Tableau Conference September 8-12, 2014 Seattle, WA Sponsorship Packages

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1 Tableau Conference September 8-12, 2014 Seattle, WA 2014 Sponsorship Packages

2 2014 Sponsorship Packages We have a variety of sponsorship and exhibit packages available for our 2014 Tableau Conference. LEVEL YOTTA (x1) TERA (x3) GIGA (x20) MEGA (x50) Price $100,000 $75,000 $25,000 $10,000 $5,000 ENGAGEMENT 60-Minute Presentation Private Lunch for up to 140 Private Meeting Space ACCESS Full conference passes (additional full passes available for $895) Exhibitor passes (additional exhibitor passes available for $695) Access to Tableau Conference Promotional Kit Full conference speaker pass (only eligible for customer speakers) First Option of package enhancements* Priority Selection of package enhancements** Priority Hotel Room Block + Booking Concierge EXPOSURE Sponsorship Enhancements $50,000 $35,000 $5,000 n/a n/a Exhibit Hall Booth Space 20x20 20x10 10x10 10x10 Turn-key kiosk Participation in Conference Gamification Pre or Post Conference Attendee (sent by Tableau) Electronic Ad: TCC Mobile App & Ad in Social Media area 100 word company description and logo on website and app 50 word company description on website and app Logo Recognition in conference communications Keynote Recognition (logo & verbal) Premier branding placement on promotional conference materials that include sponsor recognition Customer Video Option to Rig Hanging Banner Above Booth Inclusion on Expo Hall Map Booth amenities: Wi-Fi, electrical Booth amenities: 6 table, 2 chairs, wastebasket Lead Retrieval Devices KILO (x12) p2 *Must be selected by 4/15/2014 **Based off of sign date by level

Sponsorship Enhancements New this year. Customize your Tableau Conference sponsorship package to meet your event goals using your sponsorship enhancement credit included in your sponsorship.

3 Sponsorship Enhancements New this year. Customize your Tableau Conference sponsorship package to meet your event goals using your sponsorship enhancement credit included in your sponsorship. Full enhancement opportunities will be announced early 2014, but until then, here s a few examples of what you can expect: Yotta, Tera and Giga Enhancements Customer Party VIP Access Are you ready to party like a data rock star? We re rolling out the red carpet for you and 24 selected customers/guests who will get the VIP treatment at the annual Tableau Conference Appreciation Party, this year held at the iconic Seattle Center and featuring live entertainment. Experience the party in style and talk about what an incredible time you had for years to come. Hydration Sponsorship Help us prevent watergate 2014 and keep attendee hydrated throughout Tableau Conference. Branded water stations will be placed throughout the conference with your logo. Recess Sponsorship Tableau Conference attendees take a break for some good old fashion fun at recess during lunch on Tuesday, Wednesday and Thursday. Recess includes fun, games and live entertainment. Showcase your company at this memorable conference program highlight. Additional Enhancements (open to all sponsors) Hotel Key Cards You ve got our attendees in their back pocket! With custom branded key cards for the attendee hotels you ll get lots of exposure and recognition. This is a great way to make sure you re top of mind at Tableau Conference each time an attendee checks in. Hotel Room Drop Be there to great them when they go back to relax. With hotel room drops you will be able to make sure every attendee goes home with your information. This is a great piece of exposure to help drive traffic to your booth, other sponsorship enchantments and to increase brand awareness for your company. Interested? sponsorship@ tableausoftware.com for more information on sponsorship opportunities. Note: These are sample package enhancements and are subject to change. p3

4 Sponsorship Form Tableau Conference September 8-12, 2014 Washington State Convention Center Seattle, WA Complete the following sponsorship form and to or send original signed copy with payment to: Tableau Software, Attn: Tableau Conference Sponsorship, 837 N. 34th Street, Suite 200, Seattle, WA Registration Information Sponsorship Package: Premier (1 available) $100,000 2nd Level (3 available) $75,000 3rd Level (20 available) $25,000 4th Level (50 available) $10,000 5th Level (12 available) $5,000 Package Enhancements: Available early 2014 LOGISTICS CONTACT (REQUIRED) First Name: Company: Address: ACCOUNTING CONTACT (REQUIRED) First Name: Company: Address: Last Name: Title: Phone: Last Name: Title: Phone: BILLING ADDRESS (REQUIRED) Street 1: Street 2: City: State: Country: Zip: PAYMENT (REQUIRED) Return the completed signed form no later than July 31, Sponsorship package selected: $ Package Enhancements selected: $ $ $ Additional Conference Registrations - Full Conference Registration ($895): $ Exhibitor Only ($695): $ Payment Option: Check Wire PO Credit Card Total $ CREDIT CARD INFORMATION Name on Card: Type of Card: MC VISA AMEX Credit Card Number: Expiration Date: Billing Address: Security Code: City: State: Zip Code: Country: Printed Name: Signature: Date: p4 Tableau reserves the right to refuse sponsorship by any company for any reason. Please see attached Sponsorship Terms & Conditions for cancellation policy and all other rules and regulations regarding sponsorships. Sponsorships are not confirmed until payment is received. For sponsorship questions, please contact sponsorship@tableausoftware.com.

5 Sponsorship Payment Instructions: Americas Thank you for your support and purchase of an Tableau Conference On Tour sponsorship. Please follow these steps to ensure a flawless payment transaction. We accept the following payment types: wire transfer, check, credit card and purchase order. Registration codes will be distributed upon receipt of payment. Wire Transfers Notes: (Wire) Electronic Payment Instruction Beneficiary Bank: Silicon Valley Bank 3003 Tasman Drive Santa Clara, CA Beneficiary Name: Tableau Software, Inc. Account #: (Domestic) Routing # (ABA): (International) SWIFT: SVBKUS6S IBAN: None Please instruct your bank to include your Company Name and Invoice Number(s) with your transfer to ensure timely and accurate application of your payment. Please send remittance advice to: ar@tableausoftware.com Payments must be made in USD. All transfer fees must be covered by the sender and should be specified upon initiation of the transfer. For EMEA or APAC sponsorships see next page for regional wire instructions. Remittance Address Check Payment Payable to: Tableau Software, Inc. Overnight Courier Address Tableau Software, Inc. Lockbox Services P O Box Tableau Software, Inc. Check Payment Note: Dallas, TX Payment must be made in USD Regent Blvd Irving, TX Credit Card Notes: Credit Card Payments Complete Credit Card Information at bottom of Sponsorship form. We accept MasterCard, Visa and American Express. Must include signature for payment and contract to be valid. Payment to: Purchase Order #: Qty: Purchase Order Tableau Software, Inc. P O Box Dallas, TX Type of Event: Tableau On Tour or Tableau Conference Itemized Description: Amount: Level of Sponsorship; if sponsoring multiple events list by line item Contract Amount Submit approved PO with signed sponsorship form

6 Sponsorship Payment Instructions: EMEA & APAC Thank you for your support and purchase of an On Tour or Tableau Conference sponsorship in the APAC or EMEA region. Please follow these steps to ensure a flawless payment transaction. We accept the following payment types: wire transfer, check, credit card and purchase order. Registration codes will be distributed upon receipt of payment. Please instruct your bank to include your Company Name, Invoice Number(s), VAT ID, and 2-Digit Country Code with your wire transfer to ensure timely and accurate application of your payment. (Wire) Electronic Payment Beneficiary Name: Beneficiary Bank: Bank Address: Currency: Tableau Ireland Company HSBC Bank plc, Dublin 1 Grand Canal Square Grand Canal Harbour Dublin 2 USD IBAN: IE69 HSBC Sort Code: Wire Transfers Notes: Correspondent Bank (54a): Intermediary Bank (56a): Beneficiary Bank (57a): Swift Instructions MRMDUS33 MIDLGB22 HSBCIE2D Beneficiary Account (59): Please send remittance advice to: ar@tableausoftware.com Payments must be made in USD. All transfer fees must be covered by the sender and should be specified upon initiation of the transfer. Check Payment: Credit Card Payment: Purchase Order: Other Payment Types Follow instructions on previous page Follow instructions on previous page Follow instructions on previous page Please follow instructions listed on the Americas instructions.

7 Sponsorship Terms and Conditions 1. DEFINITIONS. As used herein, the following terms shall have the following meanings: a. Company shall mean the company defined in the Sponsorship Form. b. Event shall mean the event defined above in the Sponsorship Form. c. Event Providers shall mean the venue at which the Event is held, and, if applicable, such entities parent companies, affiliates, shareholders, employees, agents, officers, directors, successors and assigns. d. Products shall mean those qualified products and services Company is displaying at the Event. e. Space shall mean the exhibit space at the Event. 2. ASSIGNMENT AND USE OF EXHIBIT SPACE/ RESTRICTIONS. a. Benefits and License Grant. Tableau will provide the Space at the Event for Company to display its Products. Before and during the Event, Company grants to Tableau a non-exclusive, nontransferable, worldwide right to use Company s name and logo in connection with the promotion and production of the Event. Before and during the Event, Tableau grants to Company a nonexclusive, non-transferable, worldwide right to use the Event name solely to promote its participation in the Event. b. Space Assignment, Use, Installation, Occupancy, and Dismantling. Tableau will assign the Space to the Company. At Tableau s sole discretion, it may reassign said Space or alter Event layout or venue at any time. The Space is for Company s use only. Company may not share, sell, assign, sublease or charge admission for entry into any portion of the Space (including to an affiliated company) without Tableau s prior written consent. Company must fully occupy the Space, and must provide displays, and other necessary equipment unless Tableau specifies otherwise in writing. c. Restrictions. All Products must be installed before, and Space occupied during, and dismantled after the Event in accordance with Tableau s schedule. Company s activities must be confined to the Space, and must be in support of, and directly related to Company s normal business activities. Tableau may refuse permission to exhibit any Products or services Tableau deems objectionable or unsuitable or inconsistent with the goals of the Event. At the Event, Company may not exchange goods or money without Tableau s prior written consent, nor assist any other party in soliciting business without Tableau s prior written consent. d. Own Risk. Company has sole responsibility for any loss of its equipment or proprietary information, or any other loss including any subrogation claims by its insurer. Persons visiting, viewing, or otherwise participating in Company s Space are deemed to be the invitees or licensees of Company and not of Tableau. 3. PAYMENT TERMS. Payment Terms for Sponsorship fees are NET 14 in U.S. dollars. Tableau will provide registration codes and sponsorship packets upon receipt of a verified method of payment, such as check, wire transfer, authorized credit card, or verified purchase order. 4. COMPLIANCE WITH LOCAL LAWS AND RULES/ WARRANTY. a. Laws and Rules. Company must comply with all applicable country and local laws and regulations in connection with its participation in the Event, including but not limited to laws and rules regarding access for the disabled, the venue and any relevant labor union, and the terms, conditions, and rules issued by Tableau from time to time in connection with the Event. b. Warranty. i. Safety. Company warrants and represents that its Products and, if applicable, the Space, will be constructed safely, using sound engineering practices. ii. Third Party Proprietary Rights. Company hereby represents and warrants to Tableau that it will not violate any proprietary rights of third parties in connection with its participation in the Event, including but not limited to the performance, distribution, or posting of copyrighted material without a license, assignment, or other legally effective permission. c. Taxes and Licenses. Company is solely responsible for obtaining any licenses and permits, and payment of all taxes (including sales and use taxes), license fees, or other charges applicable to its participation in the Event, including, if applicable, taxes collected by Tableau. 5. Insurance. Company agrees to obtain, maintain in effect throughout the Event, and provide to Tableau at least thirty (30) days prior to the Event, a certificate of insurance showing that there is in effect a policy of a minimum of $1 million US. This insurance should have a combined single limit bodily injury and broad form property damage coverage, including broad form contractual liability, in which Tableau and the Event Providers are named as an additional insured. Company agrees to obtain and maintain in effect throughout the Event workers compensation and employer s liability insurance in such minimum amounts as are required by law or are otherwise consistent with prudent business practice. Company agrees to waive the right of subrogation of its insurance carrier against the Event Providers to recover losses sustained for real and personal property. 6. CANCELLATION OR TERMINATION. a. Cancellation. Tableau may cancel all or any part of the Event for any reason by providing prior written notice to Company and Company s sole recourse shall be to obtain a full refund of the monies paid to Tableau. Tableau may also cancel all or any part of the Event for any reason beyond its reasonable control, including but not limited to, natural or public disaster, act of God, epidemic, acts of terrorism, venue construction, insufficient participation, market fluctuation, government regulation, or similar reasons, in which case Tableau will refund to Company a pro rata portion of any Space fees already paid p7

8 Sponsorship Terms and Conditions continued to Tableau, after which Company will have no further recourse against Tableau. A change in the name, dates, hours or venue of the Event does not constitute a cancellation by Tableau. b. Termination by Company. All fees are deemed fully earned and non-refundable when due. Termination by Company must be in writing and will be effective upon receipt by Tableau, Attn: Legal. Company acknowledges the difficulty in determining a precise value for services rendered and expenses incurred by Tableau for the Event, and of ascertaining damages incurred by Tableau if Company terminates this Agreement or Company s participation in the Event; the amounts due from Company under this Agreement as of the effective date of any termination by Company belong to Tableau and represent an agreed measure of compensation, and are not to be deemed or construed as a forfeiture or penalty. c. Termination by Tableau. Tableau may take possession of the Space and terminate Company s participation in the Event upon Company s failure to meet any obligations under the Agreement, including but not limited to Company s failure to: pay for the Space or related services; comply with the payment terms specified in the Sponsorship Form; maintain all exhibited Products in good working order; staff the Space fully and in a timely manner; or, violate Tableau s standards of conduct. Tableau may refuse sponsorship by any Company, for any reason, and at any time prior to the Event. 7. LIMITATION OF LIABILITY; INDEMNITY. a. Limitation of Liability. i. Under no circumstances is Tableau or the Event Providers liable for lost profits or other indirect, incidental, consequential, special or other exemplary damages for any of their acts or omissions in connection with the Event, whether or not Tableau or the Event Provider has been apprised of the possibility of such damages or lost profits. In no event will Tableau s liability hereunder, or otherwise in connection with the Event, exceed the amount actually paid to it by Company for the Space. Tableau is not liable for any errors in any listing or descriptions or for omitting Company from the Event show materials. ii. The Event Providers are not liable to Company for any damage, loss, harm, or injury to the person, property, or business of Company, or any of its visitors, officers, agents, employees, or other representatives, resulting from theft, fire, earthquake, water, unavailability of the venue or intermediate staging facilities, insufficient participation, accident, or any other reason in connection with the Event or any planning meetings, demonstrations, or stagings, except to the extent such liability arises directly from the willful misconduct of the Event Provider against whom liability is sought to be assessed. b. Indemnity. i. Company agrees to defend, indemnify, and hold harmless Tableau and Event Providers from and against any claim, loss, liability, or damage suffered due to (i) Company s construction or maintenance of an unsafe Product or Space, and/or (ii) the negligence or misconduct of Company or its agents or Company s breach of any commitment made hereunder. Company must maintain proper insurance coverage for its property and liability, and represents and warrants that it has obtained adequate insurance per Section 5 above to cover its potential liability hereunder. Company acknowledges and agrees that the terms and conditions of this Agreement are subject and subordinate to the terms and conditions of Tableau s agreement with the Event Providers. ii. Company shall indemnify and hold Tableau, its officers, directors, employees and agents, harmless from and against any claim, loss, liability or damages caused to Tableau as a result of Company s alleged or actual infringement of any third party s proprietary rights. 8. RELEASE. Company acknowledges that the Event may be recorded and reproduced in any form (including but not limited to digital formats), and hereby authorizes Tableau and its designees to record, transcribe, modify, reproduce, publicly perform, display, distribute, redistribute, and transmit in any form and for any purpose any such recording of the Event, and agrees to execute any additional release presented by Tableau, its licensees, or permittees, in connection with such activity or to give effect to this provision. Company hereby releases Tableau and its designees from and waives all claims it or its employees or agents may possess, now or in the future, in connection with such activities, and specifically waives any statutory restriction on waivers of future claims or moral rights. 9. MISCELLANEOUS. a. Amendment. No amendment, modification, change, waiver, or discharge hereof shall be valid unless in writing and signed by an authorized representative of the party against which such amendment, modification, change, waiver, or discharge is sought to be enforced. b. Governing Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Washington, without regard to its conflict of law rules, and the parties agree to accept the exclusive jurisdiction of the state and federal courts located in King County, Washington. c. Entire Agreement. This Agreement constitutes the entire agreement between the parties with respect to the subject matter hereof. There are no agreements, representations, warranties, promises, covenants, commitments or undertakings other than those expressly set forth herein. This Agreement supersedes all prior agreements, representations, warranties, promises, covenants, commitments or undertaking, whether written or oral, with respect to the subject matter contained in this Agreement. p8

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