TTIP Storytellers and Storytelling. Online Media Coverage of TTIP. ECIPE PRESENTATION» 19. November 2014 PRESENTATION OF PRELIMINARY FINDINGS ON

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1 ECIPE PRESENTATION» 19. November 214 TTIP Storytellers and Storytelling PRESENTATION OF PRELIMINARY FINDINGS ON Online Media Coverage of TTIP Matthias Bauer Senior Economist, European Centre for International Political Economy (ECIPE)

2 TTIP Online Media Coverage ex Facebook ex Twitter Share of Voice over the Period 1 July 213 to 29 September , 1st round of 3rd round of 5th round of 6th round of 1, 2nd round of 8, 4th round of 6, 4, 7th round of 2, 3/6/13 8/7/13 12/8/13 16/9/13 21/1/13 25/11/13 3/12/13 3/2/14 1/3/14 14/4/14 19/5/14 23/6/14 28/7/14 1/9/14 Share of Voice ex Facebook ex Twitter Share of Voice Positive Economic Arguments ex Facebook ex Twitter Note: News covered comprise blogs, forums, online news portals. 2

3 Share of Online Media Coverage: Opponents vs. Proponents 1% Business Associations Share of Voice Opponents vs. Proponents 9% 8% EU Commission 7% 6% 5% 4% 3% Anti-TTIP Groups 2% 1% % 23/6/14 21/7/14 18/8/14 15/9/14 13/1/14 Note: The Period under review is January 214 to October 214. Results include Facebook and Twitter. 3

4 Dominant Types of Online Media Coverage Anti-TTIP Groups 18% 77%.9% EU Commission 18% 37% 35% Business Associations 18% 2% 52% % 1% 2% 3% 4% 5% 6% 7% 8% 9% 1% Facebook Twitter Blogs Forums News Note: The Period under review is June 214 to October 214. Results include Facebook and Twitter. 4

5 Overall Online Media Coverage of Sensitive Issues Media Coverage of Sensible Issues 1% 9% 8% IPR: 3 per cent Hormone Beef: 4 per cent Chlorine Chicken: 5 per cent Transparency: 1 per cent Fracking: 8 per cent 7% 6% 5% Investment: 38 per cent 4% 3% Genetically Modified Organisms: 13 per cent 2% Culture: 1 per cent 1% Data Protection: 9 per cent % 6/1/14 3/2/14 3/3/14 31/3/14 28/4/14 26/5/14 23/6/14 21/7/14 18/8/14 15/9/14 Note: The Period under review is January 214 to October

6 Top 5 Country Issues, population adjusted Top 5 Issues France Top 5 Issues Germany Investment Culture GMO Transparency Data Protection Investment Data Protection Transparency Culture Fracking Top 5 Issues Italy Top 5 Issues United Kingdom Investment GMO Culture Data Protection IPR Investment Fracking Transparency Data Protection Hormon Beef Note: All graphs represent population-adjusted shares of voice. The indicator along the y-axis is calculated as country- and sector-specific shares of voice divided by national population size and multiplied by 1,,. The period covered is January 214 to October

7 Development of Sentiment of Top 4 Sensitive Issues ISDS Genetically Modified Organisms th round of 7th round of th round of 7th round of /1/14 1/2/14 17/3/14 21/4/14 26/5/14 3/6/14 4/8/14 8/9/14 6/1/14 1/2/14 17/3/14 21/4/14 26/5/14 3/6/14 4/8/14 8/9/14 positive negative positive negative Culture 6th round of 7th round of 6/1/14 1/2/14 17/3/14 21/4/14 26/5/14 3/6/14 4/8/14 8/9/ Transparency 6th round of 7th round of 6/1/14 1/2/14 17/3/14 21/4/14 26/5/14 3/6/14 4/8/14 8/9/14 positive negative positive negative Note: The Period under review is June 214 to October 214. Results include Facebook and Twitter. 7

8 Sentiment of Anti-TTIP Groups Online Media Reporting 1% Sentiment of Anti-TTIP Groups Media Reporting 9% 8% Share of negative sentiment 7% 6% 5% 4% 3% Share of neutral sentiment 2% 1% Share of positive sentiment % 6/1/14 3/2/14 3/3/14 31/3/14 28/4/14 2/6/14 3/6/14 28/7/14 25/8/14 22/9/14 Note: The Period under review is June 214 to October 214. Results include Facebook and Twitter. 8

9 Sentiment of EU Commission Online Media Reporting 1% Sentiment of EU Commission Media Reporting 9% 8% 7% Share of negative sentiment 6% 5% 4% 3% 2% Share of neutral sentiment 1% Share of positive sentiment % 6/1/14 3/2/14 3/3/14 31/3/14 28/4/14 26/5/14 23/6/14 21/7/14 18/8/14 15/9/14 13/1/14 Share of positive statements Share of neutral statements Share of negative statements Note: The Period under review is June 214 to October 214. Results include Facebook and Twitter. 9

10 EU Parliamentary Groups Engaged in TTIP Debate Europe of Freedom and Direct Democracy (EFDD) 3% Non-Inscrits (NI) 2% EU Parliamentary Groups The Greens European Free Alliance (Greens EFA) 29% European People's Party (EPP) 26% Progressive Alliance of Socialists and Democrats (S&D) 16% European United Left Nordic Green Left (GUE- NGL) 14% Alliance of Liberals and Democrats for Europe (ALDE) 8% European Conservatives and Reformists (ECR) 2% Note: The Period under review is June 214 to November 214. Results include Facebook and Twitter. 1

11 EU Parliamentary Groups Engaged in TTIP Debate Number of Statements per MEP Non-Inscrits (NI).5 Europe of Freedom and Direct Democracy (EFDD) 1. The Greens European Free Alliance (Greens EFA) 1.1 European United Left Nordic Green Left (GUE-NGL) 4.8 Alliance of Liberals and Democrats for Europe (ALDE) 2.1 European Conservatives and Reformists (ECR).6 Progressive Alliance of Socialists and Democrats (S&D) 1.4 European People's Party (EPP) Note: The Period under review is June 214 to November 214. Results include Facebook and Twitter. 11

12 TTIP Sentiment by Parliamentary Group 2 EU Parliamentary Group Sentiment about TTIP positive negative positive negative positive negative positive negative positive negative positive negative positive negative positive negative European People's Party (EPP) Progressive Alliance of Socialists and Democrats (S&D) European Conservatives and Reformists (ECR) Alliance of Liberals and Democrats for Europe (ALDE) European United Left Nordic Green Left (GUE-NGL) The Greens European Free Alliance (Greens EFA) 9 14 Europe of Freedom and Direct Democracy (EFDD) 1 13 Non-Inscrits (NI) Note: The Period under review is June 214 to November 214. Results include Facebook and Twitter. 12

13 13 Conclusions and Outlook