Masterclass Attracting Investment to Your Region. Thursday 15 November

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1 Masterclass Attracting Investment to Your Region Thursday 15 November

2 Why does Government intervene? Photos from Mel s regional travels? Topic 1: What is Investment Attraction? Why is Government intervention necessary?

3 6 Elements of Investment Attraction Policy Context Strategy Development Investment Promotion Investment Attraction Investment Facilitation Aftercare Set direction for economic development Research and benchmark Value proposition convincing and beyond location Competitor Analysis and Market identification and segmentation Destination/brand awareness - use DTP s Market specific campaigns and initiatives Use key marketing tools Qualify investment projects Ongoing initiatives in key markets Deliver value proposition to targeted investors site visits Collaborate with stakeholders Provide tailored information Engage stakeholders to facilitate the deals Manage relationships Maintain relationships on and off-shore Provide advice and support to existing investors Identify growth opportunities and protect existing investments

4 Strategic importance What are they investing in? Who s investing Broad Spectrum of Investment Attraction Strategic Investors Strategic/Financial Institutional Investors GOC s Corporate Venture Capital Private Equity Family Offices HNWI Development Banks SWF Pension Funds Insurance Companies Central Banks Start Ups SME Corporate New Infrastructure Projects Tourism Infrastructure Brownfield Project Commercial Property Secondary Market Infrastructure Equities Fixed Interest Govt Bonds Increase foreign direct investment Create jobs Retain jobs Drive innovation Support regional growth Diversify the economy Better VFM through increased competition Allow SME s to scale up Grow tourism sector Manage Government s long-term investment responsibilities Provide access to growth markets overseas Business & skilled migration Supply chain / Vertical integration Support Government spending

5 Topic 3: Define your destination and maximise opportunities for investment Photos from Mel s travel? A coordinated approach to investment attraction Define your destination and maximise opportunities for investment

6 Queensland has a tourism infrastructure pipeline of $14b of private investment. Government has had a role in attracting and facilitating a large portion of this investment What is Investment Attraction? Why does Government intervene? Photos from Mel s regional travels?

7 Recent investments: GA Group - Crystalbrook Collection investments in North Queensland

8 We can support you by offering specialised services to stakeholders and investors including: Facilitation of tourism investment enquiries and assistance A central point of contact to navigate investment services available in Queensland Information on our business, regulatory and planning environment Helping international companies understand how to do business in Queensland Information on investment opportunities Providing information on market developments, trends and forecasts Identification of suitable investment locations and partners in Queensland Working across governments to identify partners and locations for investors through identification of locations and sites and assistance with visit programs Contact us: tourism@ditid.qld.gov.au

9 Panel Discussion Q&A

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