Recommendation HOLD Dismal performance drags margins Appreciating Japanese Yen, drop in volumes and increase in. Rs. 1,126.

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Recommendation HOLD Dismal performance drags margins Appreciating Japanese Yen, drop in volumes and increase in Rs. 1,126 Raw material costs pulled down Maruti s EBITDA margin to Rs 1,200 6.5% in Q2FY12 versus 9.8% in Q1FY12. CMP (31/10/2011) Target Sector Stock Details BSE Code NSE Code Bloomberg Code Market Cap (Rs. Crs) Free Float (%) 52- wk HI/Lo Avg. volume BSE (Quarterly) Face Value Dividend payout Shares o/s (Crs) Auto 532500 MARUTI MSIL IN 32,590 45.79% 1,599.9/1,010.45 93,815 Rs.5 150% 28.89 Relative Performance 1Mth 3Mth 1Yr Maruti 1.99% -6.50% -25.93% Sensex 7.75% -3.40% -10.71% 120 100 80 60 40 20 Share Price Movement Shareholding Pattern as of 30/09/2011 Promoters Holding 54.21% Institutional (Incl. FII) 36.95% Corporate Bodies 6.17% Public & others 2.67% Silky Jain Research Analyst (+91 22 3926-8178) silky.jain@nirmalbang.com Amrita Burde - Research Associate (+91 22 3926-8223) amrita.burde@nirmalbang.com Year Key Highlights Maruti s top-line declined 14.4% YoY to Rs 7,832 crs and 8.2% QoQ due to the labour strike. The company s production at Manesar plant was disrupted due to labour issues and the prolonged strike caused loss of production of approximately 28,500 cars in Q2FY12. Maruti s volume was down 20% yoy and ~10% qoq. However, Average Realized Price (ARP) was up ~5% yoy and 1% qoq on account of change in product mix towards diesel cars which commands higher price. EBITDA margin dropped to its lowest in the past ten quarters to 6.5% in Q2FY12 versus 9.7% in Q1FY12. Appreciating JPY affected margins by 130 bps on both high royalty and raw material costs. PAT was significantly below expectation due to increase in other expenses and higher mark to market losses. Management is cautious about the demand outlook for near term owing to continuous increase in fuel prices and rising interest rates. Valuation & Recommendation Going forward, we believe that the outlook for FY12E stays challenging. Full impact of JPY appreciation on imported raw material is likely to be witnessed in H2FY12 as the forex exposure is unhedged. However, we expect conditions to improve from FY2013E onwards. At CMP of Rs 1,126 Maruti is trading at 17.7x and 13.9x FY2012E & FY2013E EPS of Rs 63.7 and Rs 81.1 respectively. We recommend to HOLD the stock with a target price of Rs 1,200 per share as we believe that the downside risk is limited from current levels. Total Income Growth % EBITDA Margin % PAT Margin EPS P/E P/BV FY 2010 29,623 44.1% 3,951 13.3% 2,498 8.43% 86.4 13.03 2.75 FY 2011 37,040 25.0% 3,664 9.9% 2,289 6.18% 79.2 14.22 2.35 FY 2012E 36,543-1.3% 3,023 8.3% 1,841 5.04% 63.7 17.68 2.11 FY 2013E 39,826 9.0% 3,900 9.8% 2,345 5.89% 81.1 13.88 1.86

Performance Analysis Maruti Suzuki showed a feeble perfomance which was adversely affected by the prolonged labour strike at the Manesar plant that hit the company s production. Maruti Suzuki reported net sales at Rs 7,537 crs which was down 9.4% on QoQ basis and 15.7% on a YoY basis. Total production loss due to strike in the last two quarters has been around 83,300 units; out of which 28,539 were lost in Q2FY12. In October, the company has lost 33,000 of production volumes. Q2FY12 Q2FY11 % change Q1FY12 % change Units sold (nos) 2,52,307 3,13,654 (19.6) 2,81,526 (10.4) Domestic 222,406 2,77,936 (20.0) 2,50,683 (11.3) Exports 29,901 35,718 (16.3) 30,843 (3.1) Realisation (Rs) 2,98,741 2,84,935 4.8 2,95,529 1.1 Maruti's EBITDA was down to 6.5% from 9.5% in Q1FY12, lowest in the past 10 quarters. This was led by higher royalty and R/M costs and drop in sales due to labour unrest. 20.0% 10.0% 0.0% EBITDA Margins (%) 13.0% 15.5% 13.5% 12.5% 9.8% 10.7% 9.7% 10.2% 9.8% 6.6%

2QFY12 2QFY11 % YoY 1QFY12 % QoQ Gross Sales 8,398 9,987 (15.9) 9,301 (9.7) Excise Duty 860 1,050 (18.1) 981 (12.3) Net Sales 7,537 8,937 (15.7) 8,320 (9.4) Net sales were lower due to drop in volumes Other op Income 294 210 40.0 209 40.5 Increased due to write backs of Rs 60 crs during the quarter Total Income 7,832 9,147 (14.4) 8,529 (8.2) Raw Material 6,157 7,076 (13.0) 6,692 (8.0) Consumed Employee Expenses 199 157 27.2 179 11.2 Although Management cut salaries of the workers on strike, addition of new workers led to higher operating expenses Other Expenses 981 955 2.8 844 16.3 Increased on account of higher advertisement, higher royalty of Rs 50 crs and mark to market loss on commodities of Rs 26 crs. TOTAL EXP 7,337 8,187 (10.4) 7,715 (4.9) EBITDA 494 960 (48.5) 814 (39.3) Margin (%) 6.56 10.75 (419) bps 9.79 (323) bps EBITDA margin dropped to its lowest in the past ten quarters Depreciation 266 238 11.8 242 9.9 Higher as Plant B at Manesar got commissioned in Q2FY12. Depreciation of about Rs 10 crs is included for the new plant EBIT 228 722 (68.5) 572 (60.2) Other Income 118 134 (12.1) 180 (34.6) Other income declined sequentially due to lower cash generation Interest 10.9 10 12.3 6 89.9 Interest expenses increased due to increase in working capital. PBDT 335 846 (60.5) 746 (55.2) Tax 94 248 (62.0) 197 (52.2) Profit After Tax 240 598 (59.8) 549 (56.2) Margin (%) 3.2 6.7 (350) bps 6.6 (341) bps EPS 8.32 20.71 (59.8) 19.01 (56.2) Source: Company, Nirmal Bang Research

Takeaways from Con Call The company s board has given an approval to buy land in Gujarat for future expansion. The management, however, highlighted that plant construction in Gujarat is still some time away as they have sufficient capacities in the Manesar plant. Management indicated that retail volumes during Diwali were up by 2% yoy but demands for petrol models continue to remain sluggish. The company expects to report a flat YoY growth in November-March 2012. Owing to the increase in petrol prices, petrol car market has declined 11% YoY in the last 6 months, whereas the diesel car market has increased 24% YoY which indicates strong demand for diesel cars. Maruti is gearing up to take the advantage as already 22% of total volumes comes from diesel cars which will further ramp up once the production for new Swift begins. As per the management, the inventory level of the cars has reduced from 4-5 weeks to 2-3 weeks which is positive. The full impact of JPY appreciation on imported raw material is likely to be witnessed in H2FY12 as the forex exposure is unhedged. Management has stated that it has started heging its forex exposure at current currency rates. Management stated that production capacity is expected to return back to pre-strike levels by December 2011. The production capacity of Swift will increase from 10000-12000 per month in FY11 to approximately 16000-18000 per month in FY12E. The production capacity of D zire will increase from 7000-8000 per month in FY11 to 10000 per month FY12E. Outlook Maruti s PAT was below expectation given increase in other expenses and mark to market losses. Management also remained cautious for the demand resulting from the continuous increase in fuel prices and rising interest rates. Moreover, increasing competition and labour unrest has resulted in loss of market share to the company. While demand for petrol cars is sluggish, the full impact of JPY appreciation on imported raw material is likely to be witnessed in H2FY12 as the forex exposure is unhedged and promotion and discounts are likely to stay high amidst poor demand. We believe that given the current scenario the outlook for FY12 stays challenging. Consequently, we expect the company s net sales to decline 1.4% in FY2012E and EBITDA margin to be at 8.3% for FY2012E.

However, Maruti is ramping up its diesel sales with the launch of new Swift which has gained significant traction. The new Swift has already received a booking of more than 100,000 within few weeks of its launch. Therefore, we expect conditions to improve from FY2013E with ramping up of production, higher capacity and stable interest rates. Using our intrinsic value method, we arrive at a target price of Rs. 1,200 per share for Maruti. At the CMP of Rs 1,126 Maruti is trading at 17.7x and 13.9x FY2012E & FY2013E EPS of Rs 63.7 and Rs 81.1 respectively. We recommend to HOLD the stock with a target price of Rs 1,200 per share as we believe that the downside risk is limited from current levels.

Financials Profitability (Rs. In Cr) FY10A FY11A FY12E FY13E Financial Health (Rs. In Cr) FY10A FY11A FY12E FY13E Net Sales 28,958 36,128 35,613 38,858 Share Capital 145 145 145 145 Other op income 665 912 930 967 Reserves & Surplus 11,691 13,723 15,293 17,351 Total Income 29,623 37,040 36,543 39,826 Deferred Tax Liabilities 137 164 164 164 EBITDA 3,951 3,664 3,023 3,900 Share Holder's Funds 11,972 14,032 15,602 17,660 Dep 825 1,013 1,012 1,153 Total Loans 821 309 620 620 Op Income 3,126 2,651 2,011 2,747 Total Liabilities 12,794 14,341 16,222 18,280 Interest 34 24 20 25 Net Fixed Assets 5,412 6,958 8,946 10,294 Other Income 500 482 531 557 Investments 7,177 5,107 5,107 5,107 PBT 3,593 3,109 2,522 3,279 Sundry Debtors 810 893 1,425 1,538 Tax 1,095 820 681 935 Cash & Bank 98 2,509 2,085 2,562 PAT 2,498 2,289 1,841 2,345 Loans & Advances & Others 1,656 1,540 1,526 1,633 Minority Interest 0 0 0 0 Inventories 1,209 1,415 1,644 1,774 Adj PAT 2,498 2,289 1,841 2,345 Total 3,772 6,356 6,681 7,507 Shares o/s ( No. in Cr.) 29 29 29 29 Current Liabilities & Provisio 3,568 4,080 4,511 4,628 EPS 86 79 64 81 Net Current Assets 205 2,277 2,169 2,879 Adj EPS 86 79 64 81 Deferred Tax Assets 0 0 0 0 Cash EPS 115 114 99 121 Total Assets 12,794 14,341 16,222 18,280 Quarterly (Rs. In Cr) Dec.10 Mar.11 June.11 Sep.11 Cash Flow (Rs. In Cr) FY10A FY11A FY12E FY13E Net Sales 9,277 9,864 8,320 7,537 Operating EBITDA 902 1,010 814 494 Net Income 3,593 3,109 2,522 3,279 Dep 237 297 242 266 Change in WC (12) 421 (316) (233) Op Income 665 713 572 228 Other Adjustment (693) (759) (579) (724) Interest 0.4 6.4 5.8 10.9 CF from Operation 2,887 2,771 1,626 2,322 Other Inc. 0.4 6.4 5.8 10.9 Investment Extraordinary 1.0 2.0 3.0 3.0 Capex (1,315) (2,547) (3,000) (2,500) PBT 793 827 746 335 Other Investment & interest (3,468) 2,572 930 967 Tax 228 167 197 94 Total Investment (4,783) 25 (2,070) (1,533) PAT 565 660 549 240 Financing EPS (Rs.) 19.6 22.8 19.0 8.3 Diviend Paid (101) (237) (271) (287) Performance Ratio FY10A FY11A FY12E FY13E Share Capital 0 0 0 0 Sales growth (%) 42.2% 24.8% -1.4% 9.1% Debt Repayment & Int 156 (537) 291 (25) EBITDA margin (%) 13.3% 9.9% 8.3% 9.8% Total Financing 55 (773) 20 (312) Adj.PAT margin (%) 8.4% 6.2% 5.0% 5.9% Net Chg. in Cash (1,841) 2,023 (423) 477 ROE (%) 23.3% 17.8% 12.6% 14.2% Cash at beginning 1,939 98 2,509 2,085 ROCE (%) 34.4% 27.3% 13.3% 16.1% Cash at end 98 2,121 2,085 2,562 Valuation Ratio FY10A FY11A FY12E FY13E Per Share Data FY10A FY11A FY12E FY13E Price Earnings (x) 13.03 14.22 17.68 13.88 Reported EPS 86.42 79.21 63.70 81.13 Price / Book Value (x) 2.75 2.35 2.11 1.86 Adjusted EPS 86.42 79.21 63.70 81.13 EV / Sales 1.15 0.86 0.89 0.81 BV per share 409.5 479.8 534.2 605.4 EV / EBIDTA 8.41 8.44 10.54 8.08 Cash per share 3.4 86.8 72.2 88.7 Dividend Yield 0.5% 0.7% 0.7% 0.7% Dividend per share 6.00 7.50 8.00 8.00 Source:Company data, Nirmal Bang Research

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