PIAGGIO GROUP ANALYST AND INVESTOR MEETING

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PIAGGIO GROUP ANALYST AND INVESTOR MEETING Milan, December 14 th 2011

Disclaimer This presentation contains forward-looking statements regarding future events and future results of Piaggio & C S.p.A (the Company ). that are based on the current expectations, estimates, forecasts and projections about the industries in which the Company operates, and on the beliefs and assumptions of the management of the Company. In particular, among other statements, certain statements with regard to management objectives, trends in results of operations, margins, costs, return on equity, risk management, competition, changes in business strategy and the acquisition and disposition of assets are forward-looking in nature. Words such as expects, anticipates, scenario, outlook, targets, goals, projects, intends, plans, believes, seeks, estimates, as well as any variation of such words and similar expressions, are intended to identify such forward-looking statements. Those forwardlooking statements are only assumptions and are subject to risks, uncertainties and assumptions that are difficult to predict because they relate to events and depend upon circumstances that will occur in the future. Therefore, actual results of the Company may differ materially and adversely from those expressed or implied in any forward-looking statement and the Company does not assume any liability with respect thereto. Factors that might cause or contribute to such differences include, but are not limited to, global economic conditions, the impact of competition, or political and economic developments in the countries in which the Company operates. Any forward-looking statements made by or on behalf of the Company speak only as of the date they are made. The Company does not undertake to update forward-looking statements to reflect any change in its expectations with regard thereto, or any change in events, conditions or circumstances which any such statement is based on. The reader is advised to consult any further disclosure that may be made in documents filed by the Company with Borsa Italiana S.p.A (Italy). The Manager in Charge of preparing the Company financial reports hereby certifies pursuant to paragraph 2 of art. 154-bis of the Consolidated Law on Finance (Testo Unico della Finanza), that the accounting disclosures of this document are consistent with the accounting documents, ledgers and entries. This presentation has been prepared solely for the use at the meeting/conference call with investors and analysts at the date shown below. Under no circumstances may this presentation be deemed to be an offer to sell, a solicitation to buy or a solicitation of an offer to buy securities of any kind in any jurisdiction where such an offer, solicitation or sale should follow any registration, qualification, notice, disclosure or application under the securities laws and regulations of any such jurisdiction.

PIAGGIO GROUP ANALYST AND INVESTOR MEETING Roberto Colaninno Chairman and CEO Piaggio Group

Manufacturing footprint evolution aligned with market dynamics Europe 4 plants for 2W and CV (vehicles & engines) China 1 plant for 2W India 2 plants for 2W and CV (vehicles & engines) CV with more than 300 kunits/y 2W starting in Q1 2012 with more than 150 kunits/y Vietnam 1 plants for 2W (vehicles & engines) Vehicles, 300 kunits/y by 2014 from current 140 kunits/y Engines, 300 kunits/year by 2014 with production starting in 2012 New or enlarged production plants 4

Accelerating strategic exposure to Asia Revenues breakdown ( bn) 2 50% 40% New plan 1.5 25% 38% Plan 2010-2013 1 8% New plan inception 2003 2009 2011 expected 2013 exp. 2014 exp. Asia Rest of the World 5

PIAGGIO GROUP ANALYST AND INVESTOR MEETING Focus on India Ravi Chopra Chairman and Managing Director Piaggio Vehicles Private Ltd

Commercial Vehicles - Maintain Leadership in 3W 3W Market trend Thousand units +14% 348 411 502 519 +2.5% 2008 2009 2010 2011E 2014E Strategic guidelines Consolidate 3W market leadership Develop and commercialize new products Enhance global sales Actions Maintain market share Introduce Apé City Pax in petrol /gas versions by July 2012 (with in-house 200cc petrol engine) Progressively achieve substantial volumes in the African, Latin American and neighboring countries with Apé City Pax vehicles 7

Commercial Vehicles Grow in 4W 4W Market trend Thousand units +29% 150 180 236 320 +18% 2008 2009 2010 2011E 2014E Strategic guidelines 4 Wheels** Actions Enhance 4 W product portfolio and market share Expand network and facilitate retail financing Push on sub 0.5t cargo segment with Apé Mini Focus on cost competitiveness and accelerate development of 1000cc engine (BNA) to effectively play in the sub 1T cargo segment Extend reach for deeper penetration and geographic spread to generate volume growth Tie-ups with financing agencies on competitive terms 8

2 Wheelers Market trend Million units 2W Market trend Total 2 Wheels +22% +6% 13.1 11.3 7.3 8.6 2008 2009 2010 2011E 2014E of which Scooters Million units +17% +30% 2.0 2.4 1.1 1.3 Market India is the second largest 2W market in the world, expected to continue growing at double digit rate in the next three years Scooters is the fastest growing segment (+50% 2010 vs 2009) 60% of the total scooter volume is shared by two players (Honda and Suzuki) The price positioning is almost the same for all the players 2008 2009 2010 2011E 2014E 9

2 Wheelers Enter a booming Scooters market Strategic guidelines Actions Develop exclusive dealer network, initially targeting the top 35 cities Position the Vespa as a lifestyle, iconic, timeless and ageless product. Create an exclusive premium segment Enter the 2W Business initially with Vespa Sustain Vespa brand image through an appropriate positioning and communication strategy. Focus on its heritage and unique values Enter the market by April 2012 and progressively ramp up volumes Expand the product range. Identify and evaluate customized products for India to leverage the growing two wheeler market 10

PIAGGIO GROUP ANALYST AND INVESTOR MEETING Focus on Asia Pacific Costantino Sambuy EVP South East Asia 2 Wheeler

2 Wheels Asia Pacific 2012-2014 profitable growth plan Key Drivers Roll out Strategic Plan Focus

2 Wheels Asia Pacific Key drivers Million units 2W Asia Pacific Market trend +11% Key Growth Drivers 19.0 14.4 16.5 12.0 11.8 Million units 2008 2009 2010 2011E 2014E of which Vietnam +22% 1.8 2.3 2.8 3.3 2008 2009 2010 2011E 2014E Million units +9% 7.7 8.0 6.2 5.9 +5% of which Indonesia +8% +6% 4.1 9.5 External Demographic wave GDP per capita Lack of direct competitors Affluent consumer in search for differentiation Internal Vespa/Piaggio brand assets Unique product portfolio The right technology at the right time Speed of action Vietnam H.Q. platform 2008 2009 2010 2011E 2014E 13

Asean content % Exclusive point of sales Products Countries (with subsidiary)) 2 Wheels Asia Pacific Roll out plan 2009 2010 2011 2014 1 Vietnam Thailand Malaysia Korea Indonesia Taiwan Philippines Cambodia 8 1 Vespa LX Vespa S Liberty Fly New 1 New 2 >6 >7 50 Vietnam 80 Vietnam 88 Vietnam 35 Indonesia 10 Taiwan >120 Vietnam >135 Indonesia >20 Taiwan >350 Capacity (kunits) 3 rd line 50 New plant 2 nd line New Engine plant Aluminum >300 Spare parte warehouse machining 70 90

2 Wheels Asia Pacific Strategic Plan Focus Speed of execution and backbone building Deployment of plan in Indonesia, Thailand and Taiwan Lifestyle marketing leadership Manufacturing footprint extension Cost planning and Asean localization Local talent development

PIAGGIO GROUP ANALYST AND INVESTOR MEETING Financials Gabriele Galli CFO Piaggio Group

Emerging Countries growth will continue to outpace Mature Countries GDP ( Trillion USD) Mature Countries +1.1% Europe +1.5% +1.8% USA +2.0% 15.3 15.8 14.3 15.1 2008 2011 2014 2008 2011 2014 Emerging Countries India Asean 5 +9.8% +8.0% +6.1% +6.5% 3.4 4.5 2008 2011 2014 2.4 2.9 2008 2011 2014 China +10.0% Latin America +11.3% +4.3% +5.0% 8.2 11.3 6.0 6.8 2008 2011 2014 2008 2011 2014 Source: OECD, IMF, internal estimates 17

with the need for mobility amplifying the gap Volumes 2Wheeler Commercial Vehicles (Million units) 15.0 13.5 13.0 2.2 1.5 1.5 1.0 0.5 0.5 2008 2011E 2014E North America 2008 2011E 2014E Europe 7.3 13.1 2008 2011E 2014E China 15.8 11.0 14.5 17.4 3.0 3.2 3.8 2008 2011E 2014E South America 0.8 0.4 0.5 2008 2011E 2014E Africa 2008 2011E 2014E India 2W 0.9 1.1 0.5 2008 2011E 2014E India - CV 2008 2011E 2014E Asean 5 1.0 1.2 1.3 2008 2011E 2014E Other Asia & Oceania 2 Wheeler market evolution (Million units) 60 50 48 54 41 Rest of the World 40 China 30 20 India 10 Asean 5 0 Western Countries 2008 2011E 2014E India & Asean 5 100% of WW growth From around 50% of WW market in 2010 to over 60% by 2014 Scooters main growth driver Source: company data estimates 18

Piaggio development strategy consistent with worldwide economic scenario: gain position in Emerging Markets and maintain leadership in Mature 2 Wheels Commercial Vehicles Common Grow in Asia Pacific: Extend vehicles and engines range to address new market segments with premium positioning Complete Indonesia market penetration and expand into new Asian markets Increase Vietnamese manufacturing capacity Enter fast growing Indian Scooter market with premium brand Vespa Strengthen leadership in mature markets: Further increase European Scooter market share after 2011 strong performance Go on improving Bikes sales and profitability also thanks to Moto Guzzi relaunch Consolidate market share on Indian 3 Wheels also entering City Pax segment with new Apé Gain market share on Indian 4 Wheels leveraging on introduction of new products in fast growing sub 0.5T and sub 1T segments Support Indian sales through consumer financing Maintain current market position in Europe Push on export addressing Africa, Asia and Latin America Feed equity of our premium brands with an integrated communication strategy at worldwide level Leverage on the extended international presence to increase competitiveness on product cost (purchasing, manufacturing, engineering) Constantly look for productivity enhancement in key processes to deliver value to customers, employees and shareholders Identify, develop and retain key human resources, develop strategic competencies and manage people risk to sustain the international growth of the Group 19

with manufacturing footprint evolution aligned with market dynamics Europe 4 plants for 2W and CV (vehicles & engines) China 1 plant for 2W India 2 plants for 2W and CV (vehicles & engines) CV with more than 300 kunits/y 2W starting in Q1 2012 with more than 150 kunits/y Vietnam 1 plants for 2W (vehicles & engines) Vehicles, 300 kunits/y by 2014 from current 140 kunits/y Engines, 300 kunits/year by 2014 with production starting in 2012 New or enlarged production plants 20

Strong development of presence in Emerging Markets will drive the significant growth in sales volume (,000 units) 59 1,035 CAGR 11-14 +16.4% 143 285 +8.0% 628 655 175 15 143 +3.5% n.a. 220 226 14 14 60 105 280 +38.6% 335 310 312 +0.1% 2010 2011E 2W Asia Pacific 2W India CV India 2014E 2W Western Countries 2W Asia Pacific 2W India CV Europe CV India About 380 kunits sales volume increase with a CAGR of around 16% in the period 21

and in Net Sales, which will also benefit from positive mix effect in Western Countries ( m) CAGR 11-14 1,485 1,520 389 398 64 197 103 11 106 2,000 504 110 103 +9.6% +8.2% +3.6% n.a. 108 99 133 185 382 +27.3% 855 838 902 +2.5% 2010 2011E 2W Western Countries 2W Asia 2W India CV Europe CV India 2014E 2W Western Countries 2W Asia 2W India CV Europe CV India About 480 m Net Sales increase with a CAGR of around 10% in the period 22

Scooters growth driven by Asia Pacific and India, whilst Bikes will mainly benefit from Moto Guzzi relaunch. India will continue to sustain CV business ( m) CAGR 11-14 42 112 54 2,000 250 +9.6% +8.5% 1,485 1,520 184 196 273 566 7.6% 456 454 198 +8.3% 136 156 711 714 987 +11.4% 2010 2011E Scooters Bikes Commercial Vehicles Spares, Accessories & Other Scooters Bikes Commercial Vehicles Spares, Accessories & Other 2014E 23

Net Sales growth and cost efficiencies will lead to 100 m EBITDA improvement despite higher OpEx to sustain business expansion ( m) 155 (55) 300 ( 15.0%) 200 ( 13.2%) 2011E Change in Cash Gross Margin Change in Cash OpEx 2014E 24

Growth in EBITDA will drive Net Income improvement to 80 m ( m) 100 (37) (12) (16) 80 ( 4.0%) 45 ( 2.9%) 2011E Change in EBITDA Change in Depreciation Change in Financial Expenses Change in Taxes 2014E Note: Change in Financial Expenses includes about 4 m one-off income in 2011 related to consolidation of Chinese JV results 25

Group development will require around 400 m in CapEx in the period 2012-2014, of which around 50% dedicated to Emerging Countries ( m) 115 45 400 70 170 New Products 2 Wheels New Products Commercial Vehicles Manufacturing Other Total 26

Increase in Operating Cash Flow will finance CapEx, Working Capital and Dividends ensuring a stable Net Financial Position and an improvement in Debt/EBITDA ratio ( m) NFP YE '11 Operating Cash Flow Change in Working Capital Capex Dividends and Other NFP YE '14 535 (45) (400) (345) (340) (85) 1.7x 1.1x Net Debt/EBITDA Net Debt/EBITDA 27

Revenues growth will drive the steady increase in EBITDA margin ( m) m (350) (345) (340) 1,850 2,000 1,485 1,520 1,680 13.3% 13.2% 14.0% 14.5% 15.0% 2010 2011E 2012E 2013E 2014E Net Sales EBITDA Margin % Net Financial Position 28

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