Personal Finance Society Q1 Manchester Regional Conference

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Personal Finance Society Q1 Manchester Regional Conference Venue: Mere Golf & Country Club, Chester Road, Mere, Knutsford, Cheshire, WA16 6LJ Date: Wednesday, 29 January 2014 In association with Trusted Partners: 08:30 09:00 Delegate Registration 09:00 09:15 Welcome and Introduction from the Chairman 09:15 09:55 Your marketing strategy for 2014 In the first year of adviser charging and the post-rdr world, advisers have learnt much about the realities of the new world we live in what clients really value and what they don t want to pay for. Now is the time to review your sales and marketing strategies for the second year of the new era. Identify your target markets and the markets you do not wish to be in Reach your target markets effectively Communicate the value and professionalism your firm s proposition and charging structure Abbie Tanner, Managing Director, A Business Innovation 09:55 10:35 Global outlook Economic challenges and investment opportunities in 2014 The session will cover the following key questions: Economics is the recovery durable? Bonds do rising yields create opportunities? Equities are the markets ahead of fundamentals? Together with answers to these important questions, the Chief Economist of Invesco Ltd

John Greenwood and key members of Invesco Perpetual s fund management team will provide insights into the challenges and opportunities in their markets. Explain how the macroeconomic outlook, in particular central bank policy, is expected to influence global markets in 2014 Understand the relationship between fundamentals and valuation Decide whether we should expect a great rotation from bonds into equities Neil Bailey, Presenter - Sales, Invesco Perpetual 10:35 10:55 Coffee & Tea break 10:55 11:35 Pensions realising clients accumulated investments in their retirement The potential to remain invested while drawing a pension income very attractive for some clients. The flexibility of drawdown allows clients to meet their changing income needs. Advisers need to consider a range of issues when advising on pension income withdrawals. Investment risk is generally the key consideration but the client s state of health can also be critical at reviews. A cocktail of different solutions is now available to address a client s capacity for loss. Identify and quantify a client s capacity for loss in the context of pensions Assess the benefits and risks of benefit deferral Balance clients needs for access to lump sum capital with their requirement for ongoing income Recognise the importance of health considerations at and in retirement Advise on the role of annuities and other traditional solutions, as well as more recent product innovations Recommend when to use secured pensions in a pensions investment environment Martin Lines, Head of Business Development, Partnership 11:35 12:50 Auto-enrolment dealing with problem areas The session will include an overview of NEST as an alternative AE vehicle.

Assess the suitability of an existing pension scheme for auto-enrolment and determine what changes to make Recommend a suitable auto-enrolment scheme for an SME, taking into account the suitability of NEST Advise on the implications of auto-enrolment for the senior managers and directors of an organisation including the impact on fixed and enhanced protection Identify the different types of workers for the purposes of the auto-enrolment criteria Ensure that an employer meets the communications obligations for auto-enrolment Apply the pay reference period rules in a practical example Advise on the necessary arrangements that employers need to set up and maintain for employees who opt out of auto-enrolment Explain to employers the on-going reporting requirements for auto-enrolment pension schemes Neil Dickey 12:50 13:30 Lunch 13:30 14:10 Smarter beta, truly active alpha Distinguish key passive strategies such as smart beta from active strategies that are in fact quasi-trackers Explain the pros and cons of active and passive funds Differentiate between risk-managed and risk-rated funds Review historic research for modern portfolio planning without succumbing to modern portfolio risk David Brown, Regional Sales Manager Northern Region, Jupiter 14:10 14:50 Using protection to minimise downside investment risk Advisers can help their clients to reduce some of the financial consequences of investment shortfalls and losses by the strategic employment of life and health protection products. Use protection products as critical elements within wealth planning Protect their clients more effectively, as COB advisers

Open up new streams of protection opportunities, as ICOB advisers TBC, TBC, Zurich 14:50 15:10 Coffee & Tea break 15:10 16:30 Finding New Clients Just taking on whatever clients happen to walk through the door is a recipe for business and possibly compliance difficulties. In the new world of client segmentation, advisers need to develop their own client propositions and acquisition strategies that really work Create your client acquisition strategy Become different from not just better than Decide on your target market and recruit the clients you really want Discover and deliver - what clients truly value (and will pay for) Establish your personal brand Create an attention-grabbing elevator speech Go where the clients are business and social connections that get real results Develop referral strategies that create steady streams of ideal clients David J Scarlett, Director, Coaching Programmes, The Adviser Gym 16:30 Summary and Close The morning session provides 3 hours 15 minutes CPD. The afternoon session provides 2 hours 40 minutes CPD. The content in each session has been carefully selected and can be considered for both structured and unstructured CPD hours, depending how this activity addressed each individual s personal development needs. Structured CPD is the undertaking of any formal learning activity designed to meet a specific learning outcome (this is what an individual is expected to know, understand or do as a result of his or her learning).

Unstructured CPD is any activity an individual considers has met a learning outcome, but which may not have been specifically designed to meet their development needs.