Leader in market entry strategies and implementation. Your sales partner in Latin America.

Transcription

1 Leader in market entry strategies and implementation Your sales partner in Latin America

2 Who we are We enable companies to successfully enter and operate their business in Latin America ongresso with headquarter in Switzerland has set its geographical focus on Latin America and disposes of permanent representation in Colombia, Peru, Mexico, and Chile (members of the Pacific Alliance). ongresso is a long-term business partner with a proven track record in active development and penetration of markets in Latin America. ongresso s country directors have years of experience and each country is managed by a native German speaker who is business fluent in English, Spanish and even French. ongresso offers stand-alone services, open for all kinds of businesses and tailor-made services where we dispose of a specific know-how, a proven track record and an active network. o n g r e s s o 1

3 Trade Blocks in Latin America Our market focus Latin America great opportunities and big challenges Over the past years, Latin America s economic performance has generally favoured countries that are closely integrated with the United States, including Mexico, Central American states and the Pacific Alliance members. o n g r e s s o 2

4 Competing distributors Entering new markets requires individual solutions and control of the sales process! If a subsidiary is too expensive because of bonded management, investment, time ressources or other reasons, companies tend to work with distributors abroad. Typical distributors usually have an extensive portfolio of (potentially competing) products and services. But the sales process of highly priced products is much more complex. It requires maintenance capabilities, time and opportunities to explain the principles of a business. Typical distributors tend to prefer the easy way: Sell cheaper products and realize short-term gains. Distributor strategies are often not in line with the provider (without subordinate relations) and lack of control. Such differences can impede effective cooperation. And most important: Margins have to be shared with the distributor! o n g r e s s o 3

5 Alternatives with ongresso Individual solutions - how we assist in achieving longterm success ongresso provides customized market access and business operations services to companies interested in entering new markets or improving existing operations in Latin America. ongresso provides these services in a modular, tailor-made way throughout all stages of our client s business. Wheather market preparation, starting the local subsidary or a business review for already operating clients. ongresso offers these services through its country representatives in Latin America. ongresso can also operate as a local operation outsourcing company to contract sales forces or project teams. The ongresso outsourcing option: o n g r e s s o 4

6 Your advantages Flexibility Legalize the expat staff immediately in the target market Recruit and employ local staff without delay through local ongresso company No contract bond between local staff and foreign company (reduced risks) Exit without additional costs or exposures Control and Reduced Risk Local staff reports directly to your company Local staff represents your company s brand Reduced risks of technology/process theft or copy Cost Efficiency No legal structure needed Less time and cost compared to setting up and managing a subsidiary Higher margins (no shared profits) No exit costs contract services for a predefined period of time o n g r e s s o 5

7 Cost / Distributor Margin Reducing costs Long-term growth with ongresso Higher margin on long term growth 250 Business case: distributor vs. ongresso outsourcing option Lower costs in the future (only for administration) No legal disadvantages compared to distributor Full access to the Latin American markets Low exit costs Turnover (Sales) Local Distributor: Margin on Sales: 20 % Cost own Sales Person (ongresso Service) o n g r e s s o 6

8 Design by ongresso 2016 About ongresso Established in Switzerland in 2010, ongresso provides its services exclusively in Latin American countries. ongresso is a Swiss company with offices in Switzerland, Colombia and Peru, representation partners in Mexico and Chile and an extensive network in Latin America as well as in Europe. Our comprehensive international background allows us to understand the needs of our clients from all over the world and to provide them with our tailor made services in Latin America along the ongresso process. ongresso - Your partner in Latin America Contact: SWITZERLAND Kreuzhofstrasse Appenzell Tel.: info@ongresso.com o n g r e s s o 7 COLOMBIA Carrera 41 # 9 60 Oficina 202; Medellín Tel.: info@ongresso.com PERU Viktor Maurtua 300 Depto 402; San Isidro Lima 27 info@ongresso.com