PU B LI C ATI O N DATE S 2 016

Transcription

1 TH E M E S A N D PU B LI C ATI O N DATE S October 2016

2 NEUE ZÜRCHER ZEITUNG + 39,000 The internationally renowned Swiss premium daily newspaper The strength of the Neue Zürcher Zeitung lies in its well-founded reporting on current events. With its intelligent analysis, clear commentary and fascinating features, it is particularly valued by leaders from both business and society people Total 115,510 copies Male 60%, female 40% CHF 19,580. /CHF ,000 people (22.2%) 30,000 people (26.7%) NZZ.ch NZZ.ch is among the Swiss media websites with the highest traffic loads. It s one of the most commonly used platforms in the target groups of leaders and top leaders. The special and main topics covered by the Neue Zürcher Zeitung and the NZZ am Sonntag are also published on NZZ.ch and can be exclusively sponsored. Education Education I 30 March 16 March Education II 24 November 10 November Finance Financial year 2015/16 4 January December 15 Investment funds 28 January 14 January Derivative products 19 May 3 May Art and culture Asset management 15 September 1 September Zurich Festival 28 May 13 May Art Basel 13 June 30 May Reopening of the State Museum 28 July 14 July Lucerne Festival 13 August 29 July Travel and outdoors Travel - Salzkammergut 27 April 13 April Travel - Meran 31 August 17 August Mobility, business and society Car 21 April 7 April Motorcycle 7 May 22 April Opening Gotthard 24 May 10 May Swiss Red Cross 22 June 8 June 2

3 NZZ AM SONNTAG The premium newspaper among the Sunday newspapers The NZZ am Sonntag is synonymous with intelligent reading. Whether it s dealing with Federal Bern or Brussels, business or science, art or culinary cuisine, sports or style issues, NZZ am Sonntag offers well-founded reporting and analysis, background information and opinions, as well as enjoyable and entertaining articles. CHF 24,120. /CHF NZZ.ch NZZ.ch is among the Swiss media websites with the highest traffic loads. It s one of the most commonly used platforms in the target groups of leaders and top leaders. The special and main topics covered by the Neue Zürcher Zeitung and the NZZ am Sonntag are also published on NZZ.ch and can be exclusively sponsored. Education Real estate Education I 20 March 4 March Education II 16 October 30 September Art and culture Swissbau 10 January December 15 Real estate and living I 29 May 13 May Real estate and living I I 25 September 9 September Jazz Festival 5 June 20 May Zurich Film Festival 11 September 19 August Mobility, business and society Medicine I 17 April 1 April Finance Investing and planning ahead I 22 May 6 May Derivatives 9 October 23 September Investing and planning ahead I I 20 November 4 November Gotthard 15 May 29 April Retail 19 June 3 June In one s prime 18 September 2 September The future of energy 2 October 16 September Car 23 October 7 October Medicine II 13 November 28 October Travel and outdoors Giardina 6 March 19 February Swiss Study 23 October 7 October Foundation (also in the Le Temps ) 3

4 NZZ EXECUTIVE NZZ Executive the jobs part with a lot of advantages With its very own section structure and its innovative editorial concept, NZZ Executive generates a very high hip attention and ensures that advertisements are noticed sustainably. The clear section structure provides a good overview and quick orientation. 553,000 people Total 236,916 copies Male 57%, female 43% + 58,000 CHF 27,200. /CHF ,000 people (36.9%) 49,000 people (43.1%) NZZ DOMIZIL NZZ Domizil the real estate part of the Neue Zürcher Zeitung NZZ Domizil will now be published every Saturday (from 1 January 2016 onwards) as a separate section of the Neue Zürcher Zeitung. With its extended editorial part, which addresses private interest groups as well as industry professionals, NZZ Domizil reinforces its number one position among publications on real estate. 254,000 people Total 115,510 copies Male 60%, female 40% + 39,000 CHF 19,200. /CHF ,000 people (22.2%) 30,000 people (26.7%) Special supplements NZZ am Sonntag Publication date Advertising 1 3 April 18 March 25 September 9 September 1 These discounts only apply to commercial advertisements and are not for property adverts. 4

5 NZZ FOLIO + 39,000 The monthly magazine of the Neue Zürcher Zeitung The intelligent monthly magazine NZZ Folio is on its home ground with issues that are relevant and interesting for more than one day. The magazine relies on fleeting yet in-depth reflection. Its journalism is all about establishing connections, shedding light on background information, and documenting a phenomenon s diversity. And NZZ Folio always aims to offer not only well-founded research, but also special, accessible and inspiring reading. 339,400 people Switzerland 120,000 copies CHF 23,440. /CHF Publisher s imprint. Business ideas 4 January 16 9 December 15 In paradise 1 February 6 January Top and bottom (Hierarchies) 7 March 10 February Artificial intelligence 4 April 9 March China 2 May 6 April VIP how to become something special 6 June 11 May The cow 4 July 8 June Muslims in Switzerland 2 August 6 July Fathers 5 September 10 August Less is more 3 October 7 September We are the people 7 November 12 October What 2017 has in store trailblazers and ideas* 5 December 9 November * Double edition December/January Z + 58,000 Z die Substanz des Stils Targeted at intelligent and high-spending looking for quality goods and services, Z enjoys a wide reach and has an eye-catching format that makes it one of a kind in Switzerland. 554,000 people Total 236,916 copies Male 57%, female 43% CHF 29,500. /CHF ,000 people (36.9%) 49,000 people (43.1%) Spring fashion 5/6 March 3 February Watches & jewellery 16/17 April 16 March Interior design 21/22 May 20 April Cars/travel 11/12 June 11 May Autumn fashion 3/4 September 3 August Beauty & wellness 8/9 October 7 September Accessories 5/6 November 5 October Gifts 3/4 December 2 November 5

6 STIL Stil das Magazin für Lebensart Stil, the weekly magazine published in the NZZ am Sonntag, showcases modern lifestyles from every angle. Dependable, reflective and stimulating, it provides its well-heeled, style-savvy hip with orientation in the diverse world of lifestyles. CHF 15,600. /CHF Stil special Publication date Advertising Cruise 10 January December 15 Weddings 17 January 7 January Valentine s Day 7 February 28 January Travel 21 February 11 February Mobile (Geneva Motor Show) 6 March 25 February Fashion (Spring/summer) 13 March 3 March Beauty (Fitness) 3 April 21 March Outdoors (Bike) 17 April 7 April Health 1 May 21 April Homes/furnishings 8 May 28 April Stil special Publication date Advertising Cruise 28 August 18 August Beauty (Health) 4 September 25 August Fashion (Autumn/winter) 18 September 8 September Travel 2 October 22 September Homes/furnishings 9 October 29 September Beauty (Winter) 16 October 6 October Wine & enjoyment* 30 October 20 October Winter sports 20 November 10 November Shopping 27 November 17 November Enjoyment 11 December 1 December Switzerland 15 May 4 May * This special edition of Stil is being enclosed with the NZZ am Sonntag, Zentralschweiz am Sonntag and Ostschweiz am Sonntag one time only. RESIDENCE The magazine for home, living and real estate Residence is published in the NZZ am Sonntag every quarter and is the best platform for selling or renting exclusive real estate. The attractive mix of content means can enjoy an informative reading CHF 15,600. /CHF experience on a Sunday too. Publication date Advertising Publication date Advertising 20 March 4 March 15 May 29 April 28 August 12 August 30 October 14 October 6

7 FRAME Switzerland s biggest film magazine In cooperation with the Zurich Film Festival, NZZ am Sonntag presents the magazine Frame. It looks behind the scenes of the film and television business and reports on the latest feature and documentary films, as well as fictional TV series. CHF 15,600. /CHF Oscars and Swiss Film Special 21 February 22 January Cannes 8 May 8 April Zurich Film Festival 18 September 19 August Christmas Special and the best films November 28 October NZZ CAMPUS The direct route to students in Switzerland NZZ Campus is the leading journalistic platform for students in German-speaking Switzerland. The multimedia platform provides an enjoyable and authentic reading experience as it is co-authored by students. It also offers customers a wide variety of presentation opportunities prominent, multimedia-based and at affordable rates. Switzerland 50,000 copies Why do you actually study? 2 March 1 February Get that down you! How students eat nowadays 18 May 18 April Why we need an elite Defence of an endangered species 21 September 22 August Why friendship is the best kind of relationship 23 November 24 October 7

8 INDUSTRY SUPPLEMENT In the industry supplement enclosed in each edition of NZZ Campus, we present occupational fields that merit greater attention. It aims to allow students to gain a comprehensive picture of a career path that they may like to pursue. Its high-quality implementation makes the industry supplement also very popular among customers operating in these occupational fields. Switzerland 55,000 copies Tax, Audit & Consulting 2 March 25 January Diversity 21 September 15 August Engineers 18 May 11 April Insurance companies 23 November 17 October NZZ GESCHICHTE Switzerland s first historical magazine In early 2015, NZZ extended its journalistic product range with a magazine focused on historical themes. NZZ Geschichte illuminates fascinating facets of both international and Swiss history and their effects on the present. As well as presenting a main topic, various other historical events and processes are explored in articles by internal and external authors. Switzerland 20,000 copies The history of women 14 January 16 9 December 15 Council of States member in the heart of darkness 21 April 23 March The birth of Europe 7 July 8 June Zwingli 500 years of reformation 6 October 7 September Sources: publisher s imprint. 8

9 GESELLSCHAFT The intelligent tabloid supplement of NZZ am Sonntag Gesellschaft offers intelligent and at the same time entertaining reading material on relevant subjects on a weekly basis, well written and presented in an impressive and elaborately illustrated design. CHF 15,600. /CHF Publication Advertising Gesellschaft is published on Sundays as a tabloid supplement to NZZ am Sonntag. On Thursday 10 days prior to publication at midday. BÜCHER AM SONNTAG For book-lovers and literature enthusiasts CHF 8,240. /CHF Bücher am Sonntag is published on the last Sunday of the month as a tabloid supplement to NZZ am Sonntag and provides book-lovers and literature enthusiasts with an overview on important new publications in fiction and non-fiction. Each edition not only includes book reviews but also an essay, a detailed interview or a column written by a famous author. Publication date Advertising Publication date Advertising 31 January 15 January 28 February 12 February 27 March 11 March 24 April 8 April 29 May 13 May 26 June 10 June 28 August 12 August 25 September 9 September 30 October 14 October 27 November 11 November 9

10 ADVERTISEMENTS DIGITAL MEDIA FURTHER INFORMATION Advertisements German-speaking Switzerland NZZ Media Solutions AG Falkenstrasse 11 Postfach CH-8021 Zurich Phone Advertisements French-speaking Switzerland NZZ Media Solutions AG Avenue Mon-Repos 22 CH-1005 Lausanne Phone Yves Gumy Key Account Manager NZZ Media Solutions AG audienzz AG Falkenstrasse 11 Postfach CH-8021 Zurich Phone Detailed information on the latest pricing, formats, media data and technical guidelines is available on We are happy to advise you personally as well. Advertisements International NZZ Media Solutions AG Falkenstrasse 11 Postfach CH-8021 Zurich Phone All prices gross in Swiss francs. For general terms and conditions please visit Detailed information on the latest pricing, formats, media data and technical guidelines is also available on Foreign customers: The same terms and conditions apply to both Swiss advertisers and foreign customers and advertising agencies. Also, foreign customers always subscribe to the full edition in the Neue Zürcher Zeitung, the NZZ Executive, the NZZ Domizil and the NZZ Business Combi. 10