ZYNGA Q FINANCIAL RESULTS. May 4, 2017

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ZYNGA Q1 2017 FINANCIAL RESULTS May 4, 2017

TABLE OF CONTENTS Overview of Q1 2017 Performance Q2 2017 Financial Guidance GAAP to Non-GAAP Reconciliations 2

MANAGEMENT TEAM CHIEF EXECUTIVE OFFICER Frank Gibeau CHIEF FINANCIAL OFFICER Gerard Griffin 3

FORWARD-LOOKING STATEMENTS This presentation contains forward-looking statements, including those statements relating to our guidance for the second quarter of 2017 under the heading Q2 2017 FINANCIAL GUIDANCE" and statements relating to, among other things: our ability to execute against a steady roadmap of new features in Zynga Poker; our ability to improve player engagement and monetization in Social Slots; our ability to increase the pace of new feature development; our ability to deliver product, financial and operating performance, and our expectations with respect to new products and features. Forward-looking statements often include words such as guidance," "projected," "intends," "will," "anticipate," "believe," "target," "expect," and statements in the future tense are generally forward-looking. The achievement or success of the matters covered by such forwardlooking statements involves significant risks, uncertainties, and assumptions. Our actual results could differ materially from those predicted or implied and reported results should not be considered as an indication of our future performance. Undue reliance should not be placed on such forward-looking statements, which are based on information available to us on the date hereof. We assume no obligation to update such statements. More information about factors that could affect our operating results are described in greater detail in our public filings with the Securities and Exchange Commission (the SEC ), copies of which may be obtained by visiting our Investor Relations web site at http://investor.zynga.com or the SEC's web site at www.sec.gov. In addition, the preliminary financial results set forth in this presentation are estimates based on information currently available to us. While we believe these estimates are meaningful, they could differ from the actual amounts that we ultimately report in our Quarterly Report on Form 10-Q for the quarter ended March 31, 2017. We assume no obligation and do not intend to update these estimates prior to filing our Quarterly Report on Form 10-Q for the quarter ended March 31, 2017. 4

5 OVERVIEW OF Q1 2017 PERFORMANCE

Q1 2017 PERFORMANCE OVERVIEW Q1 FINANCIAL HIGHLIGHTS Revenue of $194.3 million; above our guidance, up 4% year-overyear and up 2% sequentially GAAP operating expenses of $138.4 million, down 12% year-overyear and down 15% sequentially Net loss of $9.5 million, better than our guidance and an improvement of $17.1 million year-over-year and $26.0 million sequentially Deferred revenue increased by $13.1 million; $8.1 million above our guidance Bookings of $207.4 million; above our guidance, up 14% yearover-year and up 3% sequentially Non-GAAP operating expenses of $121.2 million were in line with our expectations; down 2% year-over-year and down 4% sequentially Adjusted EBITDA, which includes the impact of changes in deferred revenue, of $16.7 million; above our guidance Operating cash flow of negative $4.7 million, down $1.4 million year-over-year and down $32.5 million sequentially MOBILE HIGHLIGHTS Mobile revenue of $161.6 million or 83% of overall revenue; up 19% year-over-year and up 4% sequentially Mobile bookings of $176.1 million or 85% of overall bookings; up 27% year-over-year and up 5% sequentially Average mobile DAUs of 18 million; up 16% year-over-year and up 17% sequentially Apple and Google continue to be our two largest platform partners for user pay revenue and bookings ADVERTISING HIGHLIGHTS We re seeing softness in the gaming advertising market Advertising and other revenue of $40.8 million or 21% of overall revenue; down 18% year-over-year and down 19% sequentially Advertising and other bookings of $41.9 million or 20% of overall bookings; down 10% year-over-year and down 17% sequentially As we look across 2017, we expect advertising to grow marginally as we progress through the year when including Solitaire We continue to look for more ways to integrate our popular advertising products with key brand partners within our products 6

Q1 2017 FINANCIAL GUIDANCE VS. ACTUALS * Q1 17 guidance as communicated in our Q4 16 press release and shareholder s letter (in millions, except per share data) GAAP Guidance* Actuals Revenue $ 185,000 $ 194,284 Net release of (increase in) deferred revenue (1) $ (5,000) $ (13,074) Net income (loss) $ (16,000) $ (9,474) Diluted share count 881,000 875,712 Net income (loss) per share $ (0.02) $ (0.01) Non-GAAP Bookings $ 190,000 $ 207,358 Adjusted EBITDA $ 14,000 $ 16,675 Footnote: (1) For clarity, a net increase in deferred revenue generally occurs in quarters when the company is delivering sequential bookings growth. In these circumstances bookings are higher than revenues recognized as the bookings deferred to future periods exceeds those recognized from prior period deferrals. It also results in a corresponding increase in deferred revenue on the balance sheet. 7

MOBILE HIGHLIGHTS $180 $160 $140 $120 $100 $80 $60 $40 $20 $0 73% $136 MOBILE REVENUE 83% OF TOTAL IN Q1 17, UP 2% Q/Q Mobile Revenue Mobile Revenue % Total Revenue 76% $138 80% 81% 83% $146 $155 $162 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 100% 80% 60% 40% 20% 0% $200 $180 $160 $140 $120 $100 $80 $60 $40 $20 $0 MOBILE BOOKINGS 85% OF TOTAL IN Q1 17, UP 2% Q/Q 76% 78% $139 $137 Mobile Bookings Mobile Bookings % Total Bookings IN MILLIONS 83% 83% 85% $162 $167 $176 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 100% 80% 60% 40% 20% 0% Net Release of (Increase in) Deferred Revenue (1) ($3) $1 ($16) ($12) ($15) Mobile Bookings $139 $137 $162 $167 $176 (2) 8 Footnotes: (1) Refer to footnote (1) on slide 7 (2) This measure, as presented, differs due to the impact of rounding

MOBILE HIGHLIGHTS IN MILLIONS 20 MOBILE DAU 88% OF TOTAL IN Q1 17, UP 2% Q/Q 100% 15 82% 16 82% 15 85% 86% 88% 16 16 18 80% 60% 10 40% 5 20% 0 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 0% 9 Mobile DAU Mobile DAU as a % of Total DAU

PLATFORM MIX: REVENUE AND BOOKINGS PLATFORM REVENUE MIX PLATFORM BOOKINGS MIX 100% 0% 0% 1% 0% 0% 27% 24% 19% 19% 17% 100% 0% 1% 0% 0% 0% 24% 21% 17% 17% 15% 80% 60% 73% 76% 80% 81% 83% 80% 60% 76% 78% 83% 83% 85% 40% 40% 20% 20% 0% Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 0% Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 10 Mobile % Web % Other% Mobile % Web % Other%

OUR PRODUCTS 11 SOCIAL CASINO Zynga Poker experienced its highest quarterly mobile performance in franchise history - mobile revenue was up 63% Y/Y and mobile bookings were up 76% Y/Y - The game also saw impressive gains in audience, with average mobile DAU up 78% Y/Y - Zynga Poker celebrates its 10-year anniversary later this year and the team is working hard to execute against a steady roadmap of new features in coming quarters In Social Slots - mobile revenue increased by 6% Y/Y and mobile bookings declined by 10% Y/Y - The team is focused on improving player engagement and monetization specifically, in Q1 we ve seen a sequential improvement in our average daily booking per average DAU (ABPU) - Strong quarter from Wizard of Oz Slots due to the introduction of the Choose Your Side feature as well as improved event cadence CASUAL Word with Friends mobile revenue declined by 20% Y/Y and mobile bookings declined by 19% Y/Y as advertising continues to experience headwinds - We re increasing the pace of new feature development and are testing bold beats like Hindsight, Radar and Tile Swap which introduce new ways for players to engage - Words With Friends audience grew in the quarter with average mobile DAUs up 4% sequentially Today, we launched Crosswords with Friends to global audiences as a part of our launch, the game will feature a unique partnership with People magazine including content inspired by trends and entertainment news We are also experimenting with new platforms - Earlier this week, we partnered with Facebook to bring first ever turn-based game to Messenger with Words With Friends for Instant Games - We ve also introduced new products in the App Store for imessage including Words With Friends, GIFs Against Friends, Boggle With Friends, and Games With Friends

OUR PRODUCTS ACTION STRATEGY CSR2 continued its momentum into Q1 with new events and partnerships, including exclusive content from iconic automotive brands like Porsche, McLaren and Lamborghini - CSR2 continues to be the #1 Grossing Racing game in the U.S. App Store and Google Play Store INVEST EXPRESS FarmVille: Country Escape delivered a strong Q1 due to the introduction of The Social Order Board a new bold beat that increased social activity between in-game players - New bold beat resulted in an increase in the game s player monetization and long term retention growth - The team s commitment to live operations and delivering players unique content helped propel the game back into the Top 15 Grossing game charts in the U.S. App Store last month - Last week, we launched a new Fast & Furious integration with Universal Brand Development which includes characters and cars from The Fate of the Furious. Q1 represented the first full quarter for Dawn of Titans our teams have moved quickly into live operations mode by executing on a steady cadence of bold beats - Bold beats in the quarter included a new Titan Class Ranger Titans and an enhancement of our relic system 12 - We ve also added machine translation of chat and language support for Arabic

Q1 2017 ONLINE GAME REVENUE AND BOOKINGS BY FRANCHISE Q1 2017 ONLINE GAME REVENUE Total Amount: $153 million Q1 2017 ONLINE GAME BOOKINGS Total Amount: $165 million CSR 14% Other 16% FarmVille 18% Other 24% FarmVille 17% Words With Friends 0% Zynga Poker 23% Slots 29% CSR 12% Words With Friends 0% Zynga Poker 22% Slots 25% Note: Online game revenue/bookings excludes advertising and other revenue/bookings 13

ONLINE GAME REVENUE CONCENTRATION $137 $136 $134 $140 $153 19% 19% 19% 20% 23% 11% 15% 12% 11% 13% 15% 15% 12% 10% 10% 12% 11% 14% 10% TOTAL REVENUE IN MILLIONS Poker CSR Racing 2 Hit it Rich! Slots Wizard of Oz Slots FarmVille 2 FarmVille 2: Country Escape Empires & Allies Other Online Games 37% 33% 46% 59% 54% Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 Note: Games representing less than 10% of online game revenue in any period are included in Other Online Games 14

ADVERTISING AND OTHER: REVENUE AND BOOKINGS IN MILLIONS $70 ADVERTISING AND OTHER REVENUE Advertising and Other Revenue Advertising and Other Revenue % Total Revenue 35% $60 ADVERTISING AND OTHER BOOKINGS Advertising and Other Bookings Advertising and Other Bookings % Total Bookings 35% $60 $50 $40 $30 $20 27% 25% 26% 26% $50 $46 $48 $51 21% $41 30% 25% 20% 15% 10% $50 $40 $30 $20 26% $47 26% 25% 25% $45 $50 $50 20% $42 30% 25% 20% 15% 10% $10 5% $10 5% $0 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 0% $0 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 0% Net Release of (Increase in) Deferred Revenue (1) $3 $1 ($2) $1 ($1) Ad & Other Bookings $47 $45 $50 $50 $42 15 Footnote: (1) Refer to footnote (1) on slide 7

REVENUE BY GEOGRAPHY 100% 33% 32% 31% 31% 34% 80% 60% 67% 68% 69% 69% 66% 40% 20% 16 0% Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 USA International

NET INCOME (LOSS) AND CASH FLOW (in millions, except per share data) Q1 17 Q4 16 Q3 16 Q2 16 Q1 16 GAAP Net income (loss) $ (9.5) $ (35.4) $ (41.7) $ (4.4) $ (26.6) Diluted net income (loss) per share $ (0.01) $ (0.04) $ (0.05) $ (0.01) $ (0.03) Operating cash flow $ (4.7) $ 27.7 $ 21.0 $ 14.5 $ (3.3) Free cash flow (non-gaap) $ (7.0) $ 24.1 $ 18.4 $ 13.3 $ (6.0) Cash, cash equivalents and marketable securities $ 720 $ 852 $ 871 $ 868 $ 857 17

ADJUSTED EBITDA IN MILLIONS $20 Adjusted EBITDA Adjusted EBITDA as a % of Total Bookings 12% $18 $16 $14 $12 9% $16 11% $19 8% $17 10% 8% $10 $8 $6 5% $11 6% 4% $4 $2 $0 2% $4 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 2% 0% Net Release of (Increase in) Deferred Revenue (1) $5 $7 ($14) ($11) ($13) Change in Deferred Revenue as a % of Total Bookings (3%) (4%) 7% 5% 6% 18 Footnote: (1) Refer to footnote (1) on slide 7

KEY OPERATING METRICS The company tracks operating metrics using internal systems which rely on internal company data and third party data. We rely on the veracity of data provided by individuals and reported by third parties to calculate our metrics and reduce duplication of data. DAUs. We define DAUs as the number of individuals who played one of our games during a particular day. Under this metric, an individual who plays two different games on the same day is counted as two DAUs. We use information provided by third parties to help us identify individuals who play the same game to reduce this duplication. However, because we do not always have the third party network login data to link an individual who has played under multiple user accounts, a player may be counted as multiple DAUs. Average DAUs for a particular period is the average of the DAUs for each day during that period. We use DAUs as a measure of audience engagement. MAUs. We define MAUs as the number of individuals who played one of our games in the 30-day period ending with the measurement date. Under this metric, an individual who plays two different games in the same 30-day period is counted as two MAUs. We use information provided by third parties to help us identify individuals who play the same game to reduce this duplication. However, because we do not always have the third party network login data to link an individual who has played under multiple user accounts, a player may be counted as multiple MAUs. Average MAUs for a particular period is the average of the MAUs at each month-end during that period. We use MAUs as a measure of total game audience size. 19 MUUs. We define MUUs as the number of individuals who played one or more of our games, which we were able to verify were played by the same individual in the 30-day period ending with the measurement date. An individual who plays more than one of our games in a given 30-day period would be counted as a single MUU to the extent we can verify that the games were played by the same individual. However, because we do not always have the third party network login data necessary to link an individual who has paid under multiple user accounts in a given 30-day period, an individual may be counted as multiple MUUs. Because many of our players play more than one game in a given 30-day period, MUUs are always equal to or lower than MAUs in any given time period. Average MUUs for a particular period is the average of the MUUs at each month end during that period. We use MUUs as a measure of total audience reach across our network of games. MUPs. We define MUPs as the number of individuals who made a payment at least once during the applicable 30-day period through a payment method for which we can quantify the number of individuals, including payers from certain mobile games. MUPs does not include individuals who use certain payment methods for which we cannot quantify the number of unique payers. However, because we do not always have the third party network login data necessary to link an individual who has paid under multiple user accounts in a 30-day period, a player who has paid using multiple user accounts may be counted as multiple MUPs. MUPs are presented as an average of the three months in the applicable quarter. We use MUPs as a measure of the number of individuals who made payments across our network of games during a 30-day period. ABPU. We define ABPU as our total bookings in a given period, divided by the number of days in that period, divided by, the average DAUs during the period. We believe that ABPU provides useful information to investors and others in understanding and evaluating our results in the same manner as our management and board of directors. We use ABPU as a measure of overall monetization across all of our players through the sale of virtual goods and advertising. Payer Conversion. We define payer conversion as MUPs divided by MUUs.

AUDIENCE METRICS 25 DAU 100 MAU IN MILLIONS 20 15 19 18 18 18 21 75 50 68 61 66 63 72 10 5 25 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 20

AUDIENCE METRICS 60 MUU (1) 1.4 MUP (1) IN MILLIONS 50 56 50 57 56 56 1.2 1.0 1.3 1.2 1.3 40 0.8 1.0 0.9 0.6 30 0.4 0.2 20 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 - Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 21 Footnote: (1) For the first quarter of 2017, MUUs and MUPs exclude Vegas Diamond Slots, Daily Celebrity Crossword and Solitaire games. For the fourth quarter of 2016, MUUs and MUPs exclude Vegas Diamond Slots and Daily Celebrity Crossword. For the first, second and third quarters of 2016, MUUs and MUPs exclude Black Diamond Casino, Vegas Diamond Slots, Yummy Gummy, Crazy Kitchen and Daily Celebrity Crossword.

MONETIZATION $0.14 $0.12 $0.10 $0.08 AVERAGE BOOKINGS PER DAU (ABPU) IN US DOLLARS $0.103 $0.107 $0.116 $0.120 $0.107 2.5% 2.0% 1.5% 1.7% PAYER CONVERSION (1) 2.3% 2.2% 1.8% 2.3% $0.06 1.0% $0.04 $0.02 0.5% $0.00 Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 0.0% Q1'16 Q2'16 Q3'16 Q4'16 Q1'17 22 Footnote: (1) For the first quarter of 2017, payer conversion excludes Vegas Diamond Slots, Daily Celebrity Crossword and Solitaire games. For the fourth quarter of 2016, payer conversion excludes Vegas Diamond Slots and Daily Celebrity Crossword. For the first, second and third quarters of 2016, payer conversion excludes Black Diamond Casino, Vegas Diamond Slots, Yummy Gummy, Crazy Kitchen and Daily Celebrity Crossword.

Q2 2017 FINANCIAL GUIDANCE 23

Q2 2017 FINANCIAL GUIDANCE (in millions, except per share data) GAAP Q2'17 Guidance Revenue $ 200 Net release of (increase in) deferred revenue (1) $ (5) Net income (loss) $ (6) Diluted share count 863 Net income (loss) per share $ (0.01) Non-GAAP Bookings $ 205 Adjusted EBITDA $ 19 Footnote: (1) For clarity, a net increase in deferred revenue generally occurs in quarters when the company is delivering sequential bookings growth. In these circumstances bookings are higher than revenues recognized as the bookings deferred to future periods exceeds those recognized from prior period deferrals. It also results in a corresponding increase in deferred revenue on the balance sheet. 24

GAAP TO NON-GAAP RECONCILIATIONS 25

NON-GAAP FINANCIAL MEASURES We have provided in this presentation certain non-gaap financial measures to supplement our consolidated financial statements prepared in accordance with GAAP (our GAAP financial statements ). Management uses non-gaap financial measures internally in analyzing our financial results to assess operational performance and liquidity. Our non-gaap financial measures may be different from non-gaap financial measures used by other companies. The presentation of our non-gaap financial measures is not intended to be considered in isolation or as a substitute for our GAAP financial statements. We believe that both management and investors benefit from referring to our non-gaap financial measures in assessing our performance and when planning, forecasting and analyzing future periods. We believe our non-gaap financial measures are useful to investors because they allow for greater transparency with respect to key financial measures we use in making operating decisions and because our investors and analysts use them to help assess the health of our business. We have provided reconciliations of our non-gaap financial measures used in this presentation to the most directly comparable GAAP financial measures in the following tables and elsewhere in this presentation. Because of the following limitations of our non-gaap financial measures, you should consider the non-gaap financial measures presented in this presentation with our GAAP financial statements. Key limitations of our non-gaap financial measures include: Adjusted EBITDA does not include the impact of stock-based expense, acquisition-related transaction expenses, contingent consideration fair value adjustments and restructuring expense; Bookings does not reflect that we defer and recognize online game revenue and revenue from certain advertising transactions over the estimated average life of durable virtual goods or as virtual goods are consumed; Adjusted EBITDA does not reflect income tax expense and does not include other income (expense) net, which includes foreign exchange gains and losses and interest income; Adjusted EBITDA excludes depreciation and amortization of intangible assets. Although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future; and Free cash flow is derived from net cash provided by operating activities less cash spent on capital expenditures and acquisitions, and removing the excess income tax benefits or costs associated with stock-based awards. 26

REVENUE TO BOOKINGS: TOTAL (in thousands, unaudited) Reconciliation of Revenue to Bookings 3 months ended 3/31/17 3/31/16 Revenue $ 194,284 $ 186,721 Change in deferred revenue 13,074 (5,096) Bookings $ 207,358 $ 181,625 27

REVENUE TO BOOKINGS: MOBILE 3 months ended (in thousands, unaudited) Reconciliation of Revenue to Bookings: Mobile 3/31/17 3/31/16 Revenue $ 161,613 $ 135,667 Change in deferred revenue 14,508 3,095 Bookings: Mobile $ 176,121 $ 138,762 28

REVENUE TO BOOKINGS: ADVERTISING AND OTHER; ADVERTISING 3 months ended (in thousands, unaudited) 3/31/17 3/31/16 Reconciliation of Revenue to Bookings: Advertising & Other Revenue $ 40,802 $ 49,664 Change in deferred revenue 1,082 (3,055) Bookings: Advertising & Other $ 41,884 $ 46,609 Less Bookings: Other $ (777) $ (1,233) Bookings: Advertising $ 41,107 $ 45,376 29

NET INCOME (LOSS) TO ADJUSTED EBITDA 3 months ended (in thousands, unaudited) 3/31/17 3/31/16 Reconciliation of Net income (loss) to Adjusted EBITDA Net income (loss) $ (9,474) $ (26,558) Provision for (benefit from) income taxes 2,867 2,480 Other income (expense), net (1,436) (2,100) Interest income (937) (705) Restructuring expense, net (845) 468 Depreciation and amortization 8,881 10,812 Acquisition-related transaction expenses 187 Contingent consideration fair value adjustment (94) 2,030 Stock-based expense 17,526 29,608 Adjusted EBITDA $ 16,675 $ 16,035 30

NET CASH PROVIDED BY (USED IN) OPERATING ACTIVITIES TO FREE CASH FLOW (in thousands, unaudited) 3 months ended 3/31/17 3/31/16 Reconciliation of net cash provided by (used in) operating activities to free cash flow Net cash provided by (used in) operating activities $ (4,719) $ (3,305) Acquisition of property and equipment (2,285) (2,654) Free cash flow $ (7,004) $ (5,959) 31

GAAP TO NON-GAAP COSTS AND EXPENSES Three months ended March 31, 2017 GAAP measure Restructuring expense, net Adjustments to GAAP to arrive at non-gaap measure (In thousands, unaudited) Amortization of intangible assets from acquisitions Acquisitionrelated transaction expenses Contingent consideration fair value adjustment Stock-based expense Non-GAAP measure Cost of revenue $ 64,877 $ - $ (4,295) $ - $ - $ (619) $ 59,963 Research and development 69,202 932 - - 94 (11,713) 58,515 Sales and marketing 46,620 - (1,053) (201) - (1,787) 43,579 General and administrative 22,565 (87) - 14 - (3,407) 19,085 Total costs and expenses $ 203,264 $ 845 $ (5,348) $ (187) $ 94 $ (17,526) $ 181,142 Three months ended March 31, 2016 GAAP measure Restructuring expense, net Adjustments to GAAP to arrive at non-gaap measure (In thousands, unaudited) Amortization of intangible assets from acquisitions Contingent consideration fair value adjustment Stock-based expense Non-GAAP measure Cost of revenue $ 57,139 $ - $ (6,643) $ - $ (649) $ 49,847 Research and development 87,737 (125) - (2,030) (24,203) 61,379 Sales and marketing 46,344 - (736) - (1,991) 43,617 General and administrative 22,384 (343) - - (2,765) 19,276 Total costs and expenses $ 213,604 $ (468) $ (7,379) $ (2,030) $ (29,608) $ 174,119 32

Q2 2017 FINANCIAL GUIDANCE: GAAP TO NON-GAAP RECONCILIATION (in thousands, except per share data) Reconciliation of Revenue to Bookings Revenue $ Q2'17 200,000 Change in deferred revenue 5,000 Bookings $ 205,000 Reconciliation of Net income (loss) to Adjusted EBITDA Net income (loss) $ (6,000) Provision for (benefit from) income taxes 4,000 Other income (expense), net (1,000) Interest income (1,000) Depreciation and amortization 8,000 Stock-based expense 15,000 Adjusted EBITDA $ 19,000 GAAP diluted shares 863,000 Net income (loss) per share $ (0.01) 33