MEDIA KIT PT Navigasi Informasi Sibertama

Transcription

1 MEDIA KIT 2017 PT Navigasi Informasi Sibertama

2 BEYOND BUSINES NEWS Bisnis.com is known as the world largest business portal in Bahasa Indonesia, member of Bisnis Indonesia Group of Media (BIG Media); a trusted business navigator from Indonesia. Now days, Bisnis.com transformed into super portal, where it will not just cover business news but also political news, sports, soccer, traveling and lifestyle (infotainment, showbiz, health, parenting, etc.) by integrated with Kabar24.com. The Super Portal Bisnis.com also continues to strengthen and enriches the content related to economic, market, financial, industrial, property, gadgets, as well as automotive in attempt to be a reliable navigator for readers. Now, readers can enjoy the content of Bisnis.com in a more comfortable way, because the display is more intuitive and equipped by user friendly features. In terms of technology, Bisnis.com applies concept of a responsive layout that can adjust the display when it is accessed by mobile devices. With this new concept, the Super Portal Bisnis.com is aimed at providing contents that are more suitable for wider audience segments. For business partners and advertisers, Portal Bisnis.com is increasingly attractive to reach a wider market. 01

3 TOP CHANNELS Lifestyle Industri K Last year, Bisnis.com and Kabar24.com sessions are with users and page views (PV). (Dekstop and mobile apps) The time on site increased as well, almost 3 minutes and 2.25 pages/visit. Jakarta Raya Market Finansial Top 10 channels in bisnis.com, are: Otomotif Bola Properti Entrepreneur k Kabar24 1. Kabar24 6. Bola 2. Lifestyle 7. Finansial 3. Industri 8. Traveller 4. Market 9. Entrepreneur 5. Jakarta Raya 10. Otomotif Bisnis.com users come from worldwide with some of the top countries such as Indonesia, USA, India, Singapore, Malaysia, Netherlands, Canada, Hongkong, Kenya, Russia, Japan, Taiwan, German, Australia, China, South Korea, Estonia, Saudi Arabia, United Kingdom, etc. Source: Google Analytics,

4 AUDIENCE PROFILE GENDER MALE 55,46% FEMALE 44,54% AGE % 44% 16% 03

5 PT Navigasi Informasi Sibermedia NEWS SITE :: DEMOGRAPHY EDUCATION OCCUPATION INDUSTRY Professional 40% Advertising, Art & Media 40% 90 % Senior Manager 15% Associate Professional and Technical 15% Agriculture, Forestry & Fishing 10% Professional, and Scientific & Technical 10% Middle Manager 10% Manufacturing 10% University Graduate Executive / Other White Collar 10% Information Technology & Telecommunication 10% Director, CEO, COO, CFO, Large Company Owner 5% Financial & Insurance Service 10% Full Student 5% Others 10% Source: Effective Measure,

6 OVERVIEW Focusing on up-to-date, accurate analysis and in-depth stories, is one-stop reference for both local and international audiences. Page Views: /month (Source: Google Analytics 2016) m.bisnis.com Unique Visitor: /month Social Media 05

7 RATE CARD :: HOME PAGE Billboard 1100 x 250 px HOME PAGE 1. Med Rectangle B1 No. Inventory Size Weekly Monthly 300 x Leaderboard B1 728 x Leaderboard B2 728 x Billboard 1100 x Insight Breaking Banner 730 x Custom Banner 1100 x Custom Banner 1100 x 90 px Med Rectangle B1 300 x 250 px Insight Breaking Banner 730 x 155 px Leader Board B1 728 x 90 px 06

8 RATE CARD :: ALL PAGE 1100 x 50 px ALL PAGE x 50 No. Inventory Size Weekly Monthly Med Rectangle A1 300 x 250 px 2. Med Rectangle A1 300 x Med Rectangle A2 300 X Top Leaderboard 728 x Bottom Frame 1100 x Med Rectangle A2 300 x 250 px Top Leaderboard 728 x 90 px Bottom Frame 1100 x 50 px 07

9 PT Navigasi Informasi Sibermedia RATE CARD :: KANAL & SUB KANAL KANAL + SUB KANAL Zona I Zona II Zona III Zona IV Zona V 1. Med Rectangle C1 300 x 250 No. Inventory Size Weekly Monthly Weekly Monthly Weekly Monthly Weekly Monthly Weekly Monthly Med Rectangle C2 300 x Midle Fullbanner 970 x Breaking Leaderboard Kanal 728 x No. Inventory Price 1. CPM Middle Full Banner 970 x 90 px Zona I Zona II Zona III Zona IV Zona V : Kanal Market, Financial : Kanal Industri, Property, Otomotif : Kabar24, Lifestyle, Gadget, Traveling, Sport, Bola : Managemen, Entrepreneur, Syariah : Foto, Bisnis TV dan Inforial Med Rectangle C1 300 x 250 px Breaking Leaderboard Kanal 728 x 90 px Med Rectangle C2 300 x 250 px 08

10 RATE CARD :: DETAIL ARTICLE 1000 x 50 px DETAIL ARTICLE No. Inventory Size Weekly Monthly 1. Detail Leaderboard 728 x Detail Leaderboard 728 x 90 px 11

11 RATE CARD :: FOTO 1000 x 50 px Line 1 5 Foto FOTO No. Inventory Weekly Monthly 1. Line Line Line Line 2 5 Foto Line 3 5 Foto 10

12 RATE CARD :: ADVERTORIAL / NATIVE AD 1000 x 50 px ADVERTORIAL / NATIVE AD 1. Home Headline No. Inventory Daily Weekly Monthly Editor Choice Latest News Native Ad Editor Choice 3000 character Native Ad Editor Choice 3000 character Native Ad Headline 3000 character Widget Hot Topic Inforial * * Inforial adalah Release yang tayang di kanal Inforial Nativ e Ad Latest News 3000 character Widget Native Ad Premium Latest News 3000 character Hot Topic 11

13 RATE CARD :: ADVERTORIAL / NATIVE AD KANAL 1000 x 50 px NATIVE AD KANAL Zona I Zona II Zona III Zona IV 1. Headline Kanal No. Inventory Daily Weekly Daily Weekly Daily Weekly Daily Weekly Latest News Native Ad Headline 3. Latest News Zona I Zona II Zona III Zona IV : Kanal Market, Financial : Kanal Industri, Property, Otomotif : Kabar24, Lifestyle, Gadget, Traveling, Sport, Bola : Managemen, Entrepreneur dan Syariah Native Ad Latest News II Native Ad Headline Native Ad Headline Native Ad Latest News IV Native Ad Latest News II Native Ad Latest News IV 12

14 RATE CARD :: HOME PAGE MOBILE In 2016, people are visited m.bisnis.com (bisnis.com mobile site) with absolute unique visitors HOME PAGE MOBILE 1. Top Banner No. Inventory Size Weekly Monthly 320 x Bottom Banner 320 x Top Banner 320 x 50 px 3. Med Rectangle 300 x Floating Banner 300 x Native Ad/Advertorial 3000 Karakter Native Ad Mobile Medium Rectangle 300 x 250 px Bottom Banner 320 x 50 px Floating Banner 300 x 330 px 13

15 RATE CARD :: DETAIL ARTICLE MOBILE In 2016, people are visited m.bisnis.com (bisnis.com mobile site) with absolute unique visitors DETAIL ARTICLE MOBILE 1. Top Banner No. Inventory Size Weekly Monthly 320 x Bottom Banner Med Rectangle 320 x x Top Banner 320 x 50 px Detail Article Med Rectangle 320 x 50 px Bottom Banner 320 x 50 px 14

16 SOCIAL MEDIA TWITTER FOLLOWERS FACEBOOK FANPAGE TWITTER FOLLOWERS FACEBOOK @kabar24 kabar24com EDM

17 PT Navigasi Informasi Sibermedia TERM & CONDITIONS Ad Booking 1. Ad booking must be completed with Insertion Order (IO) that signed by advertiser/advertising agency. First come first served applied. Ad booking without IO will not be considered. 2. Advertiser/advertising agency needs to confirm by phone to ensure the IO has been received properly by Bisnis.com. 3. The IO must be received by Bisnis.com at least 4 (four) working days before the ad broadcasted. 4. Cancellation of advertising should be made not later than 4 working days before the ad broadcasted by sending cancellation order. Cancellation that passed the deadline will be charged a cancellation fee 50% of ad rates. Rates and payment 1. Advertising rates in IDR and not yet include VAT (Value Added Tax) 10%. 2. Payment must be settled before the ad broadcasted and receipt must be sent with IO. 3. Payment can be made directly to the cashier of Bisnis.com or transfer to one of the following accounts: Account Name : PT Navigator Informasi Sibermedia Bank Branch Account Number Mandiri Wisma Bisnis Indonesia