March 26, Dear Party Club of America Vendors,

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1 March 26, 2018 Dear Party Club of America Vendors, For those of you who participated in the PCA Show in New Orleans, you know what a success it has been. You met with each attending member in a speed dating format and you raved about the results. For those of you who didn t participate, your chance will come again next January 23 rd & 24 th. The 2019 PCA Members Conference and Trade Show will take place on Wednesday, January 23 and Thursday, January 24, 2019; the two days just prior to the Halloween & Party Expo. You can exhibit at the PCA Show, the Halloween & Party Expo, or as we strongly recommend both. Our PCA Show will again be a tabletop show with a speed dating format. Every attending member will have a scheduled appointment with each exhibitor. We are collecting $250 from each exhibitor to pool a fund to incentivize PCA members to attend the show and visit EACH and EVERY exhibitor at the show. This fund will be paid out equally to all members who visit all exhibitors. Also included in the rates will be lunch both days and an invitation to attend the PCA Party on Wednesday evening. Take advantage of our Early Buy Discount and you will save 10% on your tabletop price. Just sign up and pay your deposit no later than May 15 th (see Contract for details). Don t get left out in the cold because of the speed dating format of the show, we will have to limit the number of exhibitors that can attend. We will use a first come, first served basis for exhibitors. Send in your contract and deposit now so you are not disappointed! In addition to having quality time with our members, we want you to walk away with purchase orders. The best way for you to do that is to offer a HOT SHOW SPECIAL. Also, if our exhibitors are offering compelling show specials, more of our members will have incentive to come to the show. You win, our members win and everyone will be happy. Please make sure to let us know in advance about your show special and we will promote it to our attending members so that they are ready to write! Also, if you are interested in exhibiting at the Halloween & Party Expo, please contact Liz Irving at Urban Expo at or lirving@urban-expo.com. Ask her about special pricing for exhibiting at both shows. We have enclosed the following document, which will help you register: 1) Exhibitor Prospectus for the PCA Trade Show 2) Exhibitor Contract for the PCA Trade Show 3) Payment Authorization Form for the PCA Trade Show 4) H&PE Information Sincerely, Andy Richman Executive Director Party Club of America P.O. Box 1419 Ennis, TX Tele: (800) or (972) Fax (972)

2 2019 EXHIBITOR PROSPECTUS January 23-24, 2019 New Orleans, Louisiana New Orleans Morial Convention Center Exhibitor Rate 2019 Each 36 x 72 Table is $1,750 ($1,500 Exhibit Fee, $250 for Prize Distribution) The prize distribution will be given equally to all members who visit EACH and EVERY exhibitor with validation - no exceptions. Exhibitor Package Location: New Orleans Morial Convention Center 900 Convention Center Blvd. New Orleans, LA (504) Hotel Information: Book through the for discounted hotel rates. Trade Show Dates and Times: Move In: Wednesday, January 23 8am-noon Trade Show, Day 1: Wednesday, January 23 1pm-5pm PCA Party for Members & Exhibitors - TBD Trade Show, Day 2: Thursday, January 24 9am-6pm The exhibitor fee includes the following: One 36 x 72 draped table Four padded side chairs One ID sign One waste basket Lunch both days of the trade show Coffee/snacks both days of the trade show Invitations for you and your team to our Members Party One-on-one access to the best retailers in this industry WiFi in the trade show room PCA Party for Members & Exhibitors Join Party Club of America on January 23rd for a taste of New Orleans and an evening of fun in the Big Easy! Event details to be announced soon! P.O. Box 1419 Ennis, Texas (800) (972) Fax Deanna.Larrick@PartyClubofAmerica.com

3 PCA 2019 EXHIBITOR PROSPECTUS Early-Buy and Multi-Table Discounts If you sign a contract and pay your deposit (50% of total fee) by May15, 2018, you will receive a 10% discount on the $1500 per table fee (the incentive-prize contribution will remain $250). If you take multiple tables, you will receive a 10% discount on the $1500 per table fee (again, the incentive-prize contribution will remain $250). You can combine discounts (e.g. if you sign up for multiple tables and pay your deposit by May 15, 2018, you will receive a per-table discount of 10% and then a 10% discount off of that for your multi-table purchase). Important Deadlines A 50% deposit is due with your signed contract. Once we receive your contract and deposit, we will assign you a space and number. Final payment is due on or before October 1, If you cancel your space on or before October 1, you will receive a full refund of exhibitor fees already paid, and will not owe any additional money for your space. If you cancel your space on or after October 2nd, you will owe 100% of your exhibitor fee, and will not be entitled to any refunds. All cancellations must be in writing and delivered to Deanna Larrick at PCA s home office. Exhibitor Registration Process To begin the registration process, please complete both the Exhibitor Contract and the Payment Authorization forms, which are enclosed. Please indicate how many tables you want, and the names of potential exhibitors who you do not want to be next to. We will do everything we can to honor your requests; however, due to space constraints and other limiting factors, we reserve the right to place your table(s) in the location we feel is best. We will give priority to those exhibitors who turn their contracts in first. Please note that the registration process is not complete until we have countersigned the Exhibitor Contract. We reserve the right to reject any potential exhibitor who we believe is a bad fit for our trade show. Trade Show Format This show will have a speed dating format. We are incentivizing our members to visit EACH and EVERY exhibitor with the $250 prize distribution fee that we are collecting from each exhibitor. Those members who visit each and every exhibitor, with validation, will share equally in the prize fund. Host Hotel Please visit for discounted hotel rates. Exhibitor Manual Freight shipment information will be sent after we have received your contract. Interested in Exhibiting at the Halloween & Party Expo? If you wish to exhibit at H&PE, contact Liz Irving at (203) or lirving@urban-expo.com or Ask herabout special pricing for exhibiting at both shows (excluding premium space booths). More Information If you need more information, please contact Deanna Larrick at Deanna.Larrick@PartyClubofAmerica.com. We ll see you in NOLA!

4 The PCA show was great this past year in New Orleans. It s a great venue for members and vendors to interface, do business, and relax and get to know each other. We really enjoy doing this show and can t wait to do it again in ~ Allen Scarsella, Mayflower 2019 January 23-24, 2019 New Orleans Louisiana The PCA format is a great opportunity to meet and greet PCA members and strategize about their respective store for the upcoming season. The camaraderie and the exchange of information are constant throughout the event between the members as well as vendors. ~ Artie Savarese, Rubie s The PCA 2018 show was a fantastic experience for us. It would have taken me three months to make the face to face sales calls we made in two days. Not only that, we had a blast! ~ Rob Kirby, Fineline Settings Amscan wouldn t think of missing the annual PCA Show. It gives us a great opportunity to exhibit new product, fosters discussion about ways to strengthen our partnership with some of our best accounts, and allows us to meet potential customers that we aren t doing business with. This year s show was a great mix of business and social that made attending worthwhile and a whole lot of fun. We will definitely see you next year! ~ Paul Rosenbaum, Amscan We had a great show this year and had the chance to introduce the Eureka brand to new members. We are very excited to give the members a chance to carry licensed school product, especially Dr. Seuss! From the member meetings to the member party, everything was well-planned and we can t wait for the 2019 show! ~ William Lovell, CSS Industries The PCA show is a great chance to get some one-on-one time with the members in advance of meeting them at our busy H&P show booth. It provides a chance to preview the products that the members will see during the Halloween & Party Expo. ~ Ken Russell, Disguise P.O. Box 1419 Ennis, Texas (800) (972) Fax Deanna.Larrick@PartyClubofAmerica.com

5 2019 Exhibitor Contract New Orleans Morial Convention Center / New Orleans, LA / January 23-24, 2019 Pricing Calculator: Company Name: Total # 36 x72 Table(s) x + $250 = Table Cost Prize Contribution Total Cost Contract Contact: Key Booth Contact: Mailing Address: 2019 Payment Schedule: On Signing, if before October 1, 2018: By Oct. 1, 2018: On Signing, if after Oct. 1, 2018: 50% of total fee due 100% of total fee due 100% of total fee due City/State/Zip: Phone: Fax: Please indicate any exhibitors that you do not want to be placed next to: FOR PCA AND OFFICIAL SHOW VENDOR COMMUNICATIONS ONLY Exhibitor Rate: Each 36 x 72 Table is $1,500, plus each Exhibitor contributes $250 to the incentive prize for Attendees. The prize contribution will be divided and awarded equally to all members who visit EACH and EVERY exhibitor with validation - no exceptions. Early-Buy and Multi-Table Discounts: If you sign a contract and pay your deposit (50% of total fee) by May 15, 2018, you will receive a 10% discount on the $1,500 per table fee (the incentive-prize contribution will remain $250). Early-Buy Deadline: May 15, 2018 If you take multiple tables, you will receive a 10% discount on the $1,500 per table fee (again, the incentive-prize contribution will remain $250). You can combine discounts (e.g., if you sign up for multiple tables and pay your deposit by May 15, 2018, you will receive a per-table discount of 10%, and then a 10% discount off of that for your multi-table purchase). Exhibitor Package: The exhibitor fee includes the following: One 36 x 72 draped table Four padded side chairs One ID sign One waste basket Lunch both days of the trade show Coffee and snacks during the trade show Invitations for you and your team to our Members Party One-on-one access to the best retailers in this industry Wi-Fi in trade-show room Show Management will make every effort to be fair and will attempt to satisfy all of our exhibitors requests for moves or table increases, but reserves the right to make the final determination of all space in the best interest of the overall exhibition. Contract Acceptance: The individual signing below represents and warrants that he or she is duly authorized to execute this binding contract on behalf of the Exhibitor. By signing the contract, the Exhibitor agrees to be bound by this contract, including the terms on page two (2019 PCA Trade Show General Information, Rules and Regulations), the Exhibitor manual, and any other regulations issued prior to the Event. Payment: With this contract, the Exhibitor is agreeing to pay 50% of the booth fee on signing, with final payment due October 1, After October 1, 2018, 100% of the booth fee is due on signing. Cancellations: If you cancel your table(s) on or before October 1, 2018 you will receive a full refund of exhibitor fees that you have made, and will not owe us any additional money for your space. If you cancel your table(s) on or after October 2, 2018, you will owe 100% of your exhibitor fee, and will not be entitled to any refunds. All cancellations must be in writing and delivered to Deanna Larrick at PCA s home office. WE, THE EXHIBITOR, AGREE TO ABIDE BY ALL THE RULES AND REGULATIONS GOVERNING THE EVENT AS PRINTED ON PAGE 2 AND IN THE EXHIBITOR MANUAL, WHICH ARE A PART OF THIS CONTRACT. Exhibitor Authorized Signature / Date PCA Signature / Date Print Name Page 1

6 The term Event means the PCA Members Conference & Trade Show, currently scheduled to be held on January 23-24, 2019 (the Event Dates ) at the New Orleans Morial Convention Center in New Orleans, LA (the Exhibit Facility ). The Event is owned, produced and managed by Party Club of America, LLC, referred to as PCA. As used hereinafter, the term Organizer means, collectively, PCA, and each of its respective officers, directors, agents, affiliates, representatives, employees and assigns, unless the context requires otherwise. The term Exhibitor means, collectively, the company or person that applied for exhibit space rental and agreed to enter into this contract upon acceptance by PCA in the manner stated below and each of its officers, directors, shareholders, employees, contractors, agents, representatives and/or invitees, as applicable. Contract Acceptance This contract will become binding and effective only when it has been signed and accepted by Exhibitor (as evidenced by Exhibitor s signature, Exhibitor making a deposit as provided in this contract, or by actually exhibiting at the event) and signed by a duly authorized representative of PCA. Assumption of Risks, Releases Exhibitor expressly assumes all risks associated with, resulting from or arising in connection with Exhibitor s participation or presence at the Event, including without limitation, all risks of theft, loss, harm, damage or injury to the person (including death), property, business or profits of Exhibitor, whether caused by negligence, intentional act, accident, act of God or otherwise. Exhibitor has sole responsibility for its property or any theft, damage or other loss to such property (whether or not stored in any courtesy storage area), including any subrogation claims by its insurer. Neither Organizer nor the Exhibit Facility accepts responsibility, nor is a bailment created, for property delivered by or to Exhibitor. Neither Organizer nor the Exhibit Facility will be liable for, and Exhibitor hereby releases all of them from, and covenants not to sue any of them with respect to, any and all risks, losses, damages and liabilities described in this paragraph. Indemnification Exhibitor will indemnify, defend (with legal counsel satisfactory to PCA), and hold Organizer and the Exhibit Facility harmless from any and all claims, demands, suits, liabilities, damages, losses, costs, reasonable attorneys fees and expenses which result from or arise out of or in connection with: (a) Exhibitors participation or presence at the Event, (b) any breach by Exhibitor of any agreements, covenants, promises or other obligations under this contract; (c) any matter for which Exhibitor is otherwise responsible under the terms of this contract; (d) any violation or infringement (or claim of violation or infringement) of any law or ordinance or the rights of any party under any patent, copyright, trademark, trade secret or other proprietary right; (e) any libel, slander, defamation or similar claims resulting from the actions of Exhibitor; (f) harm or injury (including death) to Exhibitor; and (g) loss of or damage to property or the business or profits of Exhibitor, whether caused by negligence, intentional act, accident, act of God, theft, mysterious disappearance or otherwise. Limitation of Liability Under no circumstance will Organizer or the Exhibit Facility be liable for any lost profits or any incidental, special, indirect, punitive or consequential damages whatsoever for any of their acts or omissions, whether or not notified of the possibility of any such lost profits or damages. In no event will Organizer s maximum liability under any circumstance exceed the amount actually paid to PCA by Exhibitor for exhibit space rental pursuant to this contract. Organizer makes no representations or warranties, express or implied, regarding the number of persons who will attend the Event or regarding any other matters PCA Trade Show General Information, Rules and Regulations If you cancel your space on or before October 1, you will receive a full refund of exhibitor fees already paid, and will not owe any additional money for your space. If you cancel your space on or after October 2nd, you will owe 100% of your exhibitor fee, and will not be entitled to any refunds. All cancellations must be in writing and delivered to Deanna Larrick at PCA s home office. If Exhibitor fails to make a payment required by this contract in a timely manner, PCA may terminate this contract (and Exhibitor s participation in the Event) without further notice and without obligation to refund monies previously paid. PCA reserves the right to refuse Exhibitor permission to move in and set up an exhibit if Exhibitor is in arrears of any payment due to PCA. PCA reserves the right to treat Exhibitor s downsizing of table space as cancellation of the original space and purchase of new table space. Exhibitor may be required to move to a new location if it requests downsizing of space. Contract Assignability PCA may assign any or all obligations, rights, title and interests in this contract, including any sums of money due or which become due under this contract. The assignee will have all rights to enforce any provision of this contract assigned to them, including the right to collect any sums due under this contract. Cancellation by PCA If Exhibitor fails to make a payment required by this contract in a timely manner, PCA may terminate this contract (and Exhibitor s participation in the Event) without further notice and without obligation to refund monies previously paid. PCA reserves the right to refuse Exhibitor permission to move in and set up an exhibit if Exhibitor is in arrears of any payment due to PCA. PCA is expressly authorized (but has no obligation) to occupy or dispose of any space vacated or made available by reason of action taken under this paragraph in such manner as it may deem best, and without releasing Exhibitor from any liability hereunder. PCA may also terminate this contract effective upon written notice of termination if Exhibitor breaches any of its obligations under this contract, without any obligation on PCA s part to refund any payments previously made and without releasing Exhibitor from any liability arising as a result of or in connection with such breach. If PCA removes or restricts an exhibit, which PCA considers to be objectionable or inappropriate, no refund will be due to Exhibitor. Cancellation of the Event If PCA cancels the Event, PCA will refund to each Exhibitor its exhibit space rental payment previously paid in full satisfaction of all liabilities of Organizer to Exhibitor. Exhibit Space Occupancy Hours and dates for installing, occupying and dismantling exhibits will be those specified by PCA. If Exhibitor fails to install its display in its assigned space by 12:00 p.m. the day the Show opens or leaves its space unattended during the Exhibit hours, PCA will have the right to take possession of the space and no refund will be due to Exhibitor. All exhibits must be open for business during the Event hours. Exhibitor may not dismantle the display until the Event is officially closed by PCA. Listing and Promotional Materials By exhibiting at the Event, Exhibitor grants to PCA a fully-paid, perpetual non-exclusive license to use, display and reproduce the name, trade names and product names of Exhibitor in any directory (print, electronic or other media) listing the exhibiting companies at the Event and to use such names in PCA promotional materials. PCA will not be liable for any errors in any listing or descriptions or for omitting any Exhibitor from the directory or other lists or materials. Care of Exhibit Facility Exhibitor will promptly pay for any and all damages to the Exhibit Facility or associated facilities, table equipment or the property of others caused by Exhibitor. contractual, and operation of mobile equipment, products and liquor liability (if applicable); Automobile Liability insurance with limits not less than $500,000 for each occurrence combined single limit for bodily injury and property damage, including coverage for owned, non-owned and hired vehicles, including loading and unloading operators. Comprehensive General Liability and Automobile Liability Insurance Policies will name as additional insureds Party Club of America, LLC and each of its subsidiaries and the City of New Orleans (including its officials, employees, agents, and officers). If requested, copies of additional insured endorsements, primary coverage endorsements and complete copies of policies, satisfactory to PCA, will be furnished to PCA sixty (60) days before the first day of the Event. Certified copies of the Certificate of Insurance of policies will provide that they may not be cancelled without thirty (30) days advance written notice to PCA. Copyrighted Materials Exhibitor will not play or permit the playing or performance of, or distribution of any copyrighted material at the Event unless it has obtained all necessary rights and paid all required royalties, fees or other payments. Observance of Laws Exhibitor will abide by and observe all federal, state and local laws, codes, ordinances, rules and regulations, and all rules and regulations of the Exhibit Facility (including any union labor work rules). Without limiting the foregoing, Exhibitor will construct its exhibits to comply with the Americans with Disabilities Act. Additional Terms and Conditions PCA has sole control over attendance policies. Except as provided to the contrary in this contract, all monies paid by Exhibitor will be deemed fully earned and non-refundable at the time of payment. Exhibitor will conduct itself at all times in accordance with normal standards of decorum and good taste. In addition to its right to close an exhibit and withdraw acceptance of the contract, PCA in its sole judgment may refuse to allow any Exhibitor who violates or fails to abide by the contract, and any of the accompanying rules and regulations, to participate in future events. Any amendment to this contract must be in writing and signed by an authorized representative of PCA. Exhibitor may not assign this contract or any right hereunder nor may Exhibitor sublet or license all or any portion of exhibit space. Exhibitor Service Manual Approximately two months before the Event, PCA, or its general services contractor, will send an Exhibitor manual to the Primary Contact listed on the front of this contract. The Exhibitor manual will include information integral to participation at the Event, including but not limited to: additional exhibitor rules and regulations, official contractor order forms, registration, shipping and drayage information, utilities and building services, exhibitor display rules, and move-in, moveout schedules. Incorporation of Rules and Regulations Any and all matters pertaining to the Event and not specifically covered by the terms and conditions of this contract will be subject to determination by PCA in its sole discretion. PCA may adopt rules or regulations from time to time governing such matters and may amend or revoke them at any time. Any such rules and regulations (whether or not included in an Exhibitor manual or similar document) are an integral part of this contract and are incorporated herein by reference. Exhibitor will observe and abide by additional regulations made by PCA as soon as these additional rules or regulations are communicated to Exhibitor. This contract (including Exhibitor manual and any additional rules or regulations adopted by PCA from time to time) states the entire contract of the parties with respect to the subject matter hereof. Qualifications of Exhibitor PCA, in its sole discretion, determines whether a prospective exhibitor is eligible to participate in the Event. Eligibility is generally limited to persons or firms who supply product and services to the Halloween or party industries. Applicants who have not previously exhibited at the Event may be required to submit a description of the nature of their business and the items to be exhibited. PCA reserves the right to restrict or remove any exhibit which PCA, in its sole discretion, believes is objectionable or inappropriate. Assignment of Space PCA reserves the right to change the floor plan or to move an Exhibitor to another table location prior to or during the Event if PCA, in its sole discretion, determines that to do so is in the best interest of the Event. Table Payment Schedule - Cancellation Fees A 50% deposit is due with your signed contract. Once we receive your contract and deposit, we will assign you a space and number. Final payment is due on or before October 1, Taxes and Licenses Exhibitor will be solely responsible for obtaining any licenses, permits or approvals under federal, state or local law applicable to its activities at the Event. Exhibitor will be solely responsible for obtaining any necessary tax identification numbers and permits and for paying all taxes, royalties, license fees, use fees, or other fees, charges, levies or penalties that become due to any governmental authority in connection with its activities at the Event. Insurance Exhibitor will, at its own expense, secure and maintain through the term of this contract, including move-in and move-out days, the insurance listed below. All such insurance will be primary of any other valid and collectible insurance of Exhibitor and will be written on an occurrence basis. Claims made policies are not acceptable and do not constitute compliance with Exhibitor s obligations under this paragraph. Workers Compensation insurance; Comprehensive General Liability insurance, combined single limit for bodily injury or property damage, including coverage for personal injury, Governing Law This contract is governed by the laws of the State of Texas, and Exhibitor acknowledges that it is entered into, and will be entirely performed within, Texas. Exhibitor agrees that the courts located in the State of Texas will constitute the exclusive forum for the resolution of any and all disputes arising out of, connected with, or related to this contract or the breach of any provision of this contract. Exhibitor waives any right to assert lack of personal or subject matter jurisdiction and agrees that the venue properly lies in the Counties of Dallas or Ellis, Texas. If legal action is required to enforce this contract, the prevailing party is entitled to recover reasonable attorney fees, administrative costs, costs of court and any other expenses incurred in enforcing the contract. No Children under the age of 18 will be admitted into the exhibit hall during move-in, show days, and move-out. Proof of age will be required for admittance.

7 CREDIT CARD AUTHORIZATION FORM Name as it appears on credit card: Billing address of credit card: City: State: Zip Code: Credit Card Number: Expiration Date: Type of Credit Card: Visa Mastercard American Express **Must have the 3 or 4 digit security code located either on the front or back of the credit card =============================================================== I would like to take advantage of the Early-Buy Discount I would like to take advantage of the Multi-Table Discount Early -Buy Deadline - May 15, 2018 By signing below, I authorize Party Club of America, LLC to charge to my credit card a deposit in the amount of, which is 50% of my total booth charge. I also authorize PCA to charge the final balance for my booth space using the credit card listed above. I understand that PCA will process the final balance amount on or after Oct 1, Authorized Signature Date P.O. Box 1419, Ennis, Texas Fax:

8 Where Halloween, Party & Haunt come alive The Halloween & Party Expo is where global retailers make their buying decisions each year and where new products are launched. Be part of a world-class show experience at the Halloween & Party Expo. For information on exhibiting, contact: Marni Golden Vinci, Show Director at mvinci@urban-expo.com or JANUARY 25-27, 2019 NEW ORLEANS, LA ERNEST N. MORIAL CONVENTION CENTER halloweenpartyexpo.com #thehpe CO-LOCATED WITH

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