Eradication of Poverty and Women Empowerment A study of Kudumbashree Projects in Ernakulum District of Kerala, India

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Eradication of Poverty and Women Empowerment A study of Kudumbashree Projects in Ernakulum District of Kerala, India Taramol K.G., Manipal University, Faculty of Management, Dubai, UAE. Email: taramol.kg@manipaldubai.com Abstract The aim of this study is to investigate the various programmes that were introduced in order to enhance and empower the women from the below poverty line of Ernakulum District of Kerala state. Self-prepared questionnaire is administered among them to assess their socio economic development after the participation in Kudumbasree. The finding reveals that the major motivating factor for initiating income generating ventures under kudumbashree mission was income and employment possibilities. Kudumbashree views micro enterprise development as an opportunity by providing gainful employment to the people below poverty line and thereby improving their income and living standard The various other factors that encouraged the beneficiaries to enter into entrepreneurial activities are their previous experiences, possibilities of employment opportunities for their family members, easy availability of ample raw materials, low capital requirements and market potential of the products Keywords: Kudumbashree, micro enterprise, women empowerment, self-help groups 236

1. Introduction Poverty eradication and women empowerment are the widely discussed topic all over the world. It has been acknowledged in enumerable studies that the social and economic empowerment of women have a significant positive impact on the poverty eradication and economic development of the country. Therefore the government of India has implemented various schemes to reduce poverty, for empowering poor women and to promote gainful employment. All the poverty alleviation programmes were focused on women as they were economically more disadvantaged than men and as their upbringing and mainstreaming are critical for the economic development of a nation. Rural women have less access to the resources to generate stable incomes. House hold income is a poor measure of women welfare because the distribution of income within the household may be quite unequal. The majority of Indian women reside in rural areas and urban slums and the majority of women workers are engaged in subsistence agriculture and the informal sector with little or no regulation, legislative protection and trade union support. Economic development is a process as well as a stage which is to be reached by designing strategies focusing on building credit worthiness and financial independence among women by removing all the gender specific barriers which prevent women from gaining access to their rightful share in every spheres of life. There is a realization that the best way to tackle poverty and enable the community to improve its quality of life is through social mobilization of poor, especially women into Self Help Groups. Kudumbashree - the poverty eradication mission of the state of Kerala is a community based self-help initiative involving poor women. It has been envisaged as an approach to poverty alleviation focusing primarily on micro finance and micro enterprise development, and integrally linked to local self-government institutions. National Bank of Agriculture and Rural Development (NABARD) initiated women Self Help Groups (SHGs) in India with the support of local NGOs. State Poverty Eradication Mission, Kudumbashree start its operation on 1 st April 1998. 1.1 Key Concepts 1.1.1 Women Empowerment Women Empowerment is a process whereby women become able to organize themselves, to increase their own self-reliance, to assert their independent right to make choices and to control resources which will assist in challenging and eliminating their own subordination. 237

1.1.2 Self Help Groups Self Help Groups are voluntary organizations of the poor at grass root level, which mobilize thrift and disburse micro credit to its members for various purposes such as production, consumption, education etc.,. In kudumbashree, the self-help groups are known as Neighborhood groups (NHGs) 1.1.3 Micro Enterprises Micro enterprise is any income generating activity owned, operated and managed by a group, consists of at least five and not more than fifteen women members of the Kudumbashree NHG s with an investment ranging from Rs 5000 to Rs 5 lakh and should have a potential to generate at least Rs 1500 per member per month by way of wages or profit or both together, with an expectation of turnover ranging from Rs 1 lakh to Rs 5 lakhs per year. 2. Literature Review One of the interesting studies on Kudumbashree was conducted by Chandrasekhar and Siva Prakash (2010). He pointed out that the promotion of income generation activities for the poor rural women is perceived as a powerful medium to resolve several socio economic problems such as reduction in poverty, provision of goods and services which are appropriate to local needs, redistribution of income and opportunities in the community etc. Kenneth Kalyani and Seena.P.C. (2012) observed that economic development of women leads to better living status in the family, educational, Nutritional, and the health needs of the children were well satisfied. Economic independence through kudumbashree improved the social participation of its members and the kudumbashree NHG movement is supporting for social empowerment of poor women flock. Dr. T. Dhanalakshmi (2014) notes that the employment opportunities in city like Kochi for urban poor are very limited because they lack education or employable occupational skills. Most of these Kudumbashree undertook different kinds of petty income earning activities before they joined in Kudumbashree for composting. Door to door waste collection enhancing reuse and recycling activities, especially in developing countries. 3. Methodology The study used both empirical and descriptive. Primary and secondary data have been made use for the analysis. The overall progress of the Kudumbashree project is being assessed with the help of secondary data which are collected from Economic Review, books, periodicals, newspapers, internet etc., Primary data was collected through a field survey. The sample population for the field survey comprises a total of 50 respondents from Nellikuzhi Grama Panchayath in 238

Ernakulum district, Kerala State, who claimed to have successfully engaged in the self employment programme. The sample selection was on systematic random sampling. The questionnaire was developed to assess their socio-economic development after their participation in Kudumbashree programme. 4. Results and Discussion The data obtained through the study was analyzed using appropriate statistical techniques. The finding reveals that the Kudumbashree programme has made a dramatic change in the social, political and economic life of women. By participating in various income generating activities, the morale and confidence of women become very high. The Kudumbashree women disclose the feeling that they are getting good psychological support from the group, they got freedom over the money they earned through their self employment and they are free from the hands of money lenders. It is found from the table- 1 that of the total respondents 84% belongs to the married category, 8% are widowed, 4% are un married and 4% are separated/divorced. Table 1: Marital Status of the Respondents Particulars Number of Respondents Percentage Unmarried 2 4 Married 42 84 Widowed 4 8 Separated/Divorced 2 4 From table 2 it can be observed that 92% that of the respondents were not having banking habit before joining the kudumbashree programme and only8% reported that they were having banking habit before joining the kudumbashree programme. Table 2: Banking habits of the respondents before joining the Kudumbashree Programme Banking habit Frequency of respondents Percentage Yes 4 8 No 46 92 From the table-3 we observed that there has been significant increase in the savings of the kudumbashree members. It shows that all the respondents have some savings after joining the kudumbashree programme, while almost 92% of them had no savings before joining the kudumbashree programme. Self Help Group concept helps members to develop both economic and social strengths and these initiatives should be replicated far and wide for the benefit of the marginalized poor. Table 3: Saving Pattern of the Respondents after joining the Kudumbashree programme Types of savings Frequency of respondents Percentage Postal 6 12 Co-operative banks 4 8 Chitty 10 20 NHG 30 60 239

The Table-4 shows that the possession of basic amenities of kudumbashree members. 80% reported that they have safe drinking water facilities.100% of the members have sanitary latrines and household electrification. But only 35% of them have their own house. The healthy environment of the members (80%) has shown significant increase since joining NHGs. Table 4: Possession of Basic Amenities Particulars Yes Percentage No Percentage Safe drinking water 40 80 10 20 Sanitary latrines 50 100 0 0 Own house 35 70 15 30 Electrification 50 100 0 0 Healthy Environment 40 80 10 20 From table-5, it can be interpreted that they are on the way to success. There have been significant changes in the social as well as personal development among the group members. Kudumbashree has been able to bring about increased confidence and positive attitude among its beneficiaries.100% reported that they have good capacity to co operate with others. Table 5: Impact of Kumbashree on Personal Empowerment Particulars Improved Percentage No change Percentage Social Awareness 48 96 2 4 Leadership skills 42 84 8 16 Co operative skills 50 100 0 0 Problem solving 44 88 6 12 skills Communication skill 49 98 1 2 Self confidence 50 100 0 0 5. Conclusions and Recommendations Poverty is a multi-dimensional concept implying lack of income, lack of resources and deprivation of means of livelihood. For uplifting poor women from indigence, opportunities for them for economic participation become necessary. Economic participation of women leads to their better position in the family. Kudumbashree has proved without any doubt that women empowerment is the best strategy for poverty eradication. The ADS and CDS officials should monitor the functioning of the NHGs at the base level for strengthening them. Leadership quality and capacity building can be improved among the group members only when all members are willing to accept the role as leader on rotation basis. Otherwise empowerment may confine only to existing group leaders along, which is against the democratic functioning of a group. 240

References Bakhtiar. S.2006, Micro finance and poverty Reduction: some international evidence, International Business and economic Research Journal, 5 (12), 48-55 Chandrasekhar, K.S., and Sivaprakash, C.S.2012, SHGs and socio-economic empowerment: A descriptive analysis based on Kudumbashree project in Kerala.International Journal of Business and Management Tomorrow, 2(2), 1-10. Dhanalakshmi, T. 2014, Impact of Waste Management Technology on Women Waste Workers in Composting A case Study of Ernakulum. International Journal of Business and Administration Research Review, 1, 136-137. Manoj, P.K.2012, Potential of Micro Enterprises in Women Empowerment: A critical Study of Micro Enterprises run by women under the kudumbashree programme in Kerala. International Journal of Business policy and Economics, Vol.5, No.2, pp. 01-16 Nidheesh, K.B.2008, Rural Women s Empowerment is the best Strategy for Poverty Eradication in Rural Areas. The International Journal of Rural Studies 15, 3-6. Kenneth Kalyani, and Seena P.C. 2012, Socio-Economic Changes of Women through Kudumbashree A Study from Puthenvelikkara (Gp) of Kerala State, India. International Research Journal of Social Sciences, 1(2), 1-4. Sharma Pramila,Fulekar,M.H.2014, Tomorrow, Research journal of Recent Sciences, (1)3, 86-93 and Pathak Bhawana, E waste A Challenge for Morduch, Jonathan, and Haley, Barbara.2001, Analysis of the effects of micro finance on poverty eradication, NYU working paper No.104, The Canadian International Development Agency, Canada. Robinson.S.Marguerite. 2001, The Micro Finance Revolution,; Sustainable finance for the poor, The World Bank, Washington. 241