Functions, Assets and Risk Analysis under Transfer Pricing

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Functions, Assets and Risk Analysis under Transfer Pricing September 23, 2017 Jigna P. Talati

CONTENTS What is Functions, Assets and Risk ( FAR ) Analysis Why do a FAR Analysis How to do a FAR Analysis Key Factors in FAR Analysis OECD Guidance Importance of FAR Analysis FAR Analysis of Intangibles Case Studies Economic Analysis Key Takeaways 2

What is Functions, Assets and Risk ( FAR ) analysis 3

What is FAR Analysis FAR Analysis is an exercise to determine and document significant economic activities performed by the enterprise and its associated enterprise ( AEs ) in an International Transaction Allocation of significant economic activities between those entities involved in the transaction, so each entity can be appropriately characterised Price charged in any transaction should reflect the functions performed (taking into account the risks assumed and assets used) FAR Analysis Characterization Pricing of the transaction 4

Components of FAR Functions performed Activities carried out by each of the parties to the transaction Focus should be on identification of critical functions which add value to the international transactions Principal functions performed by the entities in a controlled transaction are compared with the functions performed in uncontrolled transactions 5

Components of FAR Assets employed Type of assets and their nature needs to be understood Helps in determination of their contribution to the business process / economic activity Facilitates understanding of respective roles played by the entities participating in the International transaction Knowledge of assets owned and employed by the entities facilitates determination of the returns to be earned by them 6

Components of FAR Risks Assumed Probable variability of future outcomes or returns As the risk increases, the vulnerability to earn profit increases as well The potential risks are company and industry specific Focus should be on important risks Important to distinguish between which entity bears risks as per legal terms and which one bears as per the conduct of the transaction 7

Why do a FAR analysis 8

Why do a FAR analysis Regulations Perspective 1. Rule 10B(2) of the Income Tax Rules, 1962 asserts on Importance of FAR Analysis: Comparability of an international transaction with an uncontrolled transaction shall be judged with reference to (among others): i. Functions performed, taking into account assets employed and risks assumed, by both the parties to the transactions ii. Contractual terms (whether or not such terms are formal or in writing) which lays down explicitly or implicitly how the responsibilities, risks and benefits are divided between parties to the transactions 2. Para 1.36 (Chapter 1) of OECD TP Guidelines, 2017 lists functional analysis as one of the five factors for comparability analysis The functions performed by each of the parties to the transaction, taking into account assets used and risks assumed, including how those functions relate to the wider generation of value by the MNE group to which the parties belong, the circumstances surrounding the transaction, and industry practices 9

Importance of FAR Analysis To identify an appropriate reward that each of the related parties should earn with respect to intercompany transactions under review To determine the economic characterization of the entities in the transaction and to select a tested party To determine the most appropriate method for benchmarking the transaction To identify any uncontrolled transaction involving one of the controlled parties Detailed FAR analysis provides in-depth understanding of the business and assists in appropriate characterization of an entity 10

How to do a FAR analysis 11

Inputs of FAR Analysis Markets / Competition Entities / Transactions Functions, Assets & Risks Business Processes FAR Analysis Agreements / Terms Forecasts / Business Plans Organization / Staff Financial Results 12

Outputs of FAR Analysis Understanding of Business Internal Comparables Basis to search for external comparables FAR Analysis Risk and opportunity assessment Determination of most appropriate method Pricing Policy Documentation Characterization of entities 13

Process of undertaking FAR analysis FAR planning process FAR Interviews FAR Documentation Identify relevant transactions and transacting entities Industry and group background Review available internal/external documents Prepare Questionnaires & identify interview contacts Create detailed FAR questionnaire Conduct Interviews and make notes Summarizing FAR findings in the documentation report 14

Functional analysis Process Flow Organization Structure Activities Functions Pharma MNC Entities in US, UK, India and China US Strategy and Marketing UK Marketing India R&D China - Manufacturing US Identifies products, lays business Strategy, Budgets and forecasts, Gets regulatory clearances, markets and sells UK Gets regulatory clearances, markets and sells India Conducts R&D, sells China Manufactures and sells 15

Fact Finding process... Gathering basic information Background information about the enterprise to understand its business operations and activities (Sources: Annual Report, Product brochures, Websites, internal reports) Description of the ownership structure of the enterprise Profile of multinational group of which the enterprise is a part Broad description of the business of the enterprise Broad description of the industry to which the enterprise belongs Gathering specific information Functions generally performed by each party to the transaction. Assets generally employed in a transaction Risks generally assumed by each party to the transaction Contractual terms that have effect on transfer prices are also to be examined (Sources: Written contracts, agreement, correspondence / communication between the parties) Gathering relevant documents Agreements, common group policies etc. Product brochures, marketing materials etc. Documents providing information such as marketing strategies, pricing strategies etc. Information about major competitors, customers, market, etc. 16

FAR Questionnaire Typical Distributor Below are certain important questions for FAR analysis of a Distributor Who is responsible for market surveys? Who monitors market demand? Who is responsible for devising advertising and promotion strategies? Who formulates the budget? Who bears the costs? Who is responsible for scheduling the distribution of the products in the market? Who is responsible for holding the inventories on hand? Who determines the product pricing? Do these require approval from the manufacturer/ principal distributor? Is there an existing distribution network or the distributor is engaged in developing of a distribution network for the product? Who owns the intangibles in the products distributed? Who undertakes the DEMPE functions in relation to the brand Is there a need for installation and after-sales services? Who is responsible for providing these services? Who formulates warranty policies? Who bears the warranty costs? Who bears the risk on account of bad debts Who would bear the risk in case the product does not perform as per standards? Who takes title of the merchandise distributed? 17

Key Factors in FAR Analysis 18

Key Factors in FAR analysis Sheer volume of functions performed is not decisive - What is relevant is the relative importance of each function Functions performed may be few but significant Identify each party s contribution (Taxpayer & AE) to every function performed Functions are the terra firma for identifying and assigning risks to an entity Aggregation of International Transactions - only if FAR analysis of such transactions is aligned 19

OECD Guidelines Importance of FAR analysis 20

OECD Guidelines Importance of FAR Section D of Chapter I of the OECD Guidelines, 2017 states: Accurately delineate the actual transactions by analyzing the contractual relations together with evidence of the actual conduct of the parties Detailed guidance on analyzing risks as integral part of a functional analysis, including six step analytical framework Party assuming risk should control the risk and have the financial capacity to assume the risk Capital-rich MNE group member without any other relevant economic activities ( cash boxes ) that provides funding, but cannot control financial risks in relation to the funding, will attain no more than a risk-free return, or less if the transaction is commercially irrational Shift focus from the legal form to the economic reality of a transaction 21

22 Six-step analytical framework 1. Identification of economically significant risks 2. Determination of contractual assumption of the specific risk 3. Functional analysis in relation to risk 4. Interpreting steps 1-3 5. Allocation of risk 6. Pricing the transactions taking into account the allocation of risks If AE (contractually) assuming the risk does not exercise control over the risk or does not have the financial capacity to assume the risk, then risk should be allocated to enterprise exercising control and having financial capacity to assume risk

FAR Analysis of Intangibles 23

24 FAR Analysis of Intangibles 1. Identify the intangibles used or transferred in the transaction 2. Identify the full contractual arrangements, with special emphasis on determining legal ownership of intangibles 3. Detailed functional analysis (DEMPE functions, assets and risks) 4. Confirm consistency between the terms of the contractual arrangements and the conduct of the parties (focus on DEMPE functions and risks, etc.) 5. Determine arm s length prices for contributions Allocation of returns from the exploitation of intangibles should especially be based on which parties perform the DEMPE functions, assume the risks and provide funds or other assets Legal ownership becomes less important

DEMPE Functions are the key Development Enhancement Maintenance Protection Exploitation 25

Case Studies 26

Typical FAR of Manufacturers FAR Types of Manufacturer Functions and Assets Full Fledge Licensed Contract Toll Owns non-routine technology i.e. IP (R & D Yes No No No Owns Material Yes Yes Yes No Manufactures for himself Yes Yes Manufactures on behalf of others Yes Yes Marketing Yes Yes No No Sales & Distribution Yes Yes No No Risk Normal Less than Normal Limited Minimal Market Risk Yes Yes N(Minimal) N(Minimal) Price Risk Yes Yes No No Inventory Risk Yes Yes Yes No Capacity Risk Yes Yes Limited No Product Liability Risk Yes Yes No No Warranty Risk Yes Yes Limited to re-work Limited to re-work Technology R & D Risk Yes No No No 27

Typical FAR of Distributors FAR Types of Distributor Functions and Assets Marketer Distributor Normal Distributor Limited Risk Distributor Marketing Yes (Extensive) Yes (within industry standards) Minimal After Sales Services Yes Yes Yes Inventory Management Yes Yes Minimal Furniture / Fixtures / Communication facilities Yes Yes Yes Warehousing facilities Yes Yes Yes Marketing Intangibles Yes No No Customer List Yes Yes No Risk Normal Less than normal Limited Market Risk Yes Yes Minimal Price Risk Yes Yes No Inventory Risk Yes Yes Minimal Product Liability Risk Yes No No Credit Risk Yes Yes No Warranty Risk Yes Yes No 28

Typical FAR of Service Providers FAR Types of Service Providers Functions and Assets Entrepreneur / Normal risk service provider Low risk service providers Limited risk / Captive service providers R & D Yes No No Significant People functions Yes No No Quality Yes assume overall responsibility Limited to the extent of services performed Limited to the extent of services performed Marketing Yes Yes No Risk Normal Less than normal Limited Man Power recruitment / attrition Yes Yes Yes Service liability Yes To the extent of service performed No Capacity utilization risk Yes No No Regulatory Yes Yes Yes Foreign Exchange Yes Yes No Credit Risk Yes No No Advances 29

Case Study 1 Facts ABC USA develops, manufactures and markets cancer related products ABC India is engaged in the business of import and resale of these products in India Outside India India Entities Involved ABC USA Import of Products Distribution Functions Performed - Manufacture - Research & Development - Quality Control - Sales & Distribution - Distribution - Warehousing / Inventory ABC India Customers 30

Case Study 1 Types of Assets ABC India ABC USA Employees Yes Yes Property, Plant & Equipment Yes Yes Intangibles such as trade licenses, know-how, etc. No Yes Types of Risk ABC India ABC USA Product Development Risk No Yes Market Risk Yes (limited) Yes Manpower Risk Yes Yes Credit & Collection Risk Yes Yes General Business Risk Yes (limited) Yes Foreign Exchange Risk Yes No 31

Case Study 1 Economic Characterization Based on the FAR analysis ABC USA should be characterized as the 'Entrepreneur ; and ABC India as 'Limited Risk distributor' 32

Case Study 2 XYZ India and XYZ USA performs the following functions: XYZ India Procurement & Warehousing Manufacturing R & D Manufacturing XYZ USA Design and Engineering Quality Assurance Export of Finished Goods Marketing & Promotion Procurement & Sales Invoicing & Collection 33

Case Study 2 Scenario 1: When XYZ India sells components to AE as well as third parties Third party supplier Outside India Purchase of components XYZ USA Sale of finished goods India Third party supplier Purchase of components XYZ India Sale of finished goods Third parties 34

Case Study 2 Economic Characterization XYZ India: Normal Risk Manufacturer XYZ USA: Normal Risk Manufacturer 35

Case Study 2 Scenario 2: When XYZ India sells components to only to its AE Third party supplier Outside India Purchase of components XYZ USA Sale of finished goods India Third party supplier Purchase of components XYZ India 36

Case Study 2 Economic Characterization XYZ India: Right to right to sell to AE only - Characterized as a contract manufacturer XYZ USA: Entrepreneur 37

Economic Analysis 38

Economic analysis Process Flow Financial Analysis Arms Length Price Determination Economic Analysis - Profit Level Indicator Functional Analysis Entity Characterization Tested Party - Selection of Most Appropriate Method - Benchmarking - - Functions - Risks - Assets 39

Key Takeaways 40

Key Takeaways Robust FAR analysis is the foundation of a sound Transfer Pricing Analysis Comparability strictly based on FAR- intangibles, risks play important role Adjustments to comparables necessary to account for differences in FAR 41

Thank You Jigna P. Talati Mobile: +91 9833021199 42