Integrity Wisdom Character
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1 Integrity Wisdom Character
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3 At Pinnacle Asset Management, our mission is to grow and protect our clients assets. - OUR MISSION- We practice an active style of asset management consisting of fundamental analysis for security selection and technical analysis to identify and adjust to ever changing financial market conditions. This combination of disciplines provides our clients with the confidence that they own quality investments and the comfort of knowing that there is a proactive strategy in place to minimize risk. Our investment portfolios are comprised of individual stocks, bonds, exchange traded funds ( ETFs ), and mutual funds. Each client s asset allocation is constructed with a specific investment objective in mind, ranging from capital preservation to aggressive growth. An individual s personal circumstances, risk tolerance, and objectives are taken into consideration to determine the most suitable portfolio for his or her financial goals. PINNACLE
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5 - ECONOMIES HAVE A CYCLIC NATURE- Throughout history, economies and business activity have moved in cycles. The business cycle consists of four distinct stages: expansion, peak, contraction, and trough. Within each of these stages, certain economic conditions tend to arise that influence investment options differently. At Pinnacle, we attempt to leverage these trends for your financial growth and security. - HUMAN NATURE SOMETIMES GETS THE BEST OF US- Emotions can cause an investor to behave illogically and inaccurately gauge risk. Often times the jubilant emotion that accompanies the realization of an investment profit leads investors to the false impression that there is a lower risk than actually exists. Overconfidence leads to investment mistakes, including a total disregard of the relationship between risk and reward and overconcentrated positions within the portfolio. Risk aversion can also lead to unsatisfactory outcomes. To prevent loss, an investor may undertake too little risk and fail to meet their investment goals. At Pinnacle, we practice a systematic approach of asset management which mitigates emotional investing. PINNACLE
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7 - INVESTING AND THE ISSUE OF RISK - A good investment strategy should incorporate risks that have historically provided positive results while reducing or eliminating risks that are less likely to provide rewards. Loss of principal is a significant risk in investing and is the sole focus of many individuals. However, those who delegate too much of their money to safe and predictable investment options often face running out of money or not being able to support their lifestyle due to the long term impact of inflation. Our investment strategies encompass a combination of capital preservation and an appropriate level of risk assets to help our clients keep pace with inflation. - WHAT IS YOUR RISK NUMBER - At Pinnacle, we use a program called Riskalyze to obtain an objective, quantifiable measurement of a client s risk tolerance. In addition, the software computes corresponding risk measurement scores for each of our investment portfolios. Marrying the two concepts together provides our clients with the peace of mind in knowing that the investments we propose will not subject them to unwanted levels of risk. PINNACLE
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9 - DECLINES IN THE MARKET: A DANGEROUS TIME FOR INVESTORS- Over the past decade, investor confidence has been shaken by large swings in the financial markets and investment loss. Empirical evidence suggests that avoiding a large or bear market loss is one of many critical factors in successful retirement income planning. At Pinnacle, we have invested a considerable amount of time and resources into developing an investment strategy that, at its core, is rooted in a principle of capital preservation. We monitor and evaluate a whole host of financial market information including the price, volume, and momentum data of each individual stock, ETF, and mutual fund holding in our investment models. The goal of this process is to minimize investment loss via systematic reduction of risk exposure during times of market decline, then reinvesting capital when market characteristics turn more favorable. Having a plan in place to minimize the impact of market declines can prove crucial to attaining one s long term financial goals. PINNACLE
10 Integrity Wisdom Character INTEGRITY We put the interests of our clients before our own, making their goals our goals. WISDOM We believe that the pursuit of knowledge never ends, and we strive to develop our expertise to deliver sound advice. CHARACTER Our employees are honest, hard working, and dedicated to serving our clients.
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12 Integrity Wisdom Character 2271 Lava Ridge Court, Suite 200 Roseville, CA toll free Pinnacle Asset Management, Inc. is a Registered Investment Adviser. Advisory services are only offered to clients or prospective clients where Pinnacle Asset Management, Inc. and its representatives are properly licensed or exempt from licensure. This brochure is solely for informational purposes. Past performance is no guarantee of future returns. Investing involves risk and possible loss of principal capital. No advice may be rendered by Pinnacle Asset Management, Inc. unless a client service agreement is in place.
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