Index to The Path to Gold: 175 Proven Stamp Exhibiting Tips by Steven Zwillinger. Tip Number Title Page

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Index to The Path to Gold: 175 Proven Stamp Exhibiting Tips by Steven Zwillinger Chapter 1 Creating Your Exhibit Tip Number Title Page 1 Enjoy yourself 2 2 You can put descriptions above the stamps as well as below 2 3 Tell a story! 2 4 Plan your exhibit template and write it down 3 5 The most important pages of your exhibit are not mounted in the 4 frames 6 Don't unduly limit font size for headings 8 7 Learn from sale auction catalogs 9 8 If you are considering a thematic exhibit, consult Wikipedia 10 9 Try to answer the question 'How much is too much?' 10 10 Just because you can create an exhibit, doesn't mean you should 12 11 Consider carefully if you want to exhibit unattractive items 13 12 Use "bookends" for an exhibit: start with a clear beginning and end 14 with a strong closing 13 Distinguish between text on exhibit pages that serve different 15 purposes 14 Don't neglect your title page 16 15 Consider what an exhibit can cost 16 16 Consider to what extent can you get help with your exhibit? 18 17 Make a Plan 20 18 Know your Exhibiting Goals 22 19 Laying out Exhibits: Make the exhibit pages come out the way you 24 want them to 20 Know when it is time to let go and stop working on an exhibit 25 21 Describe, don t politicize 26 22 Don t settle Keep on Improving 28 23 Remember that perfect varies by exhibit 29 24 Download the APS Manual of Philatelic Judging 31 25 There can be several possible ending points for an exhibit 32 Chapter 2 Using Techniques That Work 26 Content matters more than format 36 27 There is no one right way to lay out a page 38 28 Never cut a mount with a stamp in it 38 29 Don't use black mounts for stamps 39 30 Address all aspects of the material in your exhibit 40

31 Keep the emphasis on philatelic material 40 32 Don't artificially limit how many covers you show on a single page 41 33 Consider showing cancels and overprints on your pages 41 34 Use the appropriate number of covers on a page 42 35 Consider using a consistent format across exhibits 43 36 You can use Microsoft Word for making exhibit pages 44 37 Start with a small step and use a template 45 38 Be pragmatic in laying out out your exhibit: use page layouts to meet 47 your needs 39 Less is more and more is less 47 40 Make edges look better 48 41 "Preservation" is more important than "Pretty" 49 42 Use Highlighting 50 43 Consider different levels of mats to showcase philatelic material 51 44 Start your exhibit now; your exhibit pages do not have to be the 52 same as your collection pages 45 Don't wait - Start now 53 Chapter 3 Constructing Engaging Pages 46 Consider low tech solutions to display challenges 56 47 Remember there is more than one way to prepare an exhibit page 56 48 Don't leave half pages empty 57 49 Turn an exhibit sheet sideways 57 50 Try to make exhibit pages balanced 58 51 Symmetry 60 52 Mount coins or medals on your exhibit pages if they fit with your 61 theme 53 Use photocopied material when it is appropriate 62 54 Yes, you can show the picture side of a postcard 62 55 Create more space 63 56 Use 'Negative Space' on your exhiibt page if you are displaying a 64 large item 57 Don't emphasize imperfections 64 58 Don't shortchange your exhibit; use all available tools 65 59 The half page - not a full page - is the smallest unit of layout design 66 60 Learn from other's mistakes, not just their successes 67 61 Use legal size paper to create a neat and attractive layout within a 68 frame if you have a series of large items 62 Use large paper for large items 68 63 Don't be afraid to exhibit large philatelic pieces 70 64 There's more to big pages than big paper 71 65 Learn Rates 74 Chapter 4 Building on Great Design

66 You don't always need margins 78 67 Don't be trapped in the horizontal; think vertically where it meets 79 your needs 68 Don't be a victim of conventional approaches to horizontal and 79 vertical planes 69 Include gum and paper variations in your stamp exhibits 82 70 Use color to your advantage 82 71 Don't be afraid to be bold and create a striking impression 83 72 Be creative in exhibiting long envelopes 84 73 You can mount almost anything on your exhibit pages 85 74 You can exhibit three-dimensional material 87 75 You can mount very thick material 90 76 Construct a display box in your exhibit page 91 77 Be creative in showing your material 93 78 Use all available resources in showcasing your material and your 94 knowledge 79 Use the reverse of a philatelic item to enhance your presentation of 95 philatelic information 80 Address the source of a stamp's design in your commentary 96 81 The necessity for clear communication in an exhibit is inversely 96 proportional to a viewer's familiarity with the material. 82 Clarity reduces complexity 97 83 Do-overs are free 98 84 Copy Shamelessly 98 85 Avoid "Train Tracks" on Exhibit Pages 99 Chapter 5 Including Graphic Elements 86 Learn from the masters 102 87 Don't just describe - emphasize! 103 88 An illustration can't be too big or too clear; it's all in how you use it 104 89 Consider using a timeline 106 90 Don't compare tiny things; compare big things 108 91 If something important might be too small or too hard to see, use a 109 diagram to call attention to it. 92 Tell your viewers what they are seeing 110 93 You can show "Invisible" tagging patterns 111 94 Sometimes extraordinary material outweighs traditional approaches 111 and assumptions 95 Fill in the blanks: Provide information that would otherwise be 112 missing 96 The more complete your presentation of appropriate data, the 113 better 97 Graphics do not have to be limited to subordinate positions 114 98 You can illustrate the exhibit plan on your title page 114 99 Don't be afraid to defy expectations 116

100 You can show partial postal or fiscal markings 118 101 The more complex the issue, the greater the value of an explanatory 118 graphic 102 The more complex the issue (such as overprints and surcharges), the 120 greater the value of an explanatory graphic 103 Some New Yea s Resolutions as they pertain to our exhibiting world 121 104 CHANGE: How it affects the philatelic exhibiting world 123 105 See how the Champion of Champions did it 126 Chapter 6 Enjoying Stamp Shows 106 Show your exhibit at a local club 132 107 Consider - if your home situation allows - acquiring an exhibit frame 132 108 Provide clear instructions for mounting exhibits in frames 133 109 Provide clear instructions for mounting large pages in frames 134 110 Thanking volunteers 134 111 If you have the opportunity, mount your exhibit at a show 135 112 Use your cell phone or digital camera to capture information from 135 exhibits 113 Bring an Exhibiting Repair Kit for when you mount your exhibit 135 114 [If you are as compulsive as I am,] Bring back-ups 136 115 Understand what medal levels mean 136 116 Yes, Stamp Exhibiting is a hobby, but it s also more 137 117 Don't argue with the Judges at the critique 138 118 Take advantage of opportunities 138 119 Make judges' lives easier: Use 3-hole punched paper when you 139 submit a title page and synopsis for a show in which you will exhibit 120 Keep your budget priorities straight 139 121 Enjoy the rewards of exhibiting 140 122 Talk to Dealers 141 123 Anticipate how judges will judge your exhibit 141 124 If you know how judges will review and assess your exhibit, make it 142 easy for them 125 It s not true that all good exhibit subjects cost too much 142 Chapter 7 Resources & The Next Steps 126 Talk to your friends and family about your exhibit 144 127 Try a new exhibiting area 144 128 Consider broadening you collecting and exhibiting activities 144 129 Share a copy of your exhibit with the American Philatelic Research 145 Library 130 Join AAPE 145 131 Borrow, buy or read The Philatelic Exhibitors Handbook 145 132 Don't forget to visit the AAPE website 145 133 Go to Exponet and learn from over 500 online exhibits 145

134 Identify the worst looking item in your exhibit. Take it out. 146 135 Don't neglect the American Philatelic Research Library (APRL) as a 146 source of information about and examples of exhibits 136 Prepare for the worst 147 137 Experiment with exhibiting techniques in your other hobbies 147 138 Organize 148 139 We all need to be organized 148 140 More organizing techniques 149 141 Focus attention and guide the viewers eye by hiding unnecessary 149 portions of material 142 Plan for the Summer 150 143 Plan for the longer term 150 144 Don t be intimidated by information or by those who have it (or 150 think they have it.) 145 The QR code and the Future of Philatelic Exhibiting 151 146 There really aren't any ugly stamps - just ugly exhibits 152 147 Beware the Seven Sins of Exhibiting 155 148 Choose your palette 156 149 Take 10 weeks for a better exhibit 159 150 Follow your muse 163 Chapter 8 More Content 151 Don t minimize the importance of a great title 165 152 An outline and introductory material don t have to be limited to your 166 title page 153 Help judges prepare for your exhibit with a strong reference section 168 of your synopsis 154 You don t have a problem when a full mounting strip is too short for 169 a long itme 155 Some pages don t work; accept it and move on 169 156 Don t confuse people 170 157 Catch the viewers eye: Make them stop in their tracks and look at 171 your exhibit 158 Planning starts with an outline even if some topics appear too 172 complicated for an outline 159 Show production-related aspects of your stamps 174 160 If you ve never seen it before and you have a chance to acquire it, 175 get it 161 Consider bi-lingual headings 176 162 When you are looking for a connection with your audience, consider 177 their frame of reference 163 Use a checklist when you mail your exhibit to a stamp show 178 164 Try to have realistic expectations for your exhibits 178 165 Be complete in your narrative 179 166 You don t have to do what a judge says 180

167 Trying things you haven t done before may permit you to see 182 opportunities for improving your exhibit 168 Wait to exhibit an item until you know how you want to exhibit it 184 and have the material to tell the story you want to tell 169 Be ruthless when you prune your exhibit 184 170 Display stamps in groups or in sub-groups in ways that suit your 186 needs 171 Try to avoid showing stamps on the image side of a postcard 186 172 You can expand your collection without everything fitting into your 187 exhibit 173 When necessary, you can mix mint and used stamps on the same 188 page 174 Review everything 188 175 You can t please everybody 189 Appendix Exhibit Page Production 191