Dabur India Limited. Investor Communication. Quarter ended 30 th June August 4, 2017

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1 Dabur India Limited Investor Communication Quarter ended 30 th June 2017 August 4, 2017

GST Transition 2 GST implemented w.e.f. 1 st July 2017 De stocking in trade channels and institutions led to impact on primary sales Exceptional promotional intensity witnessed in the month of May & June North and East Wholesale channel impacted more than other regions Underlying consumption trends steady

Dabur Overview : Q1FY18 3 GST led de stocking impacted domestic sales in Q1FY18; Translation impact and macro economic headwinds continued in International business Domestic FMCG Business recorded decline of 5% in primary sales. Secondary growth for the business was around 2% International Business declined by 2.2% on constant currency basis Profit After Tax was down 9.8% impacted by GST related one offs & currency devaluation GST implemented smoothly across channels and platforms

Consolidated Financials : Q1FY18 4 Rs.Crore Revenue 1952.2 Q1FY17 8.3% 1790.1 Q1FY18 Consolidated Revenue declined by 8.3% Domestic FMCG volumes contracted by 4.4% on account of trade de stocking and low institutional offtake International business declined by 2.2% on constant currency basis impacted by continued economic slowdown in MENA Currency devaluation in overseas markets resulted in significant loss in translation Rs.Crore 292.8 Q1FY17 Profit After Tax Profit After tax declined by 9.8% impacted by lower sales, currency devaluation and GST related costs 9.8% 264.1 Exceptional provision of Rs.14.5 crore towards GST transition impact A&P spends maintained in India but lower in International business Operating margin at 17.3% as compared to 17.6% in Q1FY17 Q1FY18

Business Overview Q1FY18 5 Interna tional 34% Others 3% Q1FY17 Internati onal 31% Others 3% Q1FY18 Domest ic 63% Domestic 66% International Business contributed 31% to sales as compared to 34% in Q1FY17 Contribution of domestic FMCG increased to 66% from 63% last year

Category Wise Sales Domestic FMCG 6 Q1FY17 Q1FY18 Foods 23% Hair Care 25% Foods 22% Hair Care 23% OTC & Ethicals 8% Digestives 5% Health Supplements 12% Home Care 6% Oral Care 16% Skin Care 5% OTC & Ethicals 7% Digestives 6% Health Supplements 12% Home Care 7% Oral Care 18% Skin Care 5% Oral care category increased share from 16% to 18% Share of Hair Care category reduced from 25% to 23% Foods moved down from 23% to 22% during Q1FY18

7 Category Highlights

Home and Personal Care (HPC) 8 Toothpaste category posted growth of 10.4% driven by all round good performance of portfolio. Toothpowder declined and pulled down growth of oral care category to 1.5%. Newly launched Red Gel has performed well with good sales in spite of limited launch. National rollout underway. Hair care category declined by 11% on account of massive de stocking in trade particularly in North & East. Sarson Amla hair Oil, Brahmi Amla and Almond Hair Oil performed well in spite of uncertainty & down stocking Homecare category posted growth of 6.2% led by strong performance by Odomos. Odonil Zipper Air Fresheners launched in Modern trade Skin care recorded growth of 4% driven by double digit growth in Gulabari and good performance of Fem Bleaches. First of its kind Ayurvedic Toothpaste in Gel format Dabur Amla Franchise Odonil Zipper launched in Modern trade

Health Care (HC) 9 Health Supplements category declined by 7% mainly due to Glucose which was impacted by a short summer & early rains Market share in Dabur Honey stabilized with better pricing equation and quality focus Digestives posted growth of around 4% led by Hajmola & Pudin Hara which performed well OTC and Ethicals contracted by 6.6% on account of trade de stocking Women s Healthcare brands Ashokarishta & Dashmularishta Asava posted double digit growth Dabur Woman Restorative Tonic rolled out nationally in medico marketing channel Honitus cough syrup performed well in spite of unfavorable market conditions Dabur Glucose new packaging Dabur Honitus range Dabur Woman Restorative Tonic

Foods 10 Foods category was impacted by major de stocking and heightened discounting by competition Early rains in June impacted sales in North & Central India Beverages witnessed decline of 8.3% in primary sales however secondary growth was 4%. Activ Coconut Water posted strong growth driven by consumer demand & new communication New flavours such as Real Mosambi and Real Wellnezz performed well Entry into fruit drinks category off to a good start

International Business 11 Macro economic factors have impacted International Business sales across the MENA region due to : Continued economic challenges in the region on account of falling Oil prices Currency devaluation in key markets Political and governmental regulations impacting sales i.e. Qatar, Algeria This is reflected in the falling Consumer sentiments in the region Consumer Confidence Index UAE SAUDI ARABIA 114 109 102 102 112 114 115 105 107 102 108 107 108 105 107 106 109 108 108 104 104 104 100 94 Q1 2014 Q2 2014 Q3 2014 Q4 2014 Q1 2015 Q2 2015 Q3 2015 Q4 2015 Q1 2016 Q2 2016 Q3 2016 Q4 2016

International Business : Q1FY18 12 International Business posted 2.2% decline in constant currency terms during Q1FY18 Severe currency devaluation of ~54% in Egyptian Pound, ~23% in LIRA and ~55% in Naira led to translation losses SAARC business performed well with double digit growth in Nepal local sales Despite macro economic pressures and unprecedented competitive activity the business largely managed to maintain market shares across markets and categories Local Currency Growth Rate 59% 3% 19% 15% 7% Egypt Nigeria GCC Pakistan SAARC Turkey 13%

IBD : Business Strategy 13 Rolling out Multi Distributor model in key markets : Portfolio being split across distributors to ensure adequate focus on the brands and enhance distribution reach. Smart usage of resources to build brands and support ATL/BTL activities in challenging market conditions E Commerce in MENA growing in strong double digits : plans to tap the same Geographical expansion opportunities in North Africa, Turkey and Iran : Focus on increasing product lines, range selling and penetration of our brands

Bolt on acquisition in South Africa : Long & Lasting 14 Dabur South Africa (Pty) Ltd. entered into Share Purchase Agreement to acquire 100% shareholding of D&A Cosmetics Proprietary Ltd and Atlanta Body and Health Products Proprietary Ltd. on 17 th May 2017 The Companies operate the brand Long & Lasting which offers a range of quality hair care products to African consumers Total consideration for the acquisition is ZAR 50 million (USD 3.7 million) which is 2.2x Sales and 13x EBIDTA Acquisition to be completed by 1 st June 2018 after completion of conditions precedent Long & Lasting Brand offers a wide range of quality hair care products : Aftercare Weaves Relaxers Braids Dreads Treatments Serums

Consolidated Profit & Loss : Q1FY2017 18 15 DIL (Consolidated) P&L in Rs. crores Q1FY2017 18 Q1FY2016 17 YoY (%) FY2016 17 Revenue from operations 1,790.1 1,952.2 8.3% 7,701.4 Other income 81.3 61.0 33.2% 298.3 Total Income 1,871.3 2,013.2 7.0% 7,999.8 Material Cost 914.5 961.3 4.9% 3843.2 % of Revenue 51.1% 49.2% 49.9% Employee Expense 203.5 211.5 3.8% 789.6 % of Revenue 11.4% 10.8% 10.3% Advertising & Publicity 150.0 196.5 23.6% 646.1 % of Revenue 8.4% 10.1% 8.4% Other Expenses 213.1 234.0 8.9% 913.5 % of Revenue 11.9% 12.0% 11.9% Operating Profit 308.9 348.8 11.5% 1,508.9 % of Revenue 17.3% 17.9% 19.6% EBITDA 390.2 409.8 4.8% 1,807.3 % of Revenue 21.8% 21.0% 23.5% Finance Costs 13.3 11.8 12.3% 54.0 Depreciation & Amortization 39.1 34.3 13.8% 142.9 Profit before exceptional items, tax and share of profit/(loss) from joint venture 337.8 363.7 7.1% 1610.4 Exceptional Item 14.5 0.0 0.0 Tax Expenses Current Tax 55.6 65.6 311.0 Deferred Tax 3.3 4.5 19.3 Net Profit After Tax (After Minority Interest) 264.1 292.8 9.8% 1276.9 % of Revenue 14.8% 15.0% 16.6%

Standalone Profit & Loss : Q1FY2017 18 16 DIL (Standalone) P&L in Rs. Crores Q1FY2017 18 Q1FY2016 17 YoY (%) FY2016 17 Revenue from operations 1,233.7 1,299.5 5.1% 5,369.8 Other income 75.6 54.7 38.2% 274.6 Total Income 1,309.3 1,354.2 3.3% 5,644.5 Material Cost 673.5 690.7 2.5% 2858.8 % of Revenue 54.6% 53.1% 53.2% Employee Expense 119.2 113.1 5.4% 425.3 % of Revenue 9.7% 8.7% 7.9% Advertising & Publicity 118.7 123.6 4.0% 418.0 % of Revenue 9.6% 9.5% 7.8% Other Expenses 132.7 149.1 11.0% 556.4 % of Revenue 10.8% 11.5% 10.4% Operating Profit 189.6 223.0 15.0% 1,111.4 % of Revenue 15.4% 17.2% 20.7% EBITDA 265.2 277.7 4.5% 1,386.0 % of Revenue 21.5% 21.4% 25.8% Finance Costs 5.8 2.4 139.5% 16.2 Depreciation & Amortization 24.5 17.4 40.9% 75.4 Profit before exceptional item and tax 234.9 257.9 8.9% 1294.3 Exceptional item 14.5 0.0 0.0 Tax Expenses Current Tax 47.8 55.0 277.5 Deffered Tax 3.0 4.5 18.5 Net Profit After Tax 169.6 198.4 14.5% 998.3 % of Revenue 13.7% 15.3% 18.6%

17 Thank You