INCOME MARCSEVEN INDEX TM

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Cecil Dickerson
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1 STRATEGIC SERIES A fixed auity offerig idex-liked performace ad dowside protectio INCOME MARCSEVEN INDEX TM Featurig a automatic guarateed lifetime icome rider

2 Whe creatig a strategy for your fiacial future, you geerally face a tradeoff betwee risk ad reward. A fixed idex auity offers protectio agaist dowside risk, ad the opportuity to participate i the upside of idices. INCOME MARCSEVEN INDEX from EquiTrust Life Isurace Compay gives you the beefits whe markets are risig, ad protectio whe they re fluctuatig. The Icome MarcSeve Rider offers lifetime icome paymets which cotiue eve if the cotract s Accumulatio Value is depleted. Whe the Market is Up...You re Up! Whe it s Dow...You re Not! The INCOME MARCSEVEN INDEX ever exposes your pricipal to market risk. You share oly i idex gais...ot the losses. Ad you beefit from tax-deferred earigs, withdrawal privileges 1 ad built-i guaratees all without ivestig directly i the stock market. You may choose amog several accouts. The 1-Year Iterest Accout ears a traditioal iterest rate, ad a variety of Idex Accouts that ear credits based o chages i either the S&P or the Goldma Sachs Dyamo Strategy Idex. O appropriate cotract aiversaries, idex credits are determied o Idex Accouts ad applied to your cotract s curret Accumulatio Value. If your selected idex cotiues steady growth, your Accumulatio Value grows. If the idex declies, your Accumulatio Value is simply uchaged from the precedig period s Accumulatio Value. At the ed of the surreder charge period, you have access to your cotract s full Accumulatio Value icludig market-idex gais with o surreder charges. However, by leavig your moey i INCOME MARCSEVEN INDEX beyod the surreder charge period, you cotiue to ear iterest ad idex credits o a tax-deferred basis. About the Goldma Sachs Dyamo Strategy Idex The Goldma Sachs Dyamo Strategy Idex (the Idex ) is a multi-asset idex customized exclusively for EquiTrust. Your premium is ot ivested directly i the Idex or uderlyig compoets; rather, idex credits are liked to returs of the Idex. The goal of the Idex is to deliver the highest risk-adjusted performace subject to a target volatility by combiig Moder Portfolio Theory ad priciples of Mometum-Based Ivestig. Moder Portfolio Theory: seeks to maximize returs for a give level of risk by systematically allocatig across a diverse set of asset classes. Mometum-Based Ivestig: attempts to allocate more to past outperformers ad less to past uderperformers. The Process: Multi-Asset Reallocatio with Cotrolled Risk The Idex uses historical returs ad volatilities to determie the allocatio across the uderlyig compoets o a mothly basis. The Idex ca also allocate to a cash compoet to help reduce the volatility. The Idex is desiged to deliver: Asset-Class Diversificatio: Diversificatio across asset classes ad geographic locatios may lead to more stable returs over time. Dyamic Asset Rebalacig: Uses past data to idetify the portfolio that would have had the highest six moth retur, give the targeted level of volatility ad subject to certai weight costraits. Volatility Cotrol: The Idex has a volatility target of 5%, which is used to determie the asset allocatio o mothly rebalace dates. The volatility cotrol feature ca help reduce the magitude of both upward ad dowward swigs i the Idex. MORE ABOUT THE GOLDMAN SACHS DYNAMO STRATEGY INDEX For more iformatio about the Goldma Sachs Dyamo Strategy Idex ad curret idex allocatios, visit ad eter the ticker symbol GSDYNMO5.

3 You Cotrol Your Moey... Goig I ad Comig Out FLEXIBLE PREMIUMS After makig your iitial premium paymet, you may add subsequet premiums of $2,000 or more at ay time. Your etire premium amout is credited to the Accumulatio Value. Additioal premium paymets are directed to the 1-Year Iterest Accout util the ext cotract aiversary, at which time they ca be reallocated. If you would like all iitial premiums to be allocated similarly, you may authorize the Compay to wait to issue the cotract util all specified premiums are received. You may allocate your premiums amog the followig creditig accouts. FIXED RATE ACCOUNT 1-Year Iterest Accout A oe-year fixed iterest rate is set whe your cotract is issued. The rate is set aually, ad provides a guarateed rate that you may prefer for a portio of your assets. For ay subsequet premiums received durig the cotract year, iterest is credited based o the fixed rate declared at the begiig of the cotract year. GOLDMAN SACHS DYNAMO STRATEGY INDEX ACCOUNTS 1-Year Poit-to-Poit Participatio Idex Accout If the Goldma Sachs Dyamo Strategy Idex value at the ed of the cotract year is greater tha the idex value at the begiig of the cotract year, you receive idex credits based o that icrease multiplied by the participatio rate. The participatio rate is reset aually. 2-Year Poit-to-Poit Participatio Idex Accout If the Goldma Sachs Dyamo Strategy Idex value at the ed of two cotract years is greater tha the idex value at the begiig of the two cotract-year period, you receive idex credits based o that icrease multiplied by the participatio rate. The participatio rate is reset every two years. S&P 500 INDEX ACCOUNTS 2 1-Year Poit-to-Poit Cap Idex Accout If the S&P 500 idex value at the ed of the cotract year is greater tha the idex value at the begiig of the cotract year, you receive idex credits based o that icrease, subject to a specified cap. The cap is reset aually. 1-Year Mothly Cap Idex Accout Idex creditig is based o the cumulative sum of capped mothly S&P 500 chages over a oe-year period. Each of the mothly gais is subject to a cap, but there is o floor o mothly declies. Idex credits are calculated o a aual basis ad will ever be less tha zero. The mothly cap is reset aually. PREMIUM ALLOCATIONS You may request a chage to your curret premium allocatios at ay time; ay reallocatio request will take effect o the followig cotract aiversary ad will apply oly to ay additioal cotributios durig the curret cotract year. EquiTrust Is a Name You Ca Trust Whe you choose EquiTrust as a fiacial parter, you ca rest assured your auity cotract is backed by coservative ivestmet strategies, achored by a disciplied ad diversified maagemet style. EquiTrust is supported by a history of success, experiece ad stregth. Guggeheim Parters with more tha $260 billio i assets uder maagemet is ivolved i the maagemet of the EquiTrust ivestmet portfolio. Magic Johso Eterprises a diversified cosortium of busiess etities ad parterships ows a cotrollig iterest i EquiTrust. ACCOUNT TRANSFERS O each cotract aiversary, you have the ability to trasfer moey amog the various accouts offered i your cotract. Trasfers out of the 2-year accout are allowed oly at the ed of each two-year period. Other Auity Features FREE WITHDRAWALS You may withdraw up to 10 percet of the accumulatio value each year, after the first cotract year, without payig ay charges. 1 LUMP-SUM PAYMENT OPTION Your cotract s cash surreder value is available to you as a lump sum at ay time. Surreder charges are i effect durig the first 7 cotract years, ad are a percetage of the accumulatio value: 9, 8, 7, 6.5, 5.5, 4.5, ad 3.5 percet. 6 I additio, early surreders or withdrawals over 10 percet may be subject to a Market Value Adjustmet 7 (MVA). Ask your aget for more details o the MVA, or refer to your cotract. BENEFITS UPON DEATH OF OWNER If the ower of the auity dies, the full accumulatio value is paid to the beeficiary, without surreder charges or MVA. 7 THE VALUE OF TAX DEFERRAL Curretly, all iterest icome eared o a auity accumulates o a tax-deferred basis. No icome taxes are payable util you receive a paymet from your cotract. If you are uder age 59 ½ at the time of withdrawal, a additioal 10 percet IRS pealty may be imposed. Tax deferral is curretly available oly to idividuals ad joit owers, ot to corporatios or other o-idividuals. 8

4 GUARANTEED ACCUMULATION VALUE BENEFIT At the ed of year seve, your Accumulatio Value is guarateed to be o less tha 107 percet of your premiums, less ay partial withdrawals ad icome rider fees. MINIMUM GUARANTEED CONTRACT VALUE You are guarateed to receive o less tha 87.5 percet of your premiums less ay partial withdrawals accumulated at the miimum guarateed cotract rate. This rate is set whe the cotract is issued ad does ot chage for the life of the cotract. Ask your aget for the miimum guarateed rate. NURSING HOME WAIVER RIDER For additioal peace of mid, your cotract icludes a Nursig Home Waiver Rider 9 at o extra cost. If you are cofied to a ursig home or hospital for 90 days or more, your cotract accumulatio value will be available without surreder charges or MVA 7 begiig i the secod cotract year ad durig your cofiemet. TERMINAL ILLNESS RIDER If the ower is diagosed with a termial illess, charges will be waived for a withdrawal of up to 75% of the Accumulatio Value. 5 This rider has o extra cost. FREE-LOOK PERIOD After your INCOME MARCSEVEN INDEX cotract is issued, you have a specified umber of days to review it; see your cotract cover page for complete details. If you are ot completely satisfied with the terms, you may retur the cotract ad receive 100 percet of your premiums paid, mius ay prior withdrawals. Icome MarcSeve Rider Icome MarcSeve Rider is a beefit icluded automatically at all issue ages o INCOME MARCSEVEN INDEX. It offers: Lifetime icome based o 7.0% accumulatio for up to 7 years. A 7% bous is added to your Beefit-Base accumulatio for all premium paid i the first year. A guarateed 3 icome stream for life without auitizig ad icreased icome paymets i the evet of a chroic illess. The ability to double your icome for up to 5 years i the evet of a chroic illess. Flexibility ad cotrol to start ad stop icome paymets whe you choose. All of this...while still maitaiig your other auity cotract beefits! INCOME WITHDRAWAL AMOUNT How paymets are calculated: % $ X = Percetage Icome At each cotract Aiversary, your Icome will be recalculated as the greater of the prior year s Icome amout, or the origial Icome Percetage multiplied by the curret Beefit Base. 1. INCOME WITHDRAWAL PERCENTAGE The Percetage is based o your age at the time you first elect to receive Icome s. Percetages icrease 0.10% for each age betwee the ages show below. Oce you start Icome s, the Percetage will ever chage. Age of Ower at Time of 1st Icome Beefit Base Sigle Life Icome Percetage Joit Life Icome Percetage % 2.30% % 3.30% % 4.30% % 5.30% % 6.30% Icome Amout 2. BENEFIT BASE The Beefit Base is calculated as premiums, plus 7% bous o first-year premiums, less withdrawals, compouded at 7.00% aually for up to 7 years, or util the start of Icome s, if earlier. The Beefit Base is oly used to calculate the Icome amout. It is ot available upo surreder, death, or auitizatio. At the time Icome s start, if the Accumulatio Value is greater tha the Beefit Base, the Beefit Base will be set equal to the Accumulatio Value. Each subsequet cotract aiversary, the Beefit Base will be set equal to the Accumulatio Value, if the Accumulatio Value is higher. This allows for Icome amouts to potetially icrease from year to year. Ay time after the first cotract year ad age 50, you ca elect to begi lifetime Icome s. 1 Your paymets will ever decrease if you withdraw oly your icome amout each year. Uder certai situatios, your paymets could eve icrease!

5 INCOME WITHDRAWAL RULES Icome s may begi aytime after the first cotract year ad age 50 (both owers). 1 Ulike auitizatio, Icome MarcSeve Rider gives you the flexibility to stop ad restart Icome s whe you choose. Paymets will cotiue for life, eve if the cotract s Accumulatio Value is depleted. Icome s may be take mothly, quarterly, semi-aually or aually. After Icome s start, the aual pealtyfree withdrawal amout is the greater of 10% of the Accumulatio Value, or your Icome Amout. Waitig to start Icome s ca sigificatly icrease icome over the remaiig years. $100,000 Premium Aual Icome Startig After: ISSUE AGE 1 YEAR 5 YEARS 7 YEARS 60 $5,038 $7,204 $8, $5,610 $7,954 $9, $6,182 $8,704 $10, $6,755 $9,455 $11,168 RIDER CHARGE The aual fee for the rider is 1.25% of your Accumulatio Value o each cotract aiversary. The fee is deducted proportioately from each creditig accout. ADDITIONAL PREMIUMS The Beefit Base will be icreased by ay additioal premiums ad will receive a 7% bous to the Beefit Base for all first-year premium. Additioal premiums are ot allowed after the start of Icome s. RIDER ISSUE REQUIREMENTS To qualify for the rider, the ower ad auitat must be the same perso ad joit owers must be spouses. EXCESS WITHDRAWALS You may withdraw more tha your Icome amout at ay time, but it will reduce your future Icome s permaetly. Ay amout withdraw i additio to your Icome is cosidered a Excess, with the exceptio of a Required Miimum Distributio. If the Excess amout exceeds the pealtyfree provisios of the cotract, it may be subject to a surreder charge or Market Value Adjustmet. Excess s reduce future Icome s ad the Beefit Base proportioately to the reductio i Accumulatio Value. ENHANCED INCOME WITHDRAWALS The cost of ursig care later i life ca have a severe impact o retiremet resources. To help pla for this fiacial ukow, the Icome MarcSeve Rider features Ehaced Icome s icluded at o additioal cost. If the auity ower becomes chroically ill, the icome withdrawal amouts may be doubled for up to five years; for joit owers the icrease is 50%. A chroic illess is defied as the permaet iability to perform at least two of six activities of daily livig, which iclude eatig, toiletig, trasferrig, bathig, dressig ad cotiece or permaet severe cogitive impairmet. It utilized, the additioal paymets do ot impact the lifetime icome paymets at the ed of the ehaced-beefits period. Ehaced Icome s may be utilized after the auity cotract has bee i effect for 3 years, if the cotract has a Accumulatio Value greater tha zero, o additioal premiums have bee added i the last two years, ad the ower is a U.S. residet betwee the ages of 60 ad 90. Durig the Ehaced Icome period, the chroic illess must be physicia-certified aually. SPOUSAL CONTINUATION Upo the ower s death, Spousal Cotiuatio of the rider is allowed if the spouse becomes the sole ower ad Auitat of the cotract. If Icome s have ot started, the survivig spouse ca start Icome s as early as the 2d cotract year, or attaied age Icome s will be based o the curret Beefit Base ad the Icome percetage based o the survivig spouse s attaied age at the start of Icome s. If Icome s have already started, ad the survivig spouse is at least 50, 1 they will cotiue as follows: If Icome s were based o joit owers, they will cotiue at the same dollar amout util the death of the survivig spouse. If Icome s were based o a sigle ower, paymets will be recalculated based o the curret Beefit Base ad the survivig spouse s attaied age. The Federal Defese of Marriage Act states that civil uio parters are ot cosidered married uder federal law. Therefore, favorable tax treatmet provided by federal tax law to a survivig spouse is NOT available to a survivig civil uio or domestic parter. ANNUITIZATION If you choose to auitize your cotract o the Maturity Date 4 for a Life Oly payout, the aual auitizatio paymet will ever be less tha the aual Icome amout.

6 PAYMENT FLEXIBILITY You have the optio to stop Icome s at ay time. While the paymets are stopped, partial withdrawals i excess of the Icome amout will be cosidered Excess s ad reduce your future Icome Amout. If you later choose to restart Icome s, the Icome amout will be the greater of: The prior Icome amout (adjusted for ay Excess s), or The origial Icome Percetage multiplied by the curret Beefit Base. EquiTrust Life Isurace Compay 7100 Westow Pkwy Suite 200 West Des Moies, IA Surreder of the cotract may be subject to surreder charges or market value adjustmet. s before age 59½ may result i a 10% IRS pealty tax. s do ot participate i idex growth. 2 The S&P 500 Idex is a product of S&P Dow Joes Idices, LLC. ( S&P DJI ) ad has bee licesed for use by EquiTrust Life Isurace Compay. S&P ad S&P 500 are registered trademarks of Stadard & Poor s Fiacial Services, LLC. ( S&P ). These trademarks have bee licesed for use by S&P DJI ad sublicesed for certai purposes by EquiTrust Life Isurace Compay. Icome MarcSeve Idex auity is ot sposored, edorsed, sold or promoted by S&P DJI, S&P, or ay of their respective affiliates or third party licesors, ad oe of such parties make ay represetatio regardig the advisability of purchasig Icome MarcSeve Idex auity or do they have ay liability for ay errors, omissios, or iterruptios of the S&P Guaratees subject to the claims-payig ability of EquiTrust Life Isurace Compay. 4 Maturity Date is show as Icome Date o your Cotract Data page. 5 Rider features ad availability may vary by state. 6 The surreder charge period ad surreder charges may vary by state. Califoria schedule: 8.3, 7.4, 6.5, 5.6, 4.7, 3.8 ad 2.9 percet. 7 Market Value Adjustmet may ot apply i all states. 8 EquiTrust Life Isurace Compay caot give legal, tax or accoutig advice. Your persoal tax advisor ca provide importat iformatio with respect to the purchase of this auity cotract ad its taxatio. 9 Nursig Home Waiver Rider is ot available i Massachusetts. Cotract issued o Form Series ICC16-ET-FIA7-2000(10-16). Riders issued o Form Series ICC16-ET-IBR-FIXED(07-16), ICC16- ET-IBR-ER-FIXED(07-16), 430-NHW(08-03), ICC16-ET-TI(10-16) ad ICC16-ET-AVGR(10-16). Idex accouts issued o Form Series ICC11-ET-1MC(11-11), ICC11-ET-P2P(11-11), ICC15-ET-1PP(04-15) ad ICC15-ET-2PP(04-15). This brochure briefly highlights EquiTrust Life Isurace Compay s Icome MarcSeve Idex auity cotract ad its beefits. For costs ad complete details of coverage, icludig ay exclusios, reductios or limitatios, ad the terms uder which the cotract may be cotiued i force, cotact your EquiTrust Life aget. This material is ot iteded to provide ivestmet advice to you or to your specific situatio. EquiTrust does ot offer ivestmet advice to ay idividual ad this material should ot be costrued as ivestmet advice. ET-IMS-1100 (9-17) RIDER TERMINATION The rider may be termiated aytime at the ower s request. 5 Oce the rider is termiated, it caot be restarted. The rider will automatically be termiated upo: Death of first cotract ower, uless spousal cotiuatio is elected Full surreder Auitizatio Cotract owership chage other tha a spousal cotiuatio or the additio of a spousal joit ower Excess s that reduce the Accumulatio Value to zero Ask Your Aget This is a summary oly of INCOME MARCSEVEN INDEX. The product availability ad certai provisios may vary by state. Ask your aget or the compay for complete cotract provisios ad details before purchasig. IRAs/qualified plas are already tax deferred; cosider other auity features. This auity is ot sposored, edorsed, sold, guarateed, uderwritte, distributed or promoted by Goldma Sachs & Co. LLC or ay of its affiliates with the exceptio of ay edorsemet, sales, distributio or promotio of this product that may occur through its affiliates that are licesed isurace agecies (excludig such affiliates, idividually ad collectively referred to as Goldma Sachs ). Goldma Sachs makes o represetatio or warraty, express or implied, regardig the advisability of ivestig i auities geerally or i fixed idexed auities or the ivestmet strategy uderlyig such auities particularly, the ability of the Goldma Sachs Dyamo Strategy Idex to perform as iteded, the merit (if ay) of obtaiig exposure to the Goldma Sachs Dyamo Strategy Idex or the suitability of purchasig or holdig iterests i this auity. Goldma Sachs does ot have ay obligatio to take the eeds of the holders of this auity ito cosideratio i determiig, composig or calculatig the Goldma Sachs Dyamo Strategy Idex. GOLDMAN SACHS DOES NOT GUARANTEE THE ACCURACY AND/OR COMPLETENESS OF THE GOLDMAN SACHS DYNAMO STRATEGY INDEX OR OF THE METHODOLOGY UNDERLYING THE INDEX, THE CALCULATION OF THE INDEX OR ANY DATA SUPPLIED BY IT FOR USE IN CONNECTION WITH THIS ANNUITY. GOLDMAN SACHS EXPRESSLY DISCLAIMS ALL LIABILITY FOR ANY SPECIAL, PUNITIVE, INDIRECT OR CONSEQUENTIAL DAMAGE EVEN IF NOTIFIED OF THE POSSIBILITY OF SUCH DAMAGES. Goldma Sachs, Goldma, ad Goldma Sachs Dyamo Strategy Idex are trademarks or service marks of Goldma Sachs & Co. LLC ad have bee licesed for use by EquiTrust Life Isurace Compay for use i coectio with certai fixed idexed auities. ANNUITY AND INSURANCE PRODUCTS ARE NOT DEPOSITS OF NOR ARE THEY GUARANTEED BY ANY BANK. THEY ARE NOT INSURED BY THE FEDERAL DEPOSIT INSURANCE CORPORATION (FDIC) OR ANY OTHER AGENCY OF THE FEDERAL GOVERNMENT. CERTAIN PRODUCTS MAY LOSE VALUE. EquiTrust 2017

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for a secure Retirement Foundation Gold (ICC11 IDX3)* *Form number and availability may vary by state. for a secure Retiremet Foudatio Gold (ICC11 IDX3)* *Form umber ad availability may vary by state. Where Will Your Retiremet Dollars Take You? RETIREMENT PROTECTION ASSURING YOUR LIFESTYLE As Americas,