Handout #2 STATE ADVERTISING FILING REQUIREMENTS FIRST CONSULTING & ADMINISTRATION, INC.

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Note 1: The following is presented for information only. Every effort has been made to assure accuracy; however, no liability is created for First Consulting & Administration, Inc. by the information contained herein. Users are cautioned to review the full text of the laws, regulations and other material cited. Note 2: If there is a citation in a column, advertising filing is required for that product. Additional parameters may be given as a note in that cell. Note 3: Only published laws, regulations and Bulletins are reflected in this chart no department position nor experience of any given company. If your company has been asked to file and have been given a citation, please let us know. Note 4: Many states have filing authorization laws that say filing may be required to the extent required by law. However, if no requirement has actually been issued, reference to this footnote will be made. AK 3 AAC Code 28.503 AL Regulation 91 21, but see Note (4). Reg. 71 18 AR Rule & Regulation 59 5B(3) Modified Guaranteed Annuities File Prospectus & other sales material. AZ 20-1110, but exempt per 11-9-00 Exemption Order (See Circular letter 2000-14) CA CO CT DC Title 10 2522.7 Investment Annuity advertisement (and any revisions) must be filed 30 days prior to use. 20-1110, but exempt per 11-9-00 Exemption Order (See Circular letter 2000-14) 2534.2(d)(1) File 30 days prior and use. Reg 38a 433-3(d)(1) Variable Life - File 30 days prior to use. Rule and Regulation 13 18 23-79-408; Rule & Regulation 27 19 20-1110 and R20-6-1014, but Group LTC ads are exempt per 10-22-03 Exemption Order 10234.9 10233.9 10232 Out-of-state issue group LTC 3CCR 702 Reg 4-4-1 20, but see Note (4). Dept feels advertising must be filed. 38a-501-15(c), but see Note 4 DE Reg 63 20; Forms and Rates Bulletin 20 "File 30 days prior to use" 20-1110, but exempt per 11-9-00 Exemption Order (See Circular Letter 2000-14) 20-1110 File and use Rule & Regulation 52 15.A Minimum Basic Benefit Health Insurance Prior approval required for Pre- Paid Dental Plans Health advertising, other than DI and Accident only in subject to filing prior to use per 20-1110 and the 11-9-00 Exemption Order. 20-1018 10195.65 CA Ins 702 has internet requirements 10-18-108 "Provide a copy" 38a-495-12; 38a-495a-15 Ins. Code 35-2618(b) File for review. Reg 59 7 "Provide a copy for review" Forms and Rates Bulletin 20 "File 30 days prior to use." Pre-paid dental advertising must be filed per 10-16-107(4)(a) March, 2013 Page 1 of 7

FL Bulletin 92-32 File sales illustration and point of sale advertising material with policy form. Includes all indeterminate value life and annuities except Term Life and variable annuities. GA 120-2-71.15(6) Fixed annuities, if marketed through financial institutions. Bulletin 92-32 Code 627.9407(2)File 30 days Code 627.6735 Rule 4- Rule 4-150.218 File sales illustration and point prior. 156.121 Small Employer Health, File 30 of sale advertising material Bulletin 88-224 File 10 days prior. days prior. with policy form. Includes all 4-150.019(1) 627.6699 indeterminate value life and See 4-150.006 for special rule for annuities except Term Life and Association Groupsvariable annuities. 120-2-32-04(4)Variable Life. File 30 business days prior. 120-2-71.15(6)Variable annuities, if marketed through financial institutions. 120-2-16-.10; 120-2-2-.24(2)(a-e) Direct response, file for approval; other material, file 30 days prior and use. 120-2-2-.24(2)(a-e) Must be filed with Department, either for prior approval, or by including a Certificate of Compliance. Code 33-43-7 120-2-8-.19 "Provide a copy" HI 431-228 431:10A-310 IA ID 18.01.16 013 Variable life and annuity, file copy of prospectus only. Chapter 60 IDAPA 18.01.60 Section 020 18.01.54.021 "Provide a copy for review or approval." IL.50 IL Admin. Code 2010.70 IN Rule 760 IAC 2-14-2 760:3-16-1 KS 40-4-37 Bulletin 1993-9, Pt. 14 File and use. KY 806 KAR 17:081 18 Bulletin 90-12 File and use. 806 KAR 17:066 17 "provide a copy" LA (Rule 46 sec. 19. No statutory authority but DOI requests filing.) 33 18 Reg. 120-2-2-.24(2) All accident and sickness or hospitalization insurance advertisements must be filed. (No longer enforced per Tom Carswell on 9-5-12 rely instead on the required annual compliance certification.) Code Section 33-6-4(13 (c) requires prior approval of all life and health direct response advertising. (Tom Carswell advised this could include website materials where prospects are referred directly to company.) 41-905 TPA advertising must be approved by insurer. March, 2013 Page 2 of 7

211 CMR 71.17 Bulletin B-2000-02 File two copies 15 days prior. Universal life and variable life with MA Bulletin B-94-08 no-lapse guarantee. MA Bulletin B-98-17 El Life and El Annuity File advertising materials and illustrations with policy filing. MD 18-103 31.14.01.15 Submit copy for review 30 days prior. (Also includes Long Term Nursing Home) ME Rule - eff. 7-1-04 Chapter 425 Section 21 MI VL & VA 500.631 File advertising, illustrations and other printed material at least 30 days prior. Note: Group VA s meet req s if are subject to review by SEC or NASD. MN 61A.072, Subdiv 2 Contracts or Supplemental Contracts providing for accelerated benefits. MO MS LA&H 67-1 Ch. III 1 (3)(d) and 67-1 Ch. III 3 - see comment LA&H 73-3.14 Life insurance offered to college students with premium finance. File for approval. Bulletin 80-1 Must file all advertising relating to Indeterminate Premium Policies. 61A.072, Subdiv. 2 Contracts or Supplemental Contracts providing for accelerated benefits. LA&H 67-1 Ch. III 1 (3)(d) and 67-1 Ch. III 3 see comment 500.3941 File 45 days prior. Include copy of matching policy and forms with status of approval of same. Chapter 62S.28 (Qualified LTC policies) 20 CSR 400-4.100 (20A), states must provide. 15-923 File 5 days prior. 31.10.05.14 31.10.06.05 24-A MRSA 5006-A Rule 275 19 File for approval 30 days prior. 500.3847 File 45 days prior. Include copy of matching policy and forms with status of approval of same. 62A.31(5) Bulletin 92-4 20 CSR 400 3.200(12) 376.884 Code 83-9-110 88-105.18 Note: Laws recodified 7/98 from 09 to 31. 500.668 Agents must keep file of agency produced ads not product or company specific, with manner and extent of distribution. National ads not intended for MI should include a disclaimer for MI See MN Bulletin 92-3 Item 6, July 22, 1992 which states that MN does not require advertising filing for any product, while emphasizing that Medicare advertising is required. 89-101 Ins. Sales on the Premises of banks File 30 days prior LA&H 76-1 Material used in sale of "trusteed group" insurance LA&H 67-1 not clear. Dept advises they want filings, but don t have authority. Rule limited to certain types. March, 2013 Page 3 of 7

MT 33-20-606 Submit ADC 6.6.3113A (12/18/98) 33-22-910 File for approval. final, dated and effective prospectus; file and use. NC 11 NCAC 12.0420 Variable Annuity Include sales promotion material with Form Filing. 11 NCAC 12.1017 58-55-30(k) File for approval 30 days prior. 58-54-35 Directive 90-1 File for approval 30 days prior. ND Bulletin 2002-1(1-8-2002) Indexed. Include dated illustrations. Must also advise Department of special training provided to agents. 45-06-05-09.1 (Department may request while reviewing policy filing) NE Regulation 210 NAC Chap 46 019, but see Note (4) NH Ins 3601.21 NJ 11:4-21.3(b) Customer attestation filed for limited death benefit policies. Eff. 5-1-04 11:4-34 20 Repealed, eff 6-21-10 NM 13 NMAC 10.15.33 NMSA 59A-23A-11 NV Bulletin 29 Adjustable Life and Universal Life products. Bulletins 29 and 06-009. NAC 687B s23 (LCB File No R121-07, effective 10-1-08) 45-06-01.1-16 Allows that Department may require for review or approval, but the department has no per se approval requirements. 210 NAC Ch 48-007 44-3608.01 1902.14 1903.06 1905.16 11:4-23.17 17B:26A-9 & A-10 17:35C-11(a) NMSA 59A-24A-12 13 NMAC 10.8.52 NAC 687B.280 Bulletin 88-006 As of 11-09, the dept may be asking to see advertising on products with lengthy surrender periods (15+ years), based on Suitability requirements. Per 2601.19, the commissioner MAY require filing of all health advertising for review prior to use. Effective 12-5-08. NJAC 11:4-16.9 requires filing of advertising materials for individual health sold on direct mail or massmarketed basis. 13 NMAC 10.13.26 Managed health care plans. File and use after 30 days. 13 NMAC 10.9.12 Minimum Health Care Protection NMSA 59A-48-16 Prepaid Dental Plans 695D.230 - Dental plans under Chapter 695D, not life/health insurers. File 30 days prior for approval. NAC 689B.020 requires filing for advertising used to sell Group Health through Associations. March, 2013 Page 4 of 7

Cir Ltr 1968-5 11 NYCRR 52.22(b)(9) Life insurance in correlation to 11 NYCRR 215.5(d) sale of mutual funds. NY Cir Ltr 1968-5 Life insurance in correlation to sale of mutual funds. Includes illustrations. File for approval. OH 3901-4-01 (u) and (v) Association groups only, upon request. But, see Note (4). OK OR Title 36 1216 (2)(g) Life and Annuity with series of Guaranteed Annual endowment benefits. File with policy for approval. Per Bulletin 2009-7, the department has withdrawn all prior bulletins re advertising filing requirements. Advised to refer to SERFF instructions and/or department website for general filing tips. Use Transmittal 440-3308 for Life insurance/annuities. Illustrations may need to be filed. 365:10-9-14(b). Individual and Group Variable Annuity File with policy 60 days prior. Per Bulletin 2009-7, the department has withdrawn all prior bulletins re advertising filing requirements. Advised to refer to SERFF instructions and/or department website for general filing tips. Use Transmittal 440-3308 for Life insurance/annuities. 3901-1-41 (S)(1) 3923.336 File for approval. 11 NY ADC 75.11 If advertising financial condition before filing of financial statement, file 2 copies with a certification. 365:10-5-48.1 365:10-5-136, but see Note 4 Title 36 4089 "Life Settlement" contracts. Title 36 6156 Prepaid dental File for approval ORS 836-052-0696 Also, refer to form 440-3308(H) and the OR website, http://www.insurance.oregon.g ov/bulletins.html ORS 743.687 ORS 836-052 - 0170 Refer also to Form 440-3308H. Refer to Filing Transmittals 440-3308 and 440-3308H. PA 31 PA Code 83.3 If advertising is used as disclosure statement. 31 Pa Code 87.3 Products with guaranteed annual endowment benefits. RI 31 PA Code 87.9 Merchandising of Mutual Funds 31 PA Code 51.2 Mail order LTC 31 PA Code 51.2 Mail order DI 31 PA Code 89.785 31 PA Code 51.2 Mail order for individual A&H or franchise A&H. 31 PA Code 89.99(f) Student accident. File 30 days prior for review. R27-46-018 SC 69-20 Bulletin 20-75 Campus life insurance. SD ARSD 20:06:21:30 TN 0780-1-61-.23 LTC Advertising Sold through Association groups. 69-46 XVIII Bulletin 11-88 Bulletin 1-90 58-17A-13 TCA 56-7-1431 TCA 56-7-1457 0780-1-58-.19 File for review or approval by the proposed effective date. Bulletin 2-80 (1)(d) Prepaid dental. Dept advised that they require all LTC advertising to be filed, not just that sold through associations. March, 2013 Page 5 of 7

ST TX LIFE AND ANNUITIES UT Rule R590-226-5 File illustration for life products. VA 38.2-3113.3 5 Admin Letter 2000-B Chapter 173.7 Life product promoting education loan feature. File for approval. VT Bulletin 110 Indexed annuity, file Buyer s Guide or informational material. Bulletin 121 Indexed life insurance, file draft or final copy of Buyer s Guide or informational material. 28 TAC 3.803 (4)(A) 28 TAC 3.3838 28 TAC 3.3313 Variable life. TIC Article 3.74 9 R590-148-20 Provide a copy upon request. 31A-22-620 (7) 14 VA ADC 5-200-160 14 VAC 5-160-90 114 CSR 24 16 14 VA ADC 5-170-170 38.2-3609 H-09-1 22 WA 284-83-100, effective 1-1-09, and 284-85-070 LTC Partnership contracts. WI WV Rule 114-7-5.2 College policies under premium finance rule,. File sales material, promissory notes and other forms, for approval. Mass marketed life. Rule 3.46(8)(b) Requires LTC outline of coverage to be approved prior to use; Dept. will request LTC marketing material per Ins 3.46(22) and Ins 3.27 114-32-16 Letter No. 87 Long-term care. Mass marketed health. Mass marketed health. H-09-1 19File for review or approval. 284-55-180 284-66-300 Rule 3.39(15) Bulletin 12/1/89 Rule 114-24-17 Letter No. 56 Letter No. 58 Mass marketed Medicare Supplement. 28 TAC 3.1707 (b) Viatical settlements TAC 21.120 sets forth special simplified filing requirements for submission of substantially similar advertising. Regulation 71-1 18 Upon Commissioner s order, file for approval prior to use. 48.20 550 and 48.21.370 All advertising material, including the required standard disclosure form, for critical illness coverage must be filed for approval. Mass marketed health. March, 2013 Page 6 of 7

WY Chapter 27 6 Variable life and annuity; individual and group (File prospectus whenever updated). 26-38-110 Statute 26-38-208 Chapter 34 Part 1 1 Cancer insurance. File with policy prior to use. March, 2013 Page 7 of 7