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1 T h e m o s t comprehensive o f premium collection b u s i n e s s i n f o r m a t i o n...

The World s Leading Provider o f B u s i n e s s I n f o r m a t i o n R e s o u r c e s Risk Management Sustainability FinanCE / accounting research & Development Library Customer Satisfaction

of the largest private companies i n t h e United States, and serves the information needs of more than 100,000 institutions, representing millions of end users from around the world.

2 The World s Leading Provider o f B u s i n e s s I n f o r m a t i o n R e s o u r c e s Risk Management Sustainability FinanCE / accounting research & Development Library Customer Satisfaction CEO/ExECutives PrODuction / Manufacturing human resources Sales & Marketing Business Development Corporate learning & Training it legal Counsel Competitive intelligence / market research EBSCO is one of the largest private companies i n t h e United States, and serves the information needs of more than 100,000 institutions, representing millions of end users from around the world. EBSCOhost, the company s proprietary platform and hosting service, is searched more than 25 million times each day. We continue to add to our suite of products through a combination of proprietary development, acquisition and partnership licenses. By bringing together content from top magazine & journal publishers, and the technology to facilitate access & integration, EBSCO continues to expand its footprint through innovation and value. Always at the leading edge, we continue to work with our customers to identify new challenges and combine technology with data to meet the information needs of corporate institutions. In an effort to operate in an environmentally-sound manner, EBSCO has successfully implemented several green initiatives at its Ipswich, MA campus including: + Installation of solar panels, offsetting 20% of each building s energy needs + Electric car charging stations + A Certified Green Restaurant café Visit to learn more. 2 + B u s i n e s s S o u r c e C o r p o r a t e P l u s

W hether you are looking for the most recent articles from renowned trade publications, monitoring competitors and market trends, or supporting more exhaustive business research, Business Source

.. + B u s i n e s s M a g a z i n e s + T r a d e P u b l i c a t i o n s + B u s i n e s s J o u r n a l s + M a r k e t R e s e a r c h R e p o r t s + S w o t A n a l y s e s + N e w s S e r v i

3 W hether you are looking for the most recent articles from renowned trade publications, monitoring competitors and market trends, or supporting more exhaustive business research, Business Source Corporate Plus (BSC +) serves cross-departmental business information needs for companies in any industry... Business Source Corporate Plus provides premium global content from leading publishers... + B u s i n e s s M a g a z i n e s + T r a d e P u b l i c a t i o n s + B u s i n e s s J o u r n a l s + M a r k e t R e s e a r c h R e p o r t s + S w o t A n a l y s e s + N e w s S e r v i c e s + C o m p a n y I n f o r m a t i o n + C o m p e t i t i v e I n t e l l i g e n c e + I n d u s t r y R e p o r t s + C o u n t r y E c o n o m i c R e p o r t s...and the tools to make access simple, convenient & direct... + W o r k f l o w I n t e g r a t i o n + C u s t o m i z a b l e I n t e r f a c e s + M o b i l e A c c e s s + S h a r e d F o l d e r s + A l e r t s / r s s F e e d s + M o r e... 3

Full-Text Coverage of 4,000+ Business Magazines & Journals

Advertising Age BusinessWeek Chartered Accountants Journal

Fortune Harvard Business Review HR Magazine International

Library Journal McKinsey Quarterly People Management Personnel

to support operational needs including: Academy of Management

Management Review Chief Learning Officer Journal of Accountancy

of Risk & Insurance Personnel Psychology Sales & Service

Leading publications to support industry-specific information

Appliance Design Architectural Record Automotive News Aviation

CAD/CAM Update Computer Graphics World Drug Store News Electric

News-Record Flight International Food Engineering Global

Metal Center News Natural Gas Monthly Nuclear Plant Journal

Herring Retail Traffic Supply & Demand Chain Executive Surface

4 Full-Text Coverage of 4,000+ Business Magazines & Journals High-quality titles to support all your corporate needs: Advertising Age BusinessWeek Chartered Accountants Journal Chemical Week Computer Weekly Executive Excellence Forbes Fortune Harvard Business Review HR Magazine International Journal of Human Resource Management Journal of Marketing Library Journal McKinsey Quarterly People Management Personnel Today Strategic Finance T+D Time Magazine Leading publications to support operational needs including: Academy of Management Journal Accountancy: International Edition Adweek California Management Review Chief Learning Officer Journal of Accountancy Journal of Finance Journal of Marketing Research (JMR) Journal of Risk & Insurance Personnel Psychology Sales & Service Excellence Successful Meetings Supervision Sustainable Facility Leading publications to support industry-specific information needs including: Air Pollution Consultant Airline Business Appliance Design Architectural Record Automotive News Aviation Week & Space Technology Beverage Industry Biotech Business CAD/CAM Update Computer Graphics World Drug Store News Electric Light & Power Electronics News Engineer ENR: Engineering News-Record Flight International Food Engineering Global Investor Lawyer Manufacturers Monthly Medical Design Technology Metal Center News Natural Gas Monthly Nuclear Plant Journal Offshore PC World Pharmaceutical Executive Plastics News Red Herring Retail Traffic Supply & Demand Chain Executive Surface Fabrication Tech Trader Textile World Training Journal Variety Waste Age Women s Wear Daily World Oil 4 + B u s i n e s s S o u r c e C o r p o r a t e P l u s

News View A c o m p o n e n t o f b s c + R ather than look to several resources and websites to bring news content together with magazines, journals & other sources, News View provides access to

5 News View A c o m p o n e n t o f b s c + R ather than look to several resources and websites to bring news content together with magazines, journals & other sources, News View provides access to leading news services within the BSC + experience. News View provides news from thousands of local, regional, national and international services updated more than 100 times each day. Sources Available Include: s T a t e R e p o r t W o r l d s T r e a m F i n a n c i a l N e w s T o p N e w s O n l i n e u s P o l i t i c s a n d G o v e r n m e n t O n l i n e + c n n W i r e + c n n + c n b c + n p r + W a s h i n g t o n P o s t + T i m e s o f I n d i a + R e u t e r s + F i n a n c i a l T i m e s + G l o b e & M a i l + u s D e p t o f s T a t e + u s D e p t o f E d u c a t i o n + T h e G u a r d i a n + B u s i n e s s W i r e + N e w Y o r k T i m e s + T h e E c o n o m i s t More than 940,000 TV & Radio News Transcripts from sources including: + B l o o m b e r g T r a n s c r i p t s + c n n I n T h e M o n e y + f d c h N i g h t l y B u s i n e s s R e p o r t + I n s i d e B u s i n e s s ( a b c ) + n b r N i g h t l y B u s i n e s s R e p o r t 5

6 Company View A c o m p o n e n t o f b s c + D etailed information for more than 1.1 million of the world s largest public and private companies offers insight into data, including: + Ff i n a n c i a l s + Ss u b s i d i a r i e s + Pp r o d u c t s + E m p l o y e e s + Ii n d u s t r y I n f o r m a t i o n + T i c k e r S y m b o l + U l t i m a t e P a r e n t + a n d m o r e... B S C + i n c l u d e s t h e t o o l s f o r Workflow Integration... Simply having the best business content is not enough. That s why BSC+ comes along with the integration tools for making critical content available where and when you need it. Leveraging these tools to integrate premium content into the corporate workflow allows organizations to reduce time-consuming and costly integration work while maximizing the value of investments made in corporate portals and applications. By integrating BSC+ within the corporate workflow, its critical content becomes more readily available and more valuable to your organization. Various integration methods will help to: + Promote targeted content based on industry, organization or individual job needs through single-click direct access to relevant material + Increase visibility of these content resources to the entire organization + Increase the value of content for departments that may be difficult to reach otherwise + Enhance usage of key materials that can affect business decisions and ROI + Provide targeted support for executives BSC+ integration solutions dramatically reduce the complexity of custom integration for any customer. These solutions allow for: + RSS-based content feeds + Custom Search Box widgets + Persistent Links from corporate portals to BSC+ content + Integration of BSC+ result lists with other corporate and local content (XML-based integration) + SOAP and REST compatible Web Service API for corporate portal and enterprise search integrations + Pre-built SharePoint Web Parts for easy and automatic content integration + Use of OpenURL and z39.50 standards + CRM Integration for Sales and Support teams 6 + B u s i n e s s S o u r c e C o r p o r a t e P l u s

The Company View Content in Context adds both a broader and deeper approach to investigating a company by providing easy access to related information including: + C a s e s T u d i e s + I n d u s t

t i c l e s + Aa r t i c l e s f r o m B u s i n e s s J o u r n a l s, M a g a z i n e s & T r a d e P u b l i c a t i o n s New Search Publications Thesaurus Company Information More Sign In Folder

7 The Company View Content in Context adds both a broader and deeper approach to investigating a company by providing easy access to related information including: + C a s e s T u d i e s + I n d u s t r y P r o f i l e s + s w o T A n a l y s e s + B o o k s / M o n o g r a p h s + C o u n t r y R e p o r t s + Mm a r k e t R e s e a r c h R e p o r t s + P r o d u c t R e v i e w s + N e w s A r t i c l e s + Aa r t i c l e s f r o m B u s i n e s s J o u r n a l s, M a g a z i n e s & T r a d e P u b l i c a t i o n s New Search Publications Thesaurus Company Information More Sign In Folder Preferences New Features! Help Searching: Company Information Yum Choose Databases Search Clear mopir Company Name Ultimate Parent Ticker Symbol Keyword Search Result List Refine Search 1 of 25 Company Profiles PDF Datamonitor (213K) Company Snapshot YUM! Brands, Inc. Related Information Academic Journals Books/Monographs Case Studies Country Reports Industry Profiles Magazines Market Research Reports Newspapers Product Reviews SWOT Analyses Trade Publications Find Related Companies Full-Service Restaurants Food Service Contractors Limited-Service Restaurants Cafeterias Snack and Nonalcoholic Beverage Bars (pt) Search YUM! Brands, Inc. Address: Location Phone: Fax: MSA Code: MSA Name: /Contact Web Site: Revenue (US $): Doing Business As: Related Names: 1441 Gardiner Lane, Louisville, KY USA View Map» Louisville ,836,000,000 KFC, Pizza Hut, Taco Bell Tricon Global Restaurants, Inc. (formerly); Tricon and Yorkshire (merger/acquisition) Global Ultimate Parent: YUM! Brands, Inc. On this page: Financials Subsidiaries Products Employees Industry Information More Line of Business: Yum! Brands (Yum Brands) operates franchises and licenses a chain of restaurant brands including Kentucky Fried Chicken (KFC), Pizza Hut, Taco Bell, Long John Silver s (LJS) and All American Food (A&W). The company operates in over 110 countries around the globe. It is headquarted in Louisville, Kentucky and employs about 336,000 people. The company recorded revenues of $11,279 million during fiscal year ending December 2008 (FY2008), an increase of 8.3% over FY2007. The operating profit of the company was $1,506 million during FY2008, an increase of 11% over FY2007. The net profit was $964 million in FY2008, an increase of 6.1% over FY2007. (Source: Datamonitor) Company Data Expand All Collapse All Financials Subsidiaries Products Tools Add to folder Print Save Cite Export Download CSV CSV Create Note Permalink Bookmark Employees Industry Information More 7

Comprehensive Training & Support Coverage Through our Customer Satisfaction team, we offer numerous complimentary training options, including context-specific tutorials, guides, and outlines on a

Industry Leading Support Site & Knowledge Base All customers have 24x7 online access to the EBSCO Support Site and Knowledge Base.

Support & Training Phone U.S. & Canada Toll Free: (800) 758-5995 Int l Toll Free: (Int l Access Code) + 800-3272-6000 Support & Training Web http://support.ebsco.

8 Comprehensive Training & Support Coverage Through our Customer Satisfaction team, we offer numerous complimentary training options, including context-specific tutorials, guides, and outlines on a variety of topics; live Web courses; as well as customized and on-site trainings. Industry Leading Support Site & Knowledge Base All customers have 24x7 online access to the EBSCO Support Site and Knowledge Base. We offer quick access to over 1,500 continually updated support tools including: FAQs, user guides, help sheets, Best Practice Guides, a library of instructive tutorials, and much more. Support & Training Phone U.S. & Canada Toll Free: (800) Int l Toll Free: (Int l Access Code) Support & Training Web Search Box Builder This tool enables institutions to create a customized search box, which can be placed on any page of an institution s website, to provide users with instant access to the institution s EBSCOhost resources. H Research Databases Search EBSCOhost Mobile EBSCOhost iphone App The free EBSCOhost iphone app ensures that users can take full advantage of their premium EBSCOhost database content no matter where they happen to be. ebooks on EBSCOhost To help support the full-text needs of Business Source Corporate Plus (BSC+) customers, EBSCO has created a collection of business titles to complement the high-use subjects within BSC+. Customers can acquire any or all of these titles for their permanent collection to complement the resources to which they subscribe. Address 10 Estes Street Ipswich, MA USA Phone (800) (978) Fax (978) information@ebscohost.com EBSCOhost Mobile is tailor-made for mobile device screens, and offers the most important EBSCOhost features and functionality right in the palm of your hand. You can search, browse, find and access all the information you need on the go. Supported Devices Include: + i P h o n e + i P a d + i P o d t o u c h + Bb l a c k B e r r y + Aa n d r o i d S m a r t p h o n e s + Ww i n d o w s S m a r t p h o n e s + Dd e l l A x i m + Pp a l m + Pp o c k e t p c EBSCO Industries, Inc. Printed in U.S.A. (1111) EBS-2804 Web

In addition to providing a full suite of learning resources, EBSCO supports other organizational information needs

1 I n f o r m a t i o n R e s o u r c e s f o r O r g a n i z a t i o n a l L e a r n i n g In addition to providing a full suite of learning resources, EBSCO supports other organizational information