customers say they definitely will use the lender again and 23 percent say they definitely will recommend the lender.
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1 Reports: BMW Financial Services, Ford Credit and Hyundai Financial Services Each Rank Highest in Consumer Financing Satisfaction in Their Respective Segments WESTLAKE VILLAGE, Calif.: 4 December 2008 BMW Financial Services, Ford Credit and Hyundai Motor Finance Company each rank highest in their respective segments in satisfying customers with the newvehicle financing process, according to the J.D. Power and Associates 2008 Consumer Financing Satisfaction released today. The study, now in its 13th year, measures customer satisfaction with the new-vehicle financing process and examines the intentions, priorities, influences and preferences of new-vehicle buyers and lessees. Four factors are examined to determine customer satisfaction with automotive finance providers: application approval process; customer contact; payment/billing process; and provider offering. Luxury Loan Segment Rankings BMW Financial Services ranks highest in the luxury loan segment with a score of 860 on a 1,000-point scale, performing particularly well in three factors driving satisfaction: application approval process; finance provider offering; and payment/billing process. (798) and (792) follow BMW Financial Services in the segment. Luxury Lease Segment Rankings For a second consecutive year, BMW Financial Services (786) ranks highest in the luxury lease segment, performing particularly well in payment/billing process. Ford Credit follows BMW Financial Services with 785, and ranks third with 781. Non-Luxury Loan Segment Rankings Performing well in finance provider offering, Hyundai Motor Finance Company ranks highest among non-luxury loan providers with 795. Ford Credit (786) and Mazda American Credit (780) follow in the segment. Non-Luxury Lease Segment Rankings Ford Credit ranks highest among non-luxury lease providers with 787, performing particularly well in the application approval process. Volkswagen Credit (780) and (772) follow Ford Credit in the rankings. Other Study Findings The study finds that involving customers in the finance provider selection process can lead to higher satisfaction with the lender, as well as to higher rates of intended loyalty and advocacy. Among customers who arrive at the dealership with a lender preference and use that lender to finance their new vehicle, overall satisfaction averages 837. In addition, 48 percent of these customers indicate that they definitely will use the lender again and 50 percent say they definitely will recommend the lender to others. In contrast, satisfaction averages 746 among customers who intend to have the dealer work out financing arrangements for them. Only 22 percent of these (Page 1 of 2)
2 customers say they definitely will use the lender again and 23 percent say they definitely will recommend the lender. Because customers who are more involved with the finance provider selection process tend to be more satisfied, it s essential for lenders to proactively communicate with existing customers and reach out to potential new customers, said Rich Howse, senior director of the automotive finance practice at J.D. Power and Associates. Satisfying customers contributes to increased levels of loyalty and advocacy both of which can have a strong financial impact and is particularly important amid the current uncertain economic environment. The study also finds that Internet use among new-vehicle buyers to research financing options has increased to 64 percent of luxury customers and 55 percent of non-luxury customers. More than 30 percent of luxury-vehicle owners report that Internet research has a considerable impact on their finance provider selection, while 26 percent of non-luxury-vehicle owners say the same. The 2008 Consumer Financing Satisfaction Study is based on responses from 27,964 consumers who financed their new vehicle during the past five to seven months. The study was fielded between May and September About J.D. Power and Associates Headquartered in Westlake Village, Calif., J.D. Power and Associates is a global marketing information services company operating in key business sectors including market research, forecasting, performance improvement, training and customer satisfaction. The company s quality and satisfaction measurements are based on responses from millions of consumers annually. For more information on car reviews and ratings, car insurance, health insurance, cell phone ratings, and more, please visit. J.D. Power and Associates is a business unit of The McGraw-Hill Companies. About The McGraw-Hill Companies Founded in 1888, The McGraw-Hill Companies (NYSE: MHP) is a leading global information services provider meeting worldwide needs in the financial services, education and business information markets through leading brands such as Standard & Poor s, McGraw-Hill Education, BusinessWeek and J.D. Power and Associates. The Corporation has more than 280 offices in 40 countries. Sales in 2007 were $6.8 billion. Additional information is available at J.D. Power and Associates Media Relations Contacts: John Tews; Troy, Mich.; (248) ; john.tews@jdpa.com Syvetril Perryman; Westlake Village, Calif.; (805) ; syvetril.perryman@jdpa.com No advertising or other promotional use can be made of the information in this release without the express prior written # # # (Page 2 of 2) NOTE: Four charts follow.
3 2008 Consumer Financing Satisfaction Luxury Loan Segment BMW Financial Services Mercedes-Benz Financial 791 Infiniti Financial Services 777 Luxury Loan Segment Average 776 Lexus Financial Services 774 Chase Auto Finance 739 Bank of America 726 Included in the study but not ranked due to small sample size are: Audi Financial Services, Ford Credit and US Bank. and Associates as the publisher and the J.D. Power and Associates 2008 Consumer Financing Satisfaction
4 2008 Consumer Financing Satisfaction Luxury Lease Segment BMW Financial Services 786 Ford Credit Lexus Financial Services 778 Luxury Lease Segment Average 767 Mercedes-Benz Financial 765 Audi Financial Services Infiniti Financial Services 740 Volvo Car Finance 734 Included in the study but not ranked due to small sample size are: Land Rover Capital Group, Porsche Financial Services and US Bank. and Associates as the publisher and the J.D. Power and Associates 2008 Consumer Financing Satisfaction
5 2008 Consumer Financing Satisfaction Hyundai Motor Finance Company Ford Credit Mazda American Credit Volkswagen Credit Chrysler Financial Toyota Financial Services Nissan Motor Acceptance Non-Luxury Loan Segment Average Mitsubishi Motors Credit Subaru Motors Finance US Bank Regions Bank of America Wachovia Dealer Services Branch Banking and Trust Chase Auto Finance Harris Bank Citizens/Charter One Auto Finance CitiFinancial Auto SunTrust Bank Capital One Auto Finance Sovereign Bank Huntington National Bank Fifth Third Bank Non-Luxury Loan Segment Included in the study but not ranked due to small sample size are: AmeriCredit/Bayview, Bank of the West, Compass Bank, Drive Financial Services, Fidelity, HSBC Auto Finance, Kia Motor Finance, M&T Bank, National Auto Finance Company, PNC Bank, Security Service Federal Credit Union, State Farm Bank, Suzuki Financial Services, TD Banknorth, Valley National Bank, Wells Fargo Auto Finance, Wilmington Trust and World Omni. and Associates as the publisher and the J.D. Power and Associates 2008 Consumer Financing Satisfaction
6 2008 Consumer Financing Satisfaction Non-Luxury Lease Segment Ford Credit 787 Volkswagen Credit Toyota Financial Services 753 Non-Luxury Lease Segment Average 752 Chrysler Financial 742 Mazda American Credit 729 Nissan Motor Acceptance 717 Subaru Motors Finance 678 Included in the study but not ranked due to small sample size is Mitsubishi Motors Credit. and Associates as the publisher and the J.D. Power and Associates 2008 Consumer Financing Satisfaction
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