Sponsored by: Style Investing: What's the Best Approach for ETF Investors?:

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Sponsored by: Style Investing: What's the Best Approach for ETF Investors?:

Speakers: Paul Baiochi ETF Analyst IndexUniverse Matt Hougan President, ETF Analytics Global Head of Editorial IndexUniverse Ron Rough Director, Portfolio Management Financial Services Advisory (FSA) Tony Davidow Managing Director Rydex SGI

The History of Style Indexes

The History Of Value Investing Benjamin Graham and David Dodd: Security Analysis (1934) and The Intelligent Investor (1949) Margin of Safety: How far below instrinsic value an investor is paying for a stock

The Evolution of Value Investing Ships will sail around the world, but the Flat Earth Society will flourish... and those who read their Graham and Dodd will continue to prosper Fund Manager Fund Period Fund Return Market return WJS Limited Partners Walter J. Schloss 1956 1984 21.3% / 16.1%[4] 8.4% (S&P) TBK Limited Partners Tom Knapp 1968 1983 20.0% / 16.0%[4] 7.0% (DJIA) Buffett Partnership, Ltd. Warren Buffett 1957 1969 29.5% / 23.8%[4] 7.4% (DJIA) Sequoia Fund, Inc. William J. Ruane 1970 1984 18.20% 10.00% Charles Munger, Ltd. Charles Munger 1962 1975 19.8% / 13.7%[4] 5.0% (DJIA) Pacific Partners, Ltd. Rick Guerin 1965 1983 32.9% / 23.6%[4] 7.8% (S&P) Perlmeter Investments, Ltd Stan Perlmeter 1965 1983 23.0% / 19.0%[4] 7.0% (DJIA) Washington Post Master Trust 3 different managers 1978 1983 21.80% 7.0% (DJIA) FMC Pension Fund 8 different managers 1975 1983 17.10% 12.6% (Becker Avg.)

The History of Growth Investing T Rowe Price- 1930 s Strategy Centered Around: Post WWII Boom Earnings and Dividends Growth Greater than Inflation Superior growth in EPS

The Evolution of Growth Investing The Fama/French Model Old & Busted Expected return = Risk Free Rate + Market Premium + Risk Premium relative to market (Beta) + Skill (Alpha) + Random stuff (error) New Hotness Expected return = Risk Free Rate + Market Premium (Beta) + Size Premium + Value Premium + Skill (Alpha) + Random stuff (error)

Common Sense Style Definitions Growth High P/B Value Low P/B

Real World Style Definitions

Classic Combined with Forward Looking P/B Long Term forward Growth Estimates Market Cap shared between growth and value

Value Factors P/B P/S P/FCFE Dividend Yield Growth Factors Long and short term project EPS growth rates Projected sales growth Payout ratio ROE Long term historical EPS Growth Trend Long Term historical sales per share growth trend

Uses 8 Criteria to Divide Market Value: P/B 12-month forward earnings expectations Dividend yield/price ratio. Growth criteria: Long-term forward EPS growth expectations Short-term forward EPS growth expectations Current internal growth rate Long-term historical EPS growth rate Long-term historical sales per share growth rate.

Traditionally used Classic Style Metrics P/B P/E With P/B given 3X weight of P/E

December 2004: Introduced Total Market Style With new methodology Trailing earnings growth Trailing revenue growth Price/book ratio Dividend yield Projected forward price/earnings ratio Projected future earnings growth

Traditional Style Index series: Split entire market between Growth and Value Companies are Market Cap weighted Overlap Between Growth and Value May 2005: Switched from Old Style of 50/50 Split between high and low P/B Stocks Introduced New Methodology and 2 Sets of Style Index Types: Growth factors: Sales growth, earnings change to price and momentum Value factors: Book value to price ratio, sales to price ratio and dividend yield

Pure Style Index Series: Top 33% of Value companies Make up Pure Value Index Universe Top 33% of Growth companies make up Pure Growth Index Universe Middle 34% excluded from either index Indexes are "style weighted": Companies with the highest growth or value scores will be given the highest weightings.

Fundamental US Style Indexes: Breaks Market out into 9 Style Boxed Large, Mid Small Caps X Growth, Core, Value Companies are Fundamentally Weighted Growth Factors: 5 year percent change in Sales, Cash Flow, Dividends, and Book Value Value Factors: P/S, P/FCF, Dividend Yield, P/B

Intellidex Quantitative Methodology Incorporating: Earnings Growth Forecasts Sales Growth Book Value Growth Earnings Growth Forward P/E estimates P/S P/FCF P/B Dividend Yield

Tilts & Performance

Sector Tilts IWD: Russell 1000 Value Index RPV: S&P 500 Pure Value Index 8.05% 2.72% 5.06% 11.59% Basic Materials Communications 19.60% 23.75% Basic Materials Communications 9.23% 24.27% 11.94% 6.47% 20.81% Consumer Cyclical Consumer Non-Cyclical Energy Financial Industrial Technology Utlities 1.68% 5.43% 22.27% 9.41% 3.13% 10.96% 25.14% Consumer Cyclical Consumer Non-Cyclical Energy Financial Industrial Technology Utlities IVE: S&P 500 Value Index 7.67% 2.57% 7.67% 3.62% 8.73% 10.96% 17.95% 22.46% 18.28% Basic Materials Communications Consumer Cyclical Consumer Non-Cyclical Energy Financial Industrial Technology Utlities

Specific Company Tilts IWD IVE RPV CHEVRON CORP 2.96% EXXON MOBIL CORP 7.00% CONSTELLATION ENERGY GRP 3.19% AT&T INC 2.86% CHEVRON CORP 3.75% DEAN FOODS COMPANY 2.48% GENERAL ELECTRIC CO 2.80% GENERAL ELECTRIC CO 3.35% COVENTRY HEALTH CARE INC 2.29% PROCTER & GAMBLE CO/THE 2.77% PFIZER INC 2.83% NRG ENERGY INC 2.26% PFIZER INC 2.39% BERKSHIRE HATHAWAY INC-CL B 2.43% HUMANA, INC. 2.17% JOHNSON & JOHNSON 2.33% JPMORGAN CHASE & CO 2.40% TESORO CORPORATION 2.15% JPMORGAN CHASE & CO 2.04% AT&T INC 1.99% SUPERVALU INC 2.02% INTEL CORP 2.04% WAL-MART STORES INC 1.86% TYSON FOODS, INC. 1.86% BERKSHIRE HATHAWAY INC-CL B 2.02% WELLS FARGO & CO 1.88% CONOCOPHILLIPS 1.78% PROCTER & GAMBLE CO/THE 1.82% AETNA INC 1.84% VALERO ENERGY CORPORATION 1.78%

Size Tilts IWD IVE RPV Average Market Cap ($MM) 63,600 82,024 13,793 Median Market Cap ($MM) 32,246 44,008 7,187

P/E & P/B Tilts IWD IVE RPV P/E 12.03 11.89 20.64 P/B 1.24 1.28 0.92 P/S 0.86 0.78 0.29 P/FCF 5.61 5.45 4.46

Performance Differences

Performance Differences

Correlations Large Cap Growth Vs. Value IWD vs. IWF PWB vs. PWV RPG vs. RPV Correlation 0.96 0.95 0.93 Small Cap Growth Vs. Value IWN vs. IWO IJS vs. IJT RZG vs. RZV Correlation 0.98 0.98 0.94

Current ETF Offerings

Total Market Growth/Value Ticker Name AUM ($MM) IWZ ONEQ FAD OTR RPX* FAB IWW *From 10/11/10 to 9/26/11 One Year Return (As of 9/26/11) ishares Russell 3000 Growth 268. 27 8.86% Fidelity NASDAQ Composite Tracking Stock 144.96 8.47% First Trust Multi Cap Growth AlphaDEX 34.25 8.40% Guggenheim Ocean Tomo Growth 12.39 12.27% Columbia Growth Strategy 1.40 0.90% First Trust Multi Cap Value AlphaDEX 37.29 3.63% ishares Russell 3000 Value 263.23 0.99%

Large Cap Growth/Value One Year Return (As of Ticker Name AUM ($MM) 9/26/11) QQQ PowerShares QQQ 22,084.23 13.46% IWF ishares Russell 1000 Growth 12,837.56 9.17% IVW ishares S&P 500 Growth 6,017.88 9.79% VUG Vanguard Growth 5,395.33 8.94% MGK RPG Vanguard Mega Cap 300 Growth 500.82 8.89% Rydex S&P 500 Pure Growth 317.40 13.72% IWD ishares Russell 1000 Value 9,437.22 1.13% VTV Vanguard Value 4,500.48 2.16% IVE ishares S&P 500 Value 3,464.05 0.64% PWV PowerShares Dynamic Large Cap Value Portfolio 345.87 4.06% RPV Rydex S&P 500 Pure Value 82.10 5.650%

Mid Cap Growth/Value Ticker Name AUM ($MM) One Year Return IWP ishares Russell Mid Cap Growth 2,770.05 8.06% IJK ishares S&P Mid Cap 400 Growth 2,522.85 10.67% VOT Vanguard Mid-Cap Growth 1,076.43 5.97% RFG Rydex S&P MidCap 400 Pure Growth 572.23 18.04% JKH ishares Morningstar Mid Growth 155.47 7.69% IWS ishares Russell Midcap Value 2,400.22 0.26% IJJ ishares S&P MidCap 400 Value 1,765.71-2.65% VOE Vanguard Mid-Cap Value 723.79 3.49% JKI ishares Morningstar Mid Value 87.52-1.67% RFV Rydex S&P MidCap 400 Pure Value 32.98-4.34%

Small Cap Growth/Value Ticker Name AUM ($MM) One Year Return IWO ishares Russell 2000 Growth 3,033.11 7.10% VBK Vanguard Small-Cap Growth 1,680.48 5.67% IJT ishares S&P SmallCap 600 Growth 1,423.75 7.84% SLYG SPDR S&P SmallCap 600 Growth 138.53 9.05% RZG Rydex S&P SmallCap 600 Pure Growth 37.13 12.77% IWN ishares Russell 2000 Value 3,125.35-3.07% VBR Vanguard Small-Cap Value 1,570.21-1.78% IJS ishares S&P SmallCap 600 Value 1,392.28-1.06% SLYV SPDR S&P SmallCap 600 Value Index 90.77-3.18% RZV Rydex S&P SmallCap 600 Pure Value 55.30 1.54%

International/Regional Growth/Value Ticker Name AUM ($MM) One Year Return EFG* ishares MSCI EAFE Growth 1,134.07-18.74% DNL WisdomTree Global ex- U.S. Growth 5,161.80-12.48% AADR WCM/BNY Mellon Focused Growth ADR 8.45-3.78% EMGX* Global X Russell Emerging Markets Growth 1.86-26.42% EFV* ishares MSCI EAFE Value 1,121.66-20.86% EMVX* Global X Russell Emerging Markets Value 1.91-26.22% * 3/31/11-9/26/11

Q&A: Paul Baiochi ETF Analyst IndexUniverse Matt Hougan President, ETF Analytics Global Head of Editorial IndexUniverse Ron Rough Director, Portfolio Management Financial Services Advisory (FSA) Tony Davidow Managing Director Rydex SGI

Thank you. For More Information: Indexuniverse.com Rydex-SGI.com FSAInvest.com