FREDERICK 2O3O A 1O-YEAR STRATEGIC PLAN FOR THE CITY OF FREDERICK
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1 FREDERICK 2O3O A 1O-YEAR STRATEGIC PLAN FOR THE CITY OF FREDERICK Plan Framework and Scope Prepared by: Michael O Connor Mayor Marc DeOcampo, AIA, AICP Executive Assistant for Administration
2 Introduction Why a Citywide Strategic Plan What is a strategic plan? Strategic planning is the process whereby citizens, elected officials, and city staff step back, examine the current situation and then develop a vision of what they would like the city to be in ten years. Engages in a visioning process Defines the overall goals for the city Identifies the objectives to achieve those goals Evaluates how city resources can be deployed to achieve the plan's goals Allows for systematic adjustments over time as conditions warrant
3 Introduction Why a Citywide Strategic Plan How is this useful to the City? A strategic plan strives to ensure that purposeful actions are taken by the City to achieve the ten year vision. The plan will lay out a system to prioritize action items The plan will clearly identify functional responsibilities to accomplish action items The plan will serve as a guidebook during the annual budget process The plan will list metrics of success
4 Introduction Why a Citywide Strategic Plan How does this plan tie into other City plans? Comprehensive Plan The Comprehensive Plan is the City s primary land use planning document. It provides policies that guide adjustments in land use ordinances to better protect health, safety, and welfare while achieving aspects the city s long-term vision pertaining to land development. The Strategic Plan will provide a shared city vision for the Comprehensive Plan. Furthermore, the Strategic Plan also provides additional non-land use action items to achieve the overall long-term vision. Annual Budget A draft budget is prepared by the mayor with consultation of the city staff and citizens. Ultimately, the adopted budget enumerates the specific actions implemented within the fiscal year. The Strategic Plan guides the budget preparation process. Capital Improvement Plan (CIP) The CIP is part of the annual budget specific to capital projects and equipment. The Strategic Plan helps to prioritize CIP requests (as action items), based on how the project accomplishes specific goals and objectives.
5 Plan Framework Structure City Mission and Vision Statement Departmental Mission Statements Defining the values and future outlook of the City of Frederick in ten years. Vision statement should reflect our heritage, reality, and future Mission statement should summarize why we do what we do A clear definition of a department s specialized role within the City Citywide Goals Functional Objectives A list of high level targets that achieve the City s ten-year vision List of overall changes needed to achieve the citywide goals based on city functions and developed by departments with citizen input Master List of Actions Annual Implementation Plan A comprehensive list of specific actions that execute the functional objectives An annual list of actions to be achieved within one fiscal year derived from the Master List of Actions with metrics of success
6 Plan Framework Goals and Functional Objectives Goals Goal X Goal X Goal X Functional Objectives By City Functional areas (see below)* XXX XXX, XXX, XXX Master List of Actions Annual Implementation Plan *Four City Functional Areas Community Services Police FCAA Parks and Recreation Planning and Development Economic Development Planning Facilities and Infrastructure DPW Engineering Administrative Services Legal Budget Finance Human Resources
7 Plan Framework Master List of Action Items Action Items Priority Projected Timeframe All action items Strategic and Aspirational X Immediate (now) Short term (1 to 2 FY) Mid term (2 to 4 FY) Long term (5+ FY) Fiscal Impact Preliminary Cost Estimate annually updated City Functional Areas XXX, XXX Priority A 1 A B C D Immediate Need, Required Life Safety or State mandated action High Impact, multiple functional areas Medium Impact, singular functional area Low Impact Aspirational item
8 Plan Framework Annual Implementation Plan Action Items Priority Metrics of Success Fiscal Impact XXX X XXX, XXX Budgeted projection for FY Responsible Dept. XXX, XXX Mix of Action Items placed on the Annual Implementation Plan based on Category A 1 (As Required Compulsory) A 40% B 30% C 20% D 10%
9 Plan Framework Revision Schedule Plan Element City Vision Statement Departmental Vision Statements City Goals Functional Objectives Master List of Actions Annual Implementation Plan Review & Revisions Every 10 years Every 10 years Timed to City Vision Statement Every 4 years Annually Prior to Annual Implementation Plan Rolling updates Twice Annually 1 st - Prior to Budget preparation 2 nd After the Budget is adopted
10 Scope The Planning Process Phase 1 Aldermanic Meetings Staff Working Group Community Outreach Meetings N S E W DT VISION AND GOALS Report out to Board of Alderman Web Surveys Social Media Working Group Forums w/ City Departments Primary tasks to accomplish Based on the data collected from the Branding Campaign, affirm a unified tenyear vision for the city Identify top goals from the community meetings, elected officials, and city departments
11 Scope The Planning Process Phase 2 Formulate initial draft of Functional Objectives and Action Items Analyze and Prioritize Action Items Create WORKING DRAFT Vision, Goals, Functional Objectives, and Master List of Action Items Hold Community Outreach Meetings N S E W DT Primary tasks to accomplish Provide a first draft of the plan containing the vision, goals, functional objectives, and master list of action items Seek community input and affirmation of the draft plan
12 Scope The Planning Process Phase 3 Community Outreach Comments Department Reviews Mayor s Review Staff Draft Board of Alderman Workshops and Hearing Adopted Strategic Plan Primary tasks to accomplish Provide a finalized staff draft to the BoA Work with the BoA to adopt the Strategic Plan Use the Strategic Plan to formulate 2021 Annual Implementation Plan Annual Implementation Plan FY 2021 Budget Prep
13 Scope The Planning Process Project Timeline Phase 1 - Vision and Objectives Mid Nov to Early Feb Community Outreach Early Jan. Phase 2 Working Draft Early March 2019 to Mid May Budget Prep. Pause Feb Community Outreach Early April Phase 3 Revisions & Adoption Late May 2019 to Mid July 2019
14
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