CENTRE FOR DISTANCE EDUCATION ACHARYA NAGARJUNA UNIVERSITY :: NAGARJUNANAGAR , A.P., INDIA.

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Joshua Norton
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1 Second Year (DEMB 11) Paper XI BUSINESS POLICY AND STRATEGIC MANAGEMENT 1. Answer all the questions (a) (b) (c) (d) (e) (f) Middle level executives. Corporate level strategies. SWOT analysis. Contingency strategies. Operational implementation. Organisational design. 2. What are the benefits of the concept of strategy? What are its pitfalls? 3. Identify the roles that CEOs play in strategic management. 4. What points need to be kept on mind while using a particular source of environmental information? I 5. Exemplify how commitment to past strategic actions may restrict the strategic choice for a firm. 6. What is meant by the market location lactics of business strategy? Explain. 7. What types of barriers are commonly faced in evaluation? How can these be avoided? 8. Case study : Muhammad Majeed represents a typical Indian who has created success out of sheer hard work and commitment through his education and expertise. At the age of 23 years, Majeed, after graduating in pharmacy from Kerala University, went to pursue higher studies in the US. He completed his masters and PhD in industrial chemistry. Armed with high qualifications, he became a research pharmacist and eventually, as most expatriate Indians do, set up his own company. Sabinsa Corporation. Experiencing difficulties with the long-drawn drug approval process of the US Food and Drug Administration and his own dwindling savings. Majeed focused on ayurvedic products based on natural extracts. He returned to India in

2 1991 (incidentally, the year when liberalization started in India) and set up Sami Chemicals and Extracts Ltd, Later renamed as Sami Labs Ltd (SLL), at Bangalore. SLL has over three dozen products and seven US patents. There are 25 European and other country patents pending approval. SLL has four manufacturing units all based in Karnataka. The sales is Rs crore and the profit-after-tax is Rs 5.89 crore. It has pioneered specialised products based on Indian herbal extracts relying on the principles of ayurveda. The major thrust is on remedies for cholesterol control, fat reduction, and weight management. As against several Indian companies exporting raw herbs, SLL specialises in value-addition through extractions. The result is encouraging SLL s products typically fetch an export price that is more than double the price of raw herbs. SLL thinks of its business as manufacturing and selling traditional standardised extracts and nutritional and pharmaceutical fine chemicals Sabinsa, its US-based company, secures contracts from the US companies to manufacture certain chemicals in India. Its business plans are quite ambitious. Setting up a product management team, assisting farmers in cultivation of pharmaceutically useful herbs, international collaborations for developing research-based intellectual property and its commercialisation are some of the strategic actions on the anvil. SLL looks forward to being a Rs. 500-crore company by 2005 when the World Trade Organisation s patenting regime comes into force. Questions : How will you define the business of SLL? Comment on the business plan of SLL state your opinion on the likelihood of its success.

3 Second Year (DEMB 12) Paper XII INTERNATIONAL BUSINESS 1. Answer all the questions (a) (b) (c) (d) (e) (f) Competitive advantage. Offensive strategies. Performance indicators. Attribution training. Quality circles. Ethical areas of conflict. 2. Why do business firms of a country go to other countries? Give your answer with suitable examples. 3. Explain the strategies to be adopted by a global company in case of environmentally sensitive products. 4. Explain various mechanisms for controlling international business operations. I 5. Describe the role of multinational company in Indian Economy. 6. Explain the circumstances under which International firms decide to produce the inputs rather than products them. 7. How do the bilateral and multilateral agreements resolve and prevent conflicts? 8. Case Study : In his famous Report on Manufactures (1791), Alexander Hamilton proposed to encourage the growth of manufacturing by protecting youthful industries from foreign competition. According to this doctrine, which received the cautious support of freetrade economists like John Stuart Mill and Alfred Marshall, there are lines of production in which a country could have a comparative advantage if only they could get started. Such Infant industries would not be able to weather the initial period of start-up and experimentation if they had to face unprotected the sales of international competition. With some temporary shelter, however, they might develop economies of mass production, a pool of skilled labour, inventions well adapted to the local

4 economy, and the technological efficiency typical of many mature industries. Although protection will raise prices to the consumer at first, the industry will be so efficient once it has grown up that cost and price will actually fall. A tariff is justified if the benefit to consumers at that later date would be more than enough to make up for the higher prices during the period of protection. This argument must be weighed cautiously. Historical studies have turned up some genuine cases of protected infant industries that grew up to stand on their own feet, And studies of successful newly industrialized countries (such as Singapore and Korea) show that they have often protected their manufacturing industries from imports during the early stages of industrialization. But the history of tariffs reveals even more contrary cases in which perpetually protected infants have to shed their diapers after so many years. Questions : (a) What exactly do you understand by the term infant industry? (b) Analyse the infant industry argument for tariffs. What is its relation to comparative advantage? (c) In this age of liberalization and free trade, does the argument of infant industry protection have any relevance? Is it possible for the governments to adopt policy measures to support infant industries?

5 Second Year (DEMB 13) Paper XIII MANAGEMENT INFORMATION SYSTEMS 1. Answer all the questions (a) Group decision making. (b) Processing functions in information systems. (c) Strategic Database. (d) Language selection considerations. (e) Data communication protocols. (f) Normalisation. 2. Distinguish between structured and unstructured decisions. Explain decision making process. Describe information requirements for different decision making stages. 3. Explain the different methods of determining executive information needs. What are their relative merits and demerits? Describe the critical success factor method. 4. Explain the steps in system design. What are the activities performed in implementation stage? Explain. I 5. Explain the system software required for on-line systems. Discuss the various implementation strategies. 6. Explain different modes of transmission. Distinguish between LAN and WAN. Explain different types of networks. 7. What is a relational data model? Explain CODD s rules? Explain SQL operations with suitable examples. What are the advantages of distributed processing? 8. Case Study : One of the primary benefits of database is their ability to support ad-hoc reporting. In other words managers can query the database to obtain customised information to support decision making. However this can lead to ethical violations. Who monitors the kind of queries a user poses to the database, particularly if it contains personal data? If a company creates a database precisely so that users can do ad hoc reporting against a relational database, how would you know what s been extracted or what it is being used for? asks a vice-president of systems and technology at paramount publishing. The real problem is the lack of standards governing the ways

6 data can be used in an organisation. While many organisations establish policies and procedures to ensure that only authorised people access the database, few organisations have any policies to monitor the way those people use the data. Though ad hoc reporting has many benefits and many organisations use it with caution, the ability to query a database is a threat of invasion of privacy. (a) What measures can an organisation take to ensure that tree access to the organisation s database does not result in abuse of this access? (b) How can schemes and subschemes help to ensure that users can view only that part of the database to which they have authorised access?

7 Second Year (DEMBE 1) Group E- Banking and Insurance Management Paper I THEORY AND PRACTICE OF BANKING IN INDIA 1. Discuss the growth of commercial banking in India. 2. What are the changes introduced to banking legislation in India? 3. Explain the advances of banks to priority sector. 4. How are commercial banks provide finance to Indian Industry? 5. Explain the growth of cooperative banks in India? I 6. Bringout the functions of foreign banks. 7. Distinguish between cheque and promissory note. 8. Describe the duties of collecting banker. 9. What are the precautions that may be taken while granting loans against FDRs? 10. Trace out the features of secured loans.

8 Second Year (DEMBE 2) Group E- Banking and Insurance Management Paper II MANAGEMENT OF FINANCIAL SERVICES 1. Explain the participants in the Indian financial market. 2. How do you manage risk in financial services? 3. Discuss the organisation of stock exchanges in India. 4. Classify mutual fund schemes with examples. 5. What are the post issue obligations of merchant banks? I 6. Describe the issues involved in mergers. 7. Enumerate the nature and scope of securitisation. 8. What are the advantages of leasing to lessee? 9. Explain different types of credit cards available in India. 10. Distinguish between factoring and bills discounting.

9 Second Year (DEMBE 3) Group E- Banking and Insurance Management Paper III INSURANCE AND RISK MANAGEMENT 1. What are the techniques employed to handle risk? 2. How do corporates manage risk in their activities? 3. Discuss the application of probability in insurance. 4. Explain the impact of globalisation on insurance in India. 5. Enumerate the reforms introduced in the insurance sector. I 6. Elucidate the organisational structure of insurance companies. 7. What are the objectives of pricing in insurance? 8. Bring out the channels of distribution adopted in the marketing of insurance products. 9. How do you measure the performance of insurance company? 10. Explain different techniques employed in reinsurance.

10 Second Year (DEMBE 4) Group E- Banking and Insurance Management Paper IV PRINCIPALS AND PRACTICE OF LIFE AND GENERAL INSURANCE 1. Discuss the significance of insurance from the social point. 2. Describe the nature and significance of double and reinsurances. 3. Review the growth of insurance in India. 4. What are the features of life insurance policy? 5. Elucidate insurance policies based on payment of premium. I 6. State the additional benefits available to policy holders in life insurance. 7. How are claims settled in fire insurance? 8. Explain different kinds of marine cargo losses. 9. Elucidate the nature and significance of cattle insurance. 10. Bring out the procedure of obtaining life insurance policy.

11 Second Year (DEMBE 5) Group E- Banking and Insurance Management Paper V INSURANCE LAW 1. What are the important provisions of IRDA Act 1999? 2. State the risks covered under insurance business. 3. Discuss void agreements under the law of insurance. 4. Describe different means of performing insurance contract. 5. Elucidate the conditions subsequent to validity of policy. I 6. What are the remedies available for unfair contract? 7. Enumerate the conditions necessary for right of contribution. 8. Examine the rights of insured. 9. Explain the concept of Doctrine of proximate cause with reference to insurance. 10. What are the rights and duties of insurance agents?

5. What is the role of manager in the social responsibilities of business?

5. What is the role of manager in the social responsibilities of business? (DHHM 01/DBM 01/DMM 01/DHRM 01/ DFM 01/DIB 01/DIM 01/DBFM 01) ASSIGNMENT - 1, MAY 2013. Common Paper Paper I PERSPECTIVES OF MANAGEMENT 1. State the nature and significance of management. 2. Explain the