Manchester-by-the-Sea Economic Development & Public Facilities Work Group. May 25, 2017 Manchester Community Center

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1 Manchester-by-the-Sea Economic Development & Public Facilities Work Group May 25, 2017 Manchester Community Center

2 Manchester Master Plan What is it? A comprehensive plan for the entire community, the master plan element that we are focusing on today will be on economic development strategies. The plan will include an overview of the existing economic climate including an analysis of industry clusters, composition of the workforce, and existing commercial centers.

3 What are some of the opportunities and challenges people and businesses experience in Manchester? Responses We ve Heard To Date Loyalty: people will come back and buy locally. Half of town has been improved, other half not touched. And that s how I like it. No available retail spaces. Improve foot traffic in town. Utilize the commuter rail line. Beautiful natural resources like the harbor, beaches, and open spaces.

4 Potential Economic Development Strategies Zoning and other ordinance changes Traffic & Parking Mitigation Developer Incentives Infrastructure Investment Residential & Mixed Use Development Wayfinding signage Activating public spaces Storefront/Facade upgrades Promoting the town to recreational boaters Downtown/Singing Beach bike sharing Obtain Mass. cultural district designation

5 Employment Status of Population % 70% 60% 50% 40% 30% 20% 10% About 63% of Manchester s population is in the labor force and 56% are employed. 0% In labor force Employed Unemployed Not in labor force Manchester Massachusetts

6 Unemployment Rate 9% The 2016 Annual Employment Rate in Manchester was lower than the state unemployment rate. 8% 7% 6% 5% 4% 3% 2% 1% 0% Manchester Massachusetts

7 Employment Age Projection 4,000 The working age population in Manchester is projected to shrink. 3,500 3,000 2,500 2,000 1,500 1, Under

8 Education of Labor Force 80% 70% 60% 50% 40% 30% 20% 10% 0% Less than High School Graduate High School Graduate Some College Education Bachelors degree or higher Manchester Massachusetts

9 Employees by Industry

10 Average Annual Wage $75,000 $70,000 $70,075 $65,000 $60,000 $57,020 $55,000 $50,000 $45,000 $40, Duxbury Hingham Manchester Scituate Sharon

11 Jobs per Capita (2015) 70% 66.7% 65% 63.7% 62.1% 62.5% 62.3% 60% 59.4% 55% 56.3% 55.7% 50%

12 Percent Change in Employment by Industry ( ) Health Care and Social Assistance 70 Arts, Entertainment, and Recreation 43 Accommodation and Food Services 33 Educational Services Finance and Insurance Wholesale Trade Retail Trade Other Services, Ex. Public Administration Professional and Technical Services Construction Administrative and Water Services Real Estate and Rental and Leasing -50% -40% -30% -20% -10% 0% 10% 20% 30% 40% 50%

13 Largest Employers

14 Largest Private Retailers Company Name Address Number of Employees NAICS Description J Barrett & Co Beach St Offices of Real Estate Agents & Brokers Crosby's Marketplace Summer St Grocery (Exc Convenience) Strs Essex County Club School St Golf Courses & Country Clubs Manchester Athletic Club Atwater Ave Fitness & Recreational Sports Centers Coldwell Banker Central St Offices of Real Estate Agents & Brokers Manchester Marine Corp Ashland Ave Marinas Landing at Seven Central Central St Caterers Scott Energy Summer St Plumbing Htg & A/C Contractors Manchester Bath & Tennis Club Raymond St Civil & Social Organizations Manchester Fire Dept School St Fire Protection Cricket Press Inc Summer St Commercial Printing (Exc. Screen & Books) Gurley Eye Care School St Offices of Optometrists Crocker's Boat Yard Ashland Ave Marinas

15 Retail Opportunity Gap Analysis Industry Summary NAICS SECONDARY TRADE LOCAL TRADE AREA PRIMARY TRADE AREA AREA 10-minute walk time 5-minute drive time 15-minute drive time Total Retail Trade and Food & Drink $6,159,934 $223,684,098 $448,964,863 Total Retail $6,790,801 $208,141,657 $433,293,419 Total Food & Drink -$630,868 $15,542,441 $15,671,445 Motor Vehicle & Parts Dealers 441 $8,195,625 $47,647,063 $127,713,430 Furniture & Home Furnishings Stores 442 -$1,156,235 $4,293,660 $14,693,963 Electronics & Appliance Stores 443 $2,855,245 $14,244,569 -$4,414,996 Building Materials, Garden Equip. & Supply 444 $715,454 $13,996,905 $41,451,411 Food & Beverage Stores 445 -$12,053,444 $32,572,712 -$14,483,220 Health and Personal Care 446, 4461 $692,124 $14,728,833 $9,909,251 Gasoline Stations 447, $308,306 $5,590,502 $28,153,600 Clothing & Clothing Accessories 448 $787,820 $13,544,765 $56,502,588 Sporting Goods, Hobby, Book and Music Stores 451 $1,487,362 $7,441,055 $11,238,871 General Merchandise Stores 452 $5,234,683 $35,145,320 $112,222,883 Miscellaneous Store Retailers 453 -$541,295 $7,580,894 $18,419,725 Nonstore Retailers 454 $1,823,684 $12,430,297 $31,885,914 Food Services & Drinking Places 722 -$630,868 $15,542,441 $15,671,445

16 Comparative Manchester Tax Rates Community Name Residential Commercial/Industrial/Personal Property (CIP) Duxbury $15.51 $15.51 Hingham $12.25 $12.25 Scituate $14.09 $14.09 Sharon $19.62 $19.62 Manchester-by-the-Sea $11.00 $11.00 Source: FY2017 Rates- Massachusetts Dept of Revenue

17 Comparative Manchester Commercial Tax Base Municipality Residential Value % Tax Base Residential CIP Value Total % Tax Base Commercial Duxbury $3,590,943, $103,892, Hingham $5,665,777, $698,283, Newbury $1,364,127, $42,438, Scituate $4,091,047, $139,328, Sharon $3,069,894, $160,094, Manchester-bythe-Sea $2,198,932, $102,890, Source: FY2017 Rates- Massachusetts Dept of Revenue

Economic Development Opportunities 1. Downtown Area Potential Uses: Mixed-Use, Retail, Residential, Office Acres: 112 Limited Commercial District 2.

18 Economic Development Opportunities 1. Downtown Area Potential Uses: Mixed-Use, Retail, Residential, Office Acres: 112 Limited Commercial District 2. Limited Commercial District Potential Uses: Retail, Medical, Office, Industrial Acres: Manchester Waterfront Potential Uses: Aquaculture, Nautical Tourism, Ecotourism Manchester Harbor Downtown

employees 10-minute walk time 1,246 population 165 total businesses 1,120 total

19 Downtown Retail Trade Area Walk Times Downtown Manchester Center located on 11 Beach Street 5-minute walk time 562 population 141 total businesses 872 total employees 10-minute walk time 1,246 population 165 total businesses 1,120 total employees 15-minute walk time 1,513 population 171 total businesses 1,197 total employees

Downtown Retail Trade Area Drive Times Downtown Manchester Center located on 11 Beach Street 5-minute drive time 4,278 population 248 total businesses 1,813 total

20 Downtown Retail Trade Area Drive Times Downtown Manchester Center located on 11 Beach Street 5-minute drive time 4,278 population 248 total businesses 1,813 total employees 10-minute drive time 10,029 population 498 total businesses 3,351 total employees 15-minute drive time 63,998 population 3,170 total businesses 35,871 total employees

21 Downtown Area

22 Currently Available Office Space Address Space Available (SF) Rental Rate Building Size (SF) Class 13 Elm St (2 spaces) 75 $68 SF/yr 10,066 B 40 Beach St 1,100 $32.73 SF/yr N/A N/A

23 Limited Commercial District

24 Open Space/Trail Map

25 Growth Options Map

North Shore Cultural Districts An area in a

identifiable to visitors and residents and

Neck Cultural District, Gloucester Beverly

26 North Shore Cultural Districts An area in a town that has a concentration of cultural facilities, activities, and assets. It s a walkable, compact area that is easily identifiable to visitors and residents and serves as a center of cultural, artistic and economic activity. Essex River Cultural District, Essex Rocky Neck Cultural District, Gloucester Beverly Arts District, Beverly Harbortown Cultural District, Gloucester Rockport Cultural District, Rockport

IAG Commercial. Albertville Retail - Land. For Sale. Prepared By:

IAG Commercial. Albertville Retail - Land. For Sale. Prepared By: Albertville Retail - Land For Sale Albertville Retail - Land 6600 Laketowne Place Albertville, MN 55301 Prepared By: IAG Commercial 222 South Ninth Street, Suite 1600 Minneapolis, MN 55402 Jeff LaFavre,