Panel Book PRECISE RESEARCH SOLUTIONS. Rediscovering Facts..

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1 Panel Book PRECISE RESEARCH SOLUTIONS Rediscovering Facts..

2 About Precise Research Solutions Precise Research Solutions established in year Right from the beginning, Precise Research has been focused on online data collection and analyses. To begin with, as a consultancy within usability and later, as a supplier of web-based market research surveys. In recent years, Precise Research has grown rapidly with large consumer and business panel in Australia, Canada, USA, UK, Japan, India, China, Indonesia, Vietnam, France, Germany, Italy and Spain. The size of the panels gives Precise Research a unique possibility to conduct surveys of specific segments of the population. Precise Research currently serves various Market Research Firms, Consulting companies and Online Panel Companies with our proprietary panel and helping them in conducting online research. Precise Research has used various methods to recruit panelists for Online Surveys. With our proprietary panel of over 1.6M profiled respondents in more than 20 geographies, our panel can help you in conducting consumer and B2B studies and help you in targeting different job titles like - ITDMs, HR DMs, Finance DM s and much more. Precise Research has achieved a solid and impressive trajectory of industry impervious growth sustained by trusted client partnerships and strategic initiatives supported by proprietary software and innovative tools. Precise Research s senior management team comprised of veteran market research executives, the management pursued aggressive business initiatives while simultaneously maintaining the focus on highest product quality, speed of response and personalized customer service. All Precise Research partners work in accordance with the highest quality standards, are members of ESOMAR and comply with the ICC / ESOMAR code of conduct for market research. To ensure the highest level of data quality for our clients, our quality management systems focus on the following: Key areas Multi-source recruitment system Proprietary panels Guaranteed response rates Extensive panel management program Incentivized according to local culture 2

3 Online Panels Allow you to collect data faster and with full control Our online panel is professionally managed databases of consumers and business professionals willing to answer online surveys. A survey is set up and monitored in our online survey tool. A link is sent by to our panel members. 3

4 America Panel > 1,78,220 Male 43% 57% Gender Female 4

5 America Population Age % 22% 22% 23% 26% Marital Status Income Level Divorced or Widowed 6% Living with partner 14% $1,000,000 19% $0-$20,000 4% $20,000-$30,000 12% Married 42% $75,000-$1,000,000 18% $30,000-$40,000 11% $40,000-$50,000 14% Single 38% $50,000-$75,000 22% Education 16 % 16 % 39% 18% 9% 2% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

6 America Employment Industries 40% 14% 10% 10% 6% 19% 28% 40% 8% 10% 3% 3% 8% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Unemployment Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0% Agriculture/Forestry 0.5% Automotive 4% Financial Services/Insurance 4.6% Business Services 7.65% Computer/Technology 9.6% Construction 1.6% Education 1.8% Energy/Utilities 3% Entertainment/Media 2.85% Food/Beverages/Hospitality 4% Healthcare/Medical 2% Law/Legal Services 1.9% Manufacturing 3.3% Media/Publishing 2% Personal Services 7.8% Administration 9.8% Commercial Area 2.6% Customer Services 7.9% Finance 9.8% Human Resources 7.2% IT/MIS 11.6% Management 8.5% Marketing 5.8% Processing 1.6% Production/Manufacturing 6.7% Purchasing/Acquisition 3.8% Sales 5.6% Technical Department 6.8% Other 1.3% N/A 11% Departments Pharmaceuticals 1.2% Real Estate 2.4% Retail/Wholesale 6.7% Telecommunications 6.9% Transportation/Travel 2.7% Other 7.5% N/A 16% 6

7 Austalia Panel > 93,541 Male 51% 49% Gender Female 7

8 Australia Population Age % 29% 13% 16% 4% % 65+ Marital Status Income Level Living with partner 1% $1,500,000+ 4% Divorced or Widowed 10% $1,000- $1,500,000 6% $0-$25,000 9% Married Single 28.8% 34% Single 60.2% $66-$1,000,000 48% $26-$45,000 19% $46-$65,000 14% Education 12% 11% 44% 15% 6% 13% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

9 Australia Employment Industries 56% 11% 10% 4% 10% 9% 31% 34% 9% 3% 0% 1% 22% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Departments Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 5.2% Financial Services/Insurance 4.3% Business Services 6.9% Computer/Technology 7.5% Construction 2.4% Education 4.2% Energy/Utilities 3.1% Entertainment/Media 2.44% Food/Beverages/Hospitality 5.9% Healthcare/Medical 3.6% Law/Legal Services 2.8% Manufacturing 5.8% Media/Publishing 3.5% Personal Services 10.5% Pharmaceuticals 3% Administration 4.2% Commercial Area 0.8% Customer Services 2.5% Finance 5.26% Human Resources 8.5% IT/MIS 2.6% Management 9.9% Real Estate 4.2% Retail/Wholesale 9.6% Telecommunications 8.92% Transportation/Travel 6.14% Other 0% N/A 0% Marketing 2.8% Processing 3.7% Production/Manufacturing 6.4% Purchasing/Acquisition 3.7% Sales 5.9% Technical Department 7.7% Other 1% N/A 35.04% 9

10 Canada Panel > 112,186 Male 43% 57% Gender Female 10

11 Canada Population Age % 32% 17% 7% 4% Marital Status Income Level $1,000, % Living with partner 13% $75,000- $1,000,000 6% $0-$20,000 15% Divorced or Widowed 34% Married 39% $50,000-$75,000 17% $20,000-$30,000 9% $30,000-$40,000 20% $40,000-$50,000 30% Single 14% Education 6% 20% 32% 18% 4% 20% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

12 Canada Employment Industries 43% 22% 9% 14% 3% 9% 25% 41% 8% 12% 9% 2% 3% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 2.6% Financial Services/Insurance 3.5% Business Services 8.8% Computer/Technology 11.8% Construction 4% Education 3.4% Energy/Utilities 3% Entertainment/Media 4% Food/Beverages/Hospitality 2.5% Healthcare/Medical 2.8% Law/Legal Services 2.1% Manufacturing 4.75% Media/Publishing 2% Administration 4.2% Commercial Area 0.8% Customer Services 2.6% Finance 6.74% Human Resources 5.5% IT/MIS 9.7% Management 5.3% Marketing 9.7% Processing 0% Production/Manufacturing 5.6% Purchasing/Acquisition 4.3% Sales 8.4% Technical Department 8.7% Other 4.2% N/A 24.26% Departments Personal Services 9.8% Pharmaceuticals 2.3% Real Estate 1.6% Retail/Wholesale 3% Telecommunications 6.4% Transportation/Travel 3.6% Other 10% N/A 8.5% 12

13 China Panel > 235,239 61% 39% Gender Male Female 13

14 China Population Age % 43% 16% 1% 5% 5% Marital Status Income Level Living with partner 23% Divorced or Widowed 4% Married 41% Y101- Y1,125,000 11% Y1,126, % Y0-Y25,000 15% Y26-Y50,000 18% Y76-Y1,000,000 20% Single 32% Y51-Y75,000 25% Education 1% 1% 6% 36% 50% 6% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

15 China Employment Industries 58% 5% 11% 4% 17% 5% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 4.75% Financial Services/Insurance 4% Business Services 9.65% Computer/Technology 13.67% Construction 4.52% Education 3.6% 37% 29% 9% 5% 1% 1% 18% Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Departments Energy/Utilities 1.7% Entertainment/Media 2.6% Food/Beverages/Hospitality 2% Healthcare/Medical 1.4% Law/Legal Services 2.75% Manufacturing 6.58% Media/Publishing 2.8% Personal Services 6.5% Administration 6.5% Commercial Area 0.5% Customer Services 6.5% Finance 6.8% Human Resources 11.5% IT/MIS 13.9% Management 4.5% Marketing 10.65% Pharmaceuticals 1.1% Real Estate 1.2% Retail/Wholesale 11.6% Telecommunications 9.68% Transportation/Travel 1.9% Other 3% N/A 5% Processing 1% Production/Manufacturing 7% Purchasing/Acquisition 6.4% Sales 8.6% Technical Department 7.5% Other 0.5% N/A 8.15% 15

16 France Panel > 66,149 Male 55% 45% Gender Female 16

17 France Population Age % 37% 10% 3% 4% 2% Marital Status Income Level Living with partner 16.6% Divorced or Widowed 3.2% Married 57.9% e76-e125,000 15% e126,000+ 5% e0-e10,000 12% e11-e25,000 20% Single 22.3% e51-e75,000 18% e26-e50,000 30% Education 15% 11% 12% 16% 15% 31% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

18 France Employment Industries 61% 15% 5.5% 1.3% 9.9% 7.3% 38% 35% 6% 7% 4% 6% 4% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 3.05% Financial Services/Insurance 8.88% Business Services 7.6% Computer/Technology 5.8% Construction 3.6% Education 2.2% Energy/Utilities 4% Entertainment/Media 4.69% Food/Beverages/Hospitality 9.8% Healthcare/Medical 2.9% Law/Legal Services 1.45% Manufacturing 6.7% Media/Publishing 2.7% Personal Services 1.69% Administration 7.1% Commercial Area 3.7% Customer Services 7.1% Finance 4.7% Human Resources 2.4% IT/MIS 18.2% Management 16% Marketing 3.9% Processing 8.4% Production/Manufacturing 7% Purchasing/Acquisition 7.2% Sales 6% Technical Department 5.8% Other 2.5% Departments Pharmaceuticals 1.2% Real Estate 1.25% Retail/Wholesale 2.54% Telecommunications 5.2% Transportation/Travel 5.75% Other 12% N/A 7% 18

19 Germany Panel > 83,641 54% 46% Gender Male Female 19

20 Germany Population Age % 45% 13% 3% 2% 1% Marital Status Income Level Living with partner 21.9% Married 34.1% e76-e125,000 10% e126,000 11% e0-e10,000 15% e11-e25,000 24% Divorced or Widowed 16.5% e51-e75,000 14% Single 27.5% e26-e50,000 26% Education 3% 19% 37% 27% 13% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

21 Germany Employment Industries 60% 18% 4% 6% 7% 5% 29% 44% 8% 4% 6% 4% 5% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Unemployment Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0.5% Agriculture/Forestry 1.65% Automotive 5.6% Financial Services/Insurance 7% Business Services 8% Computer/Technology 10.8% Construction 1.65% Education 2.7% Energy/Utilities 9.4% Entertainment/Media 2.57% Food/Beverages/Hospitality 8.8% Healthcare/Medical 3% Law/Legal Services 1.06% Manufacturing 1.05% Media/Publishing 2.65% Personal Services 9.8% Administration 5.3% Commercial Area 4.9% Customer Services 3.1% Finance 4.7% Human Resources 4% IT/MIS 22.2% Management 14.4% Marketing 2.9% Processing 7.3% Production/Manufacturing 9.1% Purchasing/Acquisition 5.7% Sales 5.4% Technical Department 8.1% Other 2.9% Departments Pharmaceuticals 2.6% Real Estate 1.89% Retail/Wholesale 3.5% Telecommunications 12% Transportation/Travel 3.78% Other 0% N/A 0% 21

22 India Panel > 210,649 Male 69% 31% Gender Female 22

23 India Population Age % 28% 7% 2% 1% 1% Marital Status Income Level Living with parents 13% R750,000+ 9% Divorced or Widowed 6% Married 36% R501-R750,000 12% R201-R500,000 12% R0-R50,000 45% Single 45% R51-R200,000 22% Education 14% 15% 12% 32% 13% 15% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

24 India Employment Industries 38% 15% 8% 3% 28% 8% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Unemployment Student Retired Aerospace/Defence 0% Agriculture/Forestry 1% Automotive 4.7% Financial Services/Insurance 3.6% Business Services 3% Computer/Technology 16.9% Construction 3.9% Title Education 7% Energy/Utilities 2.2% 31% 38% 9% 3% 1% 3% 15% Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Entertainment/Media 4% Food/Beverages/Hospitality 1% Healthcare/Medical 4% Law/Legal Services 1.8% Manufacturing 5% Administration 7.5% Commercial Area 1.1% Customer Services 3.4% Finance 5.7% Human Resources 9.7% IT/MIS 9.8% Management 5.6% Marketing 12.65% Processing 2.1% Production/Manufacturing 6.7% Purchasing/Acquisition 4.7% Sales 9.9% Technical Depa rtment 8.2% Other 1.6% N/A 11.35% Departments Media/Publishing 4% Personal Services 6.9% Pharmaceuticals 1.7% Real Estate 0.8% Retail/Wholesale 3% Telecommunications 12.5% Transportation/Travel 1.5% Other 0.5% N/A 11% 24

25 Italy Panel > 63,787 58% 42% Gender Male Female 25

26 Italy Population Age % 48% 16% 8% 1% 1% Marital Status Income Level Living with partner 0.9% Divorced or Widowed 5.8% e126,000+ 5% e76-e125,000 7% e51-e75,000 11% e0-e10,000 30% Married 39.7% Single 53.6% e26-e50,000 27% e11-e25,000 20% Education 7% 4% 32% 24% 18% 16% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

27 Italy Employment Industries 88% 5% 2% 0.1% 3% 1.9% 31% 37% 5% 8% 9% 3% 7% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Unemployment Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0.5% Agriculture/Forestry 1.65% Automotive 5.6% Financial Services/Insurance 7% Business Services 8% Computer/Technology 10.8% Construction 1.65% Education 2.7% Energy/Utilities 9.4% Entertainment/Media 2.57% Food/Beverages/Hospitality 8.8% Healthcare/Medical 3% Law/Legal Services 1.06% Manufacturing 1.05% Administration 13.8% Commercial Area 7.9% Customer Services 7.7% Finance 3.4% Human Resources 7.1% IT/MIS 19.6% Management 8.2% Marketing 2.1% Processing 5.8% Production/Manufacturing 6% Purchasing/Acquisition 1.7% Sales 6.3% Technical Department 8.8% Other 1.6% Departments Media/Publishing 2.65% Personal Services 9.8% Pharmaceuticals 2.6% Real Estate 1.89% Retail/Wholesale 3.5% Telecommunications 12% Transportation/Travel 3.78% Other 0% N/A 0% 27

28 Japan Panel > 78,950 51% 49% Gender Male Female 28

29 Japan Population Age % 30% 17% 11% 12% 11% Marital Status Income Level Divorced or Widowed 5% Living with partner 8% Married 48% Y15,000+ 8% Y11,201- Y15,000 9% Y0-Y1,800,000 10% Y1,810-Y3,700 15% Single 39% Y7,501-Y11,200 23% Y3,701-Y7,500 35% Education 48% 1% 20% 24% 6% 1% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

30 Japan Employment Industries 38% 16% 15% 13% 11% 7% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Aerospace/Defence 0.1% Agriculture/Forestry 1.1% Automotive 5.3% Financial Services/Insurance 2.1% Business Services 3.7% Computer/Technology 13.8% Construction 2.1% Education 3.4% 21% 34% 19% 4% 1% 2% 19% Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Energy/Utilities 2.2% Entertainment/Media 3.5% Food/Beverages/Hospitality 5.8% Healthcare/Medical 3.8% Law/Legal Services 2.14% Manufacturing 1.9% Media/Publishing 4.2% Administration 2.5% Commercial Area 1.5% Customer Services 2.8% Finance 15.5% Human Resources 8.5% IT/MIS 2.6% Management 9.9% Marketing 2.8% Processing 3.7% Production/Manufacturing 10.3% Purchasing/Acquisition 1.7% Sales 20.1% Technical Department 2.2% Other 15.9% Departments Personal Services 13.4% Pharmaceuticals 3.04% Real Estate 2.75% Retail/Wholesale 3.9% Telecommunications 3.45% Transportation/Travel 4% Other 2% N/A 12.32% 30

31 Malayisa Panel > 18,717 Male 62% 38% Gender Female 31

32 Malayisa Population Age % 39% 8% 4% 3% 1% Marital Status Income Level Living with partner 3% Divorced or Widowed 5% M101,000- M125,000 9% M126,000+ 4% M0-M25,000 21% Married 39% Single 53% M76,000-M100,000 21% M51,000-M75,000 23% M25,000-M50,000 22% Education 12% 12% 16% 21% 32% 7% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

33 Malayisa Employment Industries 23% 22% 18% 13% 6% 18% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 6.7% Financial Services/Insurance 4.8% Business Services 9.68% Computer/Technology 6.3% Construction 3.2% Education 9.46% 41% 28% 7% 3% 1% 2% 18% Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Energy/Utilities 2.44% Entertainment/Media 1.2% Food/Beverages/Hospitality 11.5% Healthcare/Medical 1.8% Law/Legal Services 0.8% Manufacturing 6.9% Media/Publishing 2.8% Personal Services 4.68% Pharmaceuticals 1.32% Real Estate 1.46% Retail/Wholesale 2.68% Telecommunications 4.75% Transportation/Travel 8.6% Other 7.68% N/A 1.25% 33

34 Philippines Panel > 17,323 59% 41% Gender Male Female 34

35 Philippines Population Age % 35% 13% 7% 4% 3% Marital Status Living with partner 19% Married 33% Divorced or Widowed 13% Single 36% Education 20% 30% 17% 9% 13% 11% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

36 Philippines Employment 48% 4% 10% 11% 20% 7% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Title 29% 40% 6% 8% 5% 4% 8% Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others 36

37 Singapore Panel > 34,850 Male 70.7% 29.3% Gender Female 37

38 Singapore Age % 36% 11% 14% 5% 7% Marital Status Income Level Divorced or Widowed 5% Living with partner 7% $0-$20, % Married 42% N/A 34.65% $20-$30, % Single 46% $30-$40, % $1,000, % $75- $1,000, % $50- $75, % $40-$50, % Education 12% 19% 13% 22% 14% 19% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

39 Singapore Employment Industries 51.2% 20.6% 16.9% 3.7% 6% 1.6% 35% 37% 8% 5% 7% 3% 5% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 1.5% Financial Services/Insurance 6.78% Business Services 8.6% Computer/Technology 7.9% Construction 1% Education 4.4% Energy/Utilities 7.8% Entertainment/Media 4.5% Food/Beverages/Hospitality 6.2% Healthcare/Medical 6.9% Law/Legal Services 2.15% Manufacturing 5.5% Media/Publishing 4.55% Personal Services 8.08% Pharmaceuticals 2.54% Real Estate 1.2% Retail/Wholesale 9.6% Telecommunications 7.2% Transportation/Travel 3.6% Other 0% N/A 0% 39

40 Spain Panel > 54,738 52% 48% Gender Male Female 40

41 Spain Population Age % 17% 11% 20% 6% 1% Marital Status Income Level Divorced or Widowed 18% Living with Partner 6% e76-e125,000 8% e126,000+ 7% e0-e10,000 21% Married 42% e51-e75,000 15% e11-e25,000 20% Single 35% e26-e50,000 29% Education 6% 34% 25% 16% 12% 7% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

42 Spain Employment Industries 35% 18% 22% 5% 18% 2% 31% 37% 12% 2% 1% 3% 14% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0% Agriculture/Forestry 0% Automotive 3.2% Financial Services/Insurance 5.4% Business Services 7.5% Computer/Technology 13.5% Construction 1.8% Education 1.4% Energy/Utilities 3.35% Entertainment/Media 2% Food/Beverages/Hospitality 2.15% Healthcare/Medical 6.1% Law/Legal Services 2.8% Manufacturing 5.9% Media/Publishing 2% Personal Services 12.5% Administration 14.5% Commercial Area 6.5% Customer Services 7.1% Finance 2.3% Human Resources 4% IT/MIS 21.7% Management 10.9% Marketing 1% Processing 3.1% Production/Manufacturing 6.3% Purchasing/Acquisition 2.8% Sales 9.6% Technical Department 5.4% Other 4.8% Departments Pharmaceuticals 3.5% Real Estate 2.44% Retail/Wholesale 5.5% Telecommunications 1.3% Transportation/Travel 2.06% Other 3.6% N/A 12% 42

43 South Korea Panel > 46,348 Male 59% 41% Gender Female 43

44 South Korea Age % 35% 13% 7% 7% 0% Marital Status Living with partner 0.8% Divorced or Widowed 9.7% Married 34.9% Single 54.6% Education 15% 32% 18% 13% 11% 11% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

45 South Korea Employment Industries 48% 4% 10% 11% 20% 7% 31% 39% 8% 5% 8% 3% 6% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Aerospace/Defence 0% Agriculture/Forestry 0.6% Automotive 1.9% Financial Services/Insurance 5.2% Business Services 7.5% Computer/Technology 12.7% Construction 3.8% Education 1.5% Energy/Utilities 4.5% Entertainment/Media 3.6% Food/Beverages/Hospitality 9.4% Healthcare/Medical 1.45% Law/Legal Services 2.65% Manufacturing 2.6% Media/Publishing 4.3% Personal Services 8.9% Pharmaceuticals 2.4% Real Estate 1.5% Retail/Wholesale 6.75% Telecommunications 8.6% Transportation/Travel 4.25% Other 5.9% N/A 0% 45

46 Thailand Panel > 30,547 Male 63% 37% Gender Female 46

47 Thailand Population Age % 27% 9% 4% 4% 4% Marital Status Divorced or Widowed 2% Living with partner 3% Married 40% Single 55% Education 22% 16% 10% 23% 15% 14% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

48 Thailand Employment 40% 12% 9% 12% 18% 9% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Title 23% 40% 8% 5% 7% 5% 12% Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others 48

49 United Kingdom Panel > 97,078 54% 46% Gender Male Female 49

50 United Kingdom Population Age % 33% 20% 5% 6% 1% Marital Status Income Level Living with partner 19.5% Married 27.4% ,000 9% 126,000 11% 0-10,000 17% Divorced or Widowed 4.9% 10-25,000 16% 51-75,000 19% Single 48.2% 26-50,000 28% Education 10% 12% 34% 23% 10% 11% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

51 United Kingdom Employment Industries 38% 21% 6% 28% 4% 3% 26% 38% 8% 4% 6% 4% 14% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Unemployment Student Retired Junior Senior Managerial Level D Level (Director) C Level (ceo, cfo, cio etc.) Business Owner Others Title Departments Aerospace/Defence 0% Agriculture/Forestry 0.65% Automotive 4.7% Financial Services/Insurance 5.6% Business Services 7.8% Computer/Technology 9.8% Construction 2.5% Education 4.5% Energy/Utilities 2.5% Entertainment/Media 6.4% Food/Beverages/Hospitality 7.3% Healthcare/Medical 8% Law/Legal Services 1.7% Manufacturing 3.9% Media/Publishing 2.4% Personal Services 8.09% Pharmaceuticals 2.3% Administration 12.1% Commercial Area 6.7% Customer Services 5.2% Finance 4% Human Resources 3.5% IT/MIS 17.8% Management 18.6% Real Estate 3.4% Retail/Wholesale 8.8% Telecommunications 4% Transportation/Travel 4.4% Other 0% N/A 1.26% Marketing 1.7% Processing 1.5% Production/Manufacturing 8.7% Purchasing/Acquisition 5.3% Sales 6.8% Technical Department 6.9% Other 1.2% 51

52 Vietnam Panel > 37,304 Male 57% 43% Gender Female 52

53 Vietnam Population Age % 41% 9% 5% 7% 2% Marital Status Living with partner 15% Married 38% Divorced or Widowed 16% Single 31% Education 1% 9% 28% 21% 24% 16% Post Graduate Degree Bachelor s Degree Some Collage High School Some High School Literate without education

54 54 Vietnam Employment 46% 8% 12% 10% 19% 5% Full Time Employment (30+ hour a week) Part Time Employment Self Employment Homemaker Student Retired Title 40% 20% 13% 4% 10% 5% 8% Junior Senior Managerial Level C Level (ceo, cfo, cio etc.) D Level (Director) Business Owner Others

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