Colgate-Palmolive Company Annual Meeting of Stockholders s. May 11, 2018
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1 Colgate-Palmolive Company Annual Meeting of Stockholders s May 11, 2018
2 May 2018 Notice for Investor Presentation Our presentation and the related webcast contain non-gaap financial measures, which differ from our reported results prepared in accordance with U.S. generally accepted accounting principles (GAAP). These non-gaap financial measures of operating results, such as gross profit margin and operating profit, exclude items that, either by their nature or amount, management would not expect to occur as part of the Company s normal business on a regular basis, such as restructuring charges, charges for certain litigation and tax matters, gains and losses from certain divestitures and certain unusual, non-recurring items. We may also refer to organic sales growth, which is Net sales growth excluding the impact of foreign exchange, acquisitions and divestments, or to free cash flow before dividends, which we define as Net cash provided by operations less Capital expenditures. A complete, quantitative reconciliation between our reported results and these non-gaap financial measures, including a description of the excluded items, as well as a schedule of sales growth as reported and organic sales growth, is available in the Investor Center section of our website at Our presentation and the related webcast may also contain forward-looking statements (as such term is defined in the U.S. Private Securities Litigation Reform Act of 1995 or by the Securities and Exchange Commission ( SEC ) in its rules, regulations and releases) that set forth anticipated results based on management s current plans and assumptions. Such statements may relate, for example, to sales or volume growth, organic sales growth, profit or profit margin growth, earnings per share growth (including on a currency-neutral basis), financial goals, the impact of foreign exchange volatility, cost-reduction plans, including the Global Growth and Efficiency Program, tax rates, U.S. tax reform, the need to repatriate undistributed earnings of foreign subsidiaries, new product introductions or commercial investment levels, acquisitions and divestitures, or legal or tax proceedings, among other matters. These statements are made on the basis of our views and assumptions as of this time and we undertake no obligation to update these statements whether as a result of new information, future events or otherwise, except as required by law or by the rules and regulations of the SEC. Moreover, the Company does not nor does any other person assume responsibility for the accuracy and completeness of those statements. We caution investors that any such forward-looking statements are not guarantees of future performance and that actual events or results may differ materially from those statements. For information on factors that could impact the Company s business and cause actual results to differ materially from forward-looking statements, refer to the Company s filings with the SEC (including, but not limited to, the information set forth under the captions Risk Factors and Cautionary Statement on Forward-Looking Statements in the Company s Annual Report on Form 10-K for the year ended December 31, 2017 and subsequent Quarterly Reports on Form 10-Q). Copies of these filings are available in the Investor Center section of the Company s website at or may be obtained upon request from the Company s Investor Relations Department.
3 2012 Joey and Emily Camlet
4 Bright Smiles, Bright Futures Classroom materials
5 Today
6 Today
7 Today Election of Directors and Other Shareholder Business Your Company s Performance Investing for Global Growth, Winning with Focus Q & A
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10 Today Election of Directors and Other Shareholder Business Your Company s Performance Investing for Global Growth, Winning with Focus Q & A
11 Worldwide Toothpaste Shares Colgate Comp. 1 Comp. 2 Comp. 3 0 '95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 Worldview 360
12 Worldwide Manual Toothbrush Shares Colgate Comp. 15 '95 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 Worldview 360
13 Worldwide Mouthwash Shares Comp '09 '10 '11 '12 '13 '14 '15 '16 '17 Colgate Comp Comp Worldview 360
14 Organic Sales Growth +6.0% +5.0% +5.0% Colgate Peer Average +4.0% +3.3% +3.1% +4.0% +2.5% +1.0% +1.7% Calendar year basis
15 Gross Margin 65% 60% 55% 50% 50.6% 49.3% 47.7% 56.4% 57.3% 56.7% 52.1% 52.7% 53.4% 54.6% 55.0% 55.2% 55.3% 60.3% 60.5% 58.8% 59.1% 57.6% 58.3% 58.8% 58.7% 58.7% 45% 40% 35% '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 ' , exclude restructuring charges and/or other items , exclude restructuring charges and/or other items
16 Operating Profit $MM $5, % 30% $4,000 % to Sales $3, % 20% $2,000 $3,923 10% (a) (b) $1,000 $1,185 $0 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 Compound Growth +5.9% , exclude restructuring charges and/or other items Operating Profit not restated for 2018 accounting change relating to pension expenses 0%
17 Total Return 20 Years 12/31/97 12/29/ % +301% +309% S&P Peer Group Colgate
18 Total Return 10 Years 12/31/07 12/29/ % +125% +145% S&P Peer Group Colgate
19 Total Return 5 Years +108% 12/31/12 12/29/17 +81% +61% S&P Peer Group Colgate
20 Total Return % +14.8% +17.9% S&P Peer Group Colgate
21 Dividends Paid $1.60 $1.40 $1.20 Per Common Share Uninterrupted for 123 consecutive years $1.14 $1.22 $1.33 $1.42 $1.50 $1.55 $1.59 $1.00 $0.80 $0.60 $0.45 $0.48 $0.56 $0.63 $0.70 $0.78 $0.86 $1.02 $0.40 $0.20 $0.24 $0.27 $0.28 $0.30 $0.32 $0.34 $0.36 $0.00 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 Amounts adjusted for two-for-one stock split in 1997, 1999 and 2013
22 Dividends Paid $1.60 $1.40 $1.20 $1.00 $0.80 $0.60 Per Common Share Uninterrupted for 123 consecutive years Increased for 55 consecutive years $0.86 $0.78 $0.70 $0.63 $0.56 $0.48 $0.45 $1.02 $1.14 $1.22 $1.33 $1.42 $1.50 $1.55 $1.59 $0.40 $0.20 $0.24 $0.27 $0.28 $0.30 $0.32 $0.34 $0.36 $0.00 '96 '97 '98 '99 '00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13 '14 '15 '16 '17 Amounts adjusted for two-for-one stock split in 1997, 1999 and 2013
23 Today Election of Directors and Other Shareholder Business Your Company s Performance Investing for Global Growth, Winning with Focus Q & A
24 Investing For Global Growth Winning With Focus Colgate-Palmolive Company 2017 Annual Report
25 Investing for Global Growth, Winning with Focus Strengthening consumer engagement Focusing on innovation Partnering with retailers Increasing productivity everywhere Living our values
26 Investing for Global Growth, Winning with Focus Strengthening consumer engagement Focusing on innovation Partnering with retailers Increasing productivity everywhere Living our values
27 Building Brands that Enrich the Lives of People Everywhere BRAND SUMMIT 2017
28 Strengthening Consumer Engagement Building consumption Driving brand loyalty
29 Strengthening Consumer Engagement Building consumption Driving brand loyalty
30 Significant Population Growth 9.0 Emerging Markets Developed Markets B Source: Euromonitor 95% of population growth from Emerging Markets
31 Emerging Middle Class EUROPE NORTH AMERICA billion CENTRAL & SOUTH AMERICA MIDDLE EAST & NORTH AFRICA Middle Class population SUB-SAHARAN AFRICA Middle Class population ASIA-PACIFIC 4.9 billion Source: OECD
32 Reaching More Consumers Less than 1x per day Between 1x 2x per day Colgate Share 68% of population* 32% of population* *Markets where we do business Grams
33 Building a Brand Habit Early engagement through Bright Smiles, Bright Futures
34 Bright Smiles, Bright Futures Worldwide Community Health Initiative Provides children worldwide with free dental screenings and oral health education 1 billion kids reached to date Goal: 1.3 billion kids by 2020
35 Bright Smiles, Bright Futures in Schools Vietnam
36 Building a Brand Habit Early engagement through Bright Smiles, Bright Futures Communication specific to region
37 Example: Teaching Walls Kenya
38 Example: Pocket Dentist in Rural India Most do not have access to traditional media Half of them have never visited a dentist Source: Indian Readership Survey Source: CUAS, 2016
39 Reaching These Rural Consumers India has more than 800 million mobile connections
40 The Colgate Pocket Dentist
41 The Colgate Pocket Dentist
42 Building a Brand Habit Early engagement through Bright Smiles, Bright Futures Communication specific to region Availability and affordability
43 Available and Affordable
44 Strengthening Consumer Engagement Building consumption Driving brand loyalty
45 Scholarship Program
46 Scholarship Program Began in India in 2013 Unique to areas lacking free public school access Consumers can win education aid for primary and secondary schools Now in 13 countries
47 Investing for Global Growth, Winning with Focus Strengthening consumer engagement Focusing on innovation Partnering with retailers Increasing productivity everywhere Living our values
48 Oral Care Pet Nutrition Home Care Personal Care
49 Oral Care Regimen
50 Support In-Store U.S. Latin America
51 Importance of New Segments: Naturals Asia Toothpaste Market % +15.6% growth Source: Market Analyzer
52 China Healthy smiles inspired by nature
53 India The perfect balance of ayurvedic and modern sciences
54 Russia Rediscover the ancient wisdom of nature
55 Removes dark stains caused by coffee, wine and soda
56 Locks in 4 hours of lasting comfort for dry mouth sufferers
57 Whiter smile after the first brushing
58 Makes gums healthier by reducing gingivitis
59 App-enabled, with artificial intelligence
60 Colgate Connect Toothbrush This artificial-intelligence-enabled toothbrush comes with an app that ensures you re scrupulously cleansing day and night - Wall Street Journal April 12, 2018
61 Available at Apple Stores
62
63 Delicious new taste to grow on
64 Designed for dogs and cats with early kidney problems
65 All-in-one for a deep cleaning
66 Protects your clothes and neutralizes odor
67 For all the moms who make the world a better and softer place Happy Mother s Day
68 Hydration and protection from bacteria
69 Pamper yourself with the secrets of nature
70 Formulated to help minimize the risk of allergic reactions
71 Key Influencers Dentists Veterinarians Dermatologists
72
73
74 Investing for Global Growth, Winning with Focus Strengthening consumer engagement Focusing on innovation Partnering with retailers Increasing productivity everywhere Living our values
75 Partnering with Retailers Collaborate to maximize growth in ecommerce
76 ecommerce Online toothpaste market leader in U.K., U.S. and China in 2017
77 U.S. Packaging Designed and developed specifically for Amazon ecommerce
78 China Co-Innovation Developed with Alibaba, China s leading ecommerce company
79 Partnering with Retailers Collaborate to maximize growth in ecommerce Increase customer engagement
80 Customer Engagement Center Located at Piscataway, NJ Technology Center Immersive, collaborative experience Better joint business planning
81 Investing for Global Growth, Winning with Focus Strengthening consumer engagement Focusing on innovation Partnering with retailers Increasing productivity everywhere Living our values
82 Increasing Productivity Everywhere Focusing on the Global Growth and Efficiency Program
83 Global Growth and Efficiency Program Savings are projected to be in the range of $ MM after-tax, once all projects are approved and implemented Rate of return greater than 30%
84 Example: Europe Hubbing 33 Countries Five Colgate Hubs
85 Hubbing provides greater efficiency and faster speed to market
86 Faster Speed to Market Roll-out of Colgate Max White Expert Complete across Europe in 6 months
87 Europe Simplification Q Number of SKUs -8.0% Sales/SKU +22.5% SKU: Stock-Keeping Units
88 Increasing Productivity Everywhere Focusing on the Global Growth and Efficiency Program Investing in technology and our supply chain
89 State-of-the-Art Toothbrush Lab Image of Tech Center TB Lab (May 1)
90 High-Speed Manufacturing Lines
91 Smarter Purchasing Example: Display Materials
92 Distribution Analytics Identifying opportunities for incremental sales
93 Example: Brazil Indirect Distribution Mapping São Paulo State
94 Example: Brazil Indirect Distribution Mapping Stores selling Colgate Toothpaste
95 Example: Brazil Indirect Distribution Mapping but not Colgate Toothbrushes
96 Increasing Productivity Everywhere Focusing on the Global Growth and Efficiency Program Investing in technology and our supply chain
97 Investing in U.S. Manufacturing Sanford, ME Cambridge, OH Topeka, KS Emporia, KS Richmond, IN Bowling Green, KY Greenwood, SC Morristown,TN Burlington, NJ
98 Greenwood, South Carolina
99 Newest U.S. Facility Opened in 2016 Employing 347 people Producing Underarm products, Body Wash and Liquid Hand Soap for the world
100 Newest U.S. Facility
101 Burlington, New Jersey
102 30 th Anniversary Worldwide flavor supplier
103 Cambridge, Ohio
104 30 th Anniversary North America Home Care
105 Increasing Productivity Everywhere Focusing on the Global Growth and Efficiency Program Investing in technology and our supply chain Driving savings every year to fund our growth
106 Funding the Growth Savings on land
107 Savings on Land U.S. fuel purchasing program savings: $3.3MM
108 Funding the Growth Savings on land Savings at sea
109 Savings at Sea Global ocean freight savings $19MM
110 Investing for Global Growth, Winning with Focus Strengthening consumer engagement Focusing on innovation Partnering with retailers Increasing productivity everywhere Living our values
111
112
113 Colgate s Sustainability Commitments People Performance Planet Helping Colgate People and Their Families Live Better Contributing to the Communities Where We Live and Work Delighting Consumers and Sustaining Our World with Our Brands Making Every Drop of Water Count Reducing Our Impact on Climate and the Environment
114 Colgate s Sustainability Commitments People Performance Planet Helping Colgate People and Their Families Live Better Contributing to the Communities Where We Live and Work Delighting Consumers and Sustaining Our World with Our Brands Making Every Drop of Water Count Reducing Our Impact on Climate and the Environment
115 Making Every Drop of Water Count 2020 Goal Promote water conservation awareness to all of our global consumers
116 Global Ambassador 2018: 52 countries
117 World Water Day
118 WATER A score in both
119 Colgate Values Caring Global Teamwork Continuous Improvement
120 Colgate Values Always with unwavering integrity
121 Every Day Committed to being our best
122 Every Day As individuals and teams
123
124 You Can Make a Difference Awards Recognize outstanding work from around the world Awards made in every global operation 133 annual awards this year Six winning teams 28 people
125
126 You Can Make a Difference
127 Today Election of Directors and Other Shareholder Business Your Company s Performance Investing for Global Growth, Winning with Focus Q & A
128
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