Content 2. Summary 3. Market Challenges 5. Our Vision 6. Obstacles for Digital Asset Stakeholders 7. Product & Services 9.

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2 Content Content 2 Summary 3 Market Challenges 5 Our Vision 6 Obstacles for Digital Asset Stakeholders 7 Product & Services 9 Our Solution 12 Target Users and Utilisation 19 Competitive Landscape 20 Market Size and Business Model 21 Financial Projections 23 Project Milestones 24 ICO Process Timeline and Targets 25 Token Distribution 25 Team 29 Legal and Company Incorporation 30 2/31

3 Summary Digital Assets Power Play (hereafter: DA Power Play or DPP) will provide technology building blocks for digital assets trading automation (algorithmic) and digital investment product creation. By taking advantage of the provided platform, service users will have an advantage (powerplay) over other market participants, boosting their returns and earnings. The technology building blocks will be provided as a platform solution, providing services to users and enabling them to build and develop trading strategies (technical, news, market making, statistical arbitrage, etc.) or create entirely new digital investment products (i.e. ETFs, CFD OTC, etc.). By utilising platform services and solutions, users will be able to deploy their own algorithmic trading strategies and digital investment products. The DA Power Play solution will therefore enable algorithmic trading on crypto exchanges, from where the majority of future trading volumes on exchanges are expected to originate. The platform will provide two environments for such development: drag and drop automated trading strategy development requiring no programming skill, an advanced programming language automated strategy, or a products and services development environment (JavaScript for the time being). At the developer's discretion, the programming code and libraries can be made on an open source base, increasing productivity and reducing development time. KEY PLATFORM FEATURES Creating and developing automated (algorithmic) trading strategies or digital investment products through drag and drop or a programming language environment. Backtesting strategies and digital investment products on historical data made available by the platform, enabling fine tuning and optimisation of strategies and products, achieving maximum performance. All strategies and products will be run through live trading algorithms, allowing one-stop access to all major digital assets exchanges, resulting in better execution and reduced risk of trades which may not be executed due to certain exchange downtime. The platform will provide an API for trade executions on all available digital assets exchanges to be available for traders and fintech companies, enabling a simple one-stop shop, whilst reducing the cost of transactions. Platform users will be able to earn fees by offering their automated trading strategies and products to other potential investors, or by programming automated trading strategies, new products or smart contracts for third parties. 3/31

4 DPP platform architecture will be distributed, guaranteeing uptime and platform service availability. The platform will be self-sustaining allowing future scaling, service development and R&D based on community feedback DPP tokens will represent both the underlying value of the platform as well as be a means of value transfer and payment on the platform, making the platform fully self-sustaining. DPP is looking to raise up to $5.1 million, by issuing 100,000,000 tokens, representing 25% of the total number of issued tokens. 4/31

5 Market Challenges Digital asset market participants face numerous operational and strategic challenges related to trading, investment and automated strategy, new products development and deployment which prevent them from maximising returns on their investments. The operational challenges range from having enough resources to build and operate an automated trading system, the lack of a single point of managing all digital assets across numerous exchanges, opening and management of multiple accounts across different venues, to exchange downtime disabling order execution and the lack of liquidity between exchanges and wallets. The strategic challenges refer to the requirement for constant surveillance of markets (both technical and social data), inability to rapidly develop and test trading strategies or new products (i.e. gaming ETF) as well as developing automated cross-exchange and cross-assets strategies and costs associated with development and trading. Therefore, managing digital assets, and developing, testing and executing strategies is cumbersome, leading to many missed trading opportunities. Not only has number of digital assets and tradable pairs increased to over 460 on the top 10 exchanges with new daily additions, but so have volumes more than 7 times over between 2016 and Increased volumes provide more trading opportunities but without single management of assets spread across exchanges, automated live trading and liquidity provision, many presented opportunities will be missed, resulting in less efficient markets and potentially lower returns. 5/31

6 These obstacles are only likely to increase in the future, due to the ever increasing number of venues and market places as well as the number of tradeable digital assets and assets pairs. With the expected number of listed digital assets increasing by more than 2.5 times between 2016 and 2019, and with digital assets being spread across multiple marketplaces, it will be even more complex to manage and trade digital assets without a technological platform for doing so. Additionally, early adopters will become outnumbered by less fintech savvy investors, who will be looking for investment in strategies and investment products (eg. gaming ETF) rather than development of investment strategies, providing a tremendous opportunity for fintech-savvy developers and managers to develop their own strategies and products and offer them to investors creating self-sustaining operations. Having considered current operational and strategical hurdles to strategy developers and fintech asset managers, coupled with the ever expanding market where future demand growth is expected from less savvy investors, we believe that we are presented with a tremendous opportunity for fintech developers and companies to develop, test, manage and automate live trading strategies or to create products around them (ETFs, CFDs, OTC, derivatives). With a co-investment by DPP and by attracting additional investors and assets into their strategies or products, fintech developers and companies will make their operations a greater success. DPP technology building blocks will become an integral backbone for such fintech developers and companies, providing them with an upper hand over the rest of the market. Our Vision Empower your digital assets investments. Empower and enable your digital assets to work for you. We are strong believers that managing your assets should be automated and quickly realigned and readjusted to each of your present circumstances and for risk/reward appetite. By having investments automated and by having them run by personal AI agents, decisions will be realigned to each individual circumstance. 6/31

7 Obstacles for Digital Asset Stakeholders The dynamic market for digital assets, and ever increasing number of digital assets and market places where one can trade, provide an increasing number of opportunities for investment. To be precise, when considering investment opportunities and managing assets, it is not only about profit but also about strategy definition, development and testing, risk control, management of assets (backoffice, reporting, distribution, etc.), liquidity provision, fast and reliable trade execution, and creation of new products and services. To enable the maximum number of controlled trading opportunities, any investor, trader or fintech company will encounter numerous obstacles. OPERATIONAL OBSTACLES Account registration and verification for every single marketplace one has to go through a tedious and cumbersome process of registration and AML/KYC verification. The problem is that this procedure can take different amounts of time depending on the marketplace, and during times of increased demand, can take several weeks. Fast and reliable trade execution during marketplace downtimes one is unable to execute trades. Strategy and digital investment product definition it is cumbersome to create a new automated trading strategy or define new products (i.e. gaming ETF) or derivatives. Strategy and digital investment product development strategy trading automation and new services definition require coding development skills that most strategy owners and asset managers do not possess. Strategy and digital investment product backtesting - it is hard to obtain access to historical and live data, including trades and order books from multiple marketplaces through one API Trading automation taking into consideration the ever increasing number of digital assets and available marketplaces, manual strategy execution and trading can easily become almost improbable, meaning that one will have to monitor and execute trade 24/7 across several different venues. STRATEGIC OBSTACLES Risk control in cases where assets are spread across different marketplaces, it is cumbersome to have risk control variables interacting with all marketplaces, and 7/31

8 monitoring risks in real-time Asset management when assets are spread across different marketplaces or cold wallets, problems occur with managing these assets, where one has to grasp full control of: Account balance across all marketplaces which usually means opening multiple tabs just to check the balance and/or private offline accounting that may not correspond to actual live account balance Reporting on risks, appreciation or generating any other investment parameters (beta, volatility, sharpe ratio, etc..) Asset distribution. After obtaining balance information, one has to timely allocate assets across different accounts to provide assets and liquidity for investment strategies. When trading on marketplaces, all assets are on the wallet of that particular marketplace and asset migration from one market to another can be delayed and/or due to a different fee schedule, the transaction can be pricey or not profitable overall. Strategy co-investment although some marketplaces provide leverage on short or long position strategies, they do not provide assets co-investment for tailor-made strategies and new services, enabling owners to gain exposure and boost their strategies. Liquidity investors and traders are often faced with shortage of liquidity by having assets allocated op an unwanted marketplace or digital asset/fiat, missing out on numerous trading opportunities It is easy to conclude that, no matter what stage of development they are in or quantity assets they have under their management, the vast majority of digital asset strategy developers, investors and fintech asset managers have similar obstacles that fall into one of the abovementioned groups. By addressing these issues through platform building blocks, and by open sourcing development of these building blocks, we aim to address these issues, empowering all stakeholders with tools that will enable them better development and execution, and control over digital assets whilst reducing costs and time to market - power play over the rest of the field. 8/31

9 Product & Services The technology building blocks forming part of the solution will provide stakeholders with the following products and services. These services will empower DPP users, providing an upper hand over the rest of the market. Automated trading strategy creation and development. Technology blocks will provide automated strategy development, coming in two forms; drag and drop strategy block development, and programming language development. This separation will allow both non-developers and programming language developers to be able to develop automated trading strategies. Drag and drop strategy development. Drag and drop strategy development will be aimed at non-programming language strategy developers, i.e. primarily traders, investors or asset managers. Users will be able to utilise a simple drag and drop interface, with the addition of custom-made parameters, enabling automation of strategies based on both technical and custom-made parameters. A given strategy automation example might be: strategy that buys a digital asset being traded when the short-term moving average crosses the longer term moving average, and closes a position when either the short-term moving average falls below the long-term moving average, or price drops by 10% from its peak. The example given is a simpler overview of the more complex automated strategies that may be developed. By providing such drag and drop functionality, users will be empowered to develop their own automated strategies without having knowledge of programming languages. Coding strategy and investment products development Fintech developers will be offered a programming language (Initially Javascript, followed by other languages) environment, allowing for the easy development of advanced trading strategies and investable products (ETFs, CFDs, derivatives, OTCs). Fintech developers can code these strategies for themselves, publish the results and attract strategy followers investing into these strategies who are willing to back developed strategies, whilst earning developers their own defined fees. Alternatively, through a job listing fintech developers can find work required to be developed using a coding technology block to develop such a strategy, and earn for the execution of the job. Fintech companies will also be encouraged to use coding technology blocks, as they will enable them to boost productivity, reduce development time and time to market through rapid prototyping and reusing open source libraries. As an example, a fintech company creates a gaming index ETF Exchange Traded Fund, that represents a weighted average of issued gaming digital assets that will automatically rebalance its positions and offer potential investors easy access to gaming digital assets. The platform will allow for the creation of almost any derivatives of digital assets, as long as the code and 9/31

10 smart contract between the investor and strategy wallet owner have been approved. What we also believe will be a neat feature, is that individual power investors or fintech companies will then be able to apply automated trading strategies onto created ETF, boosting their upper hand over the market even further. Fintech developers, fintech companies and the whole community will be encouraged to open source parts or all of its code, making certain libraries and code reusable, allowing for a rapid development. With such open sourcing the whole community will benefit, enabling code optimisation and improvement, whilst constantly improving the value proposition of the DPP platform. There will be no fees for the use of automated strategy development technology blocks and users will not be required to hold DPP tokens in order to develop strategies. Back testing As described previously, part of the solution will be a provision of sandboxing technology block enabling backtesting of developed automated strategies. Historical data will be made available to both drag and drop and coding strategy development. Historical data will be made available going back to the exchange origins, certain digital assets origins providing both trades and order books. DPP will continue to collect this data and make it available for backtesting. DPP will charge a small amount for each backtested strategy, with the exact fee schedule to be defined. Job Listing Marketplace The DPP platform will provide a marketplace for job listings, and matching strategy developers and coding developers. Each investor, strategy developer or fintech company will be able to specify a coding job requirement, with the platform matching these requirements with available fintech coders. Fintech coders will will make available their fees on the platform. Live trading & APIs Following successful development and backtesting, users will be able to deploy their strategies live or use APIs. Live deployment can be executed directly from the DPP platform, enabling full automation and control over deployed strategy. APIs will be used by fintech companies and strategy owners that have their own trading systems, and will only use the DPP platform for optimal trade routing, faster execution, access to a greater number of order books, and enable access to the platform s own order book. DPP will charge a small percentage fee for all trades executed over the platform. Due to expected volumes, DPP expect to have available discounts with exchanges, where this will be reflected in lower combined fees when compared with current average exchange fees. Larger whales utilising the DPP platform will naturally achieve special discount rates. Live trading and API fees will be payable in DPP tokens. 10/31

11 Creation of markets and digital assets Investing Each strategy owner and investment product creator can list developed and tested strategies seeking a co-investment by either the DPP platform or from other Investors. The strategy list will present its strategy overview, historical back-tested data, any live trading data, risk controls, fees and caps (min. & max. sizes of investment and strategy itself) if any. For selected strategies, DPP will itself co-invest from a public wallet, under terms and conditions as specified within a public wallet. DPP will not charge any additional fees for strategy co-investing, but will insist that all strategy trades are to be executed on the DPP platform, sandboxing wallets and only allowing trades to be executed on the platform itself or in cases where that is not possible, on whitelisted exchange addresses. The DPP platform will provide a smart contract between the strategy wallet and investor wallet, fuelling strategy wallet receiving funds with DPP tokens, allowing the investor, unless otherwise specified and agreed, to control assets, add additional risk controls or add to or pull investment at any time. Co-investing will boost the visibility of top-notch strategies, enabling strategy owners to boost their earnings, whilst boosting returns to the investors, enabling a whole DPP ecosystem. Additionally, the platform will allow for plugins from other market participants and partners like Santiment - providing social news. Likewise, the same will go for investment product creators that will be able to fuel their products from their own platform or investors. Liquidity provision Having connection to numerous exchanges, the DPP platform and private wallets, it is necessary to provide clearing & settlement of different digital assets between these different points of value storage. DPP will charge a small optional fee for such a service, much lower than live trading & API fees, and will continuously run algorithms and AI networks in the background in order to provide seamless access to the digital assets through a single wallet. DPP will move digital assets based upon AI prediction mechanisms, and clear and settle all the trades. Liquidity will be provisioned through the operational wallet. This service will benefit platform users with a liquidity provision,as it will enable instant access to digital assets and fiat regardless of where last provisioned, as long as they were utilised through platform wallets. Fiat Liquidity The DPP platform will enable virtual prepaid Mastercards to access fiat liquidity. Fees for all products will be expressed and payable in DPP tokens. Where DPP tokens are not made available within one of the wallets, the DPP platform will provide a conversion between different digital assets into DPP tokens. 11/31

12 Our Solution DA Power Play is developing an end-to-end platform that will provide the required technology blocks for digital assets trading automation. By addressing stakeholders obstacles and through utilisation of DPP token, the platform will become a backbone for strategies and new digital assets products creation, liquidity provision trade execution and the market itself that will connect different types of participants in the digital assets economy. This solution for the backbone of digital assets trading and investment users is composed of three layers that address different problems, providing opportunities to decrease costs and increase appreciation whilst mitigating the risk. Solution benefits One-Stop shop - the DPP platform will connect to all major marketplaces and exchanges (currently 20+ biggest marketplaces by daily turnover), enabling users that open a wallet with a platform automatic and direct connection to all digital assets markets, cutting down the cumbersome process of account registration and verification with each marketplace. The platform will provide such access either directly from the platform interface itself or through API, offering fast and reliable trading execution. 12/31

13 Simplicity of strategy design - users will be able to develop their own strategies or new products either through simple drag and drop automated strategy development requiring no programming skill, or through the programming environment. Full programming language (as is JavaScript, with further languages to be supported) will be made available. Through open source code and libraries (depending on developers preferences, and from platform itself), the platform will provide powerful tools for every user, enabling rapid prototyping and deployment. Following successful development and backtesting, strategies can be deployed for live automated trading. Test and automation - the platform will provide a closed environment (sandbox) that will use historical data from different markets (backtesting). Users will be able to test developed strategies and new products against several parameters (riskiness, profitability backtesting, out-of-date stability,...) Better execution and reduced risks - the DPP Platform will reduce the costs of placing trades, and ensure better execution of trades whilst providing better insight into digital assets distribution and associated risks all from a single interface. With such a comprehensive system at hand, platform users will be empowered to easily deploy automated trading strategies, reducing development and operational costs. The trading platform architecture is that of a 13/31

14 distributed system without a single point of failure, enabling % uptime. Through DPP platform wallets and a single interface, users will be able to monitor and manage all of their digital assets, hence gaining better control of those digital assets, and will have better access and wallet control in the case that fast and timely transactions are required. This kind of control of assets gives users better and easier optimisation of liquidity and assets distribution, enabling better reporting, risk control and hence returns. Best informed - the DPP platform will provide users with all available historical and live market data from all marketplaces. Both trades data and order book data will be collected and made available to the users. Data is collected from several geo-distributed nodes, ensuring fastest network access to the data, and with nodes being synchronised, ensuring timely and up-to date data collection. We will work with other companies to ensure timely access to both traditional and social news. Top-notch strategies - the platform will also provide lists of other already-deployed strategies and new products (e.g. gaming ETFs, etc...) where one can invest into that particular strategy, not solely for gaining better or higher profit but also to mitigate risk of his own portfolio, providing stability between return of investment, risk cost and appetite for risk. The platform will provide smart contracting between strategy and product owners and potential investors, addressing the relationship between such stakeholders. 14/31

15 Wallets and liquidity layer in order to address and differentiate stakeholders roles (investor, developer, strategy owner, fintech company), the platform will provide four different wallet types. Wallets will form an integral part of the solution, enabling a value transfer between stakeholders and providing strategy co-investment and platform self-sustainability. The Public Wallet will be managed by Digital Assets Power Play to provide co-investment into strategies and new products developed and tested by the community, and that have performed best in benchmarking. Co-investment will be provided to those strategy wallet owners that are willing to accept such provisions. This wallet will be initially funded from a part of ICO proceeds, providing co-investment x4 to assets provided by strategy owners. We also believe that by attracting Public Wallet funding these strategies will gain traction and market exposure, enabling them to attract additional Private Wallet assets into these strategies, fuelling further growth. This leverage will be fixed to x4, but the minimum of owners assets must be USD 5,000 and not greater than USD 50,000. All of the assets (from strategy owners and Public Wallet) will be set to DPP tokens that can be obtained through the ICO process or market. The licensing fee for the Public Wallet access will represent a 50% of the assets appreciation. A screening process will be applied while considering a trading strategy that will be 15/31

16 backed by Public Wallet. All strategy owners will have to backtest their trading strategies within the Sandbox tool.digital Assets Power Play will employ its own matrices and AI models to evaluate different trading strategies and decide whether or not to provide leverage to different AMs and their trading strategies. At any given time, a single strategy wallet owner can only have 3 trading strategies leveraged by the Public Wallet. Also, as the Public Wallet represents assets for the community, some risk asset management control will be developed and deployed in order to maintain asset appreciation of the Public Wallet. Mainly, all funds provided to the strategy wallet owner will be held in a wallet accessible from within the smart contract signed between Digital Assets Power Play and the strategy wallet owners. For all assets held under a smart contract, the same risk controls developed by Digital Assets Power Play and implemented on the Operational Wallet (explained later) will be enabled for the Public Wallet and underlying contracts. This will ensure proper risk control to all underlying Public Wallet smart contracts, minimising potential losses, as the same parameters and risk management as are deployed within the Operational Wallet will be used. Up to 100% of all Digital Assets Power Play assets appreciation will be returned and allocated to the Public Wallet. If we deem appropriate, more resources from the Operational Wallet will be allocated to the Public Wallet. providing additional co-investment to the strategy developers. The Liquidity Reserve is a dedicated wallet that will be managed by Digital Assets Power Play in order to provide liquidity of DPP Tokens on platform and market. Liquidity Reserve will act in two ways, as one part of funds will be distributed on exchanges in order to provide liquidity to platform users when they need additional funds on certain exchange, and second (smaller) part will be held on platform to provide liquidity to platform users who doesn t have DPP Tokens for fees that they are charged with. As Liquidity Reserve will act as booster to platform users, up to 100% of all Digital Assets Power Play liquidity reserve licensing fees will be returned and allocated to the Liquidity Reserve. If we deem appropriate, more resources from the Operational Wallet will be allocated to the Liquidity reserve, providing additional funds to the platform users. Pending on the stakeholders requirements DA Power Play may switch digital assets between Public Wallet and Liquidity Reserve. The Strategy Wallet is a dedicated wallet for strategy owners, developers and fintech asset managers. Strategy Wallets will be used to fund trading strategies and new products offered to the market. This wallet will be opened for deposit and withdrawal in ERC20 tokens, Ether and DPP tokens. The Strategy Wallet will be able to directly receive ERC20 tokens and Ether investment from any public wallet. 16/31

17 Strategy Wallet NAV can be expressed in any ERC20 tokens or Ether, whereas digital investment products NAV can only be expressed in DPP tokens. Strategy Wallets will be funded by Private and Public Wallets, and will charge these wallets a fee in DPP tokens. Each Strategy Wallet can predefine its own fees, where the Digital Assets Power Play platform will provide smart contracts between different wallets and the means of clearing & settlement of funds between the wallets. At the discretion of the Strategy Wallet owner, wallet performance will be listed, providing a track record and other indicators of the wallet performance, thus attracting additional investor attention. Although owners strategies must be tested in the Sandbox, no special risk control over strategies will be applied by Digital Assets Power Play, as these mechanisms will be left to a Strategy Wallet owner. The Private Wallet will be used by all digital asset stakeholders. Private Wallet owners will be able to develop and deploy their own strategies, and use APIs or the platform interface for live trading, or allocate assets to a different listed Strategy Wallet at the owner's discretion, planned risk-reward appetite and portfolio mix. Digital Assets Power Play will minimise technical jargon in these listings, allowing Private Wallet owners to better allocate their funds. By having access to the Private Wallet deposits can be made in ERC-20 tokens, Ether and DPP tokens. Investors will also be able to deposit other crypto currencies (BTC, LTC, etc..) whereas the DPP platform will be able to receive crypto currencies and open a new Private Wallet converting crypto currency into DPP tokens and depositing it into a Private Wallet. Private Wallet owners will be able to withdraw assets from their strategies in either ERC20, Ether or DPP tokens, and retrieve them to other whitelisted addresses until fiat liquidity has not been solved. Digital Assets Power Play will work with other industry participants in order to solve fiat liquidity obstacles to the potential investors as quickly as possible. If not provided by Strategy Wallets, all Private Wallet owners will be able to specify (trailing) stop-loss parameters that will be automatically executed, locking in appreciation or reducing any potential losses of each strategy. Private Wallets assets will be isolated ( Sandboxed ) and not mixed with other Private Wallets or Digital Assets Power Play assets. The Operational Wallet is a closed wallet used and managed by Digital Assets Power Play in order to provide appreciation that will cover future costs of Digital Assets Power Play platform development as well as provision of liquidity to other platform users. This wallet will be initially funded as a part of the ICO process. Strategies that will be applied 17/31

18 on Operational Wallet assets have a proven track record of achieving appreciation of more than 8% per month on average over a 25 month period, with low volatility and exceptional risk reward. These strategies are tested and deployed by the founding partner Krypto Investment Partners (KIP). The Operational Wallet will also receive all DPP platform fees from Strategy Wallets. Digital Asset appreciation from the Operational Wallet will be used to fund operational costs, enabling faster development, platform scaling, new service development and future R&D, all based upon community feedback. By implementing such mechanism, we believe that the platform will become fully self-sustaining allowing for future platform improvements based upon community feedback. At least 50% of remaining assets (Operational Wallet appreciation) will be returned to the Operational Wallet allowing for the provision of liquidity. Remaining assets will be redistributed to the Public Wallet. By having such Operational Wallet assets, the distribution platform will become fully self-sustaining. The platform will act as a central clearing & settlement point between the wallets, platform and exchanges, and through the provision of liquidity to wallet owners. As users will be able to gain access to platform liquidity, enabling them to access their digital assets and fiat regardless of which marketplace they have last placed them with. The liquidity solution will enable just-in-time and just-you-need provision of assets in the case that market opportunity should arise. Provision of liquidity will depend on platform utilisation, market conditions and developing of AI algorithms, so the possibility for usage of such service will be finite as we will work to constantly enhance volume offered and availability. The liquidity provision service will have a fee schedule that will be subject to constant improvement and optimisation. 18/31

19 Target Users and Utilisation All participants in current digital asset market will benefit from such a platform. They can be grouped in 3 major power groups: Power digital assets investor - everyday investor with a need for a single view across exchanges and the need to use elaborate trading strategies to boost returns. Fintech developer - a strategy developer efficient in programme languages and willing to develop top-notch strategies for power users and fintech companies. Fintech company - companies participating in digital assets trading and investments that will use the platform building blocks to optimise their operations, access liquidity and reduce costs. Moreover, they will boost performance and assets under management by opening strategies to other users. As they are different types of users, they will utilise the platform in different ways and for different purposes, while all of them will benefit from each other. The matrix below shows utilisation for each power user. 19/31

20 Competitive Landscape We could not find products of a similar scale and complexity, especially not providing clearing & settlement between the platform, exchanges and wallets, strategy and digital product investment creation and provision of liquidity. Companies addressing similar obstacles and delivering products and services, wherever possible we will seek to include them as building blocks of the platform As we will not directly compete for DAUM (Digital Assets Under Management) with asset managers companies, we believe that we will be able to provide them with products and services that will empower their investments. We already see business compatibility and the ability to integrate other service providers as platform building blocks, speeding product development and platform services through cooperation. As we have already announced on of the examples of these building blocks will be a Mediatoolkit, providing a customised news stream. Such building blocks and strategies will be provided as a Marketplace on the platform, enabling a direct P2P transactions between the stakeholders 20/31

21 Market Size and Business Model In last few months, digital assets markets notes have increased in value but have also increased in volatility and turnover. As the platform will provide a service which is based on turnover rather on the current price of a single cryptocurrency or token, our goal is to obtain up to 3-4% of turnover in a 36 months period (Chinese exchanges excluded). During same the time, the market share of digital asset algorithmic trading is expected to increase following the initial development of algorithmic trading within traditional assets, where such trades now represent 75% of volume, and are continuing to increase. 21/31

22 Digital Assets Power Play will have the following revenue streams: Platform utilisation Public Wallet profit sharing Operational Wallet performance Marketplace revenue sharing The platform will not only generate revenue for Digital Assets Power Play token holders, but also for other platform users: Software developers will be able to accept job listings for the strategy development and receive payments for their work, be able to list their building blocks on the marketplace, or receive a boost towards their strategies from the Public Wallet Strategy developers will be able to list their strategies on the marketplace and gain investors and receive payments based upon their performance and licensing fees All revenue streams and payments on the platform will be expressed and made in the platform s own tokens. As such, tokens will not only represent participation in the value creation of the whole platform, but will also become a means of value transfer between different stakeholders on the platform, performing a utility like function. Strategy and digital investment product owners benefits All platform users will be able to develop their own strategies or new digital investment products (through either drag and drop, or programming languages), test these strategies and deploy them in a live platform environment. Owners will be able to publish the results of their strategies or digital investment products (like gaming ETF) and attract investment into these strategies directly from the DPP platform itself, or from other investors. Strategy owners will be able specify and to earn licensing fees and boost their performance and earnings. 22/31

23 Financial Projections The funds raised by crowdfunding will be distributed among development costs and Operational Wallet for future trading and investments, whilst part of the tokens will be retained used over time as Liquidity reserve or the Public Wallet. Crowdsale will represent 25% of all DPP Tokens and will have a two milestones, thus setting a minimum cap. at USD 2.1m and maximum cap. at USD 5.1m. First milestone represent funds that will be allocated for the development of platform, with a second milestone upto maximum cap. investment, will be allocated to the Operational Wallet. Digital Asset appreciation from the Operational Wallet will feed operational costs, the Operational Wallet itself and the Public Wallet. As such, we expect the Public Wallet to grow over time, whilst enabling continuous development of the platform based upon community feedback. 23/31

24 Project Milestones Parts of the platform are already in production, whilst others need to be developed, and the whole platform need to be scaled. We expect that the basic platform building blocks will be developed and tested for production 6 months from the finalisation of the ICO project. As the whole platform and building blocks are very complex, rapid development will be required from the existing team, whilst increasing the number of team members during these initial months. Further development of the platform and building blocks will be continued after initial production deployment. The goal is to expand and add additional building blocks (fiat liquidity, social, AI), with the development of these building blocks coming through partnerships with existing industry companies, open sourcing parts of the platform and through further in-house development. We believe that only through such activities will the platform truly become scalable, offering one point of interaction with digital assets. By having an Operational Wallet funding the cost of operations, the platform will be self-sustaining, allowing for scaling, geolocation presence and future R&D according to community feedback enabling the platform to develop further and attract additional users. 24/31

25 ICO Process Timeline and Targets The process itself should last up to 6 days with the intention to close it earlier. The minimum target for the crowd sale is set to Ether equivalent of USD 2.1 million USD while the hard cap will be USD 5.1 million in total. Exchange rate has been fixed to USD 255 per ETH, based upon average closing price of period September 14 to September , in order to adjust for recent volatility. At given exchange rate this represents a minimum cap of 8,236 Ether and a hard cap of 20,000 Ether. The pre-sale phase will begin on September 19 at 5:00 PM CEST lasting for 48 hours. Following the pre-sale, the public crowdsale will start on September 21 at 5:00 PM CEST and it will last for four days. Token Distribution The total amount of DPP tokens will be 100,000,000, distributed along the lines described below. Regardless of the total number of DPP tokens, token distribution will be as stated below. 18% Founders - Krypto Investment Partners 8% Cofound.it 4% Advisors 8% Employees 2% Bounty 35% Public Wallet & Liquidity reserve 25% Crowdsale 25/31

26 In the case that full sale of tokens is not accomplished, all remaining (unsold) tokens will be burned. Token Specifics 1. Contributions actions To register on the platform, users must hold 100 DPP tokens to prove eligibility for fee payments; if not, DPP will make a conversion for the minimum amount from digital assets held by the wallet owner into DPP tokens. All contributions from the Public Wallet will be made in DPP tokens. 2. Access rights to exclusive content Token holders with more than 30,000 tokens will receive 24-hour notice on new investment into Strategy Wallets to be made by DPP from a Public Wallet. Other exclusive features and services will be added over time with more detailed defined benefits to the token holders. The Operational Wallet and The Public Wallet appreciations will be used to fund these new features. Token holders having more than 10,000 tokens and a monthly fee turnover greater than 10,000 DPP tokens will have transaction fees reduced by 0.01%. The scale will work for each further 10,000 tokens, until we hit 0.06% in fees which is the lowest value viable for the platform. DPP monthly token transaction fee turnover Transaction fees < 10, % 26/31

27 10,001-20, % 20,001-50, % 50, , % 100, , % 200, , % 300, % Token holders having more than 25,000 tokens can access backtesting free of charge. In addition, this will apply to Strategy and Private wallets with more than 1,000 ETH equivalent, without having to hold the abovementioned number of DPP tokens. 3. Payment for services All services on the platform will be payable in DPP tokens, including: DPP platform transaction fees for every executed trade: 0.12% of transaction value, or less due to higher volume DPP platform fee for the provision of liquidity between exchanges, wallets and the platform: 1% of provided liquidity. DPP platform fee for backtesting - each backtest will cost 1 tokens. Marketplace payments for the usage of the building blocks. Payments between Fintech developers and strategy owners for programming work commissioned will be payable in DPP tokens. The platform will provide a smart contract between these two parties, and, by submitting a backtest and confirmation,s verify execution of work. Strategy owners and new product developers will set out their licensing fees (i.e. assets under management 1%, profit 10%) and, through smart contract, charge investors and strategy backers in DPP tokens. DPP will backtest their strategies and results in order to verify results and confirm these payouts. Each instance of the Strategy Wallet and a subsequent smart contract between strategy owner and the investor will enable investor a control over his/her investment. 27/31

28 Token Utilisation This is a purely token utilisation flow, as investors, strategy owners and platform can utilise other ERC20 tokens, Ether and cryptocurrencies for investments. As token by its nature is a utility, and a means of payment, investment and value transfer on the 28/31

29 platform, it should have a continuous supply and demand, both on the platform and on the exchanges. As cryptocurrencies will be converted into DPP tokens, there will be a constant inflationary pressure on the token. Depending on token inflation, fees may be adjusted in order to better represent a market value. 29/31

30 Team As a team we have also cofounded KRYPTO INVESTMENT PARTNERS LIMITED, and the existing KIP EYE trading system upon which the DPP platform will be based. During this period we have achieved excellent performance results, attracted investment into the company significantly growing its equity, and have worked on deploying KIP EYE and improving it through Artificial Intelligence modules. As a team we have decided to take on challenge of scaling the whole system, making it truly distributed and parts of it open-sourced, truly enabling a digital autonomous organisation, where token becomes a means of payment, value transfer and value of the underlying platform. Matej Ujević - Seasoned start-up expert Having started telecommunications, cloud and fintech businesses, I thrive on helping businesses grow, define the right strategies and partnerships and resolve obstacles. Efficiency and focus are our priorities from the day one, and will become even more so with the launch of platform, where one can easily be distracted by the surrounding noise, losing focus. I started as a software developer and have moved through and worked in every viable business role. As such, my role is to navigate our platform to the desired goals and market shares. Saša Hunjak - Fintech guy I ve gained experience from different perspectives and knowledge areas of business conducted in banks, as I ve spent more than 5 years in the banking industry. My main challenges changed through the years, having to provide solutions to different obstacles and using the different skills sets that are needed to address those problems. My main tasks were to consider the analysis of a Retail and Corporate portfolio, improvements in recovery strategies and coordination of strategy implementation in IT solutions, and calculation and modelling of risk parameters defined by advanced IRB and development of rating models. Nikola Jokić - Blockchain guru Operating at crossroads of technologies, from hacking with Amiga 1200 to writing smart contracts, Nikola planted the seed that grew into KIP and has always strived to recognise and enable emerging technologies in a timely manner. With extensive experience in entrepreneurship and IT systems for international clients ranging from business platforms, payment channels, e-learning software to games, he has seen it all - the good code, the bad code and the ugly code. Nikola is looking forward to enabling Digital Assets Power Play users to utilise advanced technologies in order to gain the upper hand on the market and continue to grow the new, distributed crypto community. Milovan Pasini - Network and platform API guru With fifteen years of experience in the telecommunications industry, he has been developing his career with some of the world s leading telecom software players and showing a deep interest 30/31

31 in the Business Support Systems area and networking technology. He has been engaged in worldwide projects for LTE mobile service providers such as Intelligent Network services, Converged Charging and Billing, DWDM and microwave network optimisation solutions or simply everything that can be monetised in today's digital world. Technical consulting, definition and shaping of customer requirements, and team co-ordination with attention to detail are his specialty. Legal and Company Incorporation We will publish the Terms of Sale during a week of the crowdsale. DIGITAL ASSETS POWER PLAY LIMITED has been incorporated at BVI - British Virgin Islands, with Krypto Investment Partners Limited as a founder and beneficial owner. Following successful ICO, the company will work with partners on developing AML and KYC. 31/31