 April Health 3 May 27 April 4 May Formula E 3 June 8 May 25 May Retail 7 June June 8 June The future of energy 7 October 2 September 28 September Health 2 December 6 November 23 November Travel and outdoors Tessin tourism 8 April 23 March 29 March Real estate Real estate March 23 February 2 March Real estate 2 October 5 October 2 October 2 This special supplement also appears in the Zentralschweiz am Sonntag. Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

4 GESELLSCHAFT The longest-read supplement to the NZZ am Sonntag Gesellschaft offers intelligent and at the same time entertaining reading material on relevant subjects on a weekly basis, well written and presented in an impressive and elaborately illustrated design. The handy format of Gesellschaft ensures that the reading time of the magazine is above-average copies Fr /Fr Publication Gesellschaft is published on Sundays in tabloid format in the NZZ am Sonntag. Advertising deadline On Thursday 0 days prior to publication at midday. BÜCHER AM SONNTAG For booklovers and literature enthusiasts Bücher am Sonntag is published on the last Sunday of the month as a tabloid supplement to NZZ am Sonntag and provides booklovers and literature enthusiasts with an overview on important new publications in fiction and non-fiction. Each edition not only includes book reviews but also an essay, a detailed interview or a column written by a famous author copies Fr /Fr Publication date Advertising deadline Print material deadline 28 January 2 January 9 January 25 February 9 February 6 February 25 March 9 March 6 March 29 April 3 April 20 April 27 May May 8 May 24 June 8 June 5 June 26 August 0 August 7 August 30 September 4 September 2 September 28 October 2 October 9 October 9 December 23 November 30 November Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

5 NZZ EXECUTIVE NZZ Executive the jobs part with a lot of advantages With its very own section structure and its innovative editorial concept, NZZ Executive generates a very high readership attention and ensures that advertisements are noticed sustainably. The clear section structure provides a good overview and quick orientation people copies Male 56%, female 44% Fr /Fr Advertising deadline On Thursday prior to publication at 2 p.m. Special supplements in the Neuen Zürcher Zeitung, topic education Publication date Advertising deadline Print material deadline 5 April 22 March 29 March 20 September 6 September 3 September Special supplements in the NZZ am Sonntag, topic education Publication date Advertising deadline Print material deadline 22 April 6 April 3 April 25 November 9 November 6 November NZZ DOMIZIL Advertising deadline NZZ Domizil the real estate part of the Neue Zürcher Zeitung With its extended editorial part, which addresses private interest groups as well as industry professionals, NZZ Domizil reinforces its number one position among publications on real estate people copies Male 62%, female 38% Fr /Fr people people On Thursday prior to publication at 2 p. m. Special supplements in the «NZZ am Sonntag», topic real estate Publication date Advertising deadline 2 Print material deadline 2 October 5 October 2 October 2 This advertising deadline only applies to commercial advertisements. For property adverts the advertising deadline is at the same date as the print material deadline at 2 am. Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

6 NZZ FOLIO The monthly magazine of the Neue Zürcher Zeitung The intelligent monthly magazine NZZ Folio is on its home ground with issues that are relevant and interesting for more than one day. The magazine relies on fleeting yet in-depth reflection. Its journalism is all about establishing connections, shedding light on background information, and documenting a phenomenon s diversity. And NZZ Folio always aims to offer not only wellfounded research, but also special, accessible and inspiring reading people copies Fr /Fr people people Canton of Kosovo 5 February 0 January 8 January Water 5 March 7 February 5 February The right salary 3 April 7 March 5 March Accidents 7 May April 9 April Opinions 4 June 9 May 7 May Trains/railways 2 July 6 June 4 June (reader-requested topic) Bees 6 August July 9 July Simple 3 September 8 August 9 August Tourists like us October 5 September 3 September Learning: We are bettering ourselves 5 November 0 October 8 October Childhood in Switzerland 3 December 7 November 5 November (Double edition December/January) Z Z die Substanz des Stils Targeted at intelligent and high-spending readers looking for quality goods and services, Z enjoys a wide reach and has an eye-catching format that makes it one of a kind in Switzerland people copies Male 56%, female 44% Fr /Fr Spring fashion 3/4 March 30 January 6 February Watches & jewellery 7/8 April 27 February 3 March Interior design 26/27 May 7 April 24 April Summer 23/24 June 22 May 29 May Autumn fashion 8/9 September 7 August 4 August Beauty & wellness 6/7 October 4 September September Accessoires 3/4 November 2 October 9 October Gifts /2 December 30 October 6 November Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

7 STIL Stil das Magazin für Lebensart The magazine Stil presents contemporary, relevant lifestyles. Dependable, reflective and stimulating, it provides its well-heeled, style savvy readership with orientation in the diverse world of lifestyles. Its readers enjoy the reviews and advice as well as magazine-style background reports, opinions and columns copies Fr /Fr Topic/Special Publication date Advertising deadline Print material deadline Cruise 7 January December December 207 Travel 2 January January 5 January Togetherness 4 February 25 January 29 January Men (car show) March March 5 March Fashion 25 March 5 March 9 March Handicraft April 22 March 26 March Homes/furnishings 5 April 5 April 9 April Outdoor 3 May 3 May 7 May Health 27 May 7 May 22 May Travel/vacation 0 June 3 May 4 June Cruise 26 August 6 August 20 August Men 9 September 30 August 3 September Homes/furnishings 23 September 3 September 7 September Travel 4 October 4 October 8 October Winter November November 5 November Shopping 25 November 5 November 9 November Christmas/holidays/New Year 9 December 29 November 3 December Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

8 RESIDENCE The magazine for home, living and real estate Residence is published in the NZZ am Sonntag every quarter and is the best platform for selling or renting exclusive real estate. The attractive mix of content means readers can enjoy an informative reading experience on a Sunday too copies Fr /Fr Publication date For property listings: For property listings and gallery Commercial advertisements: Print material reservations deadline placements: advertising deadline/ advertising deadline deadline print material deadline 25 March March 9 March 9 March 3 March 0 June 5 May 23 May 23 May 29 May 23 September 28 August 5 September 5 September September 8 November 23 October 3 October 3 October 6 November NZZ GESCHICHTE The past writes the present NZZ Geschichte sheds light on a very wide variety of aspects of both international and Swiss history and their effects on the modern world. It features a main topic and also deals with historical events and processes, with articles by in-house and external authors copies The history of the Cold War 8 February 0 January 7 January 98: the war to end all wars 22 March 2 February March The history of money 7 May 8 April 26 April 848: year of revolutions 5 July 6 June 4 June Switzerland a hub for spies 4 October 5 September 3 September A cultural history of the restaurant 3 December 4 November 22 November Sources: WEMF Bulletin of circulation 207, MACH Basic 208-, WEMF-Study

9 ADVERTISEMENTS Advertisements German-speaking Switzerland NZZ Media Solutions AG Falkenstrasse P.O. Box CH-802 Zurich Phone inserate@nzz.ch DIGITAL MEDIA NZZ Media Solutions AG audienzz AG Falkenstrasse P.O. Box CH-802 Zurich Phone welcome@audienzz.ch FURTHER INFORMATION Detailed information on the latest pricing, formats, media data and technical guidelines is available on We are happy to advise you personally as well. Advertisements French-speaking Switzerland NZZ Media Solutions AG Avenue Mon-Repos 22 CH-005 Lausanne Phone Yves Gumy Key Account Manager yves.gumy@nzz.ch inserate@nzz.ch Advertisements International NZZ Media Solutions AG Falkenstrasse P.O. Box CH-802 Zurich Phone Andrew Schuster International Sales Manager andrew.schuster@nzz.ch advertising@nzz.ch All rates gross in Swiss francs and apply to clients outside Switzerland. General terms and conditions as per apply. For full details of all rates and services, please refer to Foreign customers: The same terms and conditions apply to both Swiss advertisers and foreign customers and advertising agencies. Also, foreign customers always book the full edition in the Neue Zürcher Zeitung, the NZZ Executive, the NZZ Domizil and the NZZ BusinessCombi (except of bookings in special supplements to the Neue Zürcher Zeitung : for these, the standard rate for the Swiss edition applies). 9