Equity Strategy. Mislav Matejka, CFA AC. Emmanuel Cau, CFA AC. Prabhav Bhadani. Aditi Balachandar, CFA. Global Equity Strategy December 2016

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Global Equity Strategy December 2016 Equity Strategy Mislav Matejka, CFA AC (44 20) 7134 9741 mislav.matejka@jpmorgan.com Emmanuel Cau, CFA AC (44 20) 7134 9742 emmanuel.b.cau@jpmorgan.com Prabhav Bhadani (44 20) 7742 4404 prabhav.bhadani@jpmorgan.com Aditi Balachandar, CFA (44 20) 7742 0614 aditi.balachandar@jpmorgan.com J.P. Morgan Securities plc See the end pages of this presentation for analyst certification and important disclosures. J.P. Morgan does and seeks to do business with companies covered in its research reports. As a result, investors should be aware that the firm may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single factor in making their investment decision.

MXWO has been flat for almost 3 years now MSCI World performance since 2011 1900 1800 1700 1600 1500 1400 1300 1200 1100 1000 11 12 13 14 15 16 MSCI World ($) Source: Bloomberg MSCI World performance since April 2016 SX5E ytd 1750 1730 1710 1690 1670 1650 1630 1610 1590 1570 1550 Apr-16 May-16 Jun-16 Jul-16 Aug-16 Sep-16 Oct-16 Nov-16 Dec-16 MSCI World ($) Source: Bloomberg 2 3300 3200 3100 3000 2900 2800 2700 2600 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Euro Stoxx 50 Source: Bloomberg

reflation is getting increasing traction; This might help equities break out of the range Chinese PPI Eurozone and US inflation forwards 10% 2.2 3.0 5% 0% -5% 2.0 1.8 1.6 1.4 2.8 2.6 2.4 2.2 2.0-10% 06 07 08 09 10 11 12 13 14 15 16 China PPI, %y/y 1.2 Jan 14 Apr 14 Jul 14 Oct 14 Jan 15 Apr 15 Jul 15 Oct 15 Jan 16 Apr 16 Jul 16 Oct 16 Eurozone 5Y5Y inflation swap US (rhs) 1.8 Source: Bloomberg Source: Bloomberg 3

How far can yields go? Fed tapering and US bond yields 90 3.0 2.8 2.6 2.4 2.2 80 70 60 50 40 2.0 30 1.8 20 1.6 10 1.4 0 Jan 13 Apr 13 Jul 13 Oct 13 Jan 14 Apr 14 Jul 14 QE3 - Total Treasury and MBS Purchases announced by Fed ($ bn, rhs) US 10Y Bond Yield, % Source: Bloomberg Atlanta Fed Wage Growth Tracker US unemployment rate 5.5 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 Atlanta Fed Wage growth Tracker 8.5 8.0 7.5 7.0 6.5 6.0 5.5 5.0 4.5 12 13 14 15 16 US unemployment rate % Source: Bloomberg 4 Source: Bloomberg

Flows are finally starting to show signs of a turn Long term flows Flows into bonds since Mar 16 1800 8,000 1600 1400 5,000 1200 1000 2,000 800 600-1,000 400 200 0-200 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 Cumulative fund flows into equities ($ bn) Bonds Source: ICI, Bloomberg -4,000-7,000 Mar '16 Apr '16 May '16 Jun '16 Jul '16 Aug '16 Sept '16 Nov '16 Bond Funds Flows ($mn) Source: ICI, Bloomberg 5

Equities are a real asset class, they benefit from a shift to reflation S&P500 sales growth and oil price 14% 10% 6% 2% -2% -6% 1Q '10 1Q '11 1Q '12 1Q '13 1Q '14 1Q '15 1Q '16 1Q '17 80% 60% 40% 20% 0% -20% -40% -60% S&P500 %yoy Sales growth Brent %yoy (rhs) Source: S&P, Bloomberg, Doted lines represent J.P. Morgan forecasts S&P500 performance in different inflation regimes S&P500 12m rolling %yoy performance CPI % of time Median Average % of times positive -15 to -10 3% -10.3% -13.1% 28% -10 to -7 4% -10.9% -11.7% 22% -7 to -5 4% -1.7% 0.8% 44% -5 to -3 4% 2.7% 4.9% 61% -3 to -1 6% 6.8% 5.3% 57% -1 to 0 3% 15.0% 14.4% 72% 0 to 1 8% 7.3% 8.6% 64% 1 to 3 28% 10.6% 10.6% 75% 3 to 5 17% 8.8% 8.2% 73% 5 to 7 8% 2.7% 4.0% 53% 7 to 10 6% 3.0% 5.7% 62% 10 to 15 6% 3.9% 1.4% 59% Source: >15 Shiller data, *since 3% 1872-2.0% 0.8% 46% S&P500 trailing P/E Trailing P/E in different inflation regimes 18 17 16 15 14 13 12 11 10 9 8-1 to 0 0 to 1 1 to 3 3 to 5 5 to 7 7 to 10 10 to 15 >15 US inflation ranges Source: Shiller data, *since 1872, inflation prints curtailed below -1% 6

Credit conditions are improving: US lending standards are easing again US bank lending standards for corporates 100 80 60 40 20 0-20 -40 90 92 94 96 98 00 02 04 06 08 10 12 14 16 Recessions US C&I lending standards to large and medium firms, Net % tightening C&I lending standards to small firms, Net % tightening Source: FRB 7

unlike the start of 16, spreads are well behaved currently US HY Credit Spreads 880 780 680 580 480 380 10 11 12 13 14 15 16 US HY spreads (bp) Average Source: Datastream 8

Yield curve is steepening again US 10-2 year yield curve spread 270 220 170 120 70 08 09 10 11 12 13 14 15 16 US 10Y minus 2Y bond yields (bp) Source: Datastream 9

Valuations are not cheap MSCI World 12m Fwd P/E 18 17 16 15 14 13 12 11 10 9 8 04 05 06 07 08 09 10 11 12 13 14 15 16 17 MSCI World 12M Fwd P/E Median since '04 +1 Stdev -1 Stdev Source: Datastream 10

and input costs are rising faster than output prices pressure on margins is continuing NFIB Gap between plans to raise prices and plans to raise wages 30 25 20 15 10 5 0-5 -10 86 88 90 92 94 96 98 00 02 04 06 08 10 12 14 16 Recession NFIB - Gap between plans to raise prices and plans to raise wages Source: NFIB, NBER 11

but earnings are likely to be helped by stronger topline Global GDP growth (with JPM '17 forecasts) vs MSCI AC World EPS growth 5% 40% 30% 4% 20% 3% 10% 0% 2% -10% 1% -20% -30% 0% 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17-40% Global GDP %yoy MSCI AC World 12m trailing EPS %yoy (rhs) Source: J.P. Morgan, IBES 12

prospective tax cuts and repatriation of overseas cash help, too Potential market impact of Trump's tax policies Current corporate tax rates, potential cuts in US, UK & France Corporate Tax reform Cash repatriation Policy Trump: Lower Federal corporate tax rate to 15% House republicans: Lower Federal corporate tax rate to 20% Trump: Repatriation of untaxed foreign profits at 10% House republicans: Repatriation of untaxed foreign profits at 8.75% Impact US corporates are currently subject to 35% Federal tax rate, besides the state taxes. The median effective tax rate of S&P500 companies with 100% revenues originating in the US is 34%. Assuming that effective tax rate falls to 15%, we think that the effective tax rate would fall to 18.5% (assuming 3.5% state, other taxes). This would boost S&P500 EPS by 12%. If the corporate tax rate is cut to 20%, this implies an 8% boost to S&P500 EPS US multinationals have c.$1.2 Trillion of cash overseas. We expect a significant amount of this cash to be repatriated, with most of that being used by corporations to engage in buybacks. We estimate that it will boost the amount of buybacks by c$250-$300bn Country Current corporate tax rate US 35% UK 20% France 33% Potential cuts Trump's main tax proposal is to cut corporate tax rate to 15%. His pre-election economic plans also included a special one-off tax holiday allowing U.S. firms to repatriate funds held overseas with 10% payment vs the current 35% rate. Corporate tax rate is due to fall to 17% by 2020. However, Theresa May promised business leaders to maintain the lowest corporate tax rate in the G20, raising the possibility of further cuts. Republican candidate Fillon wants to improve corporate profitability. His program includes a plan to lower corporate taxes to 25% and lower social contributions paid by employers. Source: J.P. Morgan Source: J.P. Morgan 13

Hurdle rate for 17 earnings appears elevated, but the bulk of the move is accounted for by Financials and commodities base effects Sector contribution to MSCI Europe 2017e EPS Growth 16% 14% 12% 1.4% 1.1% 0.8% 0.5% 0.4% 0.2% 0.1% 13.8% 10% 1.4% 8% 6% 3.1% 1.4% 4% 3.5% 2% 0% Energy Financials Materials Staples Discretionary Industrials Healthcare IT Telecoms Utilities Real Estate MSCI Europe 2017 EPS growth Sector contribution to MSCI Europe 2017e EPS growth Source: IBES 14

Key theme remains the one of rotation - Bond yields drive Value/Growth style Value vs Growth and Bond Yields 100 95 90 4.9% 4.4% 3.9% 85 80 75 70 3.4% 2.9% 2.4% 1.9% 1.4% 65 07 08 09 10 11 12 13 14 15 16 17 MSCI Europe Value vs Growth (TR) US 10Y Bond Yield (rhs) 0.9% Source: Datastream 15

Factor performance since 2010 210 Performance of various factors in MSCI Europe universe 190 170 150 130 110 90 70 50 30 10 11 12 13 14 15 16 Factor performance - Cash Flow Quality (ROE) Dividend Yield Value Leverage Source: J.P. Morgan Quant Research 16

Banks and bond yields European Banks price relative vs bond yields 105 2.4% 100 95 90 85 80 75 2.2% 2.0% 1.8% 1.6% 1.4% 70 1.2% Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 European Banks relative US 10Y Bond yield (rhs) Source: Bloomberg 17

Banks and inflation forwards European Banks price relative and inflation forwards 1.7% 98 1.6% 93 88 83 1.5% 1.4% 78 1.3% 73 1.2% Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 European Banks Price relative Euro 5Y inflation forwards (rhs) Source: Bloomberg 18

US banks and bond yields US Banks price relative and US bond yields 107 2.7% 2.5% 102 2.3% 97 2.1% 92 1.9% 1.7% 87 1.5% 82 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 MSCI US Banks relative US 10Y bond yield (rhs) 1.3% Source: Datastream 19

Staples vs bond yields MSCI Europe Food & Beverages vs US 10Y Bond Yield 445 1% 395 345 295 2% 3% 245 4% 195 145 5% 95 00 02 04 06 08 10 12 14 16 6% MSCI Europe Food, Beverages relative US 10Y bond yield (rhs, rs) Source: Datastream 20

Real Estate and bond yields Real Estate relative performance vs US 10Y bond yield 135 130 125 120 115 110 105 100 95 90 Jul 15 Oct 15 Jan 16 Apr 16 Jul 16 Oct 16 1.2% 1.4% 1.6% 1.8% 2.0% 2.2% 2.4% 2.6% MSCI Eurozone Real Estate relative US 10Y bond yield (rhs, rs) Source: Datastream 21

The relative performance of Eurozone equities was historically correlated to the direction of bond yields Eurozone relative to MSCI World and US bond yield 135 125 6% 115 105 95 85 75 65 5% 4% 3% 2% 1% 55 00 02 04 06 08 10 12 14 16 0% Eurozone relative to MSCI World (LC) US 10Y bond yield (rhs) Source: Datastream 22

a gap has opened up with the latest move in bond yields Eurozone relative to MSCI World and US bond yield 114 112 110 108 106 104 102 100 98 96 94 Jul 15 Sep 15 Nov 15 Jan 16 Mar 16 May 16 Jul 16 Sep 16 Nov 16 Eurozone relative to MSCI World (LC) US 10Y bond yield (rhs) 2.4% 2.2% 2.0% 1.8% 1.6% 1.4% Source: Datastream 23

Eurozone is biased to Value, US is biased to Growth Eurozone vs US and Value vs Growth 100 100 95 90 90 80 70 60 85 80 75 70 65 60 50 07 08 09 10 11 12 13 14 15 16 MSCI Eurozone rel to US (LC) MSCI Eurozone Value vs Growth (LC, rhs) 55 50 Source: Datastream 24

Periphery is typically linked to Banks Periphery vs Core and Eurozone Banks relative 105 95 85 75 65 55 09 10 11 12 13 14 15 16 17 120 110 100 90 80 70 60 50 40 Periphery vs Core Banks relative, rhs Source: Datastream 25

a gap has opened up most recently Periphery vs Core and Eurozone Banks relative YTD 101 99 97 95 93 91 89 87 100 95 90 85 80 75 85 70 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 Periphery vs Core MSCI Eurozone Banks relative (rhs) Source: Datastream 26

How much is priced in? Quality run, which started in earnest in 11, has suffered big losses since Q3, but is only back to Q2 15 Europe - Quality factor performance 160 150 140 130 120 110 100 90 80 70 03 04 05 06 07 08 09 10 11 12 13 14 15 16 Sector Neutral ROE Factor Performance Source: J.P. Morgan Quant Research 27

Value valuations remain undemanding MSCI Europe Value vs Growth P/Book Price/ Book of High vs Low ROE Stocks in Europe 0.8 0.7 0.6 4.0 3.5 3.0 3.8 3.3 2.8 0.5 2.5 2.3 0.4 2.0 1.8 0.3 1.5 1.3 0.2 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 12 14 16 1.0 0.8 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 MSCI Europe Value P/Book rel to MSCI Growth Median +1stdev -1stdev Median P/B of High ROE stocks Median P/B of Low ROE stocks (rhs) Source: Datastream Source: Datastream 28

Banks P/E relative are attractive Eurozone Banks 12m Fwd P/E relative 1.05 0.95 0.85 0.75 0.65 0.55 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 MSCI Eurozone Banks 12m Fwd P/E relative Median +1stdev -1stdev Source: Datastream 29

Staples valuations remain stretched MSCI Europe Staples Price/ Book relative 2.7 2.5 2.3 2.1 1.9 1.7 1.5 1.3 1.1 0.9 95 97 99 01 03 05 07 09 11 13 15 European Staples Price/ Book relative to Market Median + 1 stdev - 1 stdev Source: Datastream 30

OW Eurozone political calendar is heavy French 10Y yield spreads to German bunds 75 65 55 45 35 25 15 Jan 14 Apr 14 Jul 14 Oct 14 Jan 15 Apr 15 Jul 15 Oct 15 Jan 16 Apr 16 Jul 16 Oct 16 French 10Y yield spread to bunds Source: Datastream Major European political events for 17 Date Country Event 22-Jan-17 France 1st round of Socialist primaries 29-Jan-17 France 2nd round of Socialist primaries 12-Feb-17 Germany Presidential election 15-Mar-17 Netherlands General elections 26-Mar-17 Germany Election in Saarland 23-Apr-17 France 1st round of Presidential election 07-May-17 France 2nd round of Presidential election 07-May-17 Germany Election in Schleswig-Holstein 14-May-17 Germany Election in North-Rhine Westphalia Jun-17 France Election of lower house Sept-17* Germany German general election Source: J.P. Morgan 31

but region is underowned Flows into key regions ytd 3 1-1 -3-5 -7-9 -11-13 -15 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Europe ex UK, cumulative flows as a % of AUM UK US Japan Source: EPFR 32

and activity backdrop is quite resilient MSCI Eurozone EPS revisions vs PMI 60% 65 40% 60 20% 0% 55-20% 50-40% 45-60% -80% 40-100% 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 35 MSCI Eurozone +ve to -ve EPS revisions Eurozone Composite PMI (rhs) Source: IBES, Datastream 33

German valuations are attractive and domestic activity is in a sweet spot DAX 12m Fwd P/E relative 1.25 1.20 1.15 1.10 1.05 1.00 0.95 0.90 0.85 88 90 92 94 96 98 00 02 04 06 08 10 12 14 16 DAX 12m Fwd P/E relative to MSCI Eurozone Median +1 Stdev -1 Stdev Source: IBES German Credit Growth 7% 6% 5% 4% 3% 2% 1% 0% -1% -2% -3% 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 Germany - Private Loan Growth (adjusted for loan sales and securitizations), %y/y Source: ECB 34

Weaker Euro helps Eurozone earnings, but is a headwind for US earnings S&P500 EPS revisions vs EUR/USD 60% 50% 40% 30% 20% 10% 0% -10% -20% -30% -40% -50% Jan-14 Jul-14 Jan-15 Jul-15 Jan-16 Jul-16 8% 6% 4% 2% 0% -2% -4% -6% -8% -10% -12% S&P500 +ve to -ve EPS revisions %3m/m EURUSD %3m/m (rhs) Source: IBES, Datastream 35

OW Japan Weaker JPY and rising bond yields are key positives Topix vs MSCI World and USD/Yen 135 125 115 105 95 85 75 11 12 13 14 15 16 125 115 105 95 85 75 Topix (LC) relative to MSCI World ($) USD / JPY (rhs) Source: Datastream Topix 12m Fwd EPS vs Yen Japanese equities relative vs global bond yields 40% 120 1.90 30% 20% 10% 0% 30% 20% 10% 0% 115 110 105 100 95 90 1.70 1.50 1.30 1.10 0.90-10% -10% 85 0.70-20% -20% 12 13 14 15 16 17 Topix 12m Fwd EPS, %y/y USD / Yen, %y/y - rhs, brought forward by 12 weeks 80 Jan 15 Apr 15 Jul 15 Oct 15 Jan 16 Apr 16 Jul 16 Oct 16 Topix relative to MSCI AC World (LC) JPM Global Govt Bond Yield (rhs) 0.50 Source: IBES, Datastream 36 Source: Datastream

Tactical caution on EM, we downgraded the region in October MSCI EM relative to DM MSCI EM vs DM and J.P. Morgan tradeable USD 113 111 109 107 105 103 101 99 113 111 109 107 105 103 101 99 97 93 95 97 99 101 103 97 95 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 MSCI EM vs DM ($) Source: Datastream 95 105 93 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16 Jul 16 Aug 16 Sep 16 Oct 16 Nov 16 Dec 16 MSCI EM vs DM ($) JPM Tradeable USD (rhs, reverse scale) Source: Datastream, Bloomberg 37

but would look to re-enter at better levels in 1H, EM is bottoming out from medium term perspective MSCI EM vs DM price relative 270 220 170 120 70 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 MSCI EM vs DM ($) Source: Datastream EM vs DM 12m Fwd EPS EM vs DM Growth differential 150 140 130 120 7% 6% 5% 4% 110 3% 100 2% 90 03 04 05 06 07 08 09 10 11 12 13 14 15 16 MSCI EM 12m Fwd EPS relative to DM ($) 1% 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 EM vs DM Real GDP Growth, %yoy Source: IBES 38 Source: J.P. Morgan

We reiterate Infrastructure theme, first published in July public spend share of GDP is at record lows US government capital spending share of GDP 4.5% 4.0% 3.5% 3.0% 2.5% 55 58 61 64 67 70 73 76 79 82 85 88 91 94 97 00 03 06 09 12 15 State, Local & Federal (non-defense) capital spending share of GDP Source: BEA, J.P. Morgan US public debt as share of GDP US Federal interest payments as a % of GDP 110% 3.5% 100% 90% 3.0% 80% 2.5% 70% 60% 2.0% 50% 1.5% 40% 30% 66 68 70 72 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 12 14 16 US public debt as % of GDP Source: Federal Reserve 39 1.0% 66 68 70 72 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 12 14 16 US interest payment as % of GDP Source: Federal Reserve

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