We're Prime Choice. We Get Loans Done.

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1 We're Prime Choice. We Get Loans Done. PRIME CHOICE FUNDING, INC. We are a cutting-edge mortgage lender, dedicated to providing Mortgage Loan Originators the support and tools they need to grow their business. Founded in Southern California in 2007, we have been one of the nation's leading mortgage lenders while thriving in one of the toughest markets. We are a family owned and operated company that is passionate and dedicated to supporting our Mortgage Loan Originators in every way possible. We do this by creating impactful marketing campaigns and investing in the latest technology to ensure our MLO's are successful. We provide competitive compensation, pricing, and quality selection of loan products with no layered management or charging MLO's for tools we should provide. Join us on this journey, because after all, it's not about the mortgage, it's about the experience.

2 Nationwide Coverage WA MT ND VT NH ME OR NV CA ID UT WY CO SD NE KS MN IA MO WI IL MI OH IN KY WV NY PA VA CT NJ DE MD D.C. MA RI AZ NM OK AR TN NC SC TX LA MS AL GA AK FL HI Licensed States Tustin, CA th Street #107 (714) NMLS # Licensed in 31 States and Washington D.C. For over 11 years, we've combined the personal service and accountability of a local lender with the low rates and product selection of one of the big guys. We are in the process of getting licensed in Texas, Nevada, and Utah

3 Our Mortgage Products Fixed Rate Mortgages Reverse Mortgages FHA Mortgages VA Mortgages Adjustable Rate Mortgages 98% Recommended Jumbo Mortgages FHA Streamline Mortgages Conventional Mortgages Non-QM Mortgages HFA/DPA Programs 100% Recommended 98% Recommended

4 Our Loan Officer Transition Package helps get you started quickly without having to We Your Business worry about how to market yourbusiness business. WeBuild Build Your At Prime Choice Funding, our goal is to help you grow your business. For the last 11 At Prime Choice Funding,and ourimplemented goal is to helpsuccessful you grow marketing your business. Marketing is at years, we have developed campaigns for our the heart of our business, and we ensure that all of our Loan Officers have access to loans officers. the tools they need to be successful. Referral Partner We understand that every situation is unique, which is why we avoid the one size fits all model. Development Our marketing team meets with each of our loan Direct to officers individually so that we can understand their Consumer situation, market, and goals. From there we create a personalized marketing plan just for you. We focus on creating Multiple Streams of Leads. Database Lead Pipeline

5 Direct to Consumer Database Direct to to Consumer Direct to Consumer Marketing is an important part of growing any book of business. We offer a variety of strategies for you to use to generate new leads. Direct Mail Campaigns Flyers, Brochures, and Business Cards Retargeting To Your Website Vistors Social and Digital Marketing Campaigns Advertising Grassroots Marketing Sometimes timing makes all the difference in getting more business. Knowing when to reach out to a client prioritizes your time so that you focus on the right leads. CRM Drip Campaigns on holidays, birthdays, loan anniversaries, and any time there are market changes Anytime your contacts run their credit, list their home, or have a lien added to their property you will be notified Facebook Retargeting to ensure you are always top of mind Referral Partner Development Referrals are a huge part of the mortgage lending business. Understanding how to build and maintain relationships is invaluable. We ensure you are effectively communicating to your referral partners in this competitive market. Real Estate Agent Prospecting Development and Training Social Retargeting to Your Existing Partners Personalized Business Planning Social Media Coaching

6 Tools to Grow Your Business Prime Choice offers a variety of tools and resources to help grow your business that is completed covered by us. Customizable Brochures, Flyers, & Business Cards Marketing Campaign Templates Top of Mind CRM Personalized Business Planning and Agent Development Coaching Social Survey and LO Social Bot Retargeting Ad campaigns Laptop/Tablet Consumer Connect digital app experience Mortgage Coach Access to our internal database of Real Estate Agents Mortgage Program Collateral Quarterly Marketing Budget that you control PR and Social Media Blasts Social Media Support and Coaching Personalized Branding, Vanity URLs, and Personal Websites Access to a wide range of products including; Reverse, FHA, VA, Conventional, Jumbo, FHA Streamline, Renovation, Non-QM, Adjustable Rate and many more!

7 Digital & Marketing Support Prime Choice Funding offers cutting-edge grassroots, digital, and marketing Prime support Choice to help Funding you grow offers your cutting business. edge You grassroots, will have digital, access and to all of our marketing internal support corporate to marketing help you grow strategies your business. to help you You thrive. will have access to all of our internal corporate marketing strategies to help you thrive. As advertising continues to evolve into the digital age, we are adapting our As marketing advertising strategies continues to reach to evolve more into consumers. the digital Social age, we Media, are adapting Search Engine, our and marketing marketing strategies are just to reach a few more of the consumers. services we Social provide Media, to our Search Loan Engine, Officers and to ensure advertising you're successful. are just a We few offer of the a variety services of we packages provide to to choose our Loan from Officers depending to ensure on your you're goals. successful. We offer a variety of packages to choose from depending on your goals. We Provide: Social Media: We will provide you with social media best practices and create and manage your Facebook, LinkedIn, and Instagram Ad Campaigns. Search Engine: We create and manage targeted/retargeted Google and Bing search ads ensuring you're services are shown to the right people Marketing: We will manage and run marketing campaigns advertising your business

8 Online Mortgage Marketing Flyer Program The Prime Choice online marketing flyer program is hassle free and saves you time and money with an easy to use interface that helps you market yourself to referral partners and potential clients. Our flyer program features a variety of templates which you can modify to fit your specific market. As soon as you click a template you like, the flyer will automatically enter your information (Photo, Contact Information, etc.). These flyers can easily be printed or formatted for . What We Offer: Visibility: A variety of industry leading marketing flyer templates that can be customizable to target your specific market Value: Brand-partnerships with any real estate agents and builders More Time: Personalize flyers in seconds, which gives you more time to focus on your business Versatility: Our high quality flyers are ready for print or can be sent as s Current: We regularly update our flyer templates to provide you with more options Confidence: We pre-screen each flyer for compliance Our flyers support these mortgage marketing strategies: FHA marketing VA mortgage advertising Refinance loan flyers Rent versus own advertising Co-branded real estate agent Builder marketing flyers Jumbo financing flyers First-time home buyer flyers Buyer qualification analysis

9 Technology A key component of providing quality customer service in today's marketplace is the ability to combine technology with an experienced professional staff to create a fast and efficient loan process. At Prime Choice Funding, we employ the latest in mortgage and communication technology to ensure each loan officer and their customers' experience is the best possible. With the complexity of the typical real estate transaction and the number of people involved, its imperative that fast, accurate information is communicated throughout the loan process. We provide our Loan Officers with: Top of Mind CRM, Optimal Blue Pricing, and Encompass LOS Laptop/Tablet - We equip our loan officers with laptops or tablets, making it easy to access their clients' information from anywhere - Robust system Personal Website - Each loan officer is given a personal website Client-Only Website - Clients can log on to a secure page where they can fill out an application Company Website - Calculators to check current rates, estimate loan payments and closing costs

10 Advantages of Working for Prime Choice Products, Pricing, and Service Our unbeatable combination of products, pricing, and service ensure that your clients will be happy they chose you as their mortgage advisor We close loans fast The greatest advantage we provide to our loan officers is our ability to close transactions in 21 days or less and still offer a wide variety of loan choices to fit the needs of borrowers Full service loan officer support We provide you with a well-staffed, professional back office and the right tools so you can concentrate on your business while operations supports your file Successful history We have a history of successfully supporting loan officers and ensuring that the best interests of the loan officer and his/her clients is always top of mind Compensation and benefits program Our compensation and benefits program ensure that our staff will remain with us and that you will be well compensated for your productivity Chairman's Club Prime Choice Funding believes in rewarding those who excel. While numerous other lending companies no long offer incentives, we continue to acknowledge our achievers in tangible ways. Each year we hold an annual awards event and invite key producers and managers so we can honor our top performers. It is at the event that we honor and acknowledge our key producers. Chairman's Club Advantages: Key Role in our Summit Council A direct line to our senior management Special marketing with the President's Club Seal Participation in the annual awards dinner with the president Awards and recognition from the company that are publicized to the community

11 Transition Package We want your transition with Prime Choice to be as seamless as possible, so we have created our PCF Premium Onboarding and Transition Program. Hit the Ground Running Immediate access to all tools and resources Laptop/Tablet provided Office space set up for you Personal website ready to go when licensing is complete Top Tier Fulfillment, Marketing Training, and Business Development Coaching Marketing Ready on Your First Day $1,500 marketing budget available in your first 90 days to spend on Digital, Social, and Grassroots advertising to build your brand and generate leads Business Cards provided for you A variety of printed flyers (first time home buyer, products and service levels, etc.) Social Media ads and announcements ready for post Branded PowerPoint presentation and template created for you Compensation - First 90 Days 150 bp Comp plan on all self-generated deals for first 90 days All deals that are in your current pipe that fund in PCF's name before your license transfer is complete will still be eligible for full commission.

12 Benefits We Offer Medical Aetna PPO/HMO/OA & health savings accounts Kaiser Permanente - HMO & health savings account Dental Metlife - DMO Vision Superior Vision Life Assurance Assurant offers a $10,000 term life employer-paid plus the option to buy additional coverage as well as policies for spouse and dependents Other Benefits 401K Plan with online access Voluntary Products: Life, Critical, Illness, Disability Insurance Semi-monthly paperless payroll with direct deposit Flexible spending account for dependent care

13 Contact Us If you're holding back because of the hassle of getting settled in a new mortgage company, don't. We've got you covered. We do all the heavy lifting, so our new loan officers can start strong. We offer: A single point of contact for all your onboarding needs - your personal Onboarding Specialist Specialized training on all our proprietary software - on-site or remotely A scenarios team dedicated to answering all your trickiest on-the-job mortgage problems Interested in working for us? Shoot us an or give us a call. Keith McKay (714) kmckay@primechoicefunding.com NMLS #

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