Grow market share, transform your products, and digitize your marketing strategy

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Strategy Institute presents the New This Year: Top-Advisor Afternoon Monday May

transform your products, and digitize your marketing strategy Meet + Network +

Management Canada William Vastis, Director, Vice President and Portfolio

compression Leverage AI Maximize your branding Pat Chiefalo, Managing Director,

Canoe Financial Network with advisors Clarify regulatory changes Dan Richards,

Pashootan, CEO and Chief Investment Officer, First Avenue Investment Counsel

1 Strategy Institute presents the New This Year: Top-Advisor Afternoon Monday May 14th & Tuesday May 15th, 2018 Vantage Venues, Toronto, ON Grow market share, transform your products, and digitize your marketing strategy Meet + Network + Learn From: Kevin Gopaul, Global Head of ETFs and CIO, BMO Global Asset Management Canada William Vastis, Director, Vice President and Portfolio Manager, RBC Dominion Securities Take Away Key Strategies to: Fight fee compression Leverage AI Maximize your branding Pat Chiefalo, Managing Director, Head of ishares Canadian Product, BlackRock Darcy Hulston, President and CEO, Canoe Financial Network with advisors Clarify regulatory changes Dan Richards, Founder and CEO, ClientInsights Kash J. Pashootan, CEO and Chief Investment Officer, First Avenue Investment Counsel Inc. Adopt smart beta in ETFs Navigate digital transformation Gold Sponsor: Bronze Sponsor: Association Partners: Media Partner:

Meet + Learn From: Welcome to the fourth annual Canadian Funds Summit Canada s premier conference geared exclusively to the investment funds industry.

This conference offers an interactive and immersive experience that will provide a window into the future of the industry and your place in it.

share and unlock the full potential of your business.

2 Meet + Learn From: Welcome to the fourth annual Canadian Funds Summit Canada s premier conference geared exclusively to the investment funds industry. Our program brings together the top minds from across the North American funds industry to share their strategic insights on emerging trends, developments, and opportunities. This conference offers an interactive and immersive experience that will provide a window into the future of the industry and your place in it. Knowledge gained at this unique event will help you navigate the challenges of today s evolving marketplace, identify new opportunities, and develop winning strategies that will help build market share and unlock the full potential of your business. Don t miss the executive Advisors Afternoon, your opportunity to meet a selection of Canada s top advisors to interact, discuss issues, and exchange ideas. We look forward to seeing you at the summit. Your Canadian Funds Summit Team Strategy Institute New This Year Imposing thought leadership: The most impressive roster of industry-leading speakers we have ever assembled. Insightful Keynote speeches: Keynote speeches from industry thought leaders will provide valuable insights on identifying and taking advantage of market opportunities. Advisor s Afternoon: This special session with some of Canada s elite financial advisors will provide the opportunity for fund company executives and advisors to interact, discuss issues, and exchange ideas. A wrap up networking reception will provide great exposure for your firm to this key audience. Participation in this session is a must for fund companies committed to extending their industry leadership positions. Event In Numbers Speakers 5+ Case Studies Special Advisor Afternoon 8+ Panel Discussions Register by Calling x 200

3 Take Away 10 Practical Solutions to Drive Your AUM: 1. Navigate digital transformation: Grasp the latest tech innovations to reduce turbulence and steer your firm through digital asset disruption 2. Fight fee compression: Reduce margin stress and maximize profit 3. Understand regulatory change: Acquire the latest regulatory information to ensure compliance 4. Adopt AI: Discover how automation can impact your business 5. Leverage robo-technology: Gain market share through Fintech 6. Exchange traded funds: Optimize your firm s offerings and incorporate best practices such as smart beta 7. Increase your Branding Power: Enhance your image and build client reach 8. Explore ethical investing: Meet growing consumer demand with specialized products 9. Forecast the funds landscape: Identify key trends and future product needs 10. Advisors: Learn winning growth strategies for Millennials and high net worth investors Register Today Get all the updates you need on the Canadian Funds industry. Save your spot now for Canada s largest conversation on products, pricing, distribution, sales, and marketing strategies x 200 registrations@strategyinstitute.com Past Attendees Assante Capital Management ATB Investment Management BlackRock BMO Global Asset Management Bridgehouse Asset Managers Centurion Asset Management CIBC Asset Management CI Investments Desjardins Laurentian Life Assurance Fiera Capital Franklin Templeton Investments Mackenzie Investments Manulife Financial NEI Investments RBC Scotiabank Sun Life Financial Canada TD Asset Management Wealthsimple ZS Associates Who You Will Meet Fund Manufacturing and Asset Management Firms Mutual Funds / Segregated Funds / Managed Solutions / Product, Product Development, Investment Solutions / Retail Distribution / Mutual Fund Distribution / Sales - Regional/ Intermediary/National Sales / Key Accounts / Strategic Partnerships Adapt your business model to meet regulatory and industry demands Reposition and reinvent your product offerings to meet market demands Demonstrate the value of your products to distributors and boost sales Broker/Dealer Firms Distribution Services / Advisory Services & Support / Wealth Services / Business Development / Private Client Get important updates on the regulatory changes Connect with fund manufacturers to gain new product options for your portfolio Identify the type of products being created for your client segments Solution Providers Fund Servicing / Software/ Technology/Platform / Trading Platforms / Research/Data / Marketing & Communications Services/Solutions / Accounting Service Providers Showcase your firm s products and expertise to fund executives Forge partnerships for your company with key decision-makers and industry leaders Identify opportunities and trends for your organization to gain market share Register Online at

4 11:15 AM Global Regulatory Environment MONDAY MAY 14, :45 AM Registration and Continental Breakfast 8:30 AM Opening Comments from the Chair 8:45 AM Keynote Address Navigating Disruption Direct Your Firm to Growth Opportunities in an Age of Digital Transformation The complete financial services ecosystem is transforming as both new and old players invest in new approaches and technologies. Steer your firm through disruption. Create a roadmap to: Grasp the latest tech innovations to reduce turbulence Look beyond hype to threats and opportunities Learn from current use cases to avoid the common pitfalls Drive enhanced performance for your firm. 9:15 AM Industry Veteran Power Panel The Future of the Funds Industry Forecasting the Funds Landscape to Anticipate Opportunities and Challenges Ahead Acquire insight from top fund industry minds on what you can expect for 2018/19. Identify key trends that will shape your most important strategic decisions. Create a roadmap to: Source new technology inspiration to increase your revenue Adapt your current processes to remain agile Inspire new research on products that might work for you Gain cutting edge solutions to your future product needs. Darcy Hulston, President and Chief Executive Officer, Canoe Financial Karl Cheong, Head of Canada, First Trust Portfolios Robyn Graham, Managing Director, Wealth Management, Portfolio Manager, ETF Capital Management More to come 10:00 AM Morning Networking Break 10:30 AM Panel Fighting Against Fee Compression Strategies to Reduce Margin Stress and Maximize Your Profit Regulatory compliance and consumer demand for lower fee solutions are compressing margins. Ensure revenue stability for your organization in a fee squeezed environment. Source practical tips to: Amplify your value-added propositions Innovate your product offerings Reduce your operational costs while remaining compliant Prepare a blueprint for market share growth. Lillian Ferndriger, Vice President, National Accounts, ninepoint partners Chad Larson, Senior Vice President, Portfolio Manager, National Bank Financial Stuart Graham, Managing Director, PIMCO Canada Recognize the Latest Global Regulatory Trends and Their Impact On Your Business Engage with regulatory experts as they expand upon current global trends and the driving forces behind them. Increase your insight into the ever-changing regulations and how it will impact your business. Create a roadmap to: Current policies Potential initiatives Global trends and their potential impact in Canada Grasp the regulatory environment and its implications on your business strategy and decisions. Paul Bourque, President and CEO, Investment Funds Institute of Canada Jean Lorrain, Senior Director, International Affairs and Strategic Monitoring, Autorité des Marchés Financiers 12:00 PM Networking Luncheon Special Top-Advisor Afternoon! As a new feature of the Funds Summit, a selection of Canada s elite financial advisors will be invited to join in an afternoon of key interactive and immersive sessions that will help the industry better understand their needs and help them grow their business! 1:15 PM ice New Rules for Exceptional Success: Reinventing the Business of Financial Advice Dan Richards, Founder and CEO, ClientInsights 2:15 PM Case Study High Net Worth and Ultra High Net Worth Innovative HNW Strategies to Drive Your Business in 2018 HNW and UHNW individuals represent growing segments in Canada. Understanding these individuals unique needs can help you scale your business and increase AUM: Discover what matters most to investors in this segment and how their needs differ from other investors Provide the attentive and personalized service this segment demands Identify the solutions and infrastructure you need to service this significant and growing segment Increase your impact in this sector to gain future market share. Michael Schweitzer, SVP and Director of Distribution, High Net Worth, Capital Group 2:45 PM Afternoon Networking Break Register by Calling x 200

3:15 PM Elite Advisor Power Panel Grow Your AUM How Top Advisorws Grew Their Businesses and Modern Strategies to Elevate Your AUM The importance of adding value as an advisor has never been higher.

5 3:15 PM Elite Advisor Power Panel Grow Your AUM How Top Advisorws Grew Their Businesses and Modern Strategies to Elevate Your AUM The importance of adding value as an advisor has never been higher. Adapt a modern approach to growing your business from North America s top financial advisors. Take away specific solutions to: Gain insights into today s client needs to increase your sales Developing a personal digital brand Interesting facts on how social media plays a role in a top advisor approach Grow your business in new ways with winning strategies based on proven results. William Vastis, Director, Vice President, & Portfolio Manager, RBC Dominion Securities Kash J. Pashootan, CEO & Chief Investment Officer, First Avenue Investment Counsel Inc. Rob McClelland, Founder, Vice President, Senior Financial Advisor, The McClelland Financial Group, Assante Capital Management AJ Chase, Associate Portfolio Manager & Senior Wealth Advisor, Scotia Wealth Management, ScotiaMcLeod 4:00 PM Keynote Digital Marketing for Financial Advisors As face time with clients diminishes, digital touchpoints are increasingly important to financial advisors. Explore ways to grow your client base with digital marketing. Source strategies to: Engage the right digital channels Maintain compliance Build client relationships Improve the ways you reach clients in the digital world. 4:30 PM Conference Adjourns to Day Two 4:35 PM Special Evening Advisor and Industry Reception TUESDAY MAY 15, :45 AM Registration and Continental Breakfast 8:15 AM Opening Comments from the Chair 8:30 AM Keynote Address Providing Value Added Product Propositions Optimize Your Products to Grow Your AUM Investment fund products continue to evolve and the market is moving in unexpected ways, creating an uncertain environment. Prepare your firm for the future marketplace with innovative products. 9:00 AM Industry Expert Fintech and Robo-advisors Adapt Your Processes to Gain Future Market Share Through Fintech Improving your operational capabilities Develop deeper client knowledge for your firm Optimizing your product positioning 9:30 AM Panel Evolution of ETF s Enhance Your Products Using ETF s to Meet Evolving Market Demands The growth of ETF s in Canada continues after reaching $100 billion in assets in Optimize your firm s offerings by incorporating the best practices such as smart beta to increase revenue. Source your plan of action with: ETF s benefits in your product offerings based on what is selling Latest ETF product trends your firm can incorporate Gain insight for your firm on ETF s growing impact Stay ahead of the change curve for your firm as ETF s continue to gain market share. Pat Dunwoody, Executive Director, Canadian ETF Association Jeff Weniger, CFA, Asset Allocation Strategist, WisdomTree Neville Joannes, CIO and CCO, WealthBar Steven Hawkins, President and Co-CEO, Horizons ETFs Management (Canada) Pat Chiefalo, Managing Director, Head of ishares Canadian Product, BlackRock Kevin Gopaul, Head, BMO Global Asset Management Canada, Global Head, ETFs, Chief Investment Officer, Canada, BMO Asset Management Inc. Register Online at

6 10:15 AM Networking Break 10:45 AM Case Study Machine Learning and A.I. Leverage Machine Learning to Unlock Lucrative Patterns and Growth Opportunities Machine learning and AI are poised to be a key tool in the toolkit of tomorrow s fund market leaders. Drive innovative new methods of funds insight to increase your returns. Create a roadmap to: Craft actionable insights from your sea of data Increase your adaptability and responsiveness to market changes Open human capital up to provide superior value Create synergy between your firm s human intelligence and automated efficiency. Ray Carroll, CEO, Breton Hill Capital 11:15 AM Panel Responsible Investing Meet Your Evolving Consumer Demands With Specialized Product Offerings Currently, 77% of investors are interested in responsible investing, yet a staggering 73% know very little or nothing about it. This awareness gap highlights an exciting opportunity to gain access to new consumers. In this session, attendees will gain insights on how to: Achieve positive returns for your firm in this specialized space Optimize your firm s ability to reach newer investors Amplify the reputation of your firm in the marketplace Meet investors expectations by offering responsible investment products. Dustyn Lanz, Chief Executive Officer, Responsible Investment Association Carol Smith, Investment Fund Advisor, In partnership with Desjardins Financial Security Independent Network (DFSIN) Jacqueline Ramler, Portfolio Manager & Branch Manager, Raymond James Financial TBA, NEI Investments 11:45 AM Industry Expert Regtech How to Reduce Compliance Costs Using new Regulatory Technologies Ways of simplifying your compliance methods to reduce product time to market Ideas to incorporate advanced data analytics to help your firm prepare in advance with scenario analytics Methods of automation of simple regulatory tasks to focus in your resource allocation 1:15 PM Case Study Leveraging Active and Passive Optimize the Growing Gap Between Active and Passive to Gain Market Share The growing gap between high value actives and low fee passives, which is occurring on an international scale, provides a unique environment. Enhance your products and services to maximize your returns. Develop a blueprint to: Reduce the impact of future attrition from actives on your bottom line Navigate the increasing low cost passive influence on your business Adapt the latest trends from the US and Europe to your decision making Enhance your market adaptability to ensure your future revenue. Joe Nakhle, General Manager, Investment Solutions, National Bank Investments 1:45 PM Case Study Business Intelligence and Big Data Utilizing Large Data Sets to Enhance Client Retention and Product Innovation Data sets have grown immensely in terms of size, type and complexity. Harness critical information from big data analytics to increase your effectiveness in meeting client needs. Take away specific solutions to: Engage with new clients through precise messaging to gain new end users Enhance client relationships with tailored products to increase retention Increase tracking of business results to optimize products with messages that sell Bolster your use of big data and analytics to better retain and gain customers. 2:15 PM Case Study Marketing and Branding Increase Your Marketing Flexibility to Enhance Your Client Reach Increased tech disruption and the demand for lower fees are creating a divergent marketplace with active and passive segments. Match the evolving needs of these profitable segments to ensure your market share. Source practical tips to: Optimizing your in-person and digital experiences to maintain customers Reach segments that differ significantly efficiently Increase your marketing agility and ability to react Master the success factors of the divergent environment to ensure your revenue stability. David Lupini, Vice President Marketing, Canoe Financial 2:45 PM Afternoon Networking Break 12:15 PM Networking Luncheon Register by Calling x 200

3:15 PM Panel Alternative Investments In Retail Enhance the Diversification of Your Products Through Alts According to a PWC report, by 2020 alternatives will have a centre stage role in the

Develop a blueprint to: Enhance your portfolio diversification using alts to keep returns more consistent Leverage the customization options of alts to differentiate your products Understand their

7 3:15 PM Panel Alternative Investments In Retail Enhance the Diversification of Your Products Through Alts According to a PWC report, by 2020 alternatives will have a centre stage role in the investment industry. Be prepared to take advantage of alts to increase your retail product returns. Develop a blueprint to: Enhance your portfolio diversification using alts to keep returns more consistent Leverage the customization options of alts to differentiate your products Understand their disclosure requirements and keep your firm compliant Adapt your products to an alternative infused retail environment to stay ahead of the competition. James Burron, Chief Operating Officer, CAASA Jesse Kaufman, Vice President, Portfolio Manager, Richardson GMP 3:45 PM Panel Sales Practices Map Best Sales Practices to Ensure Your Distribution Compliance and Boost Performance In a competitive and highly regulated landscape, access to your distribution network is key but increasingly complex. Equip your team with the critical information to optimize your exposure to distribution. Take away specific solutions to: Pinpoint your due diligence requirements Minimum and maximums in your spending Avoid conflicts of interest to remain compliant Reduce your exposure to regulatory punishment and ensure a healthy distribution channel. Angela Nikolakakos, SVP and General Counsel, Natixis Global Asset Management Canada YOUR CONFERENCE VENUE Explore your benefits and book your attendance today! Vantage Venues is happy to be accommodating you here in downtown Toronto. Our Conference Centre is conveniently located atop St. Andrew Subway and less than a ten minute walk from union station. As Canada s economic hub, you have the opportunity to explore everything our great city has to offer. Onsite you will be treated to outstanding meals and city views in our unique property. Benefits of staying at the hotel include Networking: We are excited to be hosting your networking reception in the beautiful Conservatory Lounge. Dining Experience: While we hope you will be dining with us, there are a plethora of options to choose from in downtown Toronto. Feel free to ask for restaurant recommendations at our front desk. Location: Vantage Venues, 150 King Street West, 16th Floor, Toronto, Ontario, M5H1J9 4:15 PM Conference Adjourns Customized Sponsorship and Exhibitor Packages Interested in Sponsoring? DON T MISS THIS OPPORTUNITY TO BE AT THE CENTER OF THE ACTION! To learn more, contact: Simon Wren Sponsorship Manager x 229 wren@strategyinstitute.com. Register Online at

8 30+ Senior Speakers Meet + Learn From Monday May 14th & Tuesday May 15th, 2018 Vantage Venues, Toronto, ON ATTENTION MAILROOM: If undeliverable to addressee, please forward to: Head of Product, Distribution, Marketing, Sales, President, Managing Director 4 EASY WAYS TO REGISTER Tel: ext registrations@strategyinstitute.com Web: Mail: Strategy Institute, 401 Richmond St West, Suite 401 Toronto, Ontario M5V 3A8 Team Packages Price Per Registrant Individual $2, People - Save 25% $1, People - Save 35% $1, People - Save 45% $1,208 Registration fee: Subject to 13% HST. The Regular investment includes luncheon, refreshments, networking breaks, continental breakfast, and original course materials. Payment is required in advance and can be made by company cheque, VISA, MasterCard, or American Express. Please make cheques payable to Strategy Institute Inc. Group Discount: A Group Discount is offered for this conference (not in combination with any other offer). To be eligible for the Group Discount, delegates MUST register at the same time. Cancellations: Cancellations must be received in writing by April 26th, Cancellations received by this date will be eligible for a prompt refund less a $ (plus HST) administration fee. If you register for the program and do not attend, you are liable for the full registration fee unless you cancel according to the terms stated above. If you are unable to attend, delegate substitution is permitted up to, and including, the day of the conference. Admission Policy: Strategy Institute reserves the right to restrict entry to the conference to any individual. Any such person requested to leave the conference site shall do so immediately upon request, whether previously issued a badge permitting entry. There is no refund payable with respect to anyone refused entry. Any information obtained at the conference cannot be relied upon for any particular set of circumstances, cannot be taken as professional advice or opinion. Attendees must consult with the appropriate professional before acting in response to information obtained at the conference. Evening Social Activities: Please drink responsibly. Strategy Institute shall not be liable for any consequential damages and/or personal injuries caused by excessive or irresponsible alcohol consumption.

Grow market share, transform your products, and digitize your marketing strategy

presents the New This Year: Exclusive Advisor s Afternoon Monday May 14th & Tuesday May 15th, 2018 Vantage Venues, Toronto, ON Grow market share, transform your products, and digitize your marketing strategy