Gender Age Social Grade Region Male Female 18 to 24 25 to 34 35 to 44 45 to 54 55+ ABC1 C2DE North Midlands East London South Wales Scotland 970 1145 207 348 347 349 864 1217 897 510 334 221 244 504 102 200 1016 1099 255 372 368 380 740 1163 951 520 347 203 271 485 106 184 22% 8% 22% 22% 18% 13% 8% 15% 14% 1 14% 18% 16% 10% 19% 12% 20% 24% 19% 14% 13% 14% 12% 12% 11% 16% 15% 10% 1 21% 1% 3% 4% 4% 4% 5% 5% 3% 5% 3% 3% 3% 4% 2% 8% Football League 10% 4% 13% 8% 5% 4% 8% 8% 6% 5% 9% 6% Ryder Cup 11% 3% 8% 8% 5% 8% 6% 6% 5% 5% 12% 12% 2012 Olympic & Paralympic Games 1 18% 1 33% 22% 20% 15% 9% 20% 14% 15% 15% 19% 22% 21% 22% 10% 19% 10% 1 20% 15% 14% 10% 15% 14% 11% 16% 15% 14% 1 13% 14% Grand National 9% 5% 9% 8% 9% 5% 8% 6% 8% 8% 8% 5% 8% 6% 6% 2% 10% 3% 3% 3% 4% 4% 5% 3% 3% 5% 4% 4% 1% 13% 5% 13% 9% 9% 9% 8% 6% 8% 5% 11% 23% 9% 3% 3% 3% 4% 3% 3% 2% 4% 2% 3% 2% 2% 3% 2% 3% 6% 4% 9% 6% 5% 4% 4% 5% 4% 4% 3% 4% 5% 5% 10% 15% 15% 29% 20% 12% 12% 11% 18% 11% 12% 11% 12% 18% 19% 20% 19% 9% 2% 10% 6% 5% 5% 3% 6% 5% 6% 8% 5% 5% 4% 6% 2% 15% 3% 9% 10% 10% 10% 6% 10% 10% 6% 6% 9% 14% 2% 10% 2% 6% 4% 5% 4% 5% 4% 6% 4% 2% 39% 59% 32% 36% 4 52% 62% 4 52% 53% 49% 48% 45% 48% 46% 51% All figures, unless otherwise stated, are from YouGov Plc. Page 1 of 6
Government Region North East North West Yorkshire and the Humber East Midlands West Midlands East of England London Football League Ryder Cup 2012 Olympic & Paralympic Games 1 Grand National 88 247 175 162 172 221 244 97 247 176 167 180 203 271 19% 21% 11% 10% 1 18% 16% 1 9% 10% 12% 16% 15% 3% 6% 4% 3% 3% 3% 3% 8% 10% 9% 6% 5% 8% 4% 6% 5% 5% 6% 16% 19% 14% 15% 19% 22% 6% 12% 14% 15% 18% 15% 14% 8% 10% 5% 10% 8% 2% 1% 4% 2% 5% 4% 5% 8% 11% 5% 5% 1% 4% 2% 2% 3% 2% 2% 5% 5% 4% 3% 4% 5% 11% 13% 10% 15% 8% 12% 18% 5% 8% 5% 5% 5% 10% 13% 10% 10% 6% 6% 5% 5% 11% 6% 8% 5% 4% 52% 55% 52% 4 52% 48% 45% All figures, unless otherwise stated, are from YouGov Plc. Page 2 of 6
Government Region South East South West Wales Scotland Football League Ryder Cup 2012 Olympic & Paralympic Games 1 Grand National 299 205 102 200 287 198 106 184 12% 8% 19% 12% 12% 8% 1 21% 4% 4% 2% 8% 4% 5% 9% 6% 12% 12% 21% 21% 22% 10% 1 16% 13% 14% 4% 8% 8% 6% 5% 10% 4% 1% 9% 13% 23% 9% 3% 5% 2% 3% 4% 6% 10% 1 21% 20% 19% 3% 5% 6% 2% 8% 12% 14% 2% 6% 4% 2% 49% 46% 46% 51% All figures, unless otherwise stated, are from YouGov Plc. Page 3 of 6
Football League Ryder Cup 2012 Olympic & Paralympic Games 1 Grand National Working full time Working part time ALL WORKERS (NET) Working Status Full time student Retired Unemployed Not working/ Other Married/ Civil Partnership Living as married Separated/ Divorced Marital Status Widowed Never Married 1046 294 1340 101 436 69 169 1092 243 237 60 475 1098 279 1376 115 372 74 178 1043 253 229 54 527 19% 12% 18% 13% 6% 19% 6% 12% 22% 12% 1% 19% 18% 11% 1 19% 4% 10% 4% 11% 1 8% 1% 20% 5% 3% 5% 2% 4% 3% 0% 5% 2% 3% 2% 4% 8% 8% 11% 2% 3% 4% 4% 10% 5% 11% 8% 8% 8% 6% 3% 1% 8% 6% 6% 5% 20% 20% 20% 32% 9% 16% 8% 15% 18% 10% 20% 26% 1 13% 16% 16% 9% 23% 10% 14% 15% 13% 4% 1 9% 8% 10% 3% 3% 6% 10% 8% 8% 8% 4% 3% 4% 12% 3% 3% 2% 4% 3% 1% 3% 10% 6% 9% 18% 8% 6% 3% 8% 8% 8% 11% 4% 4% 4% 1% 2% 2% 3% 2% 2% 3% 5% 5% 9% 6% 9% 3% 2% 3% 4% 3% 4% 1% 8% 16% 21% 1 23% 9% 12% 13% 12% 12% 14% 23% 6% 4% 6% 8% 3% 10% 3% 4% 5% 2% 8% 11% 6% 10% 6% 6% 4% 8% 8% 6% 10% 8% 5% 4% 4% 4% 2% 5% 6% 1% 40% 52% 43% 32% 68% 56% 70% 52% 48% 58% 5 39% All figures, unless otherwise stated, are from YouGov Plc. Page 4 of 6
Refused Football League Ryder Cup 2012 Olympic & Paralympic Games 1 Grand National 8 8 3 18% 15% 15% 15% 63% All figures, unless otherwise stated, are from YouGov Plc. Page 5 of 6
Children in Household 0 1 2 3+ ALL WITH CHILDREN IN HOUSEHOLD (NET) Refused Football League Ryder Cup 2012 Olympic & Paralympic Games 1 Grand National 1480 283 225 75 583 52 1423 312 244 82 638 54 14% 1 1 11% 16% 15% 13% 15% 16% 14% 15% 10% 5% 3% 2% 3% 3% 2% 5% 9% 3% 8% 6% 5% 4% 6% 5% 18% 14% 24% 1 18% 9% 15% 1 12% 10% 15% 11% 9% 5% 10% 8% 4% 4% 5% 4% 5% 4% 2% 9% 9% 8% 9% 8% 10% 3% 5% 1% 5% 4% 3% 5% 5% 4% 6% 9% 16% 15% 15% 6% 14% 5% 9% 5% 3% 1% 9% 8% 9% 8% 6% 4% 2% 5% 5% 51% 44% 45% 53% 46% 58% All figures, unless otherwise stated, are from YouGov Plc. Page 6 of 6