Scratch Ticket Game Closing Analysis

Transcription

1 TEXAS LOTTERY COMMISSION Scratch Ticket Game Closing Analysis SUMMARY REPORT Scratch Ticket Information Date Completed 3/ 28/2017 Game # Game Name 1$ 1, 000, 000 High Roller Quantity Printed 6, 113, 400 Price Point 10 Start Date 11/ 16/ 2016 Top Prize 1, 000, 000 Confirmed Packs Active Packs Warehouse Packs Returned Packs Printed Payout Percentage Percent Sold 4, 425 2, % % Number of Top Prizes Remaining O Number of Weeks Out 18 Current Game Sales Analysis TANGIBLE COSTS Expenditure Impact: Cost to print tickets $ 318, 508 Actual ticket production costs Prize payout expense $ 39, 681, 320 Data from Instant Ticket Tier Liability screen in ES Estimated Direct Costs $ 39,999,828 TANGIBLE BENEFITS Revenue Impact: Estimated sales $ 56,836,280 Based on # of tkts printed, times % sold from DaVinci report, times the price point Total Estimated Benefits $: 56, 836,280 Excess of Revenue over Expended $ 16, 836,452 INTANGIBLE POSITIVE BENEFITS: Allows for open bin space for new games at same price point with higher average weekly sales. Allows retailers to return inventory to TLC that is not selling thus releasing their financial burden INTANGIBLE NEGATIVE BENEFITS: There are still valuable prizes remaining in this game. Assumptions: Estimated sales revenue is calculated based on the number of tickets printed times the percent sold from the DaVinci report. The percent sold amount is based on pack settlements. Some partial packs could be returned thus slightly reducing the sales revenue amount reported above. Weekly Sales Comparison Information Previous 3 Weeks Sales from DaVinci Most recent week sales $ 1, 034, 860 Next week $ 1, 479, 590 Next week $ 1, 983, 950 Avg Weekly Sales Current Game $ 1, 499,467 Avg Weekly Sales $ 10; 6M Qty $ 1, 935,874 Percentage Of Variance In Sales 23% Page 1

2 TEXAS LOTTERY COMMISSION Scratch Ticket Game Closing Analysis RECOMMENDATION AND APPROVALS Instant Ticket Information Game # 1869 Printed Payout Percentage % Game Name Actual Payout Percentage 69.82% Percent Sold 92: 97% Number of Weeks Out 18 Average # of Weeks for 85% Sell -through for Same Price Point Game With Similar Print Run 27 Recommendation Based on the findings in this Summary Report, I am recommending closing the above game. Q 1 am recommending closing the above game based on the below business reason( s): i Date By signing below, I agree with the recommendation of the Products Department Staff to close the above game. Lottery Operations Division Director C0 O E9 Z ap _ Executive Director Date Page 2

3 Ptay thegamres oftexax!* v.* ' Sold/Closing 1796 $ 5 30,592,726 SUPER LOTERIA 2/29/16 3/ 19/ 17 5/3/ % , 479 3, 019. $ 69, $ 109, '. $ 186, $ 274, $ 10 6, 113,400'. $ 1, 000,000 HIGH ROLLER 11/ 16/ % 4,425 2,623 0' 130. $ 1, 034, $ 1, 479, '. $ 1, 983, $ 2,752, $ 10 5,249950'.OLIDAY COUNTDOWN SUPER TICK 1117/ 16 3/ 19/ 17 5/ 3/ % , 167 -$ 108, '. $ 229, '. $ 296, $ 420, Da Vinci 3/ 3

4 Liabi byfor 1869/ for Life to Date Product Status: Snm Ce hene d' Active N/ A Validation Range: 10/ 19/2016' 12/31/ 2037 Outstanding Prizes Tickets Paid Amount Paid e' T h ha Tier RefSmadC h Tier Count Amount paid Life to Life to Data Sold Date 1 1 N/ A N/ A % N/ A N/ A s N/ A G 0 N/ A N8\ N/ A D % Q Q N/ A % N8\ s Y N/ A N/ A N/ A s U N0\ s s O N/ A s s % N/ A s D % O N8\ % O N/ A s O N/ A O N0\ O N8\ % O N/ A O N O N8\ O O N O N Y O N/ A O N/ A O N % O N/ A % O N/ A % O N/ A O N8\ u O N8\ D Y O N/ A D O N O s Y Totals: ' , M b1hpu 1x}wtt.... 3/ 28/ 2017

5 NO. OF TICKETS: 6, 113, 400 NO. POOLS: PACK SIZE: 50 PACKS/ POOL: 2, 400 PACKS/ GAME: 122, 268 Minimum: 5, 880,000 TEXAS LOTTERY COMMISSION Maximum: 6, 120, 000 "$ 1, 000,000 HIGH ROLLER'- GAME NO END OF PRODUCTION PRIZE STRUCTURE 6-0ct-16 VERSION 6, 113, TICKETS $ 61, 134,000 REVENUE PRIZE FUND $ 42, 744, 140 PAYOUT% 69.92% PRIZE PRIZE TIER OF WAYS WINNERS IN WINNERS IN WINNERS IN PERCENT ODDS OF , 000 PRIZE OF PRIZE VALIDATION TIER LEVEL CODE COD GET., TO WIN_ WIN: 1IN: POOLS PER PACK*) Per Pool) COST FUND** L I L 10x , , 075, % LEVELS L 20 ri ;51 162, , 259, % 3 3 G :' 10+$ 20 ' , , 222, % 4. 4 G ' , , 057, % 5 5 : G 10x2+$ ' , ` , 630, /6 6". 6 G 20x2 2 S , , /6 7 7 G , 816, GG 10+$ 10+$ 20x2 20x ' 50' , ' , 3, 054, 054, G 10x3+$ , ,00 3,058, G 10x : 07 61, , 054, G , 525 0, ,076,250 LOW TIER; 12 0 M 25x2+$ , ,090, M 10x4+$ 20x , ,084, M 10x5+$ 25x , ,085, M 20x , ,086, M , , 579, M$ 200+$ 50x , , , M S50x2+$ , M 40x , , M 100+$ 20x5+$ , , M 20x5+$ , , M , , M 10x15+$ 20x5+$ 50x , ' , M 20x10+$ 25x4+$ 50x4 IS , , M 100x , , M 20" WA" I , , M 10x5+$ 200+$ 50x5+$ , , M 100x3+$ , , M , , % 4.88% 4: % 3. 69% % 0. 19% 0. 22% 0. 24% 0. 14% 0. 12% 0. 12% 0. 12% 0. 12% 0. 18% 0. 18% MID TIER 30 0 H 10x5+$ $ 50x5+$ 100x5 25 1, $ : ,000 31' 0 H 250x2+$ ; , _ 53, H 1000+$ 50D 5 1, , ,001 3,02, 154,000 ' H 1, , , = 11. p0 31, H 2x$ x$ x$500+ 2x$ 1, , , ' , H 10, , , : , H 51, 000, , 000,000 2,037, * ' O, Ofi 3, 000, , , ,744, % % NOTE: " WA WIN ALL 25 PRIZES instantly by revealing a Vault Play Symbol, Consolidated odds arc I in: $ , , 889 Each of the following GLEPS will be used in approximately % of each pack of 50 tickets. Numbers are rounded. This Number of prizes is guaranteed delivery to the Lottery , , , , , , , , 870, , 0110, 00() 2, 1137, ,625

6 6 -Oct -16 TEXAS LOTTERY COMMISSION 1, 000,000 HIGH ROLLER" - GAME NO PRIZE STRUCTURE VERSION A PRIZE GET A B C D E F 10x = = 60 2 = 40 2 = 40 1 = = 1 = 20 2 = 40 1 = 20 3 = 60 1 = $ = 0 = 1 = 30 0 = 0 = 1 = = 30 0 = 0 = 1 = 30 1 = 30 2 = 60 10x2. + $ x $ 20x $ x Note: There will not be more than 9 winners per pack.

7 No. 11/ 01/ 16 Game Name Game No Inv No. Vendor TLC PO # 1, 000,000 High Roller PBL RL005 Description/ Tickets Delivered Qty 6,113, 400 Units per 1000 Unit Price Amount 6, $ $ 318, , Delivered 6, 113,400 Ordered 6,000,000 2% under 5, 880,000 2% over 6, 120,000 Accetable Range 0 Total $ 318,

8 Scratch Ticket Game Analysis 8/ 25/ 13-8/29/ 15 Average Number of Weeks for 85% Average Sell Through Price Point I I Price Point Print Quantities Print Quantities M None None None None 2M None Week 17* None None 5M M Week 21* Week 20 Week 21* Week 23 3M None Week 12* None None 10M M Week 18 None Week 32 Week 28* 4M Week 15* Week 28* None None 15M M None Week 14* Week 40* Week 44 5M Week 17 Week 53* None None 20M M Week 29 None Week 25 Week 40 6M Week 27 None None None 25M M Week 24* None Week 32* None 7M None None None None 30M M Week 41 Week 38* Week 42* None 8M Week 11* None None None 35M None None None one 9M Week 46* None None None Average Weekly Dollar Sales at 85% Average Sell Through Prir_a Pnint Price Point Print Quantities Print Quantities M None None None None 2M None 2, 594,609 None None 5M M 374, , , 939 1, 662,696 3M None 5, 141, 903 None None 10M M 563, 510 None 1, 254, 287 1, 577,681 4M 2, 420, 727 2, 572,436 None None 15M M None 1, 868,863 1, 056, 146 1, 903,474 5M 2, 791, 527 1, 645,408 None None 20M M 670,685 None 2, 099, 544 2, 268,456 6M 1, 935, 874 None None None 25M M 906, 926 None 1, 998, 723 None 7M None None None None 30M M 679,082 1, 371, 324 1, 878, 107 None 8M 6, 420,059 None None None 35M None None None None 9M 2, 249,003 None None None None = no games at this level with 85% sell through only one game at this level with 85% sell through Unaudited Excludes Promotional Tickets - For Internal Use Only