LIFE. Real time online buying experience for both simple term life and complex fully underwritten products
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1 SE2 DIGITAL DIRECT LIFE Real time online buying experience for both simple term life and complex fully underwritten products
2 JUST MONTHS TO LAU NCH YOUR NEW DIRECT-TO-CONSUMER LIFE PRODUCT. JUST MINUTES FOR YOUR CUSTOMER TO BUY IT. SE2 Digital Direct Life is the cost effective way to create and launch new direct-to-consumer products in months, not years. And it s the fast, easy and intuitive way for your customers to shop for and purchase new life products on their phone, tablet or other device.
3 THE FIRST END-TO-END LIFE INSURANCE AS A SERVICE SOLUTION SE2 Digital Direct Life is the first digital life insurance solution available to life carriers as a service. We automate the entire life customer acquisition process, from application to approval, from underwriting to policy issue. It s start-to-finish, end-to-end. With SE2 Digital Direct Life, you can create new life products with minimal development or strain on your legacy technologies and teams, and with little training.
4 OPEN A NEW CHANNEL FOR NEW CUSTOMERS The number of consumers purchasing life insurance directly from insurers is increasing at an increasing rate*. It s a trend driven by consumers who prefer to shop and buy with a few clicks on their computer or a few swipes on their phone. And by consumers in the often hard to develop mid-market. With SE2 Digital Direct Life, you get the channel you need to reach and service this new customer segment. It s integrated with our policy underwriting administration and underwriting systems to support both simple and also more complex insurance products that require full underwriting as well. SE2 Digital Direct Life is built from the ground up to help you get new customers. Applications can be started, completed and approved in just minutes, reducing the lag time that diminishes conversion rates. * U.S. Life Insurance Trends 2016 study, LIMRA International LOW TOUCH. HIGH SATISFACTION. SUPERIOR CUSTOMER EXPERIENCE SE2 Digital Direct Life is easy to use. Customers can complete the entire life application on their phone, tablet or other smart device. They simply fill in a few fields on an application that carries your brand, answer a few questions and provide consent to get information from various sources. In the background, we connect with credit, DMV, health and other external data sources and also with your existing internal data systems. Review and approval is done consistent with your policy guidelines and takes just moments, so there s no latency, just new, happy customers.
5 ADVANCED TECHNOLOGY, SEAMLESS INTEGRATION SE2 Digital Direct Life s streamlined front end and application process is seamlessly integrated with our policy administration and underwriting systems to provide a low friction, high value digital life solution. The customer interface is simple and intuitive. Your customer sees a branded, configurable and responsive eapp. We support industry standards including ACORD and DTCC to ensure a highly secure connection to third party vendors for gathering evidence in life underwriting, a connection to electronic health records and advanced techniques to achieve automated application decisions with in most cases, no manual review. Time consuming and conversion killing invasive underwriting procedures, such as those involving lab work and blood testing, are bypassed. Underwriting time is reduced from months to minutes, and application costs are reduced by as much as 200 percent. SE2 Digital Direct Life is built on the SE2 Aurum Platform. Its open, plug and play architecture gives you the flexibility to integrate with your systems and also external data sources using industry standard protocols. S E 2 CARRIER C LIENTS Customers Producers eapp Quick quote / illustration / eapp: SE2 / aggregators ipipeline / Ebix, etc. Case management IGOs / NIGOs supplemental info Evidence vendors: MIB, MVR, Rx, etc. Medical vendors: Lab, APS, etc. SE2 NEW BUSINESS & UNDERWRITING PLATFORM: Risk assessment UW workflow / workbench Agent licensing check Data warehouse Risk evaluation engine Predictive analytics Multi-channel support eunderwriting Compliance Suitability compliance Continuous status updates OCR / ICR Bots MULTI PAYMENT CHANNEL Admin system Inforce processing claims, commissions, billing, etc. Underwriting Risk assessment, requirements, ordering, evidence review, decisions / rating SE2 Digital Direct Life is built on the SE2 Aurum Platform. Its open, plug and play architecture gives you the flexibility to integrate with your systems and also external data sources using industry standard protocols.
6 GET TO MARKET FAST SE2 Digital Direct helps you create and launch new direct to consumer and mid-market products in just months Find out how we can help you. Contact SE2 at or by at
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