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Principal Universal Life Accumulation II SM Save today so you can savor tomorrow BB10843-04

Protect your family or business You have many people in your life who depend on you. Are you confident they ll be taken care of financially when you pass away? Don t worry help is available. The death benefit 1 provided through permanent life insurance offers protection for your lifetime, as long as you make sufficient payments to keep the policy active. Plus, the benefit paid to beneficiaries is generally free of income tax and potentially estate tax, as well. This tax-advantaged financial support can help: Ensure a more comfortable retirement Pay final expenses and any remaining debts Pay for your children s college Enable a family business to continue in your absence

Build more for retirement As you save for retirement, do you envision a future in which you have the financial freedom to do what you choose? That s a worthy goal. But sometimes traditional retirement savings plans aren t enough to make this possible. Principal Universal Life Accumulation II (UL Accumulation II) can help. It offers the potential to accumulate cash and access it later in a tax-friendly way. When you make a payment to your policy, a portion of it goes to the life insurance benefit that protects your family or business. Any remaining amount goes toward building policy value. Your policy value grows tax-deferred, so it accumulates faster than if earnings were taxed each year. And when you make a withdrawal later, it s received income tax-free. This can help diversify your retirement income from taxable sources and allow you to draw down your assets in a tax-efficient manner. Plus, unlike other types of tax-deferred assets such as Individual Retirement Accounts and 401(k) plans, there s no penalty for withdrawals prior to age 59½. Growth you can count on Your policy s cash value earns interest based on a rate set by us. This rate can change over time, but it s guaranteed to never be less than 2%. So you get the certainty of steady, predictable growth unlike some life insurance policies whose cash value is based on stock market performance. 1

Take cash when you need it From financing that kitchen makeover you ve been planning to funding your kids college tuition, your insurance can help you meet a variety of needs that may come up. The accumulated funds in your policy are available to you using partial surrenders and/or policy loans. 2 And withdrawals are generally received free of income tax, so you keep more of what you ve earned. Your policy can help you deal with unexpected challenges, too. The Chronic Illness Death Benefit Advance Rider 3 allows you, under certain conditions, to take an advance against your policy s death benefit (an accelerated benefit) and use it for your own needs. There s nothing extra you have to do to get the rider. It s automatically added to your policy as long as you qualify. About 80% of older adults have one chronic disease. * * NCOA.org, Chronic Disease Self-Management Facts, October 2016 What you should know about taking accelerated benefits Each accelerated benefit payment reduces your policy s death benefit by the amount requested. An administrative fee is also applied. The accumulated value and policy surrender charges are reduced proportionately. Any outstanding loan is proportionately repaid from the proceeds of the accelerated benefit payment. Taking an accelerated benefit could be taxable, so consult with your personal tax advisor before making a claim. Enjoy more flexibility When you purchase your policy, you can choose the amount of coverage you want, the length of time you wish the coverage to be guaranteed for and the frequency of your payments. We offer three death benefit options. The one you select determines what your beneficiary will receive 4 and the cost of your policy: Option 1 = the face amount (the initial amount of your coverage) Option 2 = the face amount plus any accumulated cash value Option 3 = the face amount plus premiums you ve paid less withdrawals you ve taken If your situation changes over time, you can raise or lower your death benefit amount 5, within limits. 2

A young family s story A husband and wife in their late 40s have three children. Both of them work full time, and they ve made progress toward their financial goals. However, they still have concerns. Goals They want to provide for their family if something happens to either of them. They want to help the kids with the costs of college. They want to save for the retirement they ve dreamed of lots of travel and time with family. Concerns They both have term life insurance through work that expires if they leave their employers or when they reach a certain age. Other assets they have are taxable and potentially count against qualification for college financial aid. Despite contributing the maximum to their employersponsored 401(k) plans, they may not be able to save enough because of contribution limits based on their income. At retirement, taxes on income from the 401(k) plans can erode gains and leave them with less. A solution They consult with their financial professional and agree that a UL Accumulation II policy can help them meet their goals. They get Permanent life insurance An additional savings source And the benefit is As long as they pay sufficient premium, coverage won t expire. An income tax-free asset they can use to supplement their taxable qualified assets. Steady cash-value growth not affected by stock market swings. No penalty on withdrawals prior to age 59½ or limits to how much they can pay into their policy based on income. Access to cash should they be affected by a chronic illness, allowing them to leave other retirement assets intact. 3

Customize your policy A package of base riders is automatically included on the policy, as well as some optional riders. 6 A rider is an additional benefit added to the policy to expand or enhance your coverage. Your financial professional can help you identify the right ones for your unique needs. Base riders: Automatically included on the policy, subject to state availability and qualification requirements, at no additional charge unless used. Change of Insured Rider Permits you to replace the current insured with a new insured in business situations. Chronic Illness Death Benefit Advance Rider Allows you to receive some of the death benefit early if diagnosed with a chronic illness. Cost of Living Increase Rider Helps you keep pace with inflation by allowing you to increase your insurance coverage with no additional underwriting. Life Paid-Up Rider Helps protect your policy from lapsing if you have a large policy loan, subject to the conditions of the policy. Terminal Illness Death Benefit Advance Rider Allows you to receive some of the death benefit early if diagnosed with a terminal illness. 7 Optional riders: May be added to your policy, subject to state availability, at a cost. Children Term Insurance Rider Provides term insurance coverage for all your children, within covered ages. Salary Increase Rider Provides the option to increase your insurance coverage to keep up with your rising salary. It s only available for business cases. Surrender Value Enhancement Rider Waives a portion of the cash surrender charges if the policy is terminated within the first seven years, except in cases of policy replacement. It s only available for business cases. Waiver of Monthly Policy Charge Rider Waives the monthly charges for your policy (not the full premium amount) if you become disabled. 4

What happens next if I decide to purchase? If this policy is the right choice for you, your financial professional will work with you to get started. Here s what you can expect next: You ll review an illustration to see how your policy might perform in different hypothetical scenarios based on the level of premium payment you re comfortable with. You ll complete an application. You ll begin the underwriting process. It may sound intimidating, but it s really not. It s simply a way to determine an appropriate risk class for you based on factors such as your age, gender, current physical condition and medical history, financial background, personal habits, occupation and relevant hobbies (such as aviation or scuba diving). Your risk class determines the cost of your insurance. Depending on your personal situation, you may qualify for a faster underwriting process known as Principal Accelerated Underwriting, which means we gather less information from you and the process is usually quicker. After you ve been approved and we receive your initial payment, you ll receive your policy. It contains all the detailed information kind of like the owner s manual for your car. Keep it somewhere safe. As a courtesy at the end of each policy year, you ll receive an annual statement. A quick review This type of insurance product may be a good fit if you: Need life insurance coverage that provides the opportunity to save more for the future. Desire a back-up plan to help with additional expenses in the event of a long-term medical condition. Prefer the predictable growth of a policy with a fixed interest rate to the potential volatility of an account whose performance is based on the stock market. Contact your financial professional today to learn more about UL Accumulation II. 5

principal.com All guarantees and benefits of the insurance policy are subject to the claims-paying ability of the issuing insurance company. 1 In exchange for the death benefit, life insurance products charge fees such as mortality and expense risk charges and surrender fees. 2 Withdrawals and loans may decrease the amount of death benefit and cash accumulation value. Surrender charges and other policy charges may apply to distributions taken from the policy. 3 Availability varies by state. 4 The death benefit paid to your beneficiary would be reduced by any partial withdrawals, policy loans or accelerated benefits taken. 5 Increasing the face amount after policy issue may be subject to additional underwriting and surrender charges. 6 The policy rider description is not intended to cover all restrictions, conditions or limitations that may apply. See the rider for full details. Riders are subject to state variations. Some riders may not be available in all states. Some riders may require additional premium. Riders issued by Principal Life Insurance Company are available in New York only. 7 There is no charge to have the rider. However, the benefit is considered a lien against the policy and accrues interest, which will reduce the amount of death benefit paid to your beneficiary. Principal National Life Insurance Company and Principal Life Insurance Company, Des Moines, Iowa 50392-0002 Insurance issued by Principal National Life Insurance Co. (except in NY) and Principal Life Insurance Co. Principal National and Principal Life are members of the Principal Financial Group, Des Moines, IA 50392. The subject matter in this communication is provided with the understanding that Principal is not rendering legal, accounting or tax advice. You should consult with appropriate counsel or other advisors on all matters pertaining to legal, tax or accounting obligations and requirements. Principal, Principal and symbol design and Principal Financial Group are trademarks and service marks of Principal Financial Services,Inc., a member of the Principal Financial Group. Principal National Life Insurance Company Policy Form: SN 76; Rider Forms: SN 7, SN 8, SN 9, SN 10, SN 11, SN 25, SN 38, SN 41 A, SN49, SN 54, ICC14 SN 92/SN 92 and ICC14 SN 93/SN 93 Principal Life Insurance Company Policy Form: SF 913NY/SF 913NY U; Rider Forms: SF 612NY, SF 729NY A, SF 794NY, SF 803NY/SF 803NY U, SF 804NY, SF 879 A, SF 892NY, SF 898NY, and SF 933NY BB10843-04 12/2016 t1612210765 2016 Principal Financial Services, Inc. Not FDIC or NCUA insured May lose value Not a deposit No bank or credit union guarantee Not insured by any Federal government agency