% 13% 11% 11% 13% 18% 10% 14% 8% 17% 15% 12% * * ** * I

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1 1. Ontario's retailing system for beer wine and hard liquor is currently comprised of 640 Liquor Control Board of Ontario stores, 445 stores operated by The Beer Store, 465 Ontario winery retail stores and 215 rural agency stores. How satisfied would you say you presently are with that beer, wine and hard liquor retailing system? Very satisfied % 40% 44% 26% 33% 30% 39% 31% 45% 29% 33% 39% C C I Somewhat satisfied % 41% 43% 50% 44% 49% 42% 50% 42% 48% 44% 44% Somewhat dissatisfied % 13% 11% 11% 13% 18% 10% 14% 8% 17% 15% 12% H Very dissatisfied % 5% 2% 13% 10% 3% 10% 5% 4% 5% 8% 6% * AB* B ** * Top2Box (Very/ Somewhat satisfied) % 81% 87% 77% 77% 79% 80% 81% 87% 77% 77% 82% I Low2Box (Very/ Somewhat dissatisfied) % 19% 13% 23% 23% 21% 20% 19% 13% 23% 23% 18% H

2 2. Thinking about the number of retail locations in Ontario where you can currently purchase beer, wine and hard liquor, do you think Ontario has: Too many retail locations % 9% 6% 9% 5% 9% 12% 8% 8% 4% 8% 8% * * ** I * Just the right number of retail locations % 64% 72% 63% 60% 61% 63% 62% 70% 60% 61% 65% Not enough retail locations % 27% 22% 28% 36% 30% 25% 30% 22% 36% 31% 26% * * B ** * H

3 3. How confident are you in the current liquor retailing system's ability to ensure that beer, wine and hard liquor isn't sold to minors or intoxicated individuals? Very confident % 33% 27% 25% 33% 52% 32% 26% 36% 28% 28% 33% Somewhat confident % 50% 44% 65% 53% 30% 43% 58% 52% 52% 52% 48% * AB* ** F* Not very confident % 11% 22% 6% 11% 9% 17% 9% 8% 16% 13% 13% AC* * ** H * Not confident at all % 6% 7% 4% 4% 9% 8% 7% 3% 4% 7% 6% Top2Box (Very/ Somewhat confident) % 83% 71% 90% 85% 82% 75% 84% 89% 80% 80% 81% B * B* B ** * F Low2Box (Not Very/ Not at all confident) % 17% 29% 10% 15% 18% 25% 16% 11% 20% 20% 19% ACD* * ** H *

4 4_1. [Sales to minors] If convenience stores were allowed to sell beer, wine and hard liquor do you think each of the following would increase a lot, increase a little, stay the same, decrease a little or decrease a lot? Sales to minors Increase a lot % 32% 33% 28% 36% 31% 33% 23% 28% 35% 30% 33% Increase a little % 34% 34% 29% 28% 33% 30% 33% 41% 30% 34% 31% Stay the same % 26% 28% 37% 32% 32% 30% 35% 24% 30% 30% 29% * A* ** * Decrease a little % 3% 3% 4% 2% 1% 2% 5% 3% 5% 2% 3% Decrease a lot % 6% 2% 2% 2% 2% 5% 4% 4% 1% 3% 4% Top2Box (Increase a lot/a little) Low2Box (Decrease a lot/a little) % 65% 67% 57% 64% 65% 63% 56% 69% 65% 65% 64% % 9% 5% 6% 4% 3% 7% 9% 7% 5% 6% 7%

5 4_2. [Drinking and driving] If convenience stores were allowed to sell beer, wine and hard liquor do you think each of the following would increase a lot, increase a little, stay the same, decrease a little or decrease a lot? Drinking and driving Increase a lot % 25% 32% 19% 26% 20% 29% 19% 25% 23% 27% 25% Increase a little % 33% 29% 29% 25% 21% 27% 31% 27% 31% 27% 30% Stay the same % 33% 33% 43% 43% 52% 33% 39% 43% 40% 40% 36% * * A ** * Decrease a little % 7% 2% 4% 3% 6% 4% 7% 4% 7% 4% 5% Decrease a lot % 3% 4% 4% 3% 2% 7% 5% 1% 2% 4% * * ** HI I* Top2Box (Increase a lot/a little) Low2Box (Decrease a lot/a little) % 57% 60% 48% 51% 40% 56% 50% 53% 53% 54% 55% % 10% 7% 8% 5% 7% 11% 11% 5% 7% 6% 9%

6 4_3. [Beer, wine and Liquor prices] If convenience stores were allowed to sell beer, wine and hard liquor do you think each of the following would increase a lot, increase a little, stay the same, decrease a little or decrease a lot? Beer, wine and Liquor prices Increase a lot % 9% 6% 11% 10% 11% 9% 8% 11% 5% 10% 8% Increase a little % 29% 24% 19% 18% 26% 26% 25% 25% 24% 23% 26% D Stay the same % 29% 43% 44% 36% 43% 37% 36% 34% 33% 39% 34% A* A* ** * Decrease a little % 23% 24% 17% 30% 18% 20% 23% 24% 34% 22% 24% * * C ** * F Decrease a lot % 9% 3% 9% 6% 1% 8% 7% 6% 3% 6% 7% Top2Box (Increase a lot/a little) Low2Box (Decrease a lot/a little) % 38% 31% 30% 28% 37% 35% 33% 36% 30% 33% 34% % 33% 27% 26% 36% 20% 28% 31% 29% 37% 28% 31%

7 4_4. [The selection of brands from which you can choose] If convenience stores were allowed to sell beer, wine and hard liquor do you think each of the following would increase a lot, increase a little, stay the same, decrease a little or decrease a lot? The selection of brands from which you can choose Increase a lot % 8% 6% 10% 8% 10% 9% 7% 8% 6% 7% 9% Increase a little % 17% 14% 13% 16% 14% 10% 19% 17% 18% 21% 13% K Stay the same % 42% 42% 47% 41% 35% 53% 42% 35% 43% 38% 44% * * ** H * Decrease a little % 19% 29% 20% 22% 24% 22% 23% 21% 21% 25% 20% Decrease a lot % 13% 8% 10% 13% 17% 7% 9% 18% 11% 10% 13% F Top2Box (Increase a lot/a little) Low2Box (Decrease a lot/a little) % 26% 20% 23% 24% 24% 18% 26% 26% 24% 27% 22% % 33% 37% 30% 35% 41% 28% 32% 39% 32% 35% 33%

8 4. [SUMMARY TOP2BOX (INCREASE A LOT/A LITTLE)] If convenience stores were allowed to sell beer, wine and hard liquor do you think each of the following would increase a lot, increase a little, stay the same, decrease a little or decrease a lot? Sales to minors % 65% 67% 57% 64% 65% 63% 56% 69% 65% 65% 64% Drinking and driving % 57% 60% 48% 51% 40% 56% 50% 53% 53% 54% 55% Beer, wine and Liquor prices % 38% 31% 30% 28% 37% 35% 33% 36% 30% 33% 34% The selection of brands from which you can choose 24% 26% 20% 23% 24% 24% 18% 26% 26% 24% 27% 22%

9 4. [SUMMARY LOW2BOX (DECREASE A LOT/A LITTLE)] If convenience stores were allowed to sell beer, wine and hard liquor do you think each of the following would increase a lot, increase a little, stay the same, decrease a little or decrease a lot? The selection of brands from which you can choose 34% 33% 37% 30% 35% 41% 28% 32% 39% 32% 35% 33% Beer, wine and Liquor prices % 33% 27% 26% 36% 20% 28% 31% 29% 37% 28% 31% Drinking and driving % 10% 7% 8% 5% 7% 11% 11% 5% 7% 6% 9% Sales to minors % 9% 5% 6% 4% 3% 7% 9% 7% 5% 6% 7%

10 5. Do you agree or disagree that convenience store operators have sufficient staff on duty and security measures in place to prevent theft or shop lifting of beer, wine and hard liquor from their premises? Strongly agree % 10% 5% 7% 9% 12% 13% 8% 5% 8% 8% 10% * * ** H * Somewhat agree % 30% 29% 39% 27% 31% 28% 32% 32% 27% 32% 29% Somewhat disagree % 29% 30% 33% 34% 33% 25% 30% 35% 33% 36% 28% Strongly disagree % 31% 35% 20% 29% 24% 34% 30% 27% 31% 24% 33% C Top2Box (Strongly/ Somewhat agree) % 40% 34% 46% 37% 43% 40% 40% 37% 36% 40% 39% Low2Box (Strongly/ Somewhat disagree) % 60% 66% 54% 63% 57% 60% 60% 63% 64% 60% 61%

11 6. If the sale of beer, wine and hard liquor in convenience stores meant the prices you had to pay would increase 15% to 20% compared to current prices would you be more likely to support or more likely to oppose the sale of beer, wine and hard liquor in convenience stores, or would having to pay higher prices have no impact on you either way? More likely support % 2% 7% 3% 1% 3% 7% 2% 4% 3% 5% 3% D Have no impact either way % 34% 19% 34% 33% 10% 25% 37% 28% 31% 34% 28% B * B* B ** * More likely to oppose % 63% 74% 63% 66% 86% 68% 61% 68% 66% 62% 69%

12 GENDER Male % 53% 44% 45% 51% 36% 54% 49% 45% 56% 44% 49% Female % 47% 56% 55% 49% 64% 46% 51% 55% 44% 56% 51%

13 AGE % 16% 11% 9% 9% 12% 17% 12% 12% 9% 12% 13% D % 18% 11% 18% 13% 5% 19% 14% 13% 13% 14% 15% % 13% 15% 15% 11% 20% 14% 15% 14% 20% 16% 13% % 23% 24% 31% 35% 30% 21% 23% 26% 29% 25% 27% * * A ** * % 12% 21% 14% 14% 20% 14% 21% 14% 15% 18% 13% A % 19% 17% 13% 17% 13% 15% 15% 22% 15% 15% 19% % 34% 22% 27% 22% 17% 36% 26% 24% 22% 27% 28% D * * ** HI * % 36% 39% 46% 47% 49% 35% 38% 40% 49% 40% 40% * * A ** * F % 30% 38% 27% 31% 34% 29% 36% 36% 29% 33% 31%

14 EDUCATION Primary School or less % 2% 1% 5% 1% 1% * 1% * A* ** * Some high school % 6% 15% 8% 10% 16% 12% 14% 4% 8% 8% 10% A* * ** H H* Graduated high school % 38% 43% 34% 48% 26% 53% 39% 34% 25% 42% 38% * * AC ** HI * Some college / CEGEP / Trade School % 10% 10% 11% 7% 11% 11% 11% 11% 8% 12% 9% Graduated from college / CEGEP / Trade School % 13% 15% 18% 15% 17% 13% 12% 18% 19% 13% 15% Some university, but did not finish % 9% 6% 6% 6% 9% 4% 6% 10% 9% 6% 8% University undergraduate degree, such as a Bachelor's Degree 12% 17% 6% 12% 9% 8% 5% 13% 16% 20% 10% 13% BD * * ** F* F F University graduate degree, such as a Master's or PhD 6% 6% 5% 10% 4% 7% 1% 4% 6% 10% 7% 5% F F <HS HS Post Sec Univ Grad % 6% 15% 10% 11% 21% 13% 14% 6% 8% 8% 10% A* * ** H H* % 38% 43% 34% 48% 26% 53% 39% 34% 25% 42% 38% * * AC ** HI * % 33% 31% 34% 28% 38% 28% 30% 38% 36% 31% 33% % 23% 11% 22% 13% 15% 6% 17% 22% 30% 18% 18% BD * * ** F* F FG

15 REGION GTA % 100% 33% 53% 42% 52% 44% 44% BCD * * ** F* F Central ON % 100% 23% 14% 16% 18% 17% 19% ACD East ON % 100% 14% 7% 14% 11% 16% 11% * ABD* ** * SW ON % 100% 15% 17% 17% 10% 14% 15% * * ABC ** * North ON % 100% 6% 6% 6% 3% 5% 8% Don't Know % 9% 4% 3% 5% 5% 5%

16 INCOME <$25K % 8% 23% 12% 14% 8% 49% 11% 13% A* * A ** GHI * $25K <$55K % 23% 18% 23% 27% 28% 51% 70% 22% 24% * * ** HI FHI* $55K <$100K % 29% 24% 30% 33% 22% 30% 100% 28% 28% * * ** FI* FGI $100K <$150K % 13% 15% 12% 10% 7% 69% 12% 12% FGH $150K % 8% 3% 3% 2% 2% 31% 6% 5% D FGH Prefer not to answer % 19% 17% 20% 15% 33% 20% 18% <40K % 20% 33% 30% 28% 23% 100% 22% 28% A* * ** GHI * 40K <60K % 17% 11% 8% 17% 13% 100% 17% 13% C * * C ** FHI* 60K <100K % 23% 21% 27% 28% 22% 100% 23% 23% FGI 100K % 21% 18% 15% 12% 9% 100% 18% 17% D FGH

17 HOUSEHOLD COMPOSITION Kids % 29% 27% 37% 28% 20% 24% 34% 29% 30% 100% K No Kids % 71% 73% 63% 72% 80% 76% 65% 71% 70% 100% J Don't know 3 1 * 1%