NOBEL COLLEGE Assignment Questions Level: - BBA 4 th Subject : Principle of Marketing Answer the following questions 10*5 =50 1. Make a comparison between all the different philosophies in marketing in detail 2. Describe about the marketing mix components in a service industry like nobel College 3. Describe about the concept of green marketing and relationship marketing in detail 4. The concept of marketing has changed from We sell what we make to we make what we can sell. Elaborate the concept on the basis of marketing concept 5. Describe about the importance of marketing and the challenges faced by a manager in this modern world NOBEL COLLEGE Assignment Questions Level: - BBA BI 4 th Subject : Principle of Marketing Answer the following questions 10*5 =50 1. What is scientific thinking? Describe about the importance of scientific thinking in business research 2. Describe about the scientific research process with the help of a clear diagram 3. What do you mean by ethics in research? Describe about the ethical issues and the ethical principles in detail 4. Describe about the nature of research and the importance of business research in detail 5. What is literature review? What is the importance of literature review and also give the guidelines for developing a good literature review.
Course: BBA/BBA BI/BCIS 4 th Nobel College HOME ASSIGNMENT ABK DATA ANALYSIS AND MODELLING 1. The managers of a brokerage firm are interested in finding out if the number of new clients a broker brings into the firm affects the sales generated by the broker. They sample 10 brokers and determine the number of new clients they have enrolled in the last year and their sales amounts in thousands of dollars. These data are presented in the table that follows: BROKER 1 2 3 4 5 6 7 8 9 10 CLIENTS (X) 27 11 40 33 15 15 25 36 28 30 SALES (Y) 52 37 64 55 29 34 58 59 44 48 Calculation Shows that: ΣX = 260 ΣY = 480 ΣX² = 7594 ΣY² = 24276 ΣXY = 13377 SSX = 834 SST = 1236 SSE = 271.241 a. State the regression equation and interpret the meaning of slope in this problem. What is the least square prediction for the amount of sales (in $1,000s) for a person who brings 25 new clients into the firm? b. Determine the coefficient of determination and explain its meaning in this problem. c. Compute 95%confidence interval estimate for the population slope β 1. 2. A food products company believes that storing frozen foods at low temperatures for several weeks might cause a noticeable weight loss in the products. Some data were collected to test this belief, as summarized in the table below: WEEKS STORED, X 26 32 35 27 25 31 30 36 WEIGHT LOSS (%), Y 1.05 1.35 1.32 1.12 1.01 1.24 1.28 1.41 Calculation shows: n = 8 ΣX = 242 ΣY = 9.78 ΣX 2 = 7436 ΣY 2 = 12.106 ΣXY = 299.79 SSX = 115.5 SSY = 0.14995 SSE =0.015205 a. Build a linear regression equation to represent the relationship between storage time and weight loss. b. What weight loss would the regression equation predict for this product if it were stored for low temperature for 28 weeks? What would be the 95% prediction interval estimate at this level of storage time (i.e. 28 weeks)? c. At 5% level of significance do a t-test for the slope. 3. The marketing manager of a large supermarket chain would like to determine the effect of shelf space on the sales of pet food. A random sample of 12 equal-sized stores is selected with the following results: STORE 1 2 3 4 5 6 7 8 9 10 11 12 WEEKLY SALES, Y (HUNDREDS OF $) 1.6 2.2 1.4 1.9 2.4 2.6 2.3 2.7 2.8 2.6 2.9 3.1 SHELF SPACE, X (FEET) 5 5 5 10 10 10 15 15 15 20 20 20 Calculation shows that: X = 150 Y = 28.5 X² = 2250 Y² = 70.69 XY = 384 SSE = e² = 0.949 SSX = 375. a. Compute the coefficient of determination r², and interpret its meaning. b. At the 0.05 level of significance, is there evidence of a linear relationship between shelf space and weekly sales? c. Set up a 95% confidence interval estimate of the average weekly sales for all stores that have 8 feet of shelf space for pet food.
4. A financier whose specialty is investing in movie productions has observed that, in general, movies with big-name stars seem to generate more revenue than those movies whose stars are less well known. To examine his belief he records the gross revenue and the payment (in $ millions) given to the two highest-paid performers in the movie for ten recently released movies. COST OF TWO HIGHEST GROSS PAID PERFORMERS REVENUE X 2 Y 2 XY MOVIE (X) (Y) 1 5.3 48 28.09 2304 254.4 2 7.2 65 51.84 4225 468.0 3 1.3 18 1.69 324 23.4 4 1.8 20 3.24 400 36.0 5 3.5 31 12.25 961 108.5 6 2.6 26 6.76 676 67.6 7 8.0 73 64.00 5329 584.0 8 2.4 23 5.76 529 55.2 9 4.5 39 20.25 1521 175.5 10 6.7 58 44.89 3364 388.6 TOTALS 43.3 401 238.77 19633 2161.2 a. What is the residual (error) term for an $8 million payment to the two highest paid performers? b. Compute the standard error of estimate S YX. c. At the 0.05 level of significance, conduct an overall fit of the model. 5. A candy bar manufacturer is interested in trying to estimate how sales are influenced by the price of their product. To do this, the company randomly chooses 6 small cities and offers the candy bar at different prices. Using candy bar sales as the dependent variable, the company will conduct a simple linear regression on the data below: CITY PRICE ($) SALES Calculation shows that River Falls 1.30 100 X = 12 Hudson 1.60 90 Y = 390 Ellsworth 1.80 90 X² = 25.66 Prescott 2.00 40 Y² = 30268 Rock Elm 2.40 38 XY = 700 Stillwater 2.90 32 SSX = 1.66 a. What is the estimated average change in the sales of the candy bar if price goes up by $1.00? b. What percentage of the total variation in candy bar sales is NOT explained by prices? c. Set up a 95% confidence interval estimate of the population slope β 1. 6. According to the Capital Asset Pricing Model (CAPM), the risk associated with a capital asset is proportional to the slope 1 (or simply beta [ ]) obtained by regressing the asset s past returns with the corresponding returns of the average portfolio called the market portfolio. (The return of the market portfolio represents the return earned by the average investor. It is a weighted average of returns from all the assets in the market.) The larger the slope of an asset, the larger is the risk associated with that asset. A beta ( ) of 1.00 represents average risk. The returns from an electronics firm s stock and the corresponding returns for the market portfolio for the past 15 years are given below.
MARKET RETURN (%) STOCK S RETURN (%) Year (X) (Y) X 2 Y 2 XY 1 16.02 21.05 256.6404 443.1025 337.2210 2 12.17 17.25 148.1089 297.5625 209.9325 3 11.48 13.10 131.7904 171.6100 150.3880 4 17.62 18.23 310.4644 332.3329 321.2126 5 20.01 21.52 400.4001 463.1104 430.6152 6 14.00 13.26 196.0000 175.8276 185.6400 7 13.22 15.84 174.7684 250.9056 209.4048 8 17.79 22.18 316.4841 491.9524 394.5822 9 15.46 16.26 239.0116 264.3876 251.3796 10 8.09 5.64 65.4481 31.8096 45.6276 11 11.00 10.55 121.0000 111.3025 116.0500 12 18.52 17.86 342.9904 318.9796 330.7672 13 14.05 12.75 197.4025 162.5625 179.1375 14 8.79 9.13 77.2641 83.3569 80.2527 15 11.60 13.87 134.5600 192.3769 160.8920 TOTALS 209.82 228.49 3112.3334 3791.1795 3403.1029 a. Carry out the regression and find the beta ( ) for the stock. What is the regression equation? b. Does the value of the slope indicate that the stock has above-average risk? (For the purposes of this case assume that the risk is average if the slope is in the range 1± 0.1, below average if it is less than 0.9, and above average if it is more than 1.1.) c. If the market portfolio return for the current year is 10%, what is the stock s return predicted by the regression equation? Give a 95% confidence interval for this prediction.
NOBEL COLLEGE NOBEL COLLEGE Mid Term Assignment Questions Mid Term Assignment Questions BBA 4 th Semester Subject: Business Communication II BBA 4 th Semester Subject: Business Communication II Attempt All these Questions: 1. Suppose you are working in a business organization. What positive and negative impressions did you have at first? What factors contributed to it? How is your impression to the company now? 15 2. Are rewards and incentives essential for motivating employees? What benefits, rewards and incentives will you offer to your employees? How important are material and non-material benefits? 15 3. Think of any five personal goals and plans you have had during the last six months. Which of these have you achieved and why? Which have you not achieved and why? Recommend tips for successful completion of a project. 15 4. Define these Terms: 5 a) Project b) Motivation c) Annual Bonuses d) Networking e) Rapport The End Attempt All these Questions: 1. Suppose you are working in a business organization. What positive and negative impressions did you have at first? What factors contributed to it? How is your impression to the company now? 15 2. Are rewards and incentives essential for motivating employees? What benefits, rewards and incentives will you offer to your employees? How important are material and non-material benefits? 15 3. Think of any five personal goals and plans you have had during the last six months. Which of these have you achieved and why? Which have you not achieved and why? Recommend tips for successful completion of a project. 15 4. Define these Terms: 5 a) Project b) Motivation c) Annual Bonuses d) Networking e) Rapport The End
FINANCIAL MANAGEMENT BBA 4 th SEMESTOR VACATION END ASSIGNMENT ATTEMPT ALL QUESTIONS THAT CONTAIN 5O MARKS WEIGHT 1) What are the advantages and disadvantages of debt sources of financing? 2) What are the advantages and disadvantages of common stock sources of financing? 3) What is bond? Briefly describe its features. 4) What is common stock? Briefly describe its features. 5) Briefly describe the types of bond available in market. ---HAPPY DASHAI & TIHAR---
Nobel College Assignment Questions BBA 4 th Subject: Organization Behavior 1. Define organizational behavior? 2. Why is it crucial for managers to understand and analyze OB? 3. Describe how OB is an inter-disciplinary subject? Which other fields/areas contribute to the study of OB? 4. Elaborate on some of the challenges in the field of OB? 5. What are the emerging trends in OB? 6. Define the term goal. Discuss how does it influence individual behavior? 7. Discuss the individual-organizational relationship based on the psychological contract with relevant examples? 8. What do you mean by values? what are the sources of values. Distinguish between terminal and instrumental values? 9. Differentiate between values and beliefs with examples? 10. Define attitude, how is attitude formed. Explain cognitive, affective and intentional component of attitude? Happy Dashain