Simplified accounting for private companies: Certain intangible assets

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Simplified accounting for private companies: Certain intangible assets Prepared by: Brian H. Marshall, Partner, National Professional Standards Group, RSM US LLP brian.marshall@rsmus.com, +1 203 905 5014 February 2015 (updated May 2018) TABLE OF CONTENTS Overview... 1 Scope... 1 CRI assets... 2 Assets arising from NCAs... 2 Disclosures... 3 Effective date and transition... 3 Considerations related to the election of the accounting alternative... 3 Appendix: Frequently asked questions and answers... 5 A. Scope... 5 B. CRI assets... 5 C. Bargain purchases... 9 D. Valuation-related... 10 E. Disclosures... 11 F. Considerations related to the election of the accounting alternative... 11

Overview On December 23, 2014, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update (ASU) 2014-18, Business Combinations (Topic 805): Accounting for Identifiable Intangible Assets in a Business Combination (a consensus of the private company council),which provides a new accounting alternative for private companies related to the identifiable intangible assets recognized in the accounting for a business combination. The ASU includes the final decisions reached by the Private Company Council in its Issue No. 13-01A, Accounting for Identifiable Intangible Assets in a Business Combination. Under the ASU, a private company may choose to elect an accounting policy under which it would not separately recognize the following intangible assets in the accounting for a business combination: (a) intangible assets that would otherwise arise from noncompete agreements (NCA) or (b) customer-related intangible (CRI) assets that cannot be separately sold or licensed. The value of these intangible assets is effectively subsumed into goodwill. A private company may elect this alternative only if it also elects (or has already elected) the private company goodwill accounting alternative (refer to our summary, Simplified accounting for private companies: Goodwill). This white paper provides additional information about the ASU s scope, recognition provisions related to CRI assets and NCAs, disclosure requirements, effective date and transition provisions and the factors a private company should consider before electing the accounting alternative. In addition, an appendix is provided with answers to frequently asked questions about the accounting alternative. RSM s middle market insights A middle market company that elects the new accounting alternative should see a reduction in the valuation costs and complexity involved in accounting for a business combination given that many CRI assets and intangible assets that would otherwise arise from NCAs with selling shareholders will no longer need to be recognized or measured. However, certain analyses must be performed to ensure proper implementation of the accounting alternative because electing the alternative only eliminates some of the complexity involved in accounting for the intangible assets acquired in a business combination. In addition, an entity still needs to identify and measure all of the other intangible assets acquired in the business combination that do not fall within the scope of the alternative. Only after understanding the manner and extent to which complexity is reduced as a result of electing the accounting alternative, as well as the consequences of discontinuing application of an accounting alternative (which may involve undoing the alternative on a retrospective basis), can a middle market company make an informed decision about whether electing the new accounting alternative makes sense in its facts and circumstances. Scope Private companies that may elect the accounting alternative include entities other than the following: (a) those that meet the definition of a public business entity (PBE) or nonprofit entity as defined in the Master Glossary of the FASB s Accounting Standards Codification (ASC) or (b) employee benefit plans that fall within the scope of the related topics in the ASC (Topics 960, 962 and 965). The definition of PBE was added to the Master Glossary of the ASC in connection with defining the scope of the inaugural private company accounting alternatives provided by the FASB in early 2014. The definition is broader than the terms public entity and publicly traded company used throughout the ASC, and, as such, a private company should give careful consideration in determining whether it is or may become a PBE. For additional information about the new definition, refer to our article, Definition of a public business entity: Additional guidance. 1

Transactions other than business combinations to which the accounting alternative also applies are: (a) the equity method of accounting for an investment when there is a difference between its carrying amount and the private company investor s share of the investee s underlying equity in net assets and (b) the application of fresh-start reporting in a reorganization. If elected, the accounting alternative applies to all business combinations entered into after the date of adoption. In other words, the accounting alternative cannot be elected on a business combination by business combination basis. CRI assets It is expected that many CRI assets will not meet the accounting alternative s recognition threshold (i.e., capable of being separately sold or licensed). However, examples of CRI assets that may meet this threshold are: (a) core deposit intangibles (which arise from the relationships a financial institution has with its depositors), (b) mortgage servicing rights, (c) commodity supply contracts and (d) customer information (e.g., customer lists). CRI assets that will typically not meet this threshold are those that arise from expected future contracts with existing customers. While many CRI assets will not meet the accounting alternative s recognition threshold, a private company must still analyze each of its CRI assets (e.g., customer backlog) to determine whether they can be separately sold or licensed. In other words, a private company should not just assume its CRI assets are incapable of being separately sold or licensed. Among the factors that need to be taken into consideration in analyzing whether the accounting alternative s recognition threshold is met is whether sale of the CRI asset requires input or approval from the customer. If so, it would not meet the recognition threshold. While a CRI asset that arises from a favorable customer contract (e.g., the customer is obligated to pay an above-market price for a good) is not recognized under the alternative unless that contract could be separately sold or licensed, a liability continues to be recognized for an unfavorable customer contract regardless of whether the customer contract could be separately sold or licensed. As a result, a private company must still analyze each of its customer contracts to determine whether it is unfavorable. For purposes of the accounting alternative, CRI assets do not include: (a) leases or (b) contract assets as that term is used in the new revenue recognition guidance issued in 2014. As a result, intangible assets related to leases and contract assets should be recognized separately and should not be subsumed into goodwill. For additional information about the new revenue recognition guidance and the circumstances under which contract assets arise, refer to our white paper, Revenue recognition: A whole new world. Assets arising from NCAs With respect to NCAs, the accounting alternative does not provide guidance on when an NCA should be accounted for as part of the business combination or separate from the business combination. While this question has arisen historically, and there is some diversity on how it has been treated in practice, the accounting implications were often not significant because the pre-existing guidance typically resulted in the recognition of an intangible asset both when an NCA was accounted for as part of the business combination, as well as when an NCA was accounted for separate from the business combination. However, under the accounting alternative, treating an NCA as part of the business combination does not result in the recognition of a separate intangible asset (i.e., its value is subsumed into goodwill). We believe an accounting alternative under which a private company can elect to not separately recognize the intangible assets that would otherwise arise from NCAs with selling shareholders is an indication that those NCAs should be considered part of the business combination for accounting purposes when a private company elects the accounting alternative. In other words, if a private company elects the accounting alternative, it should not conclude that NCAs with selling shareholders should be accounted for separate from the business combination. 2

Disclosures There are no incremental disclosure requirements associated with the accounting alternative. However, a private company that elects the accounting alternative should be mindful of the pre-existing requirement to qualitatively describe the factors that make up goodwill, which includes intangible assets that are not separately recognized. Effective date and transition In 2016, the FASB issued ASU 2016-03, Intangibles - Goodwill and Other (Topic 350), Business Combinations (Topic 805), Consolidation (Topic 810), Derivatives and Hedging (Topic 815): Effective Date and Transition Guidance (a consensus of the Private Company Council). ASU 2016-03 removes the effective dates of ASU 2014-18 and the other three private company ASUs issued in 2014. ASU 2016-03 allows a private company to elect the intangible assets accounting alternative in any future accounting period without establishing preferability under Topic 250, Accounting Changes and Error Corrections. ASU 2016-03 also eliminates the requirement for a private entity electing a private company accounting alternative to retrospectively apply a change in accounting principle to all periods presented a requirement under Topic 250 generally applicable to accounting changes. Regarding transition, the amendments in ASU 2016-03 indefinitely extend the transition guidance in all private company alternatives. For the intangible assets alternative in ASU 2016-03, elimination of its effective dates and extension of its prospective transition guidance means that a private company voluntarily electing to adopt ASU 2014-18 will prospectively apply the standard beginning with the first interim and annual period in which a business combination occurs. Any previously recognized NCA intangible assets or CRI assets should continue to be recognized and measured in accordance with preexisting guidance. In other words, these pre-existing intangible assets should not be subsumed into goodwill. Considerations related to the election of the accounting alternative A private company may elect the intangible asset accounting alternative only if it also elects (or has already elected) the goodwill accounting alternative. If a private company has not already elected the goodwill accounting alternative when the private company elects the intangible asset accounting alternative, the goodwill accounting alternative would be applied on a prospective basis in the period the intangible asset accounting alternative is elected. Our summary, Simplified accounting for private companies: Goodwill provides additional information about that alternative, including its effective date and what it means to apply it on a prospective basis. Before electing the intangible asset and goodwill accounting alternatives, a private company should carefully consider whether doing so makes sense in its facts and circumstances. For example, many of the anticipated benefits resulting from election of these alternatives could be negated or offset if there is a reasonable possibility that the entity will go public or be acquired by a PBE in the future. If a private company goes public or is acquired by a PBE after it has elected the accounting alternatives, absent additional standard setting, it would have to discontinue those elections and retrospectively restate their previously issued financial statements utilizing U.S. generally accepted accounting principles (GAAP) applicable to PBEs. It is possible that the FASB or Securities and Exchange Commission (SEC) could issue supplemental guidance that would provide a transition method other than retrospective application; however, we are not aware of plans on the part of either the FASB or SEC to provide such guidance. A private company should discuss the effects of electing the accounting alternative with its financial statement users and, as possible, obtain confirmation that its financial statements under the new intangible asset accounting alternative are acceptable. Vested parties to consider include investors, lenders and regulators, among others. Thoughtful consideration also should be given to upcoming or 3

potential changes in vested parties and their willingness to accept financial statements that differ from those prepared by a PBE. For additional information about the accounting alternatives and assistance in the evaluation of your specific facts and circumstances, contact your RSM professional. 4

Appendix: Frequently asked questions and answers The purpose of this appendix is to address certain questions arising from application of the accounting alternative. In answering these questions, the appendix emphasizes certain aspects of, and provides additional information about, the accounting alternative. Because the appendix does not cover all aspects of the accounting alternative, it should be read in conjunction with the rest of the white paper. A. Scope A1. Question: Can the accounting alternative be elected on an acquisition-by-acquisition basis? In other words, can a private company choose to apply the alternative to some, but not all, business combinations? Answer: No. Election of the accounting alternative by a private company is an accounting policy election. Accounting policies must be applied consistently by an entity. As such, once elected, a private company should apply the accounting alternative prospectively to all business combinations and other in-scope transactions. A2. Question: While a private company must elect the goodwill accounting alternative if it elects the intangible asset accounting alternative, does it have to elect the intangible asset alternative if it elects the goodwill alternative? Answer: No. A private company that elects the goodwill accounting alternative does not have to elect the intangible asset accounting alternative. B. CRI assets B1. Question: What types of CRI assets could a private company acquire in a business combination? Answer: Examples of CRI assets that may be acquired in a business combination include customer lists, order or production backlog, customer contracts and related customer relationships and noncontractual customer relationships. A private company that elects the accounting alternative still needs to consider whether it acquired any of these (or other) CRI assets and, if so, whether any of them can be sold or licensed separate from other assets of the business. In addition, a private company must consider whether any of the acquired customer contracts should be recognized as a liability (see Question B5). B2. Question: What is the difference between the recognition criterion for CRI assets under the accounting alternative compared to the general recognition criteria for CRI assets in ASC 805? Answer: When a private company elects the accounting alternative, it only recognizes CRI assets that are capable of being sold or licensed separate from the other assets of the business. When a private company does not elect the accounting alternative, it must apply the general recognition criteria for identifiable intangible assets in ASC 805. Those criteria, only one of which must be met, are focused on the following: (1) the separability of the asset and (2) the contractual-legal nature of the asset. To meet the separability criterion, an intangible asset must be capable of being separated from the acquiree either on its own or combined with a related contract, identifiable asset or liability. To meet the contractual-legal criterion, an intangible asset must arise from a contractual right or a legal right. An intangible asset arising from a contractual or legal right satisfies the contractual-legal criterion even if: (a) the contractual or legal right cannot be separated from the acquiree or (b) the contractual or legal right is nontransferable. One significant difference between the accounting alternative s and ASC 805 s recognition criteria is that the accounting alternative s recognition criterion does not consider whether the CRI asset is contractual or legal in nature. Whether a CRI asset is contractual or legal in nature is not a determining factor in considering whether it should be recognized when a private company elects the accounting alternative. As a result, it is possible that some (perhaps even many) CRI assets that meet the contractual-legal 5

criterion will be subsumed into goodwill under the accounting alternative because they cannot be sold or licensed separate from other assets of the business. Additional discussion about contractual-legal CRI assets is provided in Questions B6 and B7. Another significant difference between the accounting alternative s and ASC 805 s recognition criteria is that the separability criterion under ASC 805 requires an intangible asset to be capable of being sold or licensed either on its own or combined with a related contract, identifiable asset or liability. In contrast, the recognition criterion under the accounting alternative requires an intangible asset to be capable of being sold or licensed on its own without any other assets of the business. There is no allowance under the accounting alternative (as there is under ASC 805 s separability criterion) to consider whether the intangible asset can be sold with a related contract, identifiable asset or liability. As a result, a CRI asset may meet ASC 805 s separability criterion, but not meet the accounting alternative s recognition criterion. B3. Question: What does it mean to say that a CRI asset can be sold or licensed separate from other assets of the business? Answer: When assessing whether a CRI asset can be sold or licensed separate from other assets of the business, a private company should first evaluate whether the CRI asset can be sold or licensed and, if it can, then evaluate whether it can be sold or licensed separate from other assets of the business. When considering whether a CRI asset can be sold or licensed, the private company should evaluate whether there are any restrictions on selling the CRI asset. For example, the private company should consider whether it is precluded from selling a customer contract or customer information. Consider a situation in which a customer contract explicitly indicates that the private company cannot sell the contract or that it cannot sell the contract without obtaining the customer s approval. In either of those situations, the CRI asset is not capable of being sold or licensed. As a result, a CRI asset should not be recognized for the customer contract under the accounting alternative. Consider another situation in which a private company informs its customers when they sign up on the private company s website that their information may be sold to third parties, but gives them the ability to opt out of their information being sold. In this situation, only the customer information for those customers that did not opt out should be considered capable of being sold or licensed by the private company. When considering whether a CRI asset can be sold or licensed separate from other assets of the business, the private company should evaluate whether the CRI asset is dependent on other assets of the business. In other words, the private company needs to determine whether another party would be able to use or benefit from the CRI asset without other assets of the business. Consider two situations in which a private company acquires order backlog in a business combination. In the first situation, the private company acquires order backlog for the custom manufacture of industrial equipment. If the private company concludes that another party would not be able to fulfill that order backlog without the use of patented intellectual property or specialized processes or knowledge not available in the marketplace, then the private company would conclude that the CRI asset for the order backlog cannot be sold or licensed separate from other assets of the business. As a result, the order backlog would not be recognized separately (i.e., it would be subsumed into goodwill). In the second situation, the private company acquires order backlog for generic dry cleaning services. If the private company concludes that another party would be able to fulfill that order backlog because it has the capabilities to do so with its own dry cleaning equipment or because others in the marketplace have the capabilities to do so, then the private company would conclude that the CRI asset for the order backlog can be sold or licensed separate from other assets of the business. As a result, the order backlog would be recognized as a separate intangible asset (assuming there are no restrictions on selling or licensing the backlog). One type of evidence that may exist to corroborate that a CRI asset can be sold or licensed separate from other assets of the business is an exchange transaction in which the same or similar CRI asset was sold on its own. 6

B4. Question: What are examples of CRI assets that can be sold or licensed separate from other assets of the business? Answer: ASC 805-20-25-31, which was added by ASU 2014-18, lists CRI assets that may be capable of being sold or licensed separate from other assets of the business. Included on this list are mortgage servicing rights, commodity supply contracts, core deposit intangibles (which arise from the relationships a financial institution has with its depositors) and customer information. Whether these CRI assets are capable of being sold or licensed separate from other assets of the business depends on the facts and circumstances. A private company should not assume that these assets meet the criterion for separate recognition. Each CRI asset needs to be analyzed to determine whether it can be sold or licensed separate from other assets of the business. We believe this analysis will typically show that these CRI assets can be sold or licensed separate from other assets of the business, with the exception of customer information (e.g., a customer list) that cannot be sold without customer approval (see Question B3). B5. Question: Does a private company still have to recognize a liability for an unfavorable customer contract if it elects the accounting alternative? Answer: Yes. The accounting alternative only applies to CRI assets, not customer-related liabilities. As such, a private company that elects the accounting alternative must analyze all its customer contracts to determine whether they are in a favorable or unfavorable position. Those that are in an unfavorable position must be recognized as liabilities. Those that are in a favorable position must be analyzed to determine whether they can be sold or licensed separate from other assets of the business. A private company cannot net customer-related liabilities against CRI assets subsumed into goodwill. B6. Question: Should contractual-legal CRI assets (e.g., backlog, favorable customer contracts) continue to be recognized if a private company elects the accounting alternative? Answer: Whether contractual-legal CRI assets should be recognized when a private company elects the accounting alternative depends on whether they can be sold or licensed separate from other assets of the business. The fact that there is an underlying contract does not automatically mean that an intangible asset should be recognized under the accounting alternative. In other words, whether there is a contract underlying the CRI asset is not a determining factor in considering whether an intangible asset should be recognized under the accounting alternative. B7. Question: If the existence of an underlying contract is not a determining factor in considering whether a CRI asset should be recognized when a private company elects the accounting alternative, why did the FASB exclude contract assets from the scope of the alternative (indicating that such assets should continue to be recognized)? Answer: The contract assets excluded from the scope of the accounting alternative are those that meet the following definition included in the Master Glossary of the ASC: An entity s right to consideration in exchange for goods or services that the entity has transferred to a customer when that right is conditioned on something other than the passage of time (for example, the entity s future performance). The term contract asset and its related definition were added to the ASC by ASU 2014-09, Revenue from Contracts with Customers (Topic 606). Contract asset, as used in the capacity of the new revenue recognition guidance, has a meaning that is very different from the meaning of a contractual-legal CRI asset (see Question B2). One key attribute of a contract asset is that it relates to goods or services already transferred to the customer. Another key attribute of a contract asset is that it is expected to eventually convert into accounts receivable once the entity has an unconditional right to consideration for its performance. Both of these attributes do not exist in most contractual-legal CRI assets. While use of similar terminology (contract asset vs. contractual-legal CRI asset) has justifiably caused some confusion, it is clear that contractual-legal CRI assets are subject to the scope of the accounting alternative and should be evaluated to determine whether they can be sold or licensed separate from other assets of the business. Only if that is the case should those assets be recognized. Otherwise, they should be subsumed into goodwill. 7

B8. Question: If a private company has unbilled receivables, should they be considered CRI assets? Answer: No. Unbilled receivables, such as those related to construction contracts, are not CRI assets because they: (a) relate to work already performed by the contractor and (b) will eventually convert into accounts receivable once the entity has an unconditional right to consideration for the past performance. While unbilled receivables are not CRI assets and would continue to be recognized as assets in the accounting for the business combination, intangible assets arising from favorable contracts are CRI assets and would only be recognized if they can be sold or licensed separate from other assets of the business. As a result, to properly apply the accounting alternative, a private company will have to separately evaluate and recognize (as appropriate) unbilled receivables and favorable (or unfavorable) contracts when accounting for a business combination. B9. Question: Given that paragraph BC21 of ASU 2014-18 indicates that it is inappropriate to classify a contract asset as a customer-related intangible asset at the acquisition date when the contract asset will eventually be reclassified as a receivable, should an order backlog intangible asset not be classified as a CRI asset (which would make it ineligible to be subsumed into goodwill under the accounting alternative) because it will eventually lead to a receivable? Answer: No. A contract asset arises as a result of the entity transferring goods or services to the customer for which it does not have the unconditional right to receive payment. With respect to an order backlog intangible asset, the entity has not yet transferred the related goods or services to the customer. As a result, an order backlog intangible asset is a CRI asset and not a contract asset. As a CRI asset, a private company that has elected the accounting alternative must evaluate an order backlog intangible asset to determine whether it can be sold or licensed separate from other assets of the business. B10. Question: Given that paragraph BC17 indicates that Customer-related intangible assets often will not meet the criterion for recognition, is it appropriate to forgo the analysis of customer contracts and the identification of CRI assets when accounting for a business combination? In other words, is it acceptable to assume that a private company has not acquired any CRI assets that need to be recognized when it has elected the accounting alternative? Answer: No. If a private company elects the accounting alternative, it must still analyze its customer contracts to determine which are in a favorable position (and subject to the accounting alternative) and which are in an unfavorable position (see Question B5). Once the private company has identified its favorable customer contracts and all other CRI assets it acquired, it must evaluate whether each of those assets can be sold or licensed separate from other assets of the business. While the statement made in paragraph BC17 about the frequency with which intangible assets will meet the accounting alternative s recognition criterion may be true in a general sense, it is not appropriate for a private company to assume that generality applies in its situation and ignore the specific facts and circumstances surrounding the particular CRI assets it acquired in a business combination. B11. Question: Would a customer relationship intangible asset recognized historically based on the contractual-legal criterion (see Question B2) because the acquiree has a history of entering into contracts with a customer (even though no contracts with the customer exist at the acquisition date) be recognized under the accounting alternative? Answer: Under the general recognition criteria for CRI assets in ASC 805 (see Question B2), if an acquiree has a history of entering into contracts with a customer, but has no contracts with the customer at the acquisition date, a customer relationship intangible asset exists because the acquiree has a history of entering into contracts with the customer (which satisfies the contractual-legal criterion). Whether a customer relationship intangible asset should be recognized under the accounting alternative in this situation depends on whether the customer relationship can be sold or licensed separate from other assets of the business. Given that there is no underlying contract for this customer relationship at the acquisition date, it is unlikely that there is a customer relationship that could be sold or licensed. However, an analysis still needs to be performed to reach that conclusion in a specific set of facts and 8

circumstances. While a customer relationship intangible asset likely does not exist in this situation, a customer information intangible asset may exist. Additional discussion on customer information intangible assets is provided in Question B13. B12. Question: How should a private company evaluate noncontractual customer relationships for recognition under the accounting alternative? Answer: As with any CRI asset, the private company should determine whether the noncontractual customer relationships can be sold or licensed separate from other assets of the business. In general, noncontractual customer relationships typically cannot be sold or licensed separate from other assets of the business because they represent expected future sales from customers (e.g., future sales from a walk-up customer base). B13. Question: How are the recognition of intangible assets for customer relationships and customer information/lists interrelated? Answer: In practice, the application of the general recognition criteria for CRI assets in ASC 805 has not typically resulted in the recognition of a separate customer list intangible asset when related customer relationship intangible assets are recognized. Given that many customer relationship intangible assets will be subsumed into goodwill under the accounting alternative, if a private company elects the alternative it will be necessary to determine whether a separate customer list intangible asset should be recognized. If a customer list can be sold or licensed separate from other assets of the business and it is determined to be material, it must be recognized under the accounting alternative. The fair value of the customer list should not be subsumed into goodwill with the related customer relationship intangible assets. B14. Question: Can a private company lessor apply the accounting alternative to its leases? Answer: No. The accounting alternative specifically excludes leases from its scope. As a result, CRI assets related to leases should be recognized as otherwise required by ASC 805 and should not be subsumed into goodwill. C. Bargain purchases C1. Question: How does the accounting alternative affect the recognition of a bargain purchase gain? Answer: Consider a situation in which a private company acquires 100 percent of a target for $100 million. Assume that the net assets acquired consist of the following: Tangible assets whose fair values total $120 million CRI assets whose fair values total $20 million Liabilities whose fair values total $30 million Further assume that the CRI assets cannot be sold or licensed separate from other assets of the business. If the private company has not elected the accounting alternative, the identifiable net assets acquired would be measured at $110 million. If the private company has elected the accounting alternative, the identifiable net assets acquired would be measured at $90 million (as the CRI assets of $20 million would not be separately recognized). The effects of electing and not electing the accounting alternative in this situation are summarized in the following table: Alternative is elected Alternative is not elected Consideration transferred $100,000,000 $100,000,000 Identifiable net assets acquired 90,000,000 110,000,000 Goodwill (bargain purchase) $10,000,000 ($10,000,000) 9

In this situation, election of the accounting alternative results in goodwill when a bargain purchase gain would have otherwise resulted. This outcome is an appropriate reflection of how the accounting alternative should be applied and its effects on the recognition of a bargain purchase gain. D. Valuation-related D1. Question: Does a private company s election of the accounting alternative mean it no longer has to perform valuations (or have valuations performed) for purposes of accounting for a business combination? Answer: No. Clearly, a private company that elects the accounting alternative and does not have any CRI assets that meet the recognition criterion would not have to value and separately recognize those CRI assets in the accounting for the business combination. However, the private company must consider what other assets and liabilities it acquired that should be recognized at fair value in the accounting for the business combination. ASC 805-20-55-11 to 51 lists and discusses several types of intangible assets that may need to be recognized (and, as a result, valued) in connection with a business combination. To the extent the private company acquires any other assets or liabilities that must be recognized at fair value, it will have to perform valuations for those assets or liabilities or hire a valuation specialist to perform those valuations. For example, if the private company acquires a trademark and a patent, it will need to estimate their fair values for purposes of recognizing them in the accounting for the business combination regardless of whether it has elected the accounting alternative. D2. Question: When valuing other assets acquired in the business combination, will it be necessary to estimate the fair value of CRI assets that are being subsumed into goodwill under the accounting alternative? Answer: Depending on the nature of the CRI assets being subsumed into goodwill and the nature of the other assets being valued, as well as the valuation methods being used to measure these assets, it may be necessary to perform a high-level valuation of the CRI assets that are being subsumed into goodwill. For example, contributory asset charges (CACs) are often used in the multi-period excess earnings method (MPEEM), which is an income approach valuation method that may be used to estimate the fair value of certain assets. A common CAC used in the MPEEM relates to an entity s assembled work force. Under ASC 805, an entity does not recognize an intangible asset for an assembled work force. However, if the MPEEM is used to value an acquired asset such as intellectual property or a license, the value of the assembled workforce acquired is typically estimated for purposes of applying a CAC in the MPEEM because the assembled workforce is a contributory asset to the cash flows of the intellectual property or license. In a similar sense, a CRI asset being subsumed into goodwill under the accounting alternative may need to be valued and treated as a CAC in the MPEEM. This may be necessary when dealing with the valuation of technology or a brand acquired in a business combination, but may not be necessary in a business combination in which minimal intangible assets were acquired. If a CAC for CRI assets subsumed into goodwill under the accounting alternative was excluded, this may result in overvaluing the intangible asset whose fair value is being estimated using the MPEEM. For another example, when a private company acquires technology assets and uses the relief from royalty (RFR) method to value those assets, it may be necessary to value the CRI assets subsumed into goodwill to help determine if the royalty rates and values for the technology assets can be supported by the profit margin of the acquiree and the returns generated by the other tangible and intangible assets. When valuing a CRI asset subsumed into goodwill under the accounting alternative for purposes of valuing another asset using the MPEEM or RFR method, it may be appropriate to perform the valuation at a high level instead of performing a detailed quantitative analysis. 10

E. Disclosures E1. Question: Does a private company need to estimate the fair value of NCA and CRI assets for purposes of disclosing the factors that make up goodwill when it elects the accounting alternative? Answer: No. The requirement to disclose the factors that make up goodwill is qualitative (not quantitative) in nature. F. Considerations related to the election of the accounting alternative F1. Question: What are the ramifications of a private company electing the accounting alternative and subsequently becoming a PBE? Answer: If a private company becomes a PBE (e.g., goes public or is acquired by a PBE) after it has elected any of the private company accounting alternatives, it would have to discontinue those elections and retrospectively adjust the historical information in its financial statements utilizing U.S. GAAP applicable to PBEs. If a private company has elected the intangible asset accounting alternative, it also must elect (or have already elected) the goodwill accounting alternative. As a result, it would have to retrospectively undo the accounting under both alternatives. The ramifications of doing so would involve the performance of prior-year impairment test(s) using the goodwill impairment model applicable to PBEs, reversing goodwill amortization and valuing, recognizing and amortizing intangible assets for noncompete agreements and CRI assets previously subsumed into goodwill. Given that many of the anticipated benefits of electing the intangible asset and goodwill accounting alternatives could be negated or offset by the ramifications of later discontinuing the use of those alternatives, a private company should carefully consider whether electing the alternatives makes sense in its facts and circumstances. 11

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