Agenda. Page # 1. Making the Most of AFSA. association

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Please take a moment to respond to the following polling questions while you are waiting for the program to begin. Simply click in the box next to the answer of your choice and your anonymous response will be noted. How many years has your company been a member of AFSA? How long have you personally been a member of AFSA? Making the Most of AFSA your association Agenda A 3-minute History Lesson on AFSA AFSA Mission and Activities AFSA Boards and Committees AFSA Associate Board The Inside Scoop Page # 1

AFSA s History 1916 American Association of Small Loan Brokers 1917 American Industrial Licensed Lenders Association 1921 American Industrial Lenders Association 1930 American Association of Personal Finance Companies 1942 American Association of Small Loan Companies 1947 National Consumer Finance Association 1971 (Merger with American Industrial Bankers Association) 1983 American Financial Services Association About AFSA Today The American Financial Services Association is the national trade association for the consumer credit industry, protecting access to credit and consumer choice. The Association encourages and maintains ethical business practices and supports financial education for consumers of all ages. AFSA has provided services to its members for 91 years. The Association's officers, board, and staff are dedicated to continuing this legacy of commitment through the addition of new members and programs, and increasing the quality of existing services. AFSA Goals and Strategies AFSA is leading the charge in defense of risk-based pricing, without which the economic expansion of the last 25 years would not have been possible. AFSA strives to be recognized as outstanding advocates for the financial services industry and to help translate the correct perception of consumer credit into good public policy. AFSA works to effectively communicate with members and provide quality education on best business practices. Page # 2

AFSA Activities Federal Government Affairs State Government Affairs Legal Affairs Public Affairs AFSA Activities Professional Interest Forums Discussion of Industry Trends Networking/Peer-to-Peer Connections Educational Opportunities Industry Recognition AFSA Membership Active Financial services firms representing all markets in the consumer credit industry Commercial Foreign Industrial Bank Affiliate Associate Companies providing only commercial finance and leasing Financial services companies that only operate outside the U.S. Financial institutions owned by a non-financial corporate parent to help them provide competitive credit products State and other financial services associations Companies that provide products and services to Active members Page # 3

AFSA Active Members Active Consumer Finance Companies National Scope Credit Card Issuers Industrial Banks Mortgage Lending Companies Sales Finance Companies (non-vehicle) Vehicle Finance/Leasing Companies AFSA Sections and Divisions Mortgage Lending Vehicle Finance Card Independents Section Industrial Banks A major benefit of corporate membership in AFSA continues to be the opportunity to involve senior management in the appropriate section and divisions that relate to individual company's needs and interests. Many of these groups are the driving forces for major AFSA initiatives and activities. Membership in the above divisions is complimentary to all AFSA members provided that your company does business in the industry segment you are joining. There is a fee of $175 per company to belong to the Independents Section. AFSA Boards Board of Directors Mortgage Lending Vehicle Finance Card Associate Member AFSA Education Foundation Professional Development Page # 4

AFSA Boards Board of Directors Mortgage Lending Vehicle Finance Card The Inside Scoop: The Associate Advisory Board is for vendors and strategic partners Associate Board members must be a Marketing Partner and actively engaged in AFSA for at least one year Associate Member ASFA Education Foundation Professional Development Professional Interest Committees Accounting Audit & Compliance ecommerce Financial Relations Identity Theft Fraud Control Human Resources Information Technology Law Marketing Operations Communications State Government Affairs (SGA) Through work on committees, members network with colleagues in similar areas of responsibility; learn about best practices; exchange information on current and emerging issues; enjoy professional development opportunities; make recommendations on association policy on particular issues; recommend special projects; and receive industry-wide updates impacting their company. Over 250 company representatives serve on AFSA s Committees of Professional Interest. Professional Interest Committees Accounting Audit & Compliance ecommerce Financial Relations Identity Theft Fraud Control Human Resources Information Technology Law Marketing Operations Communications State Government Affairs (SGA) The Inside Scoop: Each Advisory Board varies on whether it allows Associate members to join Associate members are typically allowed to join on an invitation only basis, though it is possible to talk with the AFSA liaison or Board chairperson about potential participation Overall active participation in the association is heavily considered Page # 5

AFSA Education Foundation MoneySKILL Online personal finance course 11,300 students enrolled in 40 states Financial literacy brochures (Understanding Vehicle Finance, Mortgage Loans, Understanding Credit Cards) Professional development programs Management Development Program (University of North Carolina, Chapel Hill) National Institute of Consumer Credit Management (Marquette University) www.afsaef.org AFSA Recognition Distinguished Services Award (Active and Associate) Outstanding Independent Award Lifetime Achievement Award Merit Manager Awards Outstanding Employee Award AFSA Staff The AFSA staff of 22 involves the following departments: Federal Government and Legal Affairs State Government Affairs Communications Membership Services Meetings and Conferences Accounting Affiliated Organization - AFSA Education Foundation Page # 6

Associate Members Associate Associate members represent a variety of products and services supporting the financial services industries and the active (consumer), commercial and foreign members of AFSA. Associate Associate Members Advertising Services Attorneys Automotive Services Bad Debt Buyer Business Forms Call Center Services Certified Public Accountants Closing Management Services Collection Services Compliance/Fair Lending Computer Hardware and Software Consultants Consumer Fulfillment/Trade Services Credit Application Processing Credit Reporting Services Credit Scoring Customer Payment Services Database Marketing Debt Broker Direct Marketing Services Document Imaging Services Document Preparation Services Electronic Debit & Draft Systems Electronic Signature Solutions Electronic Statement Presentment Employment Services Financial Data & Information Provider Foreclosure & Replevin Human Resources Insurance Insurance Tracking IT Disaster Prevention/Recovery Jewelry Programs (Diamond/Gold) Litigation Support Loan Origination Systems Loan Servicing Media Mergers and Acquisitions Motor Club Payment Systems Management Pricing Technology Print and Mail Services Ratings Agencies Real Estate Tax Services Remarketing Services Research/Surveys Revolving Lines of Credit Risk Management Sources of Funding Sub-Prime Consumer Information Tax Preparation Telecommunications Services/Equipment Title Services Training and Development Used Vehicle Service Contracts Vehicle Auctions Vehicle Information Systems Vehicle Location Services Vehicle Protection Programs Vendor Finance Solutions Benefits of Associate Membership Make new contacts and develop new customers Obtain a better understanding of the industry (and your customers) Showcase your products and services through the industry on-line buyer s guide Work with AFSA members on a peer level through committees and boards Promote your affiliation with AFSA on your website Access to membership lists Discounts on advertising and exhibiting Complimentary use of StateScape Marketing opportunities Access to AFSA Staff to help explore these benefits Page # 7

Polling Question Have you ever spoken directly with an AFSA staff member about your company? Associate Advisory Board Serves as the voice for Associate Members Membership: 140 Associate Members; 35 companies represented on Associate Advisory Board Meetings twice a year with the AFSA Annual Meeting in October and Independents Conference in April (and Board of Directors meetings) Privileges: An association interested in its associate members A say in matters Gold+ Marketing Partners with extra privileges Responsibilities: Online Buyers Guide oversight Marketing Partnership Program oversight Membership recruitment Marketing Opportunities Vehicle Finance Conference Independents Conference All Conferences Exhibits Sponsorships Online: Advertising AFSA Website Division Websites Buyer s Guide Weekly AFSA NewsBriefs Print: Buyers Pak Conference Materials Presentations Page # 8

Event Opportunities Annual Meeting & Leadership Conference Independents Conference Vehicle Finance Conference Marketing Forum State Government Affairs Conference Investor Conference (U.S.) Investor Conference (International) Exhibits and Sponsorships Pre-Conference At Conference Post-Conference Complimentary registrations based on sponsor level Pre-Conference roster Sponsorship listing on Conference website Link to sponsor website from Conference website Recognition in promotional materials and final program Recognition at Opening Session Recognition ribbons Signage Post-Conference roster Continued listing on Conference website Continued link to sponsor website from Conference website Sponsorship Opportunities Keynote Speakers General Session Speakers Workshops/Roundtables Meals Receptions Breaks Entertainment Special Events (e.g., Golf) Onsite Programs Registration Directories Announcement Brochures Signs Tote Bags Note: Right of first refusal.. Committee Dinners Committee Meetings AFSAPAC Auction Items Cyber Café AFSAEF Silent Auction Gifts Awards (New this year) Chairman s Club - $10,000+ CEO Club - $5,000 - $9,999 President s Club - $2,500 - $4,999 Vice President s Club - $1,000 - $2,499 Manager s Club - $500 - $999 Page # 9

Marketing Partnership What: A planned, or budgeted marketing program When: Annual How: Through AFSA s Tom Thomas* How much: Min. $3,500, includes $2,500 towards membership dues Why: Budgeting simplicity, more for the money, recognition, bonuses Tom Thomas tthomas@afsamail.org 703-406-6732 Diamond Platinum Gold Silver Marketing Partner Levels > $20,000 + $15,001-$20,000 $10,001 - $15,000 $5,001 - $10,000 Bronze $3,500 - $5,000 Polling Question Is your company a Marketing Partner? Marketing Partnership What It Is. A way to maximize the marketing dollars you already spend A reason to get you more exposure and recognition (banners, thank you announcements, programs, opening sessions) A budgeting tool with cost savings and bonus opportunities A way to show you all your marketing options A chance to spend more time in front of members (Gold & above) What It Is Not. A way for AFSA to get you to spend all your trade show and marketing dollars with AFSA An extra expense Page # 10

AFSA Website Personalized log-in Company profiles in membership directory Buyers Guide listing Access to: All members Board, Division and Committee members StateScape AFSA Differentiation Long-term members Not a conference, an association Associate member-friendly Advisory source for Active Members Camaraderie between Active and Associate Members Distinguished Services Awards (AFSA s highest honor) also given to Associate members The Final Inside Scoop Remember, involvement is key Try to keep at least one consistent face Involve as many people from your company When transitioning reps, make it smooth Ask AFSA staff for ways to participate and contribute Yes, always ask questions Page # 11

Polling Question Are you planning to attend the AFSA Annual Meeting this month in San Diego? Thank YOU! Please contact us anytime.. Marguerite Watanabe (678) 520-3385 marguerite@connectionsinsights.com Sheilah Harrison (202) 466-8602 sharrison@afsamail.org Buyers Guide Page # 12

AFSA Home Page AFSA News Briefs Page # 13