CANADIAN PHYSIOTHERAPY ASSOCIATION MEDIA KIT G R E E N VALLE Y C R E SC E N T, SU I T E OT TAWA, ON TARI O K 2 C 3V 4

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1 CANADIAN PHYSIOTHERAPY ASSOCIATION MEDIA KIT A DV E RT I S I N P H YS I OT HE RAPY.CA G R E E N VALLE Y C R E SC E N T, SU I T E OT TAWA, ON TARI O K 2 C 3V 4

2 MEET YOUR AUDIENCE H I G H L Y OUR DEMOGRAPHIC 73% OF CPA MEMBERS ARE FEMALE 2,200 MEMBERS AVERAGE AGE: 40 ARE CLINIC OWNERS Hi! E D U C A T E D BECOMING A PHYSIOTHERAPIST REQUIRES A MASTER S DEGREE CPA ALSO HAS OVER 3,100 STUDENT MEMBERS REACH ACROSS CANADA A R E A S 60% OF ALL PRACTICING CDN PHYSIOTHERAPISTS ARE MEMBERS OF THE CPA 11 14,000+ CPA HAS 11 BRANCHES SERVING EVERY PROVINCE AND TERRITORY ME MB E RS AC R OSS C A N A DA 14 O F S P E C I A L T Y SPECIAL INTEREST AND CLINICAL PRACTICE DIVISIONS: ACUPUNCTURE, ANIMAL REHABILITATION, CARDIORESPIRATORY, GLOBAL HEALTH, LEADERSHIP, NEUROSCIENCES, ONCOLOGY, ORTHOPAEDICS, PAEDIATRICS, PAIN SCIENCE, PRIVATE PRACTICE, SENIORS' HEALTH, SPORTS PHYSIOTHERAPY, WOMEN'S HEALTH A DV E RT I S I N P H YS I OT HE RAPY.CA G R E E N VALLE Y C R E SC E N T, SU I T E OT TAWA, ON TARI O K 2 C 3V 4

3 CHOOSE YOUR CHANNELS DIGITAL OPPORTUNITIES HOMEPAGE AD PHYSIOCANHELP.CA S TO MEMBERS GET YOUR MESSAGE FRONT AND CENTRE O N C PA S WEBSITE. A L L N E W, C PA - M A N A G E D W E B S I T E D I R E C T E D AT THE GENERAL PUBLIC. 20k PUT YOUR MESSAGE IN ANY OR ALL OF CPA S THREE NATIONAL NEWSLETTERS: NATIONAL ROUNDS, PROFESSIONAL DEVELOPMENT, OR CLASSIFIEDS 12x YEAR VISITS / C A N A D A S N E W S O U R C E F O R A L L T H I N G S P H Y S I O. NEW 14k RE AC H PRINT OPPORTUNITIES PHYSIOTHERAPY PRACTICE PHYSIOTHERAPY CANADA C P A' S M E M B E R M A G A Z I N E. A N I M P O R TA N T S O U R C E O F N E W S A N D I N F O R M AT I O N A B O U T ADVANCES IN THE PROFESSION. PEER REVIEWED JOURNAL GIVES DIRECTION TO CLINICAL SCIENCE AND REASONING, KNOWLEDGE TRANSLATION, THERAPEUTIC SKILLS AND PATIENT-CENTRED CARE. 6x YEAR 11k RE AC H 4x YEAR 10k REAC H A DV E RT I S I N P H YS I OT HE RAPY.CA G R E E N VALLE Y C R E SC E N T, SU I T E OT TAWA, ON TARI O K 2 C 3V 4

4 PRINT SPECS PRINT SIZES TRIM+BLEED NO BLEED 8.75 WIDE TALL 7.25 WIDE 9.3 TALL 7.5 WIDE TRIM+BLEED TYPE PAGE WIDE TALL 6.75 WIDE 6.75 WIDE 9.25 TALL DIGITAL SPECS HORIZONTAL VERTICAL SQUARE 7.5 WIDE 3 TALL 2.25 WIDE 9.3 TALL 4.75 WIDE HORIZONTAL VERTICAL SQUARE 6.75 WIDE TALL WIDE 9.3 TALL 4.75 WIDE 3.5 WIDE 3.25 WIDE SUBMISSION FORMAT MATERIAL SHOULD BE SUBMITTED VIA . NATIONAL ROUNDS, PD & CL ASSIFIEDS 520 X X 200 OUTLINES. ALL IMAGES SHOULD BE AT LEAST 300 DPI. PHYSIOCANHELP.CA LEADERBOARD SIDEBAR HOMEPAGE SLIDER 728 X X X 48 FRONTPAGE AD SLIDER 470 X 210 MICROSOFT WORD FONTS MUST BE EMBEDDED OR CONVERTED TO COLOUR PRINT ADS ARE ACCEPTED IN CMYK FORMAT DIGITAL ADVERTISEMENTS MUST BE SUBMITTED IN JPEG OR PNG USING RGB COLOUR SPACE AT 72 PPI. C O N V E R S I O N F E E S A P P LY TO A R T W O R K S U B M I T T E D I N M S W O R D F O R M AT ADVERTISING@PHYSIOTHERAPY.CA 955 GREEN VALLEY CRESCENT, SUITE 270 OTTAWA, ONTARIO K2C 3V4

5 D AT E S & R AT E S RATES, IN DOLL ARS DIGITAL RATES PRINT RATES NATIONAL ROUNDS (NR), PROFESSIONAL DEVELOPMENT (PD), & CLASSIFIEDS (CL) PHYSIOTHERAPY PRACTICE (PTP) YOUR AD IN ONE OF THE ABOVE: X BELLY BAND X 6X 8X OBC IFC FULL PAGE TWO OF THE ABOVE THREE OF THE ABOVE PHYSIOTHERAPY CANADA (PTC) HOMEPAGE AD SLIDER NEW $2000/ PHYSIOCANHELP.CA CPA'S PUBLIC SITE FOR ALL THINGS PHYSIO HOME PAGE SLIDER SIDE BOX SINGLE LEADERBOARD -- LAST THURS OF EACH TYPE PAGE FULL PAGE POLYBAG INSERTS INQURE BY PHONE OR FOR AVAILABILITY PTC PTP JAN MAR FEB NOV EACH IFC JAN SEP DEC MAR 2015 JUL SEP NOV FEB AUG NOV FINANCE AND BUSINESS FOR PT MARKET ANALYSIS FOR PT IN CANADA LAST WED OF 8X 2965 CAREER PATHWAYS FOR PTs CL 6X 3025 CONGRESS ISSUE: QUALITY PRACTICE PD X 3086 INNOVATION PART 2 OF 2: NEW CARE MODELS IN PT MAILING NR 4X 3150 INNOVATION PART 1 OF 2: TECHNOLOGY IN PT DATES CLOSING OBC 18 6 JUL JUN SEP ADVERTISING@PHYSIOTHERAPY.CA GREEN VALLEY CRESCENT, SUITE 270 OTTAWA, ONTARIO K2C 3V4

6 C A R E E R A D VA N C E M E N T CLASSIFIEDS TARGET PHYSIOS C O M M U N I C AT E T O C P A MEMBERS WHO CARE ABOUT THEIR PROFESSION ADVERTISE YOUR JOB POSTING AND EVENTS T O O V E R 1 4, M E M B E R S T O D AY! STANDARD AD PREMIUM AD $1145 $600 HIRE FASTER W E A C T I V E LY P R O M O T E YOUR OPPORTUNITY TO OVER 14,000 PHYSIOS 3 0 D AY J O B P O S T I N G CLASSIFIEDS LISTING QUALIT Y CANDIDATES FIND PHYSIOTHERAPISTS ACROSS CANADA 50% OFF 3 0 D AY J O B P O S T I N G CLASSIFIEDS LISTING YOUR AD IN 3 NEWSLETTERS EVERY THEREAFTER CPA CONGRESS A P L A C E 600 TO C O N N E C T INDUSTRY PROFESSIONA L S FROM ACROSS CANADA PHYSIOTHERAPY CLINICI ANS RESEARCHERS ATTENDING CONGRESS MEANS YOU LL CREATE A UNIQUE OPPORTUNITY TO: CREATE BRAND AWARENESS SHOW OFF YOUR PRODUCTS AND SERVICES GAIN VALUABLE CONTACTS AND LEADS NETWORK WITH NATIONAL AND INTERNATIONAL INDUSTRY PROFESSIONALS EDUCATORS PRACTICE MANAGERS ACADEMICS STUDENTS VICTORIA CONFERENCE CENTRE A DV E RT I S I N P H YS I OTHE RAPY.CA G R E E N VALLE Y C R E SC E N T, SU I T E OT TAWA, ON TAR I O K 2 C 3V 4

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