Copyright (C) Simon Kloot 17th November By Simon Kloot
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1 Copyright (C) Simon Kloot 17th November 2017 By Simon Kloot
2 We want to create the first 3D Virtual Reality trading platform for home retail traders.
3 Virtual Reality is becoming mainstream. It will change the way we interact with computers. 100 million+ Virtual Reality users by / Source:
4 Annual VR software revenues to exceed $1bn by end of Source:
5 Market: Home retail traders (Forex, Futures, Stocks, Commodities, Crypto currencies). There are over 16 million active, experienced traders in the world with retail brokerage accounts. The typical retail trader is predominantly male with a median age of 35. Popular trading platforms: Metatrader = 4 million users, TradingView = 2 million users Sources:
6 Today s trading & charting applications are presented in 2 dimensions. They have not changed for decades. Traders are demanding increasingly complicated charts which become cluttered and hard to read. They are limited by the number of screens they can physically fit onto a desk. They must process many markets, timeframes, news and chat feeds simultaneously. This information can be overwhelming. This is not ideal when traders need to make quick decisions.
7 There are many trading and charting applications competing for business AMP Futures offers at least 60 trading platforms to choose from. All of these trading applications use traditional 2 dimensional charts and features. There are no products available using 3D mixed/virtual reality for the home retail trader.
8 A 3D trading application using virtual reality technology will disrupt the industry. Any number of financial instruments and charts will hover in front of your eyes as 3D images using a VR headset or Hololens. Finding a chart, instrument or other data will be as simple as issuing a voice command. Citibank have prototyped the idea to be used professionally in-house. There is a huge opportunity to bring this tech to the home retail trader. Photo: Citibank
9 Traders love sharing charts and trading ideas via social media & chatrooms. Virtual Reality will put traders in the same room where they can collaborate on ideas. Mixed reality blends the real world and virtual world. Traders will be able to walk around a chart and visualise it from different angles and see charts in different ways that were not possible with 2D. Photo: Citibank
10 Microsoft Hololens: A mixed reality computer that sits on the head; Spatial mapping, gesture control, gaze control, voice control and spatial sound. These products are expensive but quickly coming down in price, similar to flat screens and 4K televisions. The exciting bit A new lightweight mixed reality headset from ODG will be out this year for under $1000. Comparable in spec to a smartphone, runs on Android, very lightweight and will fit in a pocket. 44% of Fortune 100 companies have purchased ODG products for future development. We are at the beginning of the curve. Develop the software now and be the first to market when the hardware prices become affordable to the masses.
11 Expensive Cheap
12 Market the product to millions of individual retail traders on social media, Twitter, Facebook and Instagram. Face to face sales meetings with brokers. Stands at investor exhibitions, e.g. the London Investor Show. Present Free Webinars to traders online, explaining the software. Deploy product to multiple platforms to appeal to the widest audience. Add functionality to appeal to more sophisticated futures traders, such as volume footprint, depth of market (DOM), volume profile. Form partnerships with well known trading education providers.
13 Acquire offices, staff, hardware, software & licenses. Requirements spec. Detailed design of project architecture and software. Start building User interface and server components. Obtain licenses for market data and exchange feeds. File patents. Charting and demo trading prototype for Forex ready for demonstration at trade fairs and to brokers. Obtain interest from brokers And the public. Feedback from potential customers. 2 nd round funding opportunity. Continued development into a fully functional product. Develop gateways/ APIs for broker Integration. Integration of market Data and exchange feeds. Add other asset types. Futures and order book integration. Deploy to cloud servers. Build stable infrastructure Failover/backup servers. Establish support team and helpdesk. Sales meetings with brokers. Sign up and work with broker to integrate their data feeds. Continued enhancement of product. Add social media/collaboration functionality. By year two, aim for 5+ brokers on board, 1.5 million per year turnover. Form partnerships with providers of VR gear. Offer hardware at reduced cost. Month 1 Month 2 Month 3 Month 6 Year 1 Year 2 Exit Strategy. Year 3
14 About me: Arts and Computer Science background. BSc Computer Science. 15 years developing front office trading systems for Investment Banks: Merrill Lynch, ABN Amro, JP Morgan. Full lifecycle from specification to support of front office trading systems. Three tier client/server architecture. Market data feeds, order routing to exchanges, instrument data, object orientated design, database modelling and Graphical User Interface design. Microsoft technologies, C++, MFC, COM+, SQL, web design. 9 years trading the financial markets from home. Built two websites and a Twitter account with almost members.tradersimon.com. Developed, marketed and sold my own trading video course via Udemy.com students in 55 countries. As the founder of this project, I will manage the team, help design the software and provide business, technical and trading product knowledge. I will also meet potential clients, attend trade fairs and get involved with sales and marketing.
15 Required hires to build the software: 1 x Web developer with Unity 3D, C# scripting, HTML5, Javascript, Angular JS, Graphic design, Virtual Reality, Microsoft products, Android, ios/apple app development. 1 x Software developers/architects with Client/Server, C++, C#, FIX API, database and messaging experience. Finance background. Microsoft and Unix products.
16 Broker s own web based platforms Currently None!
17 (44) / simonkloot@hotmail.com
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