Trends in Chamber Operations 2016 ACCE s 13 th Annual Edition. Produced in part through generous support from

Trends in Chamber Operations 2016 ACCE s 13 th Annual Edition Produced in part through generous support from

Chamber Operations Survey Report FY 2016 Thirteenth Annual Chamber Operations Survey ACCE Chamber Operations Survey Report FY 2016

ACCE's 2016 Operations Survey Report Introduction Overview of the Survey This thirteenth annual ACCE Chamber Operations Survey continues to build on data collection from and about chambers of commerce. Statistics have been calculated from 256 chambers' 2016 program year data for the following areas: Organizational structure and function Governance Staffing Membership Finances Purpose ACCE strives to identify standards for statistics most chambers track in their organizations. The Chamber Operations Survey is conducted annually with questions carefully worded to ensure appropriate apples-to-apples comparisons. Survey Methods Survey invitations were emailed to 1,233 chambers of commerce across the United States and Canada. All invitees are members of the Association of Chamber of Commerce Executives. The survey was administered online, and ACCE staff compiled data from surveys completed as of April 15, 2017. Respondent Profile 256 chambers of commerce responded to the survey, approximately a 20% response rate. 63 respondents have annual total revenue of $450,000 and under 62 respondents have annual total revenue between $450,001 and $900,000 53 respondents have annual total revenue between $900,001 and $2,000,000 50 respondents have annual total revenue between $2,000,001 and $5,000,000 28 respondents have annual total revenue above $5,000,000 Most of the averages in this publication represent the median vs. the mean average used in prior years. The median average neutralizes outliers, whereas the mean average did not. Annual trend data in this publication will have a mix of mean averages for years 2011-2013 and median average for 2014-2016. Contact ACCE Questions? Contact HERO@acce.org or call (703) 998-3524. ACCE Chamber Operations Survey Report FY 2016 3

ACCE's 2016 Operations Survey Report Table of Contents Organizational Structure and Function 1. Number of Chamber Mergers 2. Number of Major Functions Assumed by Another Organization 3. Chambers with or without CVB/ED 4. Comparison of Select Chamber Metrics by Structure and Function Governance Staffing 1. Voting Board Members on Board of Directors 2. Life, Emeritus, and Ex-Officio Board Members 3. Number of Executive Committee Members 4. Number of Times the Board Meets Annually 5. Number of Times the Executive Committee Meets Annually 1. Number of Members per FTE (Full-Time Equivalent) 2. Revenue per FTE 3. Personnel Expense per FTE 4. Staff Turnover Rate 5. Employee Tenure in Years Membership 1. Member Retention - Accounts 2. First Year Member Retention - Accounts 3. Member Retention - Dollars 4. Current Membership 5. Minimum Dues (Base Investment) 6. Market Penetration Rate 7. Chamber Members by Employee Size: Distribution by Chamber Members' Number of Employees 8. Revenue per Member 9. Member Dues Investment 10. Percentage of Canceled Members Due to Going Out of Business 11. Years Using a Tiered Dues Formula; and 11b. Change in Member Accounts by Number of Years Using a Tiered Dues Structure Finance 1. Breakdown of Total Revenue 2. Fundraising Revenue as a Percentage of Total Revenue 3. Expense per Member 4. Personnel as a Percentage of Total Expense 5. Breakdown as a Percentage of Total Expense 6. Number of Survey Participants in Percentage Range of Annual Expense Covered by Reserves 7. Net Assets 8. Net Assets as a Percentage of Annual Expenses 9. Chambers with a 501c(3) Foundation ACCE Chamber Operations Survey Report FY 2016 4

ACCE's 2016 Operations Survey Report Breakdown by percentage of total respondents. Where 256 respondents equals 100%, each category size below is shown as a percentage of the total. 20% Category 4: $2 million - $5 million Category 5: above $5 million 20% 11% Category 3: $900,001 - $2 million 25% Category 1: $450,000 and under 24% Category 2: $450,001 - $900,000 200 150 100 50 0 Organizational function(s) and the corresponding number of survey respondents with those functions. 152 58 28 18 Chamber Only Chamber and Economic Development Chamber and CVB Chamber, Economic Development & CVB ACCE Chamber Operations Survey Report FY 2016 5

ACCE's 2016 Operations Survey Report Organizational Structure and Function 1. Total Number of Chamber Mergers Survey Question: Has your chamber merged with another organization in your region (e.g., a merger of ED and chamber or multiple chamber merger) in fiscal year 2016? 3 2 2 2 1 0 0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million 0 0 Category 4: $2,000,001 - $5 million Category 5: above $5 million 2. Total Number of Major Functions Assumed by Another Organization Survey Question: Has your chamber lost any major organizational functions to another organization in your region (e.g., a separation of ED and chamber and tourism) in fiscal year 2016? 5 4 3 4 3 2 1 0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 1 1 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million 0 Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 6

ACCE's 2016 Operations Survey Report Organizational Structure and Function 3. Chambers with or without CVB/ED Survey Question: If your chamber is NOT responsible for primary functions of ED and/or CVB, choose "Chamber of Commerce." If your chamber is responsible for ED primary functions, choose "Chamber and Economic Development (ED)." If your chamber is responsible for CVB functions (but not ED), choose "Chamber and Convention and Visitor's Bureau (CVB)." Otherwise, if your chamber is responsible for BOTH CVB and ED primary functions, choose the "Chamber, CVB and ED" option. 90% 80% 70% 77% 75% 60% 57% 50% 40% 30% 35% 33% 25% 43% 44% 20% 10% 0% 14% 11% 11% 12% 8% 6% 11% 8% 10% 11% 6% 3% Chamber Only Chamber with ED Chamber with CVB Chamber with ED and CVB ACCE Chamber Operations Survey Report FY 2016 7

ACCE's 2016 Operations Survey Organizational Structure and Function 4. Comparison* of Chamber Metrics by Structure and Function * Note: Not all chambers provided answers to this question. Only chambers who indicated organization function are included in this breakdown. Count Average Net Income Average Net Assets Average Net Assets as a Percentage of Total Annual Expenses Average Average Member Member Retention Rate Retention Rate - Dollars - Accounts Average Revenue per Member Average Unrestricted Revenue per Member Average Unrestricted Revenue per FTE Average Revenue per FTE Chamber Only 111 $14,185 $298,245 40% 89% 87% $825 $875 $114,829 $123,095 Chamber with CVB 47 $38,790 $843,782 48% 89% 84% $1,125 $1,565 $122,781 $143,388 Chamber with Econ Dev (ED) 22 $10,858 $441,474 39% 90% 89% $767 $821 $84,811 $153,162 Chamber with both CVB and ED 12 $26,349 $706,450 37% 87% 85% $1,042 $1,147 $91,402 $165,371 ACCE Chamber Operations Survey Report FY 2016 8

2016 Median 2016 Median 2016 Median ACCE's 2016 Operations Survey Report Governance 1. Number of Voting Members on Board of Directors 100 80 60 40 20 0 17 20 Category 1: $450,000 and under Category 2: $450,001 - $900,000 24 Category 3: $900,001 - $2 million 2. Number of Life, Emeritus, and Ex-Officio Board Members 40 32 Category 4: $2,000,001 - $5 million 62 Category 5: above $5 million 20 0 1 3 4 4 8 Category 1: $450,000 and under Category 2: $450,001 - $900,000 3. Number of Executive Committee Members 40 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million 20 0 5 7 8 11 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million 16 Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 9

2016 Median 2016 Median ACCE's 2016 Operations Survey Report Governance 4. Number of Times the Board Meets Annually 40 20 11 11 10 10 6 0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million 5. Number of Times the Executive Committee Meets Annually 40 11 12 12 12 20 0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million 6 Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 10

Number of Members ACCE's 2016 Operations Survey Report Staffing 1. Average Number of Members per FTE (Full-Time Equivalent) Calculation: average of (number of memberships divided by number of full-time staff equivalents) * 2014-16 is a median average, 2011-13 represent the mean average 180 160 140 149 137 166 165 165 143 140 132 160 139 152 128 120 100 80 112 108 114 86 85 85 67 67 70 111 115 103 78 78 75 60 50 55 52 40 20 0 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 11

Revenue in Dollars ACCE's 2016 Operations Survey Report Staffing 2. Average Revenue per FTE Calculation: average of (total revenue divided by number of full-time staff equivalents) * 2014-16 is a median average, 2011-13 represent the mean average $300,000 $273,564 $263,192 $250,000 $227,745 $200,000 $164,797 $178,934 $166,264 $183,488 $154,967 $194,896 $204,014 $162,729 $150,000 $100,000 $131,7 $114,823 $79,211 $148,036 $147,063 $124,575 $125,790 $94,737 $92,171 $135,024 $122,358 $96,667 $164,892 $136,911 $122,159 $101,333 $139,818 $117,196 $96,202 $50,000 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 12

Personnel Expense in Dollars ACCE's 2016 Operations Survey Report Staffing 3. Average Personnel Expense per FTE Calculation: average of (personnel expense divided by number of full-time staff) * 2014-16 is a median average, 2011-13 represent the mean average $95,000 $91,139 $92,105 $90,000 $85,000 $85,188 $87,928 $89,634 $85,938 $80,000 $75,000 $73,258 $76,417 $75,078 $78,163 $77,626 $80,224 $70,000 $65,000 $60,000 $55,000 $50,000 $45,000 $40,000 $69,959 $69,678 $64,718 $64,794 $64,521 $67,330 $61,993 $58,070 $59,775 $58,835 $57,605 $58,857 $52,056 $50,000 $52,000 $51,595 $51,865 $49,526 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 13

2016 Average 2016 Average ACCE's 2016 Operations Survey Report Staffing 4. Average Staff Turnover Rate Calculation: (number of employees at the end of fiscal year 2015 minus number of those still employed at the end of fiscal year 2016) divided by the number of employees at the end of fiscal year 2015 100% 80% 60% 40% 20% 0% 0% Category 1: $450,000 and under 20% Category 2: $450,001 - $900,000 10% 10% Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million 20% Category 5: above $5 million 5. Average Employee Tenure in Years Calculation: (total number of years each current employee has worked for the organization) divided by the number of current employees 40 20 0 5 5 6 6 7 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 14

Percentage of Retained Accounts ACCE's 2016 Operations Survey Report Membership 1a. Average Member Retention - Accounts This chart shows annual member retention percentages, calculated as follows, with 2016 as an example: (number of 2015 membership accounts minus number of cancellations in 2016), divided by the number of 2015 membership accounts. * 2014-16 is a median average, 2011-13 represent the mean average 90% 89% 88% 87% 87% 87% 87% 88% 88% 86% 84% 82% 85% 85% 83% 83% 83% 84% 84% 83% 84% 86% 86% 87% 85% 86% 85% 85% 85% 83% 86% 85% 83% 80% 81% 78% 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 15

2016 Mean Average ACCE's 2016 Operations Survey Report Membership 1b. Member Retention - Accounts Mean Average of 10 Lowest and 10 Highest 100% 90% 92% 91% 92% 90% 88% 80% 70% 71% 79% 74% 76% 79% 60% 50% 40% 30% 20% 10% 0% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001- $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 16

Percentage of Retained First Year Accounts This chart shows first year member retention percentages, calculated as follows, with 2016 as an example: (number of 2015 new member accounts minus number of new member cancellations in 2016) divided by the number of 2015 new member accounts. * 2014-16 is a median average, 2011-13 represent the mean average ACCE's 2016 Operations Survey Report Membership 2a. Average First Year Member Retention - Accounts 90% 87% 84% 80% 70% 60% 75% 67% 65% 64% 61% 78% 78% 71% 72% 75% 69% 68% 67% 67% 66% 66% 62% 64% 61% 71% 73% 66% 65% 75% 70% 66% 59% 50% 48% 40% 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 17

2016 Mean Average ACCE's 2016 Operations Survey Report Membership 2b. Average First Year Member Retention - Accounts Mean Average of 10 Lowest and 10 Highest 100% 90% 96% 89% 88% 88% 80% 79% 70% 60% 50% 53% 46% 44% 49% 40% 38% 30% 20% 10% 0% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 18

Percentage of Dollars Retained ACCE's 2016 Operations Survey Report Membership 3a. Average Member Retention - Dollars 92% This chart shows the percentage of retained dues year to year, calculated as follows, with 2016 as an example: (dues of 2015 memberships minus dues of canceled members in 2016) divided by dues of 2015 memberships. * 2014-16 is a median average, 2011-13 represent the mean average 91% 91% 91% 90% 89% 88% 87% 86% 89% 88% 87% 86% 90% 90% 90% 89% 89% 89% 90% 90% 88% 88% 88% 88% 88% 88% 88% 87% 87% 87% 90% 89% 89% 88% 85% 85% 84% 83% 82% 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 19

2016 Mean Average ACCE's 2016 Operations Survey Report Membership 3b. Average Member Retention - Dollars Mean Average of 10 Lowest and 10 Highest 100% 90% 95% 93% 94% 94% 93% 85% 80% 77% 78% 72% 70% 67% 60% 50% 40% 30% 20% 10% 0% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 20

Number of Members ACCE's 2016 Operations Survey Report Membership 4. Median Current Membership Median number of members in each revenue category. 2,500 2,080 2,000 1,500 1,346 1,000 1,035 683 500 423 0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001- $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 21

Minimum Dues ACCE's 2016 Operations Survey Report Membership 5. Median Minimum Dues Median chamber minimum dues (base investment) in each revenue category. $500 $450 $450 $400 $383 $350 $325 $334 $300 $250 $200 $150 $100 $50 $250 $0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001- $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 22

Percentage of Market Penetration ACCE's 2016 Operations Survey Report Membership 6. Market Penetration Rate Calculation: average of (number of chamber members divided by the total number of businesses in the service area) * 2014-16 is a median average, 2011-13 represent the mean average 40% 35% 34% 30% 25% 20% 15% 10% 27% 25% 19% 22% 19% 13% 13% 28% 23% 20% 15% 25% 19% 17% 15% 23% 19% 17% 14% 29% 20% 18% 15% 5% 8% 8% 8% 5% 6% 6% 0% 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 23

ACCE's 2016 Operations Survey Report Membership 7. Chamber Members by Employee Size: Distribution by Chamber Members' Number of Employees Survey question: Enter the percentage of chamber members based on number of employees 21-50 employees 51-100 employees 9% 21% 5% 6-20 employees over 100 employees 7% 57% 1-5 employees 21-50 employees 51-100 employees 11% 27% 5% 6-20 employees over 100 employees 5% 52% 1-5 employees 21-50 employees 51-100 employees 12% over 100 employees 6% 27% 6-20 employees 7% 49% 1-5 employees 26-50 employees 51-100 employees 13% 8% over 100 employees 10% 42% 1-5 employees 51-100 employees 21-50 employees over 100 employees 13% 7% 14% 41% 1-5 employees 27% 6-20 employees 25% 6-20 employees ACCE Chamber Operations Survey Report FY 2016 24

Dollars ACCE's 2016 Operations Survey Report Membership 8a. Average Revenue per Member $5,000 Calculation: average of (total revenue divided by total number of members) * 2014-16 is a median average, 2011-13 represent the mean average $4,869 $4,786 $4,500 $4,000 $3,500 $3,919 $3,719 $3,352 $3,571 $3,000 $2,500 $2,000 $1,500 $1,000 $500 $2,385 $2,093 $2,163 $2,084 $2,007 $1,915 $1,663 $1,419 $1,311 $1,239 $1,225 $1,177 $890 $917 $947 $894 $875 $880 $549 $633 $606 $581 $635 $643 $0 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 25

2016 Mean Average ACCE's 2016 Operations Survey Report Membership 8b. Average Revenue per Member Mean Average of 10 Lowest and 10 Highest $8,000 $7,000 $7,183 $6,000 $5,000 $4,000 $3,922 $3,000 $2,000 $1,448 $1,987 $1,387 $2,333 $1,000 $363 $931 $600 $800 $0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 26

Dollars ACCE's 2016 Operations Survey Report Membership 9a. Average Member Dues Investment Calculation: average of (total dollar value of member accounts divided by total number of member accounts) * 2014-16 is a median average, 2011-13 represent the mean average $1,200 $1,144 $1,123 $1,000 $1,014 $999 $973 $984 $800 $725 $825 $702 $600 $400 $569 $521 $474 $577 $488 $569 $487 $597 $491 $415 $366 $398 $391 $357 $372 $291 $293 $276 $281 $315 $293 $200 $0 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 27

2016 Mean Average ACCE's 2016 Operations Survey Report Membership 9b. Average Member Dues Investment Mean Average of 10 Lowest and 10 Highest $2,500 $2,000 $1,907 $1,500 $1,511 $1,000 $829 $500 $487 $180 $238 $574 $296 $422 $491 $0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 28

ACCE's 2016 Operations Survey Report Membership 10. Percentage of Canceled Members Due to Going Out of Business 100% 80% 60% 40% 20% 0% 14% 14% 11% 7% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million 7% Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 29

ACCE's 2016 Operations Survey Report Membership 11a. Years Using a Tiered Dues Formula 2 years or less 3 to 5 years 11% 15% Over 5 years 4% 70% no tiered dues 3 to 5 years Over 5 years 11% 21% 60% no tiered dues Over 5 years 43% 45% no tiered dues 2 years or less 9% 7% 5% 3 to 5 years 2 years or less Over 5 years 30% 43% no tiered dues Over 5 years 48% 30% no tiered dues 3 to 5 years 9% 17% 4% 17% 2 years or less 2 years or less 3 to 5 years ACCE Chamber Operations Survey Report FY 2016 30

Number Reporting Decreased vs Increased Impact ACCE's 2016 Operations Survey Report Membership 11b. Change in member accounts over time by number of years using a tiered dues structure The chart displays the number of chambers showing an increase vs. a decrease in member numbers after implementing tiered dues. 35 25 24 15 5 6 9-5 -2-2 -3-15 -25-35 2 years or less (1 no impact) 3 to 5 years (4 no impact) over 5 years (3 no impact) ACCE Chamber Operations Survey Report FY 2016 31

Number Reporting Decreased vs Increased Impact ACCE's 2016 Operations Survey Report Dues Impact 11c. Change in member dues over time by number of years using a tiered dues structure The chart displays the number of chambers showing an increase vs. a decrease in member dues after implementing tiered dues. 40 36 30 20 14 14 10 0 0-10 -2-3 -20-30 -40 2 years or less 3 to 5 years over 5 years ACCE Chamber Operations Survey Report FY 2016 32

ACCE's 2016 Operations Survey Report Finance 1a. Breakdown of Total Revenue - Category 1: $450,000 and under Membership Dues 53% Event 25% Advertising 4% Economic Development CVB Grants/Contracts Affinity Product Public Policy 2% 2% 3% 1% 1% 0% Other 8% 0% 10% 20% 30% 40% 50% 60% ACCE Chamber Operations Survey Report FY 2016 33

ACCE's 2016 Operations Survey Report Finance 1b. Breakdown of Total Revenue - Category 2: $450,001 - $900,000 Membership Dues 51% Event 27% Advertising Economic Development CVB Grants/Contracts Affinity Product Public Policy 3% 4% 2% 1% 1% 1% 2% Other 8% 0% 10% 20% 30% 40% 50% 60% ACCE Chamber Operations Survey Report FY 2016 34

ACCE's 2016 Operations Survey Report Finance 1c. Breakdown of Total Revenue - Category 3: $900,001 - $2 million Membership Dues 44% Event 25% Advertising 4% Economic Development 7% CVB 5% Grants/Contracts 2% Affinity 2% Product 0% Public Policy 1% Other 9% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50% ACCE Chamber Operations Survey Report FY 2016 35

ACCE's 2016 Operations Survey Report Finance 1d. Breakdown of Total Revenue - Category 4: $2,000,001 - $5 million Membership Dues 39% Event 19% Advertising 2% Economic Development 14% CVB 6% Grants/Contracts 7% Affinity 3% Product 1% Public Policy 1% Other 10% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% ACCE Chamber Operations Survey Report FY 2016 36

ACCE's 2016 Operations Survey Report Finance 1e. Breakdown of Total Revenue - Category 5: above $5 million Membership Dues 29% Event 14% Advertising 2% Economic Development 10% CVB 6% Grants/Contracts 9% Affinity 5% Product 0% Public Policy 2% Other 22% 0% 5% 10% 15% 20% 25% 30% 35% ACCE Chamber Operations Survey Report FY 2016 37

Revenue ACCE's 2016 Operations Survey Report Finance 2. Average Fundraising Revenue as a Percentage of Total Revenue Numbers represent those chambers reporting revenue from fundraising. Survey question: Enter the total revenue (restricted or unrestricted) raised through fundraising campaign(s) in 2016. This can include revenue from sponsorships, events, in-kind exchanges, and revenue entered in the "other" categories. 100% 75% 50% 25% 31% 24% 31% 10% 10% 0% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 38

Average Expense per Member in Dollars ACCE's 2016 Operations Survey Report Finance 3. Average Expense per Member Calculation: average of (total expenses divided by number of member accounts) * 2014-16 is a median average, 2011-13 represent the mean average $4,500 $4,000 $3,768 $3,870 $3,743 $3,668 $3,500 $3,115 $3,486 $3,000 $2,500 $2,000 $1,500 $1,000 $2,104 $1,990 $2,049 $1,974 $2,061 $1,344 $1,336 $1,267 $1,164 $1,234 $872 $876 $905 $851 $836 $1,929 $1,148 $875 $500 $669 $640 $612 $539 $579 $572 $0 2011 2012 2013 2014* 2015* 2016* ACCE Chamber Operations Survey Report FY 2016 39

ACCE's 2016 Operations Survey Report Finance 4. Personnel as a Percentage of Total Expense Personnel Expenses include Salaries, Payroll Taxes, and Benefits Benefits 4% Benefits Benefits Benefits 6% 5% Benefits 7% 6% 49% 45% 46% 44% 44% Salaries Salaries Salaries Salaries Salaries Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 40

ACCE's 2016 Operations Survey Report Finance 5. Breakdown as a Percentage of Total Expense Total Expenses include Occupancy, Economic Development, Small Business Development, Events, Membership Retention and Recruitment, and Public Policy. All areas include personnel expenses. 1% 1% 2% 4% 16% 1% 3% 15% 4% 3% 7% 4% 3% 5% 9% 14% 2% 10% 1% 1% 15% 0% 8% 9% 2% 8% 7% 5% 6% 6% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 41

ACCE's 2016 Operations Survey Report Finance 6. Number of Survey Participants in Percentage Range of Annual Expense Covered by Reserves (i.e., 68% of chambers in Category 1 have reserves to cover 0-10% of total annual operating expense.) 21-30% 11 to 20% 4% 10% 30+% 18% 0-10% 68% 30+% 21-30% 34% 2% 19% 45% 0-10% 30+% 29% 6% 21-30% 22% 0-10% 43% 11 to 20% 11 to 20% 30+% 53% 27% 0-10% 30+% 42% 0-10% 33% 11% 11 to 20% 9% 21-30% 21-30% 8% 17% 11 to 20% ACCE Chamber Operations Survey Report FY 2016 42

ACCE's 2016 Operations Survey Report Finance 7. Median Net Assets Calculation: median of (total assets minus total liabilities) per category $4,500,000 $4,211,085 $4,000,000 $3,500,000 $3,000,000 $2,500,000 $2,000,000 $1,500,000 $1,266,597 $1,000,000 $500,000 $94,718 $262,386 $431,180 $0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 43

Total Annual Expense ACCE's 2016 Operations Survey Report Finance 8. Net Assets as a Percentage of Annual Expenses Calculation: median of (total assets minus total liabilities) divided by total expenses 100% 90% 80% 70% 67% 60% 55% 50% 40% 46% 47% 43% 30% 20% 10% 0% Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001 - $5 million Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 44

ACCE's 2016 Operations Survey Report Finance 9. Chambers with a 501c(3) Foundation 60 50 No 40 45 Yes Yes 40 30 20 Yes 19 34 No 26 Yes 24 No 28 Yes 26 10 No 11 0 Category 1: $450,000 and under Category 2: $450,001 - $900,000 Category 3: $900,001 - $2 million Category 4: $2,000,001- $5 million No 2 Category 5: above $5 million ACCE Chamber Operations Survey Report FY 2016 45

ACCE's 2016 Operations Survey Report Appendix ACCE's Dynamic Chamber Benchmarking platform was the survey instrument used to collect FY 2016 data in two sections: Chamber Profile and Operations Survey. The complete set of questions for each survey section, including help text and answer choice, are available in the Data Collection Worksheet to download in Excel format from Dynamic Chamber Benchmarking (access from ACCE's Information section), or from the "Data Collection Worksheet" pages showing "Section 1 - Chamber Profile" and "Section 2 - Operations Survey" questions as a separate attachment file to this Appendix. For help with the the survey questions in Dynamic Chamber Benchmarking, please email HERO@acce.org. ACCE Chamber Operations Survey Report FY 2015 46

ACCE's 2016 Operations Survey Report Participating Chambers The list of ACCE chamber members who participated in the FY 2016 survey questions in ACCE's Dynamic Chamber Benchmarking platform is available as a separate attachment file to this Appendix. The list shows chamber participants in alpha order by chamber name/state. ACCE Chamber Operations Survey Report FY 2015 47

More on the FY 2016 Chamber Operations Survey in Dynamic Chamber Benchmarking Participating survey members in Dynamic Chamber Benchmarking (DCB) may download customized reports and PowerPoint slides free of charge. Customized benchmarking groups can be chosen by one of more of the filters options or handpicked by chamber name. Must be an ACCE member to participate in surveys. Contact Dana Ketterling at dketterling@acce.org to join. Filter Options:

Example of a customized slide from the Operations Survey report in DCB:

Example of On-Demand Charting in Compare by Question tab from the Operations Survey module in DCB:

FY 2016 Chamber Operations Survey Contact the HERO Team at ACCE to learn how to create custom reports comparing your chamber to peers. HERO@acce.org