JOIN US IN CELEBRATING

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1 JOIN US IN CELEBRATING Diwali is a time for age-old traditions and brand new beginnings, a time for family get togethers and exciting celebrations. This year, along with the festivities, start a new tradition that aims to secures your future and, that of your loved ones. Invest in mutual funds through an SIP and make this Diwali, SIP wali. of ICICI Prudential Asset Management company Ltd and should not be circulated to investors/prospective investors.

2 What is SIP? They say, the journey of a 1000 miles begins with a single step. Systematic Investment Plans (SIP) work on the same philosophy. An SIP is a simple, convenient and disciplined way to meet your financial goals. It is designed to help investors to save regularly & accumulate wealth in a disciplined manner over a long period. There are three important principles of SIP: START EARLY INVEST REGULARLY INVEST THE RIGHT AMOUNT If you start investing earlier, you may generate relatively higher returns and can benefit from the "power of compounding." This can help you manage market volatility, as it lets you average out the cost of your investments over time (A concept called rupee cost averaging). The big question that arises is how can you calculate the right SIP amount? 1

3 What s your number? Increase SIP amount periodically Aim to reach your goal faster Start small Starting SIP/Month: 5,000 Period: 20 Years 50 LAKH Starting SIP/Month: 10,000 Period: 20 Years 1 CRORE Starting SIP/Month: 15,000 Period: 20 Years 1.5 CRORE Your financial goal can be achieved by gradually investing in small amounts. Aim to create wealth and achieve your dreams by starting with the right SIP amount. Calculation based on 12% p.a. growth rate compounded monthly. This is for illustration purpose only. Actual results may vary. Disclaimer: The calculator is an endeavor to assist investors in ascertaining the number of years they can save to reach their financial goals. The Annual Rate of return will be based on user assumptions and is compounded monthly. The results displayed are based on user assumptions and may significantly vary from the actual results depending upon the market, economic and other related factors. It is neither an investment advice nor should it be construed as historical or indicative performance of any of the schemes of ICICI Prudential Mutual Fund (IPMF). IPMF shall not be responsible / liable for any decisions based on this calculator or upgrading this calculator. Users are advised to consult their tax / financial advisors before making any decision. Corpus value at 60 years 5.5 crore 10,000 per month Starting Early Corpus value at 60 years 2.3 crore 14,000 per month Corpus value at 60 years 1.1 crore 23,334 per month Investment started at the age of 25 years Investment started at the age of 35 years Amount invested 42 lakh Calculations at 12% CAGR compounded monthly. This is for illustration purpose only. Actual result may vary. Investment started at the age of 45 years 2

4 Here are 7 well-chosen schemes to help you reach your goals: 1 2 ICICI Prudential Bluechip Fund (An open ended equity scheme predominantly investing in large cap stocks) Total Amount Invested () Market Value as on September 2018 () ICICI Prudential Midcap Fund (An open ended equity scheme predominantly investing in mid cap stocks) Total Amount Invested () Market Value as on September 2018 () 12,50,000 28,33, ,80,000 50,38, NA ,23, ,06, Years 8,24, Years 8,28, Years 4,32, Past performance may or may not be sustained in future. *Inception date is 23rd May **The benchmark of the scheme has been revised from Nifty 50 Index to NIFTY 100 Index w.e.f. May 28th, 2018.The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI. 3 Years 3,98, Past performance may or may not be sustained in future. *Inception date is 28th Oct **The benchmark of the scheme has been revised from Nifty Midcap 100 Index to Nifty Midcap 150 Index w.e.f. May 28th, The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI. 3 ICICI Prudential Multicap Fund (An open ended equity scheme investing across large cap, mid cap and small cap stocks) Total Amount Invested () Market Value as on September 2018 () 28,80,000 3,70,29, NA ,54, Years 8,47, Years 4,29, Past performance may or may not be sustained in future.*inception date is 01st October **The benchmark of the scheme has been revised from S&P BSE 200 Index to S&P BSE 500 Index w.e.f. May 28th, The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI. 4 ICICI Prudential Value Discovery Fund (An open ended equity scheme following a value investment strategy) Total Amount Invested () Market Value as on September 2018 () 17,00,000 68,79, ,97, Past performance may or may not be sustained in future *Inception date is 16TH August **Scheme benchmark is S&P BSE 500 Index. The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI. 8,29,140 4,14, The returns are calculated by XIRR approach assuming investment of 10000/- on the 1st working day of every month. XIRR helps in calculating return on investments given an initial and final value and a series of cash inflows and outflows with the correct allowance for the time impact of the transactions. 4

5 5 6 7 ICICI Prudential Long Term Equity Fund (Tax Saving) (An open ended equity linked saving scheme with a statutory lock in of 3 years and tax benefit) Total Amount Invested () Market Value as on September 2018 () ICICI Prudential Banking & Financial Services Fund (An open ended equity scheme investing in Banking & Financial Services sector) Total Amount Invested () Market Value as on September 2018 () 12,20,000 32,09, ,02, ,71, Past performance may or may not be sustained in future *Inception date is 22nd August **The benchmark of the scheme has been changed from S&P BSE BANKEX to NIFTY Financial Services Index w.e.f. June 01st, The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI. ICICI Prudential Smallcap Fund 23,00,000 2,09,00, Past performance may or may not be sustained in future *Inception date is 31st March **Scheme benchmark is Nifty 500 Index. The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI. 27,30, (An open ended equity scheme predominantly investing in small cap stocks ) Total Amount Invested () Market Value as on September 2018 () 13,20,000 24,53, ,59, ,09, ,18, ,17, ,76,249 3,50, Past performance may or may not be sustained in future. *Inception date is 18th October **The benchmark of the scheme has been revised from 65% Nifty % MSCI Asia ex-japan Index to Nifty Smallcap 250 Index w.e.f. May 28th, The performance of the scheme is benchmarked to the Total Return variant of the Index. Additional Benchmark: Nifty 50 Index TRI The returns are calculated by XIRR approach assuming investment of 10000/- on the 1st working day of every month. XIRR helps in calculating return on investments given an initial and final value and a series of cash inflows and outflows with the correct allowance for the time impact of the transactions. So what s your take? Identify your financial goals Take help from your financial planner to ascertain the right amount to invest You could also use the SIP tools and calculators available on our website to determine a suitable amount to invest The principles of the SIP works well, but only if you invest a suitable amount at regular intervals. So, take your step towards tarakki today! 5

6 ICICI Prudential Bluechip Fund ICICI Prudential Long Term Equity Fund (Tax Saving) An open ended equity scheme predominantly investing in large cap stocks. An equity-linked savings scheme that aims to generate long term capital appreciation by primarily investing in equity and related securities and provide tax benefit under Section 80 C of Income Tax Act, 1961 ICICI Prudential Midcap Fund An open-ended equity scheme that aims for capital appreciation by investing in diversified mid cap companies. ICICI Prudential Banking & Financial Services Fund An open-ended equity scheme that predominantly invests in equity and equity related securities of companies engaged in banking and financial services ICICI Prudential Multicap Fund ICICI Prudential Smallcap Fund An open ended equity scheme investing across largecap, mid cap and small cap stocks. An open ended equity scheme that seeks to generate capital appreciation by predominantly investing in equity and equity related securities of small cap companies. ICICI Prudential Value Discovery Fund An open ended equity scheme following a value investment strategy. All figures and other data given in this document are dated. The same may or may not be relevant at a future date. The AMC takes no responsibility of updating any data/information in this material from time to time. The information shall not be altered in any way, transmitted to, copied or distributed, in part or in whole, to any other person or to the media or reproduced in any form, without prior written consent of ICICI Prudential Asset Management Company Limited. Prospective investors are advised to consult their own legal, tax and financial advisors to determine possible tax, legal and other financial implication or consequence of subscribing to the units of ICICI Prudential Mutual Fund. Data source: Bloomberg, except as mentioned specifically. Disclaimer: In the preparation of the material contained in this document, ICICI Prudential Asset Management Company Ltd. (the AMC) has used information that is publicly available, including information developed in-house. Some of the material used in the document may have been obtained from members/persons other than the AMC and/or its affiliates and which may have been made available to the AMC and/or to its affiliates. Information gathered and material used in this document is believed to be from reliable sources. The AMC however does not warrant the accuracy, reasonableness and / or completeness of any information. We have included statements / opinions / recommendations in this document, which contain words, or phrases such as will, expect, should, believe and similar expressions or variations of such expressions, that are forward looking statements. Actual results may differ materially from those suggested by the forward looking statements due to risk or uncertainties associated with our expectations with respect to, but not limited to, exposure to market risks, general economic and political conditions in India and other countries globally, which have an impact on our services and / or investments, the monetary and interest policies of India, inflation, deflation, unanticipated turbulence in interest rates, foreign exchange rates, equity prices or other rates or prices etc. ICICI Prudential Asset Management Company Limited (including its affiliates), the Mutual Fund, The Trust and any of its officers, directors, personnel and employees, shall not liable for any loss, damage of any nature, including but not limited to direct, indirect, punitive, special, exemplary, consequential, as also any loss of profit in any way arising from the use of this material in any manner. Further, the information contained herein should not be construed as forecast or promise. The recipient alone shall be fully responsible/are liable for any decision taken on this material. 6

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