Growing digital health innovations

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1 Growing digital health innovations Organisers: Dr Adesina Iluyemi, Healthtronics Consulting Paolo Caldato, Simmons & Simmons LLP For further information:

2 Helping People With Memory Problems Make the Most of Each Day My Entrepreneurial Journey Mary Matthews Founder

3 My Inspiration

4 First steps

5 Research UK 0.5m, Global 28m under 70 with early dementia/mci Lack of tech to maintain independence at early stages for baby boomers Ineffective coping strategies Requirements - Recognise people around me - Organise my day in a better way - Help me to continue to carry out everyday tasks

6 Pivot

7 Digging Deep Initial feedback excellent! Started launch planning More testing over a longer period Devastating problems emerge New research with user group New direction found New client groups found

8 Pivot 2

9 Today Beta testing with research partners and community volunteers Planning pilots with 2 housing providers Planning independent evaluation and launch Partnering with a care good provider to survey customer base Talking to NHS, retirement housing providers, rehab companies Raising 250,000 to scale

10 Lessons Learned User experience is paramount Listen without pre-conceptions Older users are less forgiving than younger people People who are most excited may not be customers Test, Test, Test, Test, Test, Test, Test, Test, Test, Test Work with people who share your vision

11 Team and Advisors Mary Matthews Founder Strategy/Business Development videogames Public policy, journalism Jin Khera Technical lead 25 apps with 10m downloads Dr Andrew Worthington Clinical Advisor Neuropsychologist Founder Headwise Brain injury specialist Paul Butcher Technical Advisor Start up Veteran Former CTO Swiftkey Simon Copeland Commercial Advisor Start up Veteran Partner Sfhere

12 Live Demo!

13 Thank You! Questions?

14 Dream Create Transform MEDIC CREATIONS 2016

15 Think how much faster we could cure diseases, improve standards or disseminate vital information if medics around the world were all connected We want to help you share your knowledge, learn from others in your field and impact healthcare standards everywhere #FUTUREOFMEDICINE We strive to help in your own learning, progress your career and boost patient care standards, whilst at the same time help to change the world of healthcare The future of medicine is technology and The On Call Room is just the beginning. Connecting the global medical community now can help make a lasting impact on the world MEDIC CREATIONS 2016

16 Medic Creations is a visionary company committed to transform healthcare through tech innovation OUR MISSION Our mission is to improve healthcare for professionals and patients through technology implementation MISSION MEDIC CREATIONS VISION OUR VISION Our VISION is to transform care by using technology to re-imagine global health communities through shared experience and knowledge VALUES OUR VALUES At our core, we believe when healthcare professionals are connected and patients are better educated, the medical sectors is more effective MEDIC CREATIONS 2016

17 Medic Bleep is part of Medic Creations, a visionary company committed to transform healthcare through tech innovation MEDIC CREATIONS THE ON CALL ROOM MEDIC BLEEP YOUR HEALTH ROOM FOR PROFESSIONALS YOUR HEALTH ROOM FOR PUBLIC Networking app for medical professionals A secure instant messenger for healthcare professionals A digital platform to help and educate the world about health Health news in your pocket curated by professionals We are featured in the 100 top global digital health list (The Journal of mhealth) MEDIC CREATIONS 2016

18 OCR lets you connect, share, discuss and collaborate Follow or Connect Find your Colleagues and University Friends. Follow or connect with your colleagues Share Share your knowledge and expertise with your community. Share photos, videos, PDF, word documents, powerpoint and excel files Discuss Openly Stay anonymous and openly discuss the world of medicine Second Opinion Need a second opinion? Just ask. Get real life answers to real life questions as a healthcare professional. Learn from your community MEDIC CREATIONS 2016

19 OCR is committed to patient and user safety and confidentiality Patient Safety We take your patient's safety seriously. Use our editing tools to remove their identity from case notes and seek a second opinion in confidence Secure encryption While we offer anonymity to our users, we use multilayer encryption and other secure SSL technology to ensure that there is no misuse taking place. Additionally, members are not allowed to take a meaningful part in the community until their personal details have been cross-referenced and verified Curated Resources Centrally access a global library of medical content provided by acclaimed publishers and peers MEDIC CREATIONS 2016

20 Medic Bleep lets you communicate securely Instant Communication Instantly communicate with your colleagues and peers. Doctors, Dentists, Nurses and Pharmacists: we have you covered. Create groups and collaborate Create groups around your team, a patient or the entire hospital for a secure discussion Share safely and securely Share photos, videos and audio notes regarding patient identifiable information without worry Connect Connect with your Colleagues MEDIC CREATIONS 2016

21 Medic Bleep is committed to user safety and patient confidentiality HIPPA Compliant and ISO compliant Medic Bleep is a HIPPA compliant messaging tool. We deal with protected health information (PHI) and so we ensure that all the required physical, network, and process security measures are in place and followed Patient Safety We take your patient's safety seriously. Use our editing tools to remove their identity from case notes and communicate in confidence Medic Bleep replaces the insecure Whatsapp Medic Bleep is deployed as the standard for instant communication to replace the highly insecure Whatsapp that is currently used by the medical professionals MEDIC CREATIONS 2016

22 The future of medicine with OCR and Medic Bleep Our knowledge could eventually power virtual reality technology to improve medical training for the next generation Rapid dissemination and adoption of best practices and guidelines Global collaboration will accelerate new disease treatments Our knowledge could one day help build artificial intelligence to help us monitor our patients more effectively #FUTUREOFMEDICINE MEDIC CREATIONS 2016

23 Our goal is to create an NHS for Today and for the next 60 years MEDIC CREATIONS Collaborative NHS Bring the collaborative knowledge and expertise into the hands of medics everywhere - living, breathing, ever growing encyclopaedia of healthcare We believe in giving a person ownership of their own health and well being To provide a safe, secure, continuously connected healthcare system Onus on Public health Connected and secure Our ethos is a focus on prevention and the onus of health is on the individual. We will achieve this by improving patient education whilst making looking after their health fun Prevention is key MEDIC CREATIONS 2016

24 Start making your impact today Download and now Contact: MEDIC CREATIONS 2016

25 Anticipating commercialisation challenges Paolo Caldato Managing Associate Simmons & Simmons 05 April 2016

26 Potential legal issues that entrepreneurs face Intellectual property issues protection of your own IP claims that you ve infringed someone else s IP Regulatory issues product safety data protection advertising Investment issues what can / do you tell potential investors potential investment structures Commercial risks contractual disputes other third-party claims Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 1 / B_LIVE_EMEA1: v1

27 Potential legal issues that entrepreneurs face IP issues Protection of your own IP Patents (including re. software and business method) Design rights Trade secrets Other IP rights (copyright, data-base etc.) Claims that you ve infringed someone else s IP IP risks with businesses developed by founders while in house Other risks of infringement Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 2 / B_LIVE_EMEA1: v1

28 Potential legal issues that entrepreneurs face Regulatory issues Product safety Is your product a medical device / otherwise regulated? Clinical trial / other testing data? Post-market surveillance mechanisms? Data protection Big data Cyber-security ICO fines and compensation claims for breach of the data protection principles Advertising What can you say? What channels can you use? Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 3 / B_LIVE_EMEA1: v1

29 Potential legal issues that entrepreneurs face Investment issues What can / do you tell your investors? protection of confidential information third-party duties of confidentiality risks of misrepresentation Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 4 / B_LIVE_EMEA1: v1

30 Potential legal issues that entrepreneurs face Potential investment structures Licence agreement Share acquisition Equity investment Right to subscribe for shares DIGITAL HEALTH INVESTMENTS Services agreement Call option over existing shares Right of first refusal to acquire new or existing shares Business acquisition Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 5 / B_LIVE_EMEA1: v1

31 Potential legal issues that entrepreneurs face Commercial risk Contractual disputes How is risk divided up in your commercial contracts? What limitations / exclusions can you negotiate with your commercial counterparties? Other third-party claims Product liability What, contractually and non-contractually, can you do to mitigate the risks of these? Insurance? Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 6 / B_LIVE_EMEA1: v1

32 The joys of attempting to commercialise your innovation Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 7 / B_LIVE_EMEA1: v1

33 Open Hours initiative Comuzi is a boutique technology consultancy working in the healthcare, education and SME sectors Comuzi s services include IT advisory, go-to-market and digital strategies, IT project management, managed IT services, software/product development and product design Simmons & Simmons and Comuzi are launching a new, Open Hours initiative Half-day workshops based at Simmons & Simmons London offices Access to representatives from both firms, plus other specialist consultants and advisers Digital health entrepreneurs can gain valuable advice on strategy, engagement with the NHS, regulatory and legal issues Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 8 / B_LIVE_EMEA1: v1

34 Conclusion and questions Where can I find out more? Elexica, Simmons & Simmons s award-winning free online legal resource Questions? In science, the credit goes to the man who convinces the world, not to the man to whom the idea first occurs. Francis Darwin, botanist Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 9 / B_LIVE_EMEA1: v1

35 simmons-simmons.com elexica.com This document is for general guidance only. It does not contain definitive advice. SIMMONS & SIMMONS and S&S are registered trade marks of Simmons & Simmons LLP. Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated practices. Accordingly, references to Simmons & Simmons mean Simmons & Simmons LLP and the other partnerships and other entities or practices authorised to use the name Simmons & Simmons or one or more of those practices as the context requires. The word partner refers to a member of Simmons & Simmons LLP or an employee or consultant with equivalent standing and qualifications or to an individual with equivalent status in one of Simmons & Simmons LLP s affiliated practices. For further information on the international entities and practices, refer to simmonssimmons.com/legalresp. Simmons & Simmons LLP is a limited liability partnership registered in England & Wales with number OC and with its registered office at CityPoint, One Ropemaker Street, London EC2Y 9SS. It is authorised and regulated by the Solicitors Regulation Authority. A list of members and other partners together with their professional qualifications is available for inspection at the above address. Simmons & Simmons LLP Simmons & Simmons is an international legal practice carried on by Simmons & Simmons LLP and its affiliated partnerships and other entities. 10 / B_LIVE_EMEA1: v1

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